Latest / The Heavy Hitter DJs Podcast / 18 Jessy + Uly Terrero: 8 1/2 Hours to Canada, Popping No Doz
Transcript
- 0:01SPEAKER_03: Be savage on this week's show.
- 0:05SPEAKER_03: Something told me this was a real opportunity.
- 0:08SPEAKER_03: So when they were ushering everybody out, I told somebody that I lost my keys inside the place so I can walk back in.
- 0:15SPEAKER_03: I saw Winsome, who is a casting director, and I went and spoke to her.
- 0:19SPEAKER_03: And I said, Hey, you know, I'm really interested.
- 0:21SPEAKER_03: I, you know, there's something that's telling me that this is a path that I want to be on.
- 0:25SPEAKER_03: And three, two, one.
- 0:27SPEAKER_00: I'm DJ Enough.
- 0:29SPEAKER_00: I'm DJ Camillo.
- 0:30SPEAKER_00: I'm DJ Cast One.
- 0:32SPEAKER_00: And I'm Glenn Books, aka L Books.
- 0:34SPEAKER_00: Ladies and gentlemen, boys and girls, everyone worldwide, this is the Heavy Hitter DJs Podcast.
- 0:44SPEAKER_07: What's up, everybody?
- 0:45SPEAKER_07: Welcome to another edition of the Heavy Hitter DJs Podcast.
- 0:49SPEAKER_07: Yo, listen, this is we have a star-studded lineup today.
- 0:53SPEAKER_07: A lot of people in the building today, besides, you know, myself, cast one, of course, El Presidente DJ enough, of course, the International Club King DJ Camelo.
- 1:02SPEAKER_07: We have El Matatang, DJ Lobo, stepping in today.
- 1:08SPEAKER_07: And we have we have the world-famous Territo brothers in the building.
- 1:14SPEAKER_07: Both of them at one time.
- 1:15SPEAKER_07: You know what I'm saying?
- 1:16SPEAKER_07: One place.
- 1:17SPEAKER_07: They're actually doing this together.
- 1:19SPEAKER_07: Jesse Anulances are here.
- 1:21SPEAKER_07: So let's get right to it.
- 1:22SPEAKER_07: I toss it to you guys.
- 1:23SPEAKER_07: Camillo, what's going on?
- 1:25SPEAKER_08: Listen, first of all, foremost, um, we gotta understand that Jesse and Yuli are from Queens, correct?
- 1:30SPEAKER_08: Yes, yes.
- 1:31SPEAKER_08: We gotta make that put that out there first.
- 1:35SPEAKER_08: What part of Queens?
- 1:36SPEAKER_08: Because I don't even know what part of Queens, like Jamaica Queens.
- 1:40SPEAKER_08: Aye, Jamaica Queens, you already know.
- 1:42SPEAKER_08: So listen, let's get straight to it.
- 1:44SPEAKER_08: You know, for for you know, there's a lot of DJs on this podcast, there's a DJ podcast.
- 1:50SPEAKER_08: There's a lot of young people that don't know Jesse is and Yuli is, and and you know, you guys have done so much.
- 1:56SPEAKER_08: You've broken barriers, you've done like 25, 50 cent videos, you've done movies.
- 2:01SPEAKER_08: We're gonna get into all that, but let's start with what got you guys into video production?
- 2:06SPEAKER_08: Like who started it, who planted the seed, what was it coming out of Queens, you know, uh uh uh born and raised in Queens, Dominicans?
- 2:14SPEAKER_08: Uh uh tell us what what got you guys into videos?
- 2:19SPEAKER_02: Yeah, I was I was waiting for you though, because see this.
- 2:24SPEAKER_03: I was giving the older brother the shot, you know.
- 2:26SPEAKER_03: I was giving the older brother the shot.
- 2:29SPEAKER_03: Got it, Jesse.
- 2:30SPEAKER_03: You want me to take it?
- 2:32SPEAKER_06: Yeah, it's all you, Jesse.
- 2:33SPEAKER_03: We just think we knew it.
- 2:34SPEAKER_03: Well, look, I you know, uh everybody's perspective is different, right?
- 2:38SPEAKER_03: So this is my perspective in terms of how it all happened.
- 2:42SPEAKER_03: I think when we came up, there wasn't um Latin directors or there weren't people that we were looking up to, like thinking we were going to be in the Hollywood business.
- 2:50SPEAKER_03: That wasn't like in our brain.
- 2:52SPEAKER_03: You know, we grew up in Jamaica, Queens, uh around the block from a hotel called the Bristol Hotel.
- 2:57SPEAKER_03: So if you know that uh Ku Jones Hotel Room 515, yeah, exactly.
- 3:04SPEAKER_03: So um that was famous for you know having a lot of uh females, um, and our block was kind of unfortunately known for that stroll too, you know.
- 3:14SPEAKER_03: And uh I remember my father just screaming out the window, telling like, you know, hookers and people not to go into our driveway.
- 3:22SPEAKER_03: But we um because we we grew up in a neighborhood that was you know a little bit rough in that sense.
- 3:29SPEAKER_03: My mother worked at 9 to 5, my father worked 5 to 2 a.m.
