Latest / Forge Fire Protocol Podcast / Announcing the $10 Million Challenge: Your Path to a Life Changing Exit

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Announcing the $10 Million Challenge: Your Path to a Life Changing Exit · Forge Fire Protocol Podcast

• 0:02
  Imagine breaking free from the grind and building a business that lights you up, ignites with purpose, and delivers the ultimate reward.
• 0:12
  Forge Fire Protocol gives ambitious entrepreneurs the proven five-step system to choose the right business, launch it successfully, scale it strategically, and exit on your terms.
• 0:26
  Turning vision into lasting wealth, forged in fire, built for legacy.
• 0:33
  All right, welcome back, folks.
• 0:36
  You are here at the Forge Fire Protocol Podcast, and this is an exciting time for us because we get to release.
• 0:42
  We've teased it a little bit.
• 0:44
  We've talked about it both in public circles and, of course, on our last episode, but we have talked about the $10 million challenge.
• 0:54
  Well, it's almost here.
• 0:56
  Everything is in place now.
• 0:57
  We're ready to announce this.
• 1:00
  this challenge and it's exciting so um we've got mike sullivan we've got uh stephen moynihan here myself don la plan we're going to go through this challenge uh and um mike you get the trophy by the way everybody this is not just a one person that's going to earn this all right everybody that hits this exit by utilizing the forge power protocol is going to get this trophy
• 1:22
  And it is a wild looking trophy.
• 1:25
  And, you know, I was telling Stephen that I'm building a shelf for mine.
• 1:30
  I'm not getting it just because I'm part of the founding group here.
• 1:34
  I'm getting it because I'm earning it with a $10 million exit.
• 1:40
  All right.
• 1:42
  You're building the shelf and I'm going to build the house for the shelf for when I earn my trophy.
• 1:47
  Perfect.
• 1:48
  Perfect.
• 1:49
  Well, you can build a house and I'll, you know.
• 1:52
  I just want to be able to have that.
• 1:55
  I want to have the trophy behind me in every single video, every single episode that we do after that.
• 2:06
  But we've got to earn it first because just like everybody else.
• 2:09
  I just love the fact that how great it is that we talked about getting the first person to the challenge, and then we all saw the trophy.
• 2:16
  And each one of us was like, I want that.
• 2:17
  100%.
• 2:18
  So...
• 2:22
  We're not going to win the first contest.
• 2:24
  It's not fair to the three of us, but it is 100% fair.
• 2:29
  Once companies are 10 million plus, any company that we start, that we're getting that same trophy that you guys are getting.
• 2:35
  Through the protocol.
• 2:36
  I'm actually running multiple businesses through the protocol right now.
• 2:40
  That's what I did.
• 2:42
  We've actually built the protocol using the protocol.
• 2:46
  Right.
• 2:47
  That's right.
• 2:48
  We've seen things, and there are timelines here that really hold you accountable so that you perform.
• 2:57
  And that's what I've seen just transpire with myself, like a 72-hour challenge that we've talked about in the last episode.
• 3:06
  Right.
• 3:07
  It's all doable.
• 3:08
  You think, well, I need more time than 72 hours, or I'm going to need more time than three to five years.
• 3:15
  That's what you don't.
• 3:16
  Let me show you why.
• 3:18
  Yeah.
• 3:18
  Don, I mean, you wrote the book, literally.
• 3:20
  So you took your experience that you've done, you've taken what you do that has been successful, what you did, you threw out the stuff that was bad, you honed that in, you took what was good, and you wrote the book, and you looked at what you've done to achieve success.
• 3:31
  And...
• 3:33
  Steve and I have weighed in with different things along the way as well.
• 3:35
  And we've provided our input.
• 3:37
  But the bottom line is, is as we talked about it, it was pretty simple.
• 3:41
  All right.
• 3:42
  We were all in agreement that our goal was simple.
• 3:45
  We want to be able to say that we helped 10,000 entrepreneurs, right?
• 3:50
  Okay.
• 3:52
  10,000.
• 3:52
  Think about that.
• 3:53
  Those are a lot of lives, a lot of families that are touched, a lot of legacies that are created, a lot of great grandkids that benefit from those 10,000 people.
• 4:03
  Let me ask you this, Mike, and you're spot on when you say that 10,000, that's a lot of families, a lot of impact in the world.
• 4:10
  What about, because it's not just in the US, this is anywhere that they could technically do this for the most part anyways.
• 4:18
  But what is the economic value of that?
• 4:22
  That's a great, great lead in.
• 4:24
  So we have 10,000 entrepreneurs achieve their $10 million exit in only three to five years.
• 4:29
  So that's by 12-31-31.
• 4:31
  That's our goal.
• 4:33
  So if you think about that, 10 million, add four zeros to it.
• 4:39
  And what do you get?
• 4:40
  One hundred trillion dollar impact on the global economy by serving people and helping them understand that there's a system they can plug into.
