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Latest / Found in AI: AI Search Visibility, SEO, & GEO

"Good SEO is Good GEO." But Is That True?

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If you've been seeing the phrase "good GEO is good SEO" everywhere on LinkedIn lately, you're not imagining it. It's become the comfort take of the moment — and this week, it got a very official co-sign. Brendon Kraham, Google's VP of Search and Commerce, published a piece on Think with Google making exactly that argument.

So here we are.

This episode is a rant. A structured, well-reasoned rant — but a rant. Because the "good GEO is good SEO" framing isn't just lazy…

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