- 3:32SPEAKER_03: So there was a moment in time where my father was on his way to work and my mom was coming home.
- 3:38SPEAKER_03: So they would be like, yo, don't go into the out in the streets when nobody's here, right?
- 3:44SPEAKER_03: So it was me and my, you know, both my brothers and my sisters.
- 3:47SPEAKER_03: So they wanted to sustain the house for that like two-hour gap.
- 3:51SPEAKER_03: So my mother had bought a video camera, and it was more to document our trips and things like that.
- 3:57SPEAKER_03: But she was like, yo, entertain yourselves.
- 3:59SPEAKER_07: Oh, wow.
- 4:00SPEAKER_03: And don't go out into the street.
- 4:02SPEAKER_03: So my father, he worked like maintenance uh at CBS, right?
- 4:07SPEAKER_03: So they they drove trucks, they did maintenance, they did a, you know, they did a lot of the Latino type jobs.
- 4:13SPEAKER_03: My father always had those jobs where you didn't really need to speak the language because he didn't speak um English.
- 4:19SPEAKER_03: So he would bring home things they would throw out sometimes, and some stuff they would have would be like old soundtracks to movies.
- 4:26SPEAKER_03: So we had like this camera, we had old soundtracks to movies, so we started using the camera and making things that at that time I don't think we felt it was gonna be like we're gonna be filmmakers.
- 4:37SPEAKER_03: Like we were recreating music videos we saw on Video Music Box.
- 4:40SPEAKER_03: Me and Yuli were doing like EPMD music videos, my boy was doing uh LL QJ, we were doing whatever we would see on Video Music Box, and then we started making movies.
- 4:51SPEAKER_03: And um, for whatever reason, Yuli was the star of all the movies.
- 4:55SPEAKER_03: Of course he was.
- 4:59SPEAKER_03: I could believe like they were like super Yuli, Yuli on Elm Street, Yuli this.
- 5:04SPEAKER_03: It was everything was Yuli in the title.
- 5:07SPEAKER_03: So, so it you know, it forced me to be behind the camera sometimes.
- 5:11SPEAKER_03: Uh, you know, because I would be a character that would get killed in Yuli's movie quick, and then I would be, you know, making sure like Yuli could fly around the living room and Yuli could do this and Yuli could do that.
- 5:22SPEAKER_03: So I think that's where some of my directing came in.
- 5:25SPEAKER_03: And we started making all these things that I think Yuli has somewhere in VHS tapes, but this was kind of like the opening for us to say, you know what?
- 5:35SPEAKER_03: Um we just surprisingly started loving the process of making movies.
- 5:40SPEAKER_03: So it's safe to say video music box is inspiration, maybe?
- 5:44SPEAKER_03: Oh, video music box is the reason for it all, honestly.
- 5:47SPEAKER_03: You know, we owe a lot to Ralph McDaniels.
- 5:49SPEAKER_09: Shout out to Uncle Rex.
- 5:51SPEAKER_08: Yo, it's crazy for me coming home from school.
- 5:54SPEAKER_08: I think that's everybody's story in New York.
- 5:56SPEAKER_08: Coming home from school, turning that TV on and watching all the videos there.
- 5:59SPEAKER_08: Like, it's it was so New York crazy.
- 6:02SPEAKER_08: So, all right, so did um after that, did y'all go to school?
- 6:06SPEAKER_08: Did y'all like yo?
- 6:07SPEAKER_03: So, so what happened, you know, after that, there was uh something on video music box, right?
- 6:13SPEAKER_03: So they had an announcement on video music boxes.
- 6:15SPEAKER_03: We always watch video music box to mimic the shit that was going on.
- 6:18SPEAKER_03: Right, of course.
- 6:18SPEAKER_03: And then they had an announcement, they was like casting for a movie, blah, blah, blah, called Juice.
- 6:24unknown: Right?
- 6:24SPEAKER_03: And we would juice coming.
- 6:26SPEAKER_03: So last story.
- 6:28SPEAKER_04: Yeah, it was the untitled Ernest Dickinson Project.
- 6:32SPEAKER_04: It wasn't called Juice yet.
- 6:33SPEAKER_04: Yeah, yeah, yeah.
- 6:34SPEAKER_04: Was it called?
- 6:34SPEAKER_04: It wasn't called Juice.
- 6:36SPEAKER_04: It was the untitled Ernest Dickinson Project.
- 6:38SPEAKER_04: That was the private director.
- 6:40SPEAKER_04: Wow.
- 6:41SPEAKER_03: So Ernest at the time was the cinematographer on a lot of Spike Lee's movies.
- 6:45SPEAKER_03: So this was kind of like his directorial debut.
- 6:47SPEAKER_03: So they were having an open call because even in, you know, when movies were being made, movies were part of a union, right?
- 6:55SPEAKER_03: So the Screen Actors Guild didn't have a lot of people of color, you know, at that time, right?
- 6:59SPEAKER_03: So when they had to, when they were doing these urban movies, they would have to have this big call out in the neighborhood to like an open casting.
- 7:06SPEAKER_03: So when I heard about it on um on Video Music Box, I told Yuli, I said, yo, there's probably gonna be a lot of girls there, this, that.
