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Challenging How Retail Really Works with Nancy Shenouda | Ep. 26

Building an innovative consumer electronics product with your startup requires quite a bit of magic. But getting it in front of the right distributors and retailers is an art in and of itself.

Until now, this was primarily an offline affair that required significant investments in trade shows, with the right contacts at the right companies and some cold calling. Not to mention persistence.

As times are changing, it’s also time for the trade show industry to be disrupted. So, in this episode of Women Disrupting Tech, CEO and co-founder Nancy Shenouda takes us into the world of Tradesnest.com…

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