• 4:51
  There's a better way.
• 4:53
  They can get that time freedom.
• 4:54
  They can get financial freedom.
• 4:56
  It's all out there.
• 4:57
  I'm not saying everyone's going to get it because that's impossible.
• 4:59
  I can't guarantee people are going to do it.
• 5:01
  You have to go out and do the work.
• 5:03
  But the system has been created.
• 5:06
  for you to be one of those 10,000 people that's there for you if you want to seize it.
• 5:11
  And that was seven zeros, by the way.
• 5:14
  Yeah.
• 5:15
  Yeah.
• 5:15
  Seven zeros added to the 10,000.
• 5:17
  That's immense.
• 5:19
  And think, when you first told me that, Mike, I was like, all right, that's a huge number.
• 5:26
  And I was excited for that number.
• 5:27
  I was really excited for the trophy, by the way.
• 5:29
  I just got to say that when I saw that first trophy, I was like, I have to have that on my shelf.
• 5:33
  I was not joking.
• 5:34
  I love it.
• 5:36
  But when I look at the impact, right now, what was that number again?
• 5:42
  How many trillion?
• 5:44
  100.
• 5:45
  $100 trillion impact on the global economy by creating $10,000, $10 million businesses.
• 5:51
  That's huge in the first place.
• 5:54
  But when you relate that $100 trillion, do you realize that the top 10 countries in the world, their annual GDP adds up to about $83, almost $84 trillion?
• 6:06
  So it's greater than the top 10 countries in the world.
• 6:09
  That is a massive impact.
• 6:11
  That is a legacy impact.
• 6:12
  This is bigger.
• 6:13
  This is probably the biggest thing that you may ever be invited to be part of in your life.
• 6:21
  And I want that to sink in.
• 6:22
  Yeah, it's a big deal.
• 6:24
  It's a huge deal.
• 6:26
  So, but we, we can't do it without your help.
• 6:30
  All right.
• 6:30
  And that's where this challenge comes in.
• 6:32
  So, um, we're going to get into the challenge.
• 6:35
  Um,
• 6:38
  Everything here, we're providing everything in a system where you can follow a blueprint and get to that type of an exit.
• 6:47
  Now, I have to always say, we can't guarantee you're gonna get to the exit.
• 6:51
  Why?
• 6:51
  Because we can't make the decisions for you.
• 6:55
  We can give you the blueprint.
• 6:56
  We can give you the track to run on.
• 6:57
  You still have to have the right idea.
• 6:59
  Make the decisions, take the action, do the things you need to do.
• 7:03
  But you're gonna have, this challenge is all about you having
• 7:08
  all of the roadway paved for you.
• 7:13
  You've got the blueprint.
• 7:14
  You've got a community that you're part of during this whole thing, all right?
• 7:19
  To get you to that point, you've got masterminds, you've got regular biweekly masterminds with a core group that you work with that don't have a competing business.
• 7:33
  And you're building this out
• 7:36
  It's your business.
• 7:37
  You own it 100% if that's how you choose to do it.
• 7:40
  Of course, most people would, but you are not in business by yourself because you've got a whole community of entrepreneurs all involved in the challenge, all going for that $10 million exit, all willing to help each other.
• 7:53
  And by the way, all helping to market each other.
• 7:57
  There is, there's, there's just a huge platform here.
• 8:00
  This ecosystem is going to blow you away when you take a look at it.
• 8:03
  But this $10 million challenge is going to launch.
• 8:06
  What's our magic day, Stephen?
• 8:07
  9th.
• 8:10
  The 9th, September 9th of 2026.
• 8:14
  All right, so whenever you're watching this, and that's when the first challenge launches, by the way.
• 8:20
  In order for us, we know this, right?
• 8:22
  We know that in order for us to help 10,000 entrepreneurs to hit that kind of an exit, we need to have over 100,000 people in the forge.
• 8:35
  We know that.
• 8:37
  That's just a lot of numbers.
• 8:39
  When you look at what, not everybody is ready to get started now.
• 8:43
  People are learning at different paces.
• 8:45
  People are at different points in their life.
• 8:48
  But the cool thing is this challenge is not about spending a lot of money or investing a lot of money in hoping.
• 8:53
  It's not all about hope marketing.
• 8:55
  It's not about any of that stuff.
• 8:57
  This is about having an idea that's tested before you spend really 10 bucks
• 9:05
  All right.
• 9:06
  You have, you're able to test this idea.
• 9:08
  All right.
• 9:10
  Cause there is a charge by the way, we're charging you a dollar to be able to test the idea.
• 9:14
  All right.
• 9:14
  And to go through this challenge, that's it.
• 9:16
  A dollar.
• 9:17
  So hopefully that doesn't break the bank.
• 9:19
  If it does, you're in the wrong place.
• 9:20
  But when you do this, all right, you're going to test an idea.
