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He can’t read or write, yet has developed over 3 500 innovations in 20 years - Meet Bob Moesta
To say Bob Moesta is a remarkable human being is a gross understatement. Not many among us can say they literally spoke a book into existence - Bob can. Having had a key role in 3 500 products being developed and brought to the world it would be an understatement to say that his knowledge could fill countless books.
A speaker at the upcoming Africa Tech Week conference, Bob is one of the pioneers of the Jobs-to-be-Done theory and the author of Demand-Side Sales 101: Stop Selling and Help Your Customers Make Progress.
In the latest Business Unusual Podcast, Ralf Fletcher, CEO of Topco Media…
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