
Escaping the Agency Holding Company Trap | Swapnil Patel, Attention Arc, Co-President
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The structural gap within massive agency holding companies frequently leaves mid-market enterprise brands suffering from diluted attention and inefficient media allocation.
In this episode, Dylan Conroy sits down with Swapnil Patel, Co-President of Attention Arc, at their Manhattan office to map out the blueprint for unfragmented media execution and modern attribution networks.
The Agency Holding Company Trap: Discover how mid-market enterprise brands lose critical senior attention…
The skinny
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