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What Strategy Wins? SEO, CRO, or PPC #1861
In episode #1861, Neil and Eric unpack different strategies and which ones are the most effective. From SEO to CRO to PPC, there are many to choose from, so it's important to know which works for you. Tune in to hear it all!
TIME-STAMPED SHOW NOTES:
[00:25] Today’s topic: What Strategy Wins? SEO, CRO, or PPC.
[00:28] The strategy you use depends on your business type.
[00:43] Why we pick CRO, even though it's the least sexy.
[01:25] The strategy you use depends on what you are looking for.
[01:37] Pre-CRO work and why this is equally as important.
[02:43] You need to start thinking about CRO…
The skinny
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