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Kiss, Bow, or Shake Hands: Why the "Golden Rule" fails in international business (Morrison & Conaway)
We are taught the Golden Rule: "Treat others the way you would want to be treated." But in international business, this is a recipe for disaster. If you treat a Japanese client the way a New Yorker wants to be treated (direct, fast, informal), you will lose the deal before you even sit down.In today's 5-minute briefing on the definitive guide to global etiquette, "Kiss, Bow, or Shake Hands," we explore the concept of Cultural Intelligence (CQ).
Discover why "common sense" isn't common—it's cultural—and why knowing whether your counterpart values a contract or a relationship is the difference…
The skinny
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