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Latest / Taylor Lorenz’s Power User

Content Creation Has Become a Pyramid Scheme

The MLM industry has rebranded for the TikTok era. Now, instead of hawking LuLaRoe leggings, women are paying $500 for PDFs on how to become micro influencers. Support my independent journalism:🙏 Patreon: https://www.patreon.com/cw/taylorlorenz 🗞️ Substack: https://www.usermag.co The "hustle economy" is no longer about selling essential oils or leggings to your neighbors. A new wave of multi-level marketing-style schemes has taken over Instagram and TikTok. Digital courses specifically targeting young mothers with the promise of "passive income" and "financial freedom" by becoming a content…

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