• 9:27
  If the idea is validated and it's something to move forward on, great.
• 9:31
  All right.
• 9:31
  It's a go, it's a green.
• 9:32
  You'll, you'll, you'll see what that means as we go through.
• 9:34
  If it isn't,
• 9:35
  then it's either going to be tweaked or a new idea needs to be come up with.
• 9:39
  You have to come up with something new.
• 9:40
  Okay.
• 9:41
  Because you don't want to invest money in something that is not going to take off.
• 9:45
  So we're going to help you.
• 9:46
  The protocol helps you to define that.
• 9:49
  Right.
• 9:50
  And it's going to walk you through every aspect of setting up that business and setting it up and launching it with the exit in mind.
• 9:58
  All right.
• 9:58
  You've already got that exit planned.
• 10:00
  We talked about this in the last episode a bit, but you have to have that exit plan.
• 10:05
  And you have to know how you're going to get there.
• 10:07
  So we give you that plan to run on.
• 10:09
  Does that make sense, guys?
• 10:11
  Yes.
• 10:12
  I was just going to add one quick thing just so people understand.
• 10:17
  You referenced the ecosystem.
• 10:19
  Yeah.
• 10:20
  Okay, and it's massive, and we're adding to it all the time.
• 10:24
  But just so you people understand, when we say the ecosystem, we're referring to the book, the Oracle, which is a live book we'll get into later, the app, the Academy.
• 10:35
  The podcast, the communities, the masterminds, plural, the interactive tools within the app, the inner circle, and the $10 million challenge.
• 10:46
  That's the ecosystem as it is today, and more and more is getting added consistently.
• 10:50
  The value in the opportunity is insane.
• 10:53
  And as Don said, you have a book that you can read.
• 10:56
  You have a live book through the app that you can go through and you can ask questions.
• 11:00
  You have the entire academy so you can get the knowledge and understanding through the areas where you don't have it and then refine your knowledge in the areas where you do have it.
• 11:08
  Plus, you can go through the app and interactively walk through each step in your progression so you build that foundation to scale your business.
• 11:15
  That's how you get to the $10 million.
• 11:18
  You need a system.
• 11:19
  You're not getting there without one.
• 11:21
  I promise you, you're not getting there without one.
• 11:24
  unless your job is just to grab investments and you have someone invest 10 million in you and you walk away, which isn't too ethical.
• 11:31
  But bottom line is you need a system or it's not happening.
• 11:35
  It's that simple.
• 11:36
  Yeah, and you sort of need the system to know
• 11:40
  Um, so what, what's your next step, right?
• 11:42
  How do I get there?
• 11:43
  But also to understand that, Hey, I don't have imposter syndrome.
• 11:46
  I literally, I understand what I'm doing because I have a path and I'm taking the action based off of what I need to do and what I can see I need to do, which means it's duplicatable.
• 11:55
  You can do it again.
• 11:57
  You have a $10 million exit.
• 11:58
  You can have another one.
• 11:59
  You can have another one.
• 11:59
  You can have a 20, 50, a hundred million dollar exit, right?
• 12:03
  It's all possible when you have a formula.
• 12:05
  Most people, you know, you've heard the statement that the first million is the toughest to make.
• 12:10
  Right.
• 12:11
  When businesses start, I've.
• 12:15
  Doing a million dollars a year in business or multiple multiple millions of dollars a year in business.
• 12:21
  You know, it's amazing how fast it moves.
• 12:24
  Once you once you've got something rolling in your scaling, it'll blow you away.
• 12:29
  Right.
• 12:29
  But it's doable.
• 12:30
  So whatever your idea is, if you get an idea for a business.
• 12:34
  Start with the 10 million dollar challenge.
• 12:37
  Join us.
• 12:37
  OK, because and Stephen, you said it.
• 12:40
  September 9th, 2026.
• 12:43
  Right.
• 12:47
  It seems it seems soon.
• 12:50
  But when you get into the whole concept of the forest fire protocol, you realize that there's time.
• 12:58
  That's a big thing.
• 12:59
  A big thing here.
• 13:00
  Really, you hold your feet to the fire, so to say, but it keeps you on track.
• 13:05
  And that's what you'll find out and you'll see in the challenge.
• 13:09
  Yeah, the AppShare accountability partner.
• 13:12
  I mean, you're entering your numbers.
• 13:14
  The results are in your face, okay?
• 13:16
  I have a lot of great intentions.
• 13:17
  There's a lot of things I think that I'm great at.
• 13:20
  I'm not going to lie.
• 13:21
  I'm confident in certain things in my life, and I'm very proud of the fact that I am, and I'm not going to apologize for it.
• 13:25
  However, when I go back and look at the results, I'm not great at all those things.
• 13:30
  I'm great at some of those things, but not at all of them.
• 13:33
  The results tell a different story.
• 13:35
  So I need to either fix that,
• 13:37
  or leverage AI to replace something in that process because that process is broken, or outsource it to somebody or something.