- 7:13SPEAKER_03: We're gonna go down.
- 7:14SPEAKER_03: And I was interested in going down, but Yuli didn't go.
- 7:19SPEAKER_03: Right.
- 7:20SPEAKER_03: So I ended up going by myself, and um, I was sitting in like this huge casting that was like probably, you know, 50 to 75 people.
- 7:30SPEAKER_03: And at the end of the day, they explained the movie, and at the end of the casting, they took your name, they took like a snapshot of you, and they were like, kind of thank you.
- 7:37SPEAKER_03: And I felt something like, man, this, you know, I felt like something told me this was a real opportunity.
- 7:42SPEAKER_03: So when they were ushering everybody out, I told somebody that I lost my keys inside the place, so I can walk back in before they let the next 25 people in.
- 7:53SPEAKER_03: So when I walked back in, I saw Winsom Sinclair, rest in peace, Winsome, who passed away recently.
- 8:00SPEAKER_03: But I saw Winsome, who was a casting director, and I went and spoke to her, and I said, Hey, you know, I'm really interested.
- 8:06SPEAKER_03: I, you know, there's something that's telling me that this is a path that I want to be on, and I don't have any experience, but these movies I make in my house with my family, and I talked to her, and she was like, Yo, I really love your look.
- 8:17SPEAKER_03: And a lot of Latinos didn't come in, and we were looking for this Latino gang that that has conflicts with one of the actors in it.
- 8:25SPEAKER_03: So she goes, I'm I want you to come back and meet the director.
- 8:28SPEAKER_03: So I was like, All right, cool.
- 8:29SPEAKER_03: So the when when I went home, I told Yuli, I was like, Yo, Yuli, they want me to come back and meet the director.
- 8:35SPEAKER_03: He was like, Yo, I'm coming with you.
- 8:38SPEAKER_03: He was like, if they like your look, they're gonna love my look.
- 8:43SPEAKER_03: I'm coming with you.
- 8:45SPEAKER_03: And that's how we both ended up being in juice because Yuli can't wait.
- 8:49SPEAKER_03: Wait, y'all want to bother me as his gang of juice?
- 8:52SPEAKER_07: Yeah, yo, I didn't know that.
- 8:54SPEAKER_07: That's crazy.
- 8:55SPEAKER_07: It's it's amazing how that movie, because that movie really is kind of played a big part of me being a DJ, actually becoming a DJ.
- 9:01SPEAKER_07: Because I was like, that was the first time I actually got to see like two turntables and this guy doing what he was doing.
- 9:07SPEAKER_07: You know, so a lot of people that are in my age group are really inspired by juice just by seeing that.
- 9:11SPEAKER_07: So my man, you chewed.
- 9:13SPEAKER_07: You cute was that 98.
- 9:14SPEAKER_07: Exactly.
- 9:15SPEAKER_04: What you know, but to chime in on Jesse's great story, right?
- 9:20SPEAKER_04: So what happened was I didn't go to the casting because a month before that I was in the mall and somebody hustled me.
- 9:26SPEAKER_04: They're like, yo, are you a celebrity?
- 9:27SPEAKER_04: I was like, nah.
- 9:28SPEAKER_04: They go, You sure?
- 9:29SPEAKER_04: You're not lying?
- 9:30SPEAKER_04: I'm like, nah, I'm not a celebrity.
- 9:31SPEAKER_04: Oh my God, here's my card.
- 9:32SPEAKER_04: Call me tomorrow.
- 9:33SPEAKER_04: Long story short, I went to some agency, they hustled me, and they're like, oh my God, give us your pictures and we'll put you out of show business.
- 9:40SPEAKER_04: I was like, I don't have no pictures, don't worry about that.
- 9:42SPEAKER_04: You got a credit card?
- 9:43SPEAKER_04: I was like, sure.
- 9:43SPEAKER_04: They were look,$1,500, we'll get you these headshots, we'll get you these headshots and make you a star in no time.
- 9:50SPEAKER_04: I still have the black and white, terrible pictures with my hand in my pocket, my hand on my chin, and they hustled me.
- 9:56SPEAKER_04: So when Jesse was like, yo, it's Ober Call to be a movie star, whatever, I was like, yo, they're gonna hustle you, and that's why I didn't go.
- 10:02SPEAKER_04: You know what I'm saying?
- 10:02SPEAKER_04: And then and then when um when I went to the casting to meet the director with Jesse, I had a big pimple on my nose, right?
- 10:10SPEAKER_04: So I wore a band-aid because I had this pimple.
- 10:12SPEAKER_04: So I put a band-aid on my nose.
- 10:14SPEAKER_04: We went to the casting, so we got cast on juice, and I came to set, we came to set.
- 10:18SPEAKER_04: The director's like, yo, where's the band-aid?
- 10:20SPEAKER_04: And I was like, What band aid?
- 10:21SPEAKER_04: Because this was weeks later.
- 10:22SPEAKER_04: I was like, What are you talking about?
- 10:23SPEAKER_04: You go, yo, you had this band-aid in the casting, that's why we liked your look.
- 10:27SPEAKER_04: I was like, Oh, that's right.
- 10:28SPEAKER_04: I had a pimple.
