Latest / Lisa & Russell / It's Too Early For This: Have You Tried Turning The Pages In A Newspaper?
Transcript
- 0:00Speaker 1: It's too early early truly for white it's too early
- 0:04Speaker 1: for this. What has ruffled your feathers this morning?
- 0:10Speaker 2: There's a survey, a new survey out that has found
- 0:13Speaker 2: the majority of Australians between eighteen and twenty five have
- 0:17Speaker 2: never used a newspaper or radio as a source of news.
- 0:23Speaker 2: This is according to the twenty twenty six Digital News Report,
- 0:27Speaker 2: which attracks the changing habits of news consumers. Now, the
- 0:30Speaker 2: good thing is that's not to say they're not interested,
- 0:34Speaker 2: because in fact, interest in news has increased since in
- 0:38Speaker 2: the last two years. The interest of eighteen to twenty
- 0:40Speaker 2: four year olds in news has risen quite sharply. It's
- 0:43Speaker 2: up twelve percent to forty seven percent. But I fear
- 0:46Speaker 2: are they relying too heavily on TikTok for their news?
- 0:50Speaker 2: Are they only taking it in if it comes with
- 0:52Speaker 2: a two person formation dance?
- 0:55Speaker 1: Well, look, I can I totally understand this survey. Yeah,
- 1:01Speaker 1: because I have two teenagers at home. I remember a
- 1:06Speaker 1: story going a few years back. We went across the
- 1:09Speaker 1: rotnest and it took the kids and we were watching
- 1:14Speaker 1: the television because we didn't have you know, Netflix or
- 1:17Speaker 1: streaming or anything like that. And my son was I
- 1:20Speaker 1: don't know. He was under ten at the time, and
- 1:22Speaker 1: he was watching some cartoons and an AD break came
- 1:27Speaker 1: on and he'd never seen an AD break in his life.
- 1:30Speaker 1: And he looked at me with this confused look as
- 1:32Speaker 1: if to say, what's happened? Where's my show? I said, mate,
- 1:37Speaker 1: that's an AD break. Well, I said, don't worry, it'll
- 1:40Speaker 1: come back in a few minutes. Really, yet he had
- 1:43Speaker 1: no idea. My kids do not watch television. They never
- 1:48Speaker 1: read a newspaper. They get it all online. But see,
- 1:51Speaker 1: the important thing is the media companies you know that
- 1:55Speaker 1: do the news, whether it be newspapers, radio, TV. You
- 1:58Speaker 1: just got to move on to that platform so that
- 2:01Speaker 1: they can see them.
- 2:02Speaker 2: Yes, and they have to a degree, but do they
- 2:05Speaker 2: use the same level of profession? How do I put this?
- 2:11Speaker 2: Because I look at Facebook every day and you see
- 2:13Speaker 2: the new sites and they're very, very poor, shall I say,
- 2:19Speaker 2: And you watch the ABC or something and it's better.
- 2:22Speaker 2: And yet their Facebook mode is like it's been written
- 2:26Speaker 2: by I don't know how to put it.
- 2:29Speaker 1: That's where all the trainees go, well, this is.
- 2:31Speaker 2: This is my point. If this is where they're going,
- 2:33Speaker 2: then that standard might shift that standard needs to really
- 2:37Speaker 2: come up.
- 2:37Speaker 1: I've got no problem with.
- 2:38Speaker 2: People getting their news from these other places if as
- 2:43Speaker 2: long as it's called, as long as it's right. This
- 2:47Speaker 2: is the problem because you know, it ends up being
- 2:49Speaker 2: a case of Chinese whispers. And I was on Facebook,
- 2:52Speaker 2: it must be true. And TV is hanging in there
- 2:54Speaker 2: as the main source of news, but it is followed
- 2:57Speaker 2: with just one percentage, you know, behind by Facebook, TikTok
- 3:01Speaker 2: and Instagram.
- 3:03Speaker 1: But see now, so news organizations, whether you know, the
- 3:06Speaker 1: ones that we've all grown up with, they just now
- 3:08Speaker 1: have to make sure that their content is on YouTube
- 3:10Speaker 1: because you know, YouTube is the biggest streaming service in
- 3:13Speaker 1: the world's Netflix.
- 3:14Speaker 2: Yes, I so rarely go on YouTube.
- 3:17Speaker 1: Oh when you put it on your TV, it's it's fantastic.
- 3:20Speaker 1: The quality is great. And if you want to watch
- 3:23Speaker 1: a clip from sixty minutes or nine News or seven
- 3:26Speaker 1: News or the ABC or it's there. You just pick,
- 3:29Speaker 1: you just pick what you want to watch.
- 3:31Speaker 2: But yeah, I think I think the reason why people
- 3:32Speaker 2: end up getting their news from Facebook is because it's
- 3:34Speaker 2: so easy. They're already SCROLLEDO. They passed by it, so
- 3:38Speaker 2: that's fine.
- 3:38Speaker 1: Turning the pages in a newspaper. You know when they together,
- 3:42Speaker 1: you get past the Norman ad paper for ages, Harvey
- 3:46Speaker 1: Normans always page one news.
- 3:47Speaker 2: I know that's it. Yeah, yeah, they lose me with
- 3:50Speaker 2: their first seven pages. As long as this is okay,
- 3:53Speaker 2: as long as it's make sure it's the same level
- 3:57Speaker 2: of because if this is their first stop, make sure
- 4:01Speaker 2: you've got your best people on those sites then, because
- 4:05Speaker 2: what we see is you know, I'm sorry, but it's rubbish.
- 4:10Speaker 2: It's so bad.
- 4:12Speaker 1: And work on your grammar too. When you don't work
- 4:16Speaker 1: on your grammar, whether it's in print or whether it's online.
- 4:20Speaker 1: Come on, guys, got to lift our game moving into
- 4:23Speaker 1: the digital world
- 4:24Speaker 2: And proof freed please