• 13:44
  But that sounds like a lot, but it's not because it's within.
• 13:47
  And again, you can use the app to get those answers.
• 13:50
  And the results are right in front of your face.
• 13:52
  You can't hide.
• 13:53
  Okay, a former CEO that used to say all the time to me, Sully does the math work.
• 14:00
  It's that simple.
• 14:02
  Yeah, it's not emotional.
• 14:04
  And that's a big thing about business that people get into and they get into the emotion of it.
• 14:08
  I love this idea.
• 14:08
  It's such a great idea.
• 14:10
  And it might be a great idea for you.
• 14:13
  It might be something that you really like or you might think it's awesome.
• 14:17
  But unless it's validated, it's validated by the market, not by friends, not by family, not by you, but validated by the market, then it isn't necessarily valuable.
• 14:28
  So we get trapped in different places.
• 14:30
  This challenge is going to help you to avoid those traps.
• 14:33
  So if you get an idea that you want to take to market, you're thinking about it.
• 14:36
  You're not sure how, you're not sure what the process is going to be.
• 14:40
  You don't know the steps you need to take.
• 14:42
  You don't know necessarily where the money comes from to build it.
• 14:47
  If it's a product or a service or software or whatever, you might not necessarily know all of those things.
• 14:53
  But I'll
• 14:57
  will never even get past that idea stage, right?
• 15:01
  And that's a problem, right?
• 15:03
  You've got an idea.
• 15:05
  You're thinking about it.
• 15:05
  You want to launch it.
• 15:06
  You just don't know for sure.
• 15:08
  So we give you the tools to find out, first of all, is this viable?
• 15:12
  Then how do I build it?
• 15:14
  How do I get it started?
• 15:15
  How do I create the item, the service, whatever it is, right?
• 15:20
  How do I do that?
• 15:22
  All of that stuff is in the forge.
• 15:24
  It's all there.
• 15:26
  Right.
• 15:26
  So what we're doing is we've literally created an ecosystem that allow you to take an idea to a $10 million exit should you choose.
• 15:34
  My recommendation is choose.
• 15:36
  Choose it.
• 15:37
  Also, everything you just said there, the how is irrelevant.
• 15:40
  Yeah.
• 15:41
  We talked about this in the last episode.
• 15:42
  Make the decision that you're going to do it or that you're going to go for it.
• 15:47
  Make the firm decision to go for it.
• 15:49
  Until you do that, the how is 100% irrelevant.
• 15:56
  Just say, I have an idea.
• 15:59
  I'm going to go for it.
• 16:01
  And then plug into the system.
• 16:03
  Okay?
• 16:03
  It's not going to give you every... You're going to come to your own answers.
• 16:07
  But it gives you the tools to get there.
• 16:09
  And that's why people don't understand.
• 16:10
  You don't need to know the how.
• 16:12
  You just need to make a decision.
• 16:14
  And you've got to have the conviction to stick it out.
• 16:16
  Because in three to five years, if you follow the steps and you stay consistent,
• 16:22
  you could be the first $10 million winner of our $10 million challenge.
• 16:28
  And that's the reason- Whoa, whoa, whoa, whoa, whoa, whoa.
• 16:31
  We're not giving away $10 million, dude.
• 16:33
  No, we're not giving away $10 million.
• 16:34
  You're going to have a- Okay.
• 16:36
  You're going to have a- No, you're going to have a $10 million valuation of your company that you can sell and walk away from in three to five years.
• 16:45
  Yes.
• 16:45
  Okay?
• 16:46
  And that's what I was saying.
• 16:46
  And that's why you're here.
• 16:48
  Okay?
• 16:48
  The reason why you've come to this is because I would guess that you are-
• 16:52
  You're not joining this podcast if you don't have some entrepreneurial spirit in you.
• 16:56
  If you're here, you either have an idea, you have an existing product, you're taking something.
• 17:00
  But our intent and our understanding is, again, in order for us to serve 10,000 people, we want to serve a lot more than 10,000.
• 17:08
  First and foremost, that's why we have 100,000 by the end of the year is our goal of people to be serving.
• 17:12
  But if we can serve 10,000 people to get to that $10 million exit in three to five years…
• 17:18
  then we've done our goal.
• 17:20
  Okay, that is our goal.
• 17:21
  And it's very simple right there.
• 17:23
  You're invited here or you've showed up here because we believe that you could be or you know that first person to hit that $10 million challenge.
• 17:35
  And by the way, we spoke about it before, but why is that first person relevant?
• 17:40
  Because just like Roger Bannister with the four-minute mile,
• 17:45
  He hit the four-minute mile, and bang, bang, bang.
• 17:48
  Others saw it was possible.
• 17:50
  Everyone knew it was technically possible, but everyone just treated it as, no, that's impossible.
• 17:53
  That's something that the human body can't do.
• 17:55
  Bannister did it in 1954.