- 10:29SPEAKER_04: They're like, come on, props, let's get the and they came and they put the band-aid on my nose because a goon.
- 10:36SPEAKER_04: It was a pimple cover up.
- 10:38SPEAKER_04: But anyway, continue, Jesse.
- 10:39SPEAKER_05: That's funny.
- 10:40SPEAKER_05: That's funny.
- 10:41SPEAKER_05: You talk about a business card, right?
- 10:43SPEAKER_05: I actually found your TNT casting business card.
- 10:47SPEAKER_04: What's TNT's name for?
- 10:49SPEAKER_05: Terrero and Torero.
- 10:51SPEAKER_05: Torero and Torero casting.
- 10:53SPEAKER_05: Now, Camillo, when you had that card from them, that was like the gold mine.
- 10:59SPEAKER_05: Because you're in DK in New York City.
- 11:01SPEAKER_05: Right.
- 11:01SPEAKER_05: If you want the hot chicks in your party, just call Yuli and Jesse.
- 11:07SPEAKER_05: And this is no disrespect to your now wives or anything like that.
- 11:11SPEAKER_05: But back then, these were the East Coast pimps.
- 11:16SPEAKER_05: And if you wanted 50 bad bitches in your party, you called them right away.
- 11:21SPEAKER_05: And you called Yuli.
- 11:28SPEAKER_04: I got a call yesterday for some chicks for today.
- 11:30SPEAKER_04: So it still happened.
- 11:32SPEAKER_04: The calls are still coming in, you know.
- 11:34SPEAKER_06: It's just you still got it, you're still God in my ta-da.
- 11:38SPEAKER_08: Well, I can't front.
- 11:40SPEAKER_08: Coming up in New York and and hustling my way through the clubs.
- 11:43SPEAKER_08: I always seen Yuli partying heavy.
- 11:45SPEAKER_08: Jesse, just pull up and just have a great time.
- 11:47SPEAKER_08: VIP, just chill.
- 11:48SPEAKER_08: And you know, Yuli to me is like a party animal.
- 11:53SPEAKER_08: You know, I'm older now.
- 11:54SPEAKER_08: I'm older now.
- 11:55SPEAKER_06: You know, I know, but you know, I've seen you many years out and about.
- 11:58SPEAKER_06: You know what I'm saying?
- 11:59SPEAKER_06: I remember, I remember taking these guys out to hang out with me on Washington Heights and then taking them to the bodeguita party for like 7:30 in the morning, drinking and eating kind of frita con tortones.
- 12:12SPEAKER_08: That's just tough.
- 12:13SPEAKER_08: All right, so so so moving forward, after juice and you know, you you made your cameos and this and that, you started obviously connecting because it's who you know in this game, right?
- 12:23SPEAKER_08: We all know that.
- 12:24SPEAKER_08: What what what was like the first seed?
- 12:26SPEAKER_08: What was the first yo, we're gonna do this video?
- 12:29SPEAKER_03: Or like how did it get what was your first music video?
- 12:35SPEAKER_03: Oh, you know, I I think there's a lot that happened between that and my first music video.
- 12:40SPEAKER_03: But you know, before all that.
- 12:43SPEAKER_03: I think what happened with Juice was that you know, when we made Juice, what a lot of people don't understand is that Tupac, Omar Epps, a lot of people, there were kids that were like from the School of Performing Arts, right?
- 12:56SPEAKER_03: Tupac went to a school of performing arts in Atlanta, Omar and those guys went to a school in New York.
- 13:02SPEAKER_03: So they were just actors.
- 13:04SPEAKER_03: Tupac had one song with Digital Underground.
- 13:06SPEAKER_03: That's it.
- 13:07SPEAKER_03: Right, right.
- 13:08SPEAKER_03: So he wasn't like people weren't mobbing him in the streets of Harlem.
- 13:11SPEAKER_03: Like some people knew who he was, and but he wasn't popular, right?
- 13:14SPEAKER_03: Now the movie took a year and change to come out from when we shot it.
- 13:19SPEAKER_03: In that year, he became a superstar, right?
- 13:23SPEAKER_03: And then so did Tretch, right?
- 13:25SPEAKER_03: Tretch from Naughty by Nature was part of our gang in Juice as well.
- 13:28SPEAKER_03: By the end of Juice, Tretch is like, yo, I'm doing the video, and like he's dropping OPP, and the world is changing.
- 13:35SPEAKER_03: Like, we never knew rap artists like that, right?
- 13:38SPEAKER_03: So all of a sudden, a kid you know, you know, we were making, I think, like$50 a day as an extra on juice.
- 13:43SPEAKER_04: $35 cash.
- 13:46SPEAKER_04: $35.
- 13:48SPEAKER_04: 35 cash.
- 13:48SPEAKER_03: Which at the end of the day, which at the end of the day, I think we all played CeeLo for the$35, and somebody took home the big prize.
- 13:57SPEAKER_03: Yeah, so so now all of a sudden, before the movie comes out, all of a sudden Tupac is a big star, and we're running around with Pac and we're seeing the world completely shift, right?
- 14:09SPEAKER_03: And we're, you know, Pac is like bringing out Biggie Smalls at shows at the Palladium at Trafalgar Square.
