Ecommerce Mastery with Sarah Engel of January Digital: Live from Shoptoberfest
This conversation, recorded live at Shoptoberfest, features Brent Peterson and Scott Oshman discussing the current challenges in retail and e-commerce with Sarah Engel and Danielle Kurtz from January Digital. They explore the impact of COVID-19 on consumer behavior, the rising costs of doing business, and the importance of understanding customer expectations. The discussion also highlights the role of digital marketing and the need for brands to adapt to changing market conditions.
takeaways
The retail and e-commerce landscape is facing significant challenges post-COVID.
Consumer expectations…
The skinny
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