Client Acquisition Is the North Star - Philip Moldovanu - Marketing Agency Power Hour - Episode #54

Marketing Agency Power Hour · Apr 30, 2026 · 39m

What does it take to scale an agency quickly with predictable client acquisition instead of relying on referrals? Today’s guest is an ambitious founder who has rapidly scaled his agency through disciplined execution and paid acquisition. Introducing Philip Moldovanu, CoFounder of Social Scout Email Marketing. Philip joins host Cal Wilder to share how his team built a high-growth agency by focusing on client acquisition, paid ads, and constant iteration.

He explains how Meta ads became the primary driver of growth, why referrals alone are not reliable for scaling, and how identifying…