EP#12 - From Newsroom to Boardroom: Communications, Public Affairs & AI with Ursula Nötzli

The Pulse of Politics · Sep 24, 2026 · 53m · transcript

Timestamps:

00:00 – Introduction to The Pulse of Politics

01:09 – Welcoming Ursula Nötzli

02:22 – Ursula’s transition from journalism to corporate communications

04:37 – What stays consistent across communications and public affairs

06:10 – Connecting communications, investor relations, public affairs, and sustainability

09:25 – How public affairs differs across finance, industry, and media

11:52 – Why communications and public affairs teams should collaborate

15:37 – Responding to politically sensitive and reputational issues

19:06 – Why emotional discussions cannot be won with rational…