- 14:14SPEAKER_03: We're seeing all this stuff happen, and we're like, wow, like this industry, and from being extras, we're becoming popular too, with people like, yo, you're in juice.
- 14:22SPEAKER_03: Because at that time, there wasn't projects like that.
- 14:25SPEAKER_03: Like, we weren't having the opportunity to be in front of the camera.
- 14:29SPEAKER_03: So I changed my major in college and I started studying theater and I started studying um film.
- 14:34SPEAKER_03: I thought I was gonna be an actor first, and then kind of like Ron Howard and other people become a director, but unfortunately, there wasn't a lot of opportunity in front of the camera, right?
- 14:45SPEAKER_03: So eventually we got an internship to work on a movie called I Like It Like That, that at the time was one of the first like all Latino cast films that was doing being done by a major studio.
- 14:55SPEAKER_03: So we started taking these opportunities, meeting a bunch of people that were like-minded by us and tiptoeing our way into the industry.
- 15:02SPEAKER_03: That's kind of how it happened.
- 15:03SPEAKER_03: You know, the video thing probably didn't happen for another seven, eight years, and we were already in the industry working behind the scenes.
- 15:11SPEAKER_03: Yuli was doing casting, I was doing production.
- 15:14SPEAKER_01: Right.
- 15:15SPEAKER_01: Oh, wow.
- 15:16SPEAKER_04: I'll step in real quick, but before, like I said, before we got to the direct and stuff, you know, what happened was we were trying to do the acting thing, right?
- 15:22SPEAKER_04: But there was no opportunities for Latinos.
- 15:25SPEAKER_04: You know, it wasn't.
- 15:26SPEAKER_04: And to this day, there's still not that many opportunities for Latinos.
- 15:29SPEAKER_04: So when we would go for these small little roles, like the one-liners and stuff, there was uh there was what the stereotype for Latinos were back in the early 90s was Mexican.
- 15:40SPEAKER_04: You know, because the movies that were that came out with Latinos in it was Blood and Blood Out, American Me, they were all movies shot in um LA.
- 15:48SPEAKER_04: So LA's very Mexican strong.
- 15:50SPEAKER_04: So that's what the characters were like, and the stereotypical characters were like, oh, the Leevato.
- 15:54SPEAKER_04: And that's kind of like what they thought Latino was on TV.
- 15:58SPEAKER_04: And we didn't, we, we, we didn't fit those roles.
- 16:00SPEAKER_04: So we were never Latin enough, we weren't black enough, so there was no room for us to grow as actors.
- 16:07SPEAKER_04: You know, and I I used to tell my father, I used to complain, and my father was like, you know, you can't get mad at them, they don't know.
- 16:13SPEAKER_04: You know, what you should do is learn it and show them how to do it.
- 16:17SPEAKER_04: You know what I'm saying?
- 16:18SPEAKER_04: And he's the one that planted that seed, like, okay, you know, so I used to always talk shit, man.
- 16:22SPEAKER_04: If I was a casting director, if I was a casting director, if I was a casting director, and then um the movie I like it like that, you know, we were with Darnell Martin uh pre-stages when she was developing the movie, and we were supposed to be in I Like It Like That.
- 16:37SPEAKER_04: You know, we were considerations to be actors in the movie, and then that time, I don't know if Jesse wants me to share it now.
- 16:42SPEAKER_04: That's why I let him talk because I don't talk that much.
- 16:45SPEAKER_04: Uh, but um, you know, we used to be rappers, me and J.
- 16:49SPEAKER_04: Oh my god.
- 16:51SPEAKER_04: I'm saying, listen, I got the I got the show tapes, I got the records.
- 16:56SPEAKER_04: Oh, let's go.
- 16:57SPEAKER_04: That was you know, it was big just what was the rap name of probable cause.
- 17:03SPEAKER_04: Ooh, probable cause y'all.
- 17:06SPEAKER_04: Big Jess of Fly You.
- 17:08SPEAKER_04: Big Jess of Fly U.
- 17:10unknown: Big J.
- 17:11SPEAKER_09: I love it.
- 17:15SPEAKER_04: I got the record of fly you, but not fly me.
- 17:17SPEAKER_04: It was P H O Y U to Fly You.
- 17:19SPEAKER_04: You know what I'm saying?
- 17:20SPEAKER_04: Yup.
- 17:20SPEAKER_08: Before we move on, did you guys try to DJ too?
- 17:23SPEAKER_08: Because never never try to DJ.
- 17:26SPEAKER_07: I look at it, it ain't come for us.
- 17:28SPEAKER_04: No, that's why I'm the biggest DJ fan.
- 17:30SPEAKER_04: Because I would love to be a DJ.
- 17:31SPEAKER_04: And I'm like, what's the name of that record?
- 17:33SPEAKER_04: Like, I would call Lobo.
- 17:34SPEAKER_04: Hey, Lovo, what's that record you played last night?
- 17:36SPEAKER_04: That shit was lit.
- 17:36SPEAKER_04: How many times I called you, right?
- 17:37SPEAKER_04: Lobo, what's that record?
- 17:39SPEAKER_06: A million times.
