Minimal Viable Pricing: How to Stop Guessing and Start Learning (with Dan Balcauski)

Develpreneur: Become a Better Developer and Entrepreneur · Jan 20, 2026 · 30m

Minimal viable pricing is the fastest way to stop debating what your product should cost and start learning what customers will actually pay for. In my interview with Dan Balcauski, founder and Chief Pricing Officer at Product Tranquility, we talked about how early-stage teams can set pricing that's "good enough" to sell, validate value, and iterate—without getting stuck chasing the perfect number.

Pricing can feel risky because it shapes perception, positioning, and revenue. But Dan's message is practical: you don't need perfect pricing to move forward—you need minimal viable pricing that…