Latest / No Days Off with Brian Gubernick
322. The Military Concept of "Flanking" and How to Use it in Business
Instead of competing with your competitors head on, targeting an untapped niche or a defining a more unique model can give you a competitive edge.
Brian's personal business coach taught him the concept of flanking and how it can be used in business settings to gain market share, earn more customers, gain momentum, or increase revenue.
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