• 17:58
  Since then, thousands.
• 18:01
  So all you need, you just need that one, that one person who dared
• 18:05
  The one person who had the courage.
• 18:06
  If it's not you, by the way, I want you to bring the crazy people.
• 18:10
  You have friends.
• 18:10
  You're like, oh, he's always had crazy ideas since childhood.
• 18:13
  Or he's always got these crazy ideas.
• 18:15
  The one who looks at a system and says, this system is broken.
• 18:18
  That person, that friend of yours, that's who we're looking for.
• 18:22
  Okay?
• 18:22
  We're looking for anyone with an idea.
• 18:24
  But those people, those are the people that are going to change the world.
• 18:27
  And they're not only just going to win a $10 million challenge and have a company valued at $10 million.
• 18:32
  Okay?
• 18:33
  They're going to help thousands or hundreds of thousands along the way.
• 18:37
  The impact for this isn't just financial.
• 18:39
  That's just the obvious numbers that we can do the math with.
• 18:42
  That's the scorecard.
• 18:44
  Exactly.
• 18:45
  Well, how this can really come to fruition today is we're not, you could call it a revolution, but it's more like an evolution.
• 18:54
  We've evolved with the technology of AI and what's there right now and harnessing that, that what we're talking about right now is now real.
• 19:02
  The reality is here.
• 19:03
  To be real, to be able to truly scale and move that quickly and that fast in three to five years.
• 19:10
  But here at the Forge, we have all those tools.
• 19:13
  You don't need to be an AI expert.
• 19:15
  We tell you exactly what to ask, whichever form of model AI you're using.
• 19:20
  That's really the key that's here.
• 19:22
  It's leveraging that enormous power that's right here at our fingertips today.
• 19:30
  100%.
• 19:30
  And by the way, quick little aside, Mike, for the people who can't, who are listening to this and don't see it in video format, make sure that this picture of the trophy, that has to be the picture for the episode.
• 19:45
  That was exactly what I was going to do for this episode.
• 19:48
  Awesome, awesome.
• 19:48
  I love the way you think, my friend.
• 19:50
  We're on the exact same wavelength.
• 19:53
  That trophy is just so hot.
• 19:55
  I mean, I look at that and I was like, yeah, I have to have that on my shelf.
• 19:58
  but I can't just get it.
• 19:59
  I have to earn it.
• 20:00
  Right.
• 20:01
  So, so you want to be able to earn it.
• 20:04
  And, and if you've got an idea, first things first, let's get set up for the challenge.
• 20:11
  So this is how you get set up for the challenge, by the way.
• 20:13
  All right.
• 20:13
  So everybody that says, Hey, this is interesting.
• 20:15
  I want to get set up for the challenge.
• 20:16
  I want to be part of this.
• 20:17
  Well, we know that you're going to, um,
• 20:22
  that the challenge launches on the 9th of September, 2026, the first episode of the challenge.
• 20:28
  We're going to be doing multiple challenges over the course of time because quite frankly, there's going to be a lot more people.
• 20:33
  Once people start to really hear that this is out there, people are going to jump into this.
• 20:38
  Massive numbers of people are going to jump into this.
• 20:40
  I believe we're going to exceed our goal.
• 20:42
  That I'm quite positive of.
• 20:45
  It's just a question of time.
• 20:46
  But here's the thing.
• 20:48
  For you to get into the system now,
• 20:51
  before we launch this, okay?
• 20:55
  You can go to app.forgefireprotocol.com.
• 21:00
  That's how you access it, app.forgefireprotocol.com.
• 21:04
  You're going to be able to hit the Get Started button
• 21:10
  Okay, so Mike's showing this on screen, but you'll have an orange Get Started button in the top right.
• 21:14
  By the way, I've heard some people say, you know, that sometimes the dark colors on the screen are, they hurt my eyes.
• 21:22
  Some people really like the darker colors.
• 21:24
  So it's whether it's dark mode or light mode.
• 21:25
  There's a setting in the app for light mode if you want.
• 21:29
  So just know you've got both.
• 21:31
  It's whatever is more comfortable for you, but it's set as default as dark mode, just because the colors look so good together.
• 21:39
  But either way, so once you go there, you're going to put in your email address, and you're going to be sent a code.
• 21:45
  You don't even have to remember a password with us.
• 21:48
  Every time you go to log in, if you're doing it on the app, it's just going to be on your phone.
• 21:53
  It pretty much keeps you logged in.
• 21:54
  But if you go on by computer or on different devices,
• 21:58
  Um, every time you go in, it'll simply just email you your code, your secret code to get in.
• 22:03
  It's a different code each time.
• 22:05
  And so it'll go to your email.
• 22:06
  So all you need is access to your email.
• 22:09
  And so you put in your email, you get that code.
• 22:11
  And then once you're in, it's going to ask you a series of questions.
• 22:14
  They're going to walk you through getting set up super simple.