- 17:40SPEAKER_04: I don't know the names of any records.
- 17:43SPEAKER_04: I can't remember girls in my life, you know what I'm saying?
- 17:45SPEAKER_04: But anyway, the long story short is that, you know, um well when when a like like that came around, we missed the opportunity to be cat to do the casting.
- 17:55SPEAKER_04: We was on tour on uh in Canada on a rap tour with main source.
- 17:59SPEAKER_04: So we missed we missed the opportunity.
- 18:01SPEAKER_04: You know what I'm saying?
- 18:02SPEAKER_04: So we came back, we couldn't be in the movie, so uh uh Victor Dave Seuss had approached.
- 18:07SPEAKER_04: He was like, yo, maybe this is a uh uh a sign from God, maybe you should do casting, maybe you should intern in casting to learn how to do it.
- 18:17SPEAKER_04: Oh no, you said Victor Dave?
- 18:19SPEAKER_04: Victor Dave Seuss is the name.
- 18:20SPEAKER_04: Huh?
- 18:21SPEAKER_04: He had a show on Hot Tracks?
- 18:23SPEAKER_04: No, no, no, no.
- 18:24SPEAKER_04: No, no, no, no, no.
- 18:24SPEAKER_04: He's a producer writer.
- 18:26SPEAKER_04: Oh, but maybe a Puerto Rican writer, he's written written a bunch of shows, but his dad was the 40 acres and the real crew.
- 18:34SPEAKER_04: But anyway, but long story short, he was just like, you know, maybe maybe I'm supposed to take this opportunity to do casting.
- 18:41SPEAKER_04: So I I did an internship and casting on a like her like that.
- 18:44SPEAKER_04: And that's that was my journey to to get to the casting scene.
- 18:48SPEAKER_04: And then Jesse interned as a producer on a like her like that.
- 18:52SPEAKER_04: I'll let you continue.
- 18:53SPEAKER_04: Sorry, Jesse.
- 18:53SPEAKER_04: I just wanted to fill in some blanks that we missed.
- 18:57SPEAKER_04: Of why we really got behind the scenes was because there was no opportunities for us in front of the camera.
- 19:02SPEAKER_04: Right.
- 19:02SPEAKER_04: So instead of complaining and moaning and groaning, we're like, let's learn this shit so we could hopefully be the ones that opened the pearly gates for us.
- 19:10SPEAKER_08: I'm assuming you learned all types of aspects of the business.
- 19:13SPEAKER_08: Like, you know, you doing this, that, the other, you're behind the scene learning all that other stuff, which led to where you guys are now, you know what I'm saying?
- 19:21SPEAKER_08: But you know, fast forward seven years later, okay?
- 19:23SPEAKER_08: You got into the video video game, right?
- 19:26SPEAKER_08: Like, like what was the first first, you know, that's what I'm trying to get at.
- 19:29SPEAKER_08: What was the first video y'all did?
- 19:30SPEAKER_08: Like, right.
- 19:31SPEAKER_03: The thing is, uh, the thing is is that we started working on music videos.
- 19:36SPEAKER_03: Yuli started working doing casting, right?
- 19:38SPEAKER_03: So we were working with a bunch of different directors and really closely with a director named Diane Martell.
- 19:44SPEAKER_03: Rest in peace, Diane unfortunately passed away recently as well.
- 19:47SPEAKER_03: But Diane was incredible, right?
- 19:48SPEAKER_03: So she was doing everything from Onyx to Wu Tang to Mariah Carey.
- 19:52SPEAKER_03: So Yuli was doing all the casting for her videos, and I was working assisting Yuli at times, right?
- 19:58SPEAKER_03: So Diane Martell um lost an assistant and needed an assistant at the time, right?
- 20:05SPEAKER_03: So I was like, okay, there's an opportunity for me to learn, you know, from Diane.
- 20:09SPEAKER_03: So I started working with Diane.
- 20:11SPEAKER_03: What I found out at that time with Diane that a lot of directors didn't write their concepts for the videos.
- 20:17SPEAKER_03: Now, sometimes it was their idea, but they had a treatment writers that were, that was like a job I didn't know existed, right?
- 20:24SPEAKER_03: So I found out, and I always had a million ideas in my head.
- 20:28SPEAKER_03: So she was working on a video for Puff Daddy, and it was a video with uh Logs DMX and uh Little Camels, Money Power, Respect.
- 20:39SPEAKER_03: And um she was on the phone with with Diddy and he didn't like the concept, right?
- 20:45SPEAKER_03: And I kind of heard the conversation.
- 20:48SPEAKER_03: So I tried to tell her, and Diane, I love Diane, but she was a tough woman.
- 20:52SPEAKER_03: So I tried to tell her, yo, I think I knew what he meant when he was talking to her, you know.
- 20:58SPEAKER_03: Like I think he, and he she was like, What the fuck do you know?
- 21:00SPEAKER_03: Like, if you know so much, why don't you write the concept?
- 21:04SPEAKER_03: So I was like, oh, but uh, you know, whatever, whatever.
- 21:06SPEAKER_03: And I was, you know, I put, I was like, look, I have an idea that I think goes with what he wanted.
