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251: When a Side Hustle Fails - Lessons, Pivots, and Next Steps from a Less-Than-Successful Side Project

Dustin Lien from StrategicSauce.com reached out to me with an interesting pitch for an episode.

Dustin had experienced a side hustle failure and wanted to know if the Side Hustle audience would be interested in hearing his story.

I threw the idea out to the Side Hustle Facebook Group and received an overwhelming amount of feedback saying, “Yes,” they wanted to hear the “other side” of a side hustle when it fails.

In this episode Dustin lifts the lid on a business he invested a large chunk of time and money into, only to pull the plug on it a year and a half later.

He designed a great product…

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