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The Power of Bad Reviews - Reputation Management Secrets with Scott Brandley | BWI #204

Episode 204 - The Power of Bad Reviews - Reputation Management Secrets with Scott Brandley

Scott Brandley, a veteran in online reputation management, created Shopper Approved after realizing that other websites needed to leverage ratings and reviews the way Amazon did in 2008. He stayed up all night writing notes for what would become his review syndication service. For 15 years, his team has been helping tens of thousands of websites transform their reputation from an overlooked side project into a powerful, embraceable asset.

Key Takeaways

● Ratings and reviews are the number one most…

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