- 21:11SPEAKER_03: So anyway, I put an idea together and she pitched it to him, and she got the video.
- 21:18SPEAKER_03: So she was like, So the concept for money, power, respect was an idea that I wrote.
- 21:24SPEAKER_03: Now that was an idea, so then from that point on, she was signed to a production company.
- 21:28SPEAKER_03: They were like, okay, maybe Jesse got something.
- 21:30SPEAKER_03: So they started sending me music.
- 21:33SPEAKER_03: So I started writing a bunch of videos for her.
- 21:36SPEAKER_03: So then, you know, I would say probably 50-60% of the concepts that she was doing at that time, I was creatively involved.
- 21:42SPEAKER_03: Now, sometimes she gave me an idea and I helped shape it.
- 21:45SPEAKER_03: But she was the one that taught me how to build an idea.
- 21:48SPEAKER_03: That's what's happening.
- 21:48SPEAKER_03: And while I was doing that, I got a call from these reps, Robin Frank and Jelena Stewart, that represented, they were like, yo, they represented a bunch of directors, but they were they said, we got this new director coming out of ball.
- 22:00SPEAKER_03: Baltimore named Chris Robinson.
- 22:01SPEAKER_03: And Chris was on the come up.
- 22:03SPEAKER_03: So they were like, yo, Chris is doing a certain amount of videos a month.
- 22:07SPEAKER_03: If we got him a writer, we can expand.
- 22:09SPEAKER_03: So I started working with Chris.
- 22:11SPEAKER_03: So if Chris was doing videos for like, let's say 200 grand at the time, you know, these were like the era of big budgets.
- 22:18SPEAKER_03: We went from like 200 to like a million dollars.
- 22:20SPEAKER_03: And we were doing Snoop Dogg.
- 22:22SPEAKER_03: We were doing all these big videos.
- 22:24SPEAKER_03: And if Chris was doing two videos, three videos a month, now he might have been doing six.
- 22:28SPEAKER_03: Because when, you know, I got me and him would go and we would sit in the room and just be cranking out ideas.
- 22:35SPEAKER_03: Right.
- 22:36SPEAKER_03: So at that point, everybody started knowing me as like an idea guy.
- 22:40SPEAKER_03: Right.
- 22:40SPEAKER_03: So people started sending me songs, and I was writing ideas.
- 22:43SPEAKER_03: And eventually, that's when my first music video was for a Canadian rap group named Ghetto Concept.
- 22:52SPEAKER_06: Really?
- 22:53SPEAKER_03: So so they they just asked me to write the concept.
- 22:57SPEAKER_03: So I wrote the concept.
- 22:58SPEAKER_03: And they were coming out of Canada at that time, kind of like Wu Tang.
- 23:01SPEAKER_03: That was like the Wu-Tang moment.
- 23:03SPEAKER_03: So they were like Wu Tang moment.
- 23:05SPEAKER_03: It rings a bell.
- 23:06SPEAKER_08: Go ahead.
- 23:06SPEAKER_08: I'm sorry to cut you off.
- 23:07SPEAKER_03: So I no, no.
- 23:08SPEAKER_03: So I wrote the concept, and when they gave it to directors in Canada, they read it and they were like, there was a scene where they like tied up the guy from the record label.
- 23:16SPEAKER_03: And it was like, you know, it was like violin hip-hop.
- 23:18SPEAKER_03: And they were like, people in the directors in Canada were like, we don't get this.
- 23:22SPEAKER_03: You know, I mean, this is like not maybe where Canada was at the time.
- 23:26SPEAKER_03: So they told me, like, Jesse, why don't you direct it?
- 23:30SPEAKER_03: And I and I drove to Canada.
- 23:32SPEAKER_03: I drove, I remember eight and a half hours by myself because I got the people in my neighbor to go with me, nobody believed.
- 23:37SPEAKER_03: And I drove up to Canada, popping no-dose pills, and got to Canada.
- 23:42SPEAKER_03: And Canada had this um thing called video fact that if you were like a young artist in Canada and you asked them for the government for money, they gave you government, uh like money from the government to finance your music videos.
- 23:54SPEAKER_03: Wow.
- 23:54SPEAKER_03: They still have that, by the way.
- 23:55SPEAKER_03: But go ahead.
- 23:56SPEAKER_03: Okay, yeah, yeah, they do.
- 23:57SPEAKER_03: They have a film fact like that.
- 23:59SPEAKER_03: So these kids tapped into that.
- 24:00SPEAKER_03: So it was like at that time it was 10 grand, you know, 10,000, 15,000.
- 24:05SPEAKER_03: And this was at the time where they were spending millions of dollars on music videos.
- 24:07SPEAKER_03: So it wasn't a lot of money, but in Canada, we made it work.
- 24:10SPEAKER_03: And I shot this music video.
- 24:12SPEAKER_03: I didn't think nothing of it.
- 24:13SPEAKER_03: I put my heart into it.
- 24:15SPEAKER_03: And at the end of that year, it was nominated at Much Music for Rap Video of the Year.
- 24:20SPEAKER_03: Wow.
- 24:20SPEAKER_03: Now I'm all set in New York, bringing people coffee, sweeping the floor, holding, you know, extras, you can't walk this way.