• 22:18
  All right.
• 22:18
  And, and it actually goes through, explains a few things first.
• 22:21
  Then it asks you a series of questions for your business idea.
• 22:26
  Okay.
• 22:26
  And your business name.
• 22:28
  And we're not going to ask you for all the details about your business.
• 22:30
  That's your business.
• 22:32
  Okay.
• 22:34
  You own it, by the way.
• 22:35
  Anything that you put in here, this is your business.
• 22:37
  It's not ours.
• 22:38
  It has nothing to do with us.
• 22:39
  All right.
• 22:39
  Other than we're providing the protocol.
• 22:42
  We're providing the ecosystem.
• 22:44
  So once you go in, you're going to be able to register for the challenge.
• 22:50
  and it will be a $1.
• 22:52
  That's what you'll put in to be part of this challenge.
• 22:56
  Okay.
• 22:57
  And it's gonna give you access to the full protocol, everything in our app.
• 23:02
  Now, if you say, hey, I just wanna go in and test it out first, even before I put in a dollar, you can do that and you'll have some limited access.
• 23:08
  You'll have access to the 72 hour market test.
• 23:11
  So you can actually do that before we launch on the ninth.
• 23:14
  Okay.
• 23:14
  And then go for the full, you know, get your full access at that point, or,
• 23:19
  You can say, hey, I want to see, I don't want to just see a little bit.
• 23:22
  I want to see the whole ecosystem and I want to see it now.
• 23:26
  You show me, right?
• 23:28
  So that's when you have to put that dollar in.
• 23:29
  So to see the whole ecosystem, you've got to pony up a dollar.
• 23:32
  Is that okay, guys?
• 23:35
  I was going to say, if you can't put a dollar in, then you've got to ask yourself some other questions.
• 23:40
  Yes.
• 23:41
  Yes.
• 23:41
  So we want to make it so that anybody can do this.
• 23:44
  Okay.
• 23:45
  And here's the beautiful thing.
• 23:47
  All right, you're going to be able to get all the way to launch.
• 23:50
  You're going to be able to test out your idea.
• 23:52
  If your idea is valid, or if you've got a green goal light, right?
• 23:56
  And you'll see that in the 72-hour market test.
• 23:58
  We talked about that in our last podcast episode.
• 24:01
  When you go in and you've tested your idea before the 8th, because you get to get a head start before the challenge launches on the 9th, okay?
• 24:11
  So that's where you go in and you do the 72-hour test.
• 24:16
  Now you get a heads up, you're ahead of the game because you've already validated an idea, you've got a great idea.
• 24:22
  Now is when you're going to want to have the full protocol and keep it.
• 24:29
  Okay?
• 24:29
  So that's when you would have your full subscription.
• 24:31
  The beautiful thing is for that dollar, what do they get?
• 24:34
  They get the ability to refer some other friends and actually have their entire system covered.
• 24:44
  Right.
• 24:45
  So literally you could get in this basically for a dollar and potentially pay nothing else from a Forge perspective.
• 24:54
  There'll be other things when you register your company, there's, there's some costs and some different things that you're going to, you're going to do.
• 25:00
  We've totaled everything up to launch a business for those of you that aren't sure.
• 25:03
  Right.
• 25:04
  To launch a business, to go from zero or from idea to turning a profit, following the protocol,
• 25:15
  And this includes sending up your bank account.
• 25:17
  This includes getting the company registered, getting your EIN, getting everything set, following the system, the cost of the system, the cost of your website, the cost of your...
• 25:28
  I love this, by the way, when I total this, because I've launched nine businesses in the past 39 years, right?
• 25:33
  Nine traditional businesses.
• 25:35
  And I spent fortunes doing those.
• 25:38
  All of the stuff I'm talking about, even right down to your product potentially being done,
• 25:45
  And we totaled everything up.
• 25:46
  And for most states where you might register, we even help you to determine which state to register in, which entity to choose.
• 25:54
  All right, now we're not making recommendations.
• 25:55
  We're gonna give you some ways to figure that out.
• 25:58
  All right, but here's the thing.
• 26:00
  All of that combined is, we haven't seen it over a thousand.
• 26:05
  It's typically under, and sometimes several hundred dollars under that number for everything to get everything launched to the point where you're now profitable.
• 26:14
  And I'm talking profitable in roughly 30 days.
• 26:20
  Yeah, I wanted to be silent on that.
• 26:21
  I wanted that to sink in.
• 26:23
  All right.
• 26:24
  So that's powerful.
• 26:27
  So do you have an idea that is worthy of the challenge?
• 26:33
  That's the question.
• 26:35
  They showed on the Forge Fire Protocol to a friend of mine and she's terms as a real wake up call for herself.
• 26:45
  But it's not just a wake up, it's a wake up and claim the destiny that we're born to build.
• 26:51
  Inside you right now is a spark, a vision, an idea, a dream of true financial liberation.
