
A Guide to Holiday Gifting and Showing Appreciation Throughout the Year
Holiday gifting comes around each December when budgets are closing, teams are stretched and other priorities are competing for attention. However, this chaos can be avoided if CEOs and founders treat holiday gifting as part of a year-round relationship strategy which is planned months in advance, tied to a clear business objective and designed to reward the very people who helped build their businesses. Showing appreciation should not be viewed as an annual HR exercise but rather as part of employee experience, customer retention and brand building. Holiday gifting should be one moment…
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