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Dollar Tree’s Price Hike Pays Off | Durham News
Dollar Tree is quietly reinventing itself — ditching the strict “one dollar” rule to offer three and five dollar items, and shoppers are responding with record sales, higher spending, and more foot traffic. Despite inflation still biting, customers are embracing the expanded selection, especially for back-to-school and holiday buys. The company’s CEO says this mix of familiar low prices and new higher-priced options gives shoppers more choice without abandoning value — proving that even the most budget-conscious shoppers want a little variety in their deals. Listen in comfort:Get a discount…
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