• 26:57
  And it's time to stop letting fear, hesitation, self-doubt keep you playing small.
• 27:03
  Most people spend 40 years trading, really their sacred time for a paycheck, building in a high-stress job that burns them out.
• 27:11
  But you're here because you demand something greater, a business built from day one to serve your life, scale with unstoppable AI leverage, and exit.
• 27:20
  on exact terms for a life-changing $10 million buyout in three to five years.
• 27:25
  Three to five years.
• 27:27
  There's no doubt about hoping for a lucky break.
• 27:31
  It's about making an unshakable, non-negotiable decision.
• 27:35
  It's a decision to step into your power and validate the real market demand for your business idea.
• 27:42
  from day one without burning out a real amount of hard-earned cash and really forge an asset that sets your family free for generations going forward.
• 27:51
  That's why you're here today.
• 27:53
  Very well said.
• 27:54
  I think the other thing, too, that people need to realize is that is so important for you to understand is the impact that that will have on the people around you.
• 28:05
  I was taught a long time ago that
• 28:09
  If you have mentioned this before in a different podcast and I've mentioned it to both of you, but it is, I was told that it was my duty to become wealthy and to become rich.
• 28:19
  And I first heard it and I laughed.
• 28:21
  I was like, okay, yeah, it's my duty.
• 28:23
  Sure.
• 28:25
  And he, I got something pretty hard thrown back at me.
• 28:28
  He goes, do you consider yourself a good person?
• 28:31
  I'm like, yes.
• 28:32
  And he goes, okay.
• 28:34
  Do you think you have a big heart?
• 28:35
  And do you at first look for ways to like, just to always try to help people?
• 28:37
  Cause you want people to have it better.
• 28:39
  You want people to see more in themselves than they see.
• 28:41
  If certain people, some people, it is great to be around, but certain people you see, and do you just want to help them see more in themselves and help them see what you see?
• 28:50
  And I'm like, yes.
• 28:50
  He goes, well, here's the good news.
• 28:51
  You're going to make a great parent because great people raise great kids.
• 28:54
  That's the first good news.
• 28:56
  Second news, it's your absolute duty.
• 28:58
  to make sure that you're wealthy so you can give back and spread more of that.
• 29:01
  He's like, good people do good things with money.
• 29:05
  He's like, we need more good people making more money and doing more good so we can help more people.
• 29:11
  So I'm going to pass that on to you guys.
• 29:13
  If you consider yourself a good person, then it is your duty to take action, have some conviction, have some faith in yourself, take a leap.
• 29:22
  Get comfortable being uncomfortable.
• 29:24
  I'm going to throw out all the cliches at you right now.
• 29:27
  But take a look at that trophy.
• 29:29
  Okay?
• 29:30
  Take a look at that trophy.
• 29:31
  That trophy...
• 29:32
  Pull up the trophy.
• 29:33
  Oh, perfect.
• 29:33
  Thank you.
• 29:34
  And you'll see it on the podcast.
• 29:35
  I mean, you'll see it on the podcast cover.
• 29:36
  Okay?
• 29:37
  That trophy... You are raking...
• 29:43
  the current mold.
• 29:44
  You're creating a new person.
• 29:46
  You're creating a new business.
• 29:47
  You're creating a new method to help hundreds of thousands of people see something better, not just in themselves.
• 29:55
  That could be your mission, but you're going to help hundreds of thousands of people simply by making a firm decision.
• 30:01
  And that just starts today.
• 30:05
  That's impact.
• 30:07
  We all want to leave an impact.
• 30:08
  We
• 30:10
  make the world better.
• 30:11
  We want to do things not just for our family, but we want to leave a legacy.
• 30:15
  We want to leave, you know, people donate millions of dollars to get their name on buildings.
• 30:23
  Why?
• 30:24
  Because they want their name to be remembered.
• 30:27
  All I want is that picture above the mantle and all of my kids and grandkids and great grandkids houses that says, Hey,
• 30:37
  He led the way, changed the world, and took care of our family for generations.
• 30:44
  And that's an individual thing.
• 30:47
  That's up to me.
• 30:48
  I have to do it.
• 30:48
  You can't do it for me, right?
• 30:51
  But I also can't do it for you.
• 30:53
  You have to do it.
• 30:54
  So what is your idea?
• 30:56
  Let's get down to that.
• 30:57
  What is your idea?
• 30:58
  Think about it.
• 30:59
  Do you have something that's valid?
• 31:00
  If you're not sure, validate it.
• 31:02
  We're giving you the tools.
• 31:04
  Find out before you get into anything
• 31:07
  All right, but if you've got something with legs, then I'll tell you what, you definitely need to be part of this challenge.
• 31:13
  And if you're not sure, you need to be part of the challenge because you're gonna find out.
• 31:16
  And the cool thing is too, and I'll leave it at this, this is my last piece.
• 31:20
  When you jump into this challenge and you're a part of what's happening here, even if your idea doesn't have legs, if it doesn't pass the validation, okay, you're going to be surrounded by thousands and eventually
• 31:37
  hundreds of thousands of people in our community.
• 31:40
  You're going to be in those masterminds.
• 31:42
  You're going to be in those events.
• 31:44
  You're going to be part of something that is absolutely huge.
• 31:47
  You're going to be able to support those people and help them, but you're going to come up with other ideas.
• 31:51
  You're going to come up with something that is going to be rock solid and you will be the next rock star, right?
• 31:57
  Because everything comes with that proximity, that being around people that are making things happen.
• 32:02
  You can't help but to make things happen yourself.
• 32:05
  And this community is,
• 32:08
  is a big part of what comes with that challenge.
• 32:10
  It's all you, but it's all of us together.
• 32:14
  So I hope that really made sense.
• 32:16
  But be part of this challenge.
• 32:17
  Go to app.forgefireprotocol.com.
• 32:22
  Sign up for the challenge.
• 32:23
  Be part of it.
• 32:24
  And we will see you.
• 32:25
  We'll actually be doing several meetings.
• 32:28
  So everybody that registers goes into ForgeFireProtocol, app.forgefireprotocol.com.
• 32:32
  We will be sending you some information because obviously we'll have your email there.
• 32:37
  We'll send you some information so you know what's happening with the challenge as it's being released and what you're going to need to do to prep and how you can actually get a head start before everybody that comes in.
• 32:47
  Because a lot of times people come in right at that date.
• 32:49
  So we'll have a lot of people that'll start on the 9th of September.
• 32:53
  But you can get started beforehand.
• 32:56
  And why wait?
• 32:57
  Right?
• 32:58
  I mean, this is not about procrastination.
• 33:02
  I'm going to add.
• 33:03
  And in previous podcasts, they've talked about the theory there is no tomorrow.
• 33:09
  Yeah.
• 33:10
  The forge is lit right now.
• 33:13
  You don't have to walk this battlefield alone anymore.
• 33:16
  Inside the Forge Fire Protocol, you're plugging directly in to an elite ecosystem of visionary builders, battle testers, standard operating procedures, automated AI agents that do the heavy lifting.
• 33:29
  Meanwhile, you focus on high leverage growth.
• 33:31
  When you stand shoulder to shoulder with a tribe that refuses to let you settle for average, your belief expands and your speed multiplies.
• 33:41
  And failure is completely erased from the equation.
• 33:44
  Stand up, square your shoulders, breathe total certainty into your spine and say yes to your ultimate breakthrough.
• 33:52
  Step into the forge, unleash your dream, and let's turn that $10 million vision into undeniable legacy.
• 33:58
  That's why we're here today.
• 34:01
  Love it.
• 34:02
  Yep.
• 34:02
  The last thing I'm just going to add with and end with really quick, think of names like Vanderbilt, Carnegie, J.P. Morgan.
• 34:11
  I can go on and on.
• 34:13
  I can name Steve Jobs.
• 34:16
  I can name Sam Altman.
• 34:19
  I can go on and on and name people.
• 34:21
  One consistent message with a lot of them, even Mother Teresa and us, a lot of people called them crazy because they had an idea.
• 34:29
  But they made the decision and they took action.
• 34:32
  And that is step one.
• 34:33
  So nothing else matters.
• 34:34
  This challenge is irrelevant until you make the decision.
• 34:37
  Make the decision that you're in.
• 34:38
  Once you make the decision, take immediate action.
• 34:40
  Don't wait till tomorrow.
• 34:42
  Once you make the decision, take action.
• 34:44
  Learn to do that.
• 34:45
  One of the most important skills you can develop is taking immediate action.
• 34:50
  That's my challenge.
• 34:51
  Okay, make a decision if this is right for you and then take immediate action.
• 34:55
  It has the potential to change your life.
• 34:59
  Spot on.
• 35:00
  Go to app.forgefireprotocol.com.
• 35:02
  We'll see you in the next episode, and we'll see you in the challenge.
• 35:08
  That's it for this episode of the Forge Fire Protocol podcast.
• 35:11
  Take at least one step from today's episode while the fire is still hot.
• 35:16
  Don't let the insight cool.
• 35:19
  Our goal is delivering real value for you and your business.
• 35:23
  Subscribe now to never miss an episode and help other ambitious entrepreneurs like you find the show by leaving a review on YouTube, Spotify, Apple Podcasts, or wherever you listen.
• 35:35
  Want the complete five-step system, the tools, the scorecards, and the exact playbooks we use inside the protocol?
• 35:43
  Head to forgefireprotocol.com and sign up now to step in to the full forge.
• 35:49
  Because we are Forged in Fire, built for legacy.
• 35:59
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• 36:02
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• 36:09
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• 36:16
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• 36:18
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• 36:20
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• 36:26
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