- 24:28SPEAKER_03: And all of a sudden, I'm like, rap video of the year in Canada.
- 24:32SPEAKER_03: So it happens, bro.
- 24:34SPEAKER_03: Yeah, for so for the next couple of months, that's what I kept doing.
- 24:36SPEAKER_03: I kept going up to Canada, shooting these little videos with the ghetto concept, and they started blowing up in Canada, becoming like their version of like a mob D.
- 24:45SPEAKER_03: And ultimately I showed one of those videos to Fat Joe.
- 24:50SPEAKER_03: And I showed Fat Joe, and he was like, How many you did, how much you did those videos for?
- 24:54SPEAKER_03: And I was like, 10 grand.
- 24:55SPEAKER_03: And I remember Fat Joe was like, all right, here's 10 grand.
- 24:58SPEAKER_03: And I was like, I'm gonna take 10 grand from Fat Joe.
- 25:03SPEAKER_03: He was like, this ain't nothing.
- 25:04SPEAKER_03: But he was like, yo, I got this song with Triple Says or whatever, you know, if you could do a video for that, blah, blah, blah.
- 25:09SPEAKER_03: And I got because I, you know, I needed an American video.
- 25:13SPEAKER_03: Because as much as I was doing videos in Canada, it didn't mean as much to, and Joe gave me my first opportunity, and that opportunity was what sparked like you know, the rest of my career.
- 25:24SPEAKER_03: It was like the snowball effect, you know?
- 25:26SPEAKER_03: Wow, shout to fat Joe, man.
- 25:28SPEAKER_08: That's beautiful.
- 25:32SPEAKER_08: Facts, facts.
- 25:33SPEAKER_08: So, so okay, so this is my next question.
- 25:36SPEAKER_08: You know, 50 Cent.
- 25:39SPEAKER_08: You did hella work for him.
- 25:42SPEAKER_08: Was it a Jamaica Queens thing?
- 25:44SPEAKER_08: Because, you know, that that relationship must have been like, how did that relationship start?
- 25:49SPEAKER_08: You know, you're from Jamaica, he's from Jamaica.
- 25:52SPEAKER_03: Yeah, you know, it was um I knew 50 and and I knew of him, you know, but we weren't we weren't friends at that time, right?
- 26:03SPEAKER_03: Onyx, Fredro, and Sticky were barbers in my neighborhood.
- 26:08SPEAKER_03: You know, so so so we ended up meeting Fredro and Sticky through some street football game that we played with Shah Skills, their producer.
- 26:16SPEAKER_03: Because we used to play like these street neighborhood games, and we met um Shah Skills.
- 26:20SPEAKER_03: So through him, I met Fredro, I met Sticky, and they had a song with 50 back then with JMJ.
- 26:26SPEAKER_03: Right?
- 26:27SPEAKER_03: So in my neighborhood, 50 was very popular.
- 26:30SPEAKER_03: So I at the time I started doing music videos, even though we weren't affiliated, I knew his music, right?
- 26:38SPEAKER_03: So Wangster and songs like that, and the different songs he had were already popping in the neighborhood.
- 26:42SPEAKER_03: Right.
- 26:43SPEAKER_03: So I was doing videos with Interscope, and and um DJ Mormel, who was Jimmy's nephew, was running black music.
- 26:51SPEAKER_03: So when I heard that he signed to Eminem, I told DJ, I said, yo, I would love to work on the 50 Cents project because he's from my neighborhood.
- 26:59SPEAKER_03: And he was like, Oh, that project's coming down the line.
- 27:02SPEAKER_03: And I was like, yo, when you when you're ready to do that, let me know.
- 27:06SPEAKER_03: So at that time, I was building myself as a director, and sometimes the the newer artists, the big directors didn't jump on because maybe the budgets weren't there yet.
- 27:15SPEAKER_03: Right.
- 27:15SPEAKER_03: You know, but DJ kept his word.
- 27:17SPEAKER_03: So, like six months later, he called me, he goes, Yo, we're we're about to do this 50 Cents project.
- 27:22SPEAKER_03: This is the first single Wangster.
- 27:23SPEAKER_03: Now, Wangster was already out for like a year, you know?
- 27:26SPEAKER_03: So he gave me the opportunity to do Wangster.
- 27:29SPEAKER_03: And when I did Wangster, we didn't get a permit to shoot in New York because there was so much violence around 50 at the time that the city didn't want to give us a permit.
- 27:39SPEAKER_03: So they were concerned that he wasn't gonna have like a New York look, and they wanted to shoot the video in LA.
- 27:44SPEAKER_03: So we shot the video in LA.
- 27:46SPEAKER_03: And I but I told them, I said there was this one block I saw in LA that reminded me of New York.
- 27:50SPEAKER_03: If we shoot on this one block, I can make it feel like it's New York City.
- 27:54SPEAKER_03: Right.
- 27:55SPEAKER_03: So they trusted me, you know, and and I had put some creatives together, and when 50 read them, he was like, yo, this kid must be from Queens because he knows like all the spots in Queens.
- 28:03SPEAKER_03: Like so, so they had faith that I was gonna make it feel like New York.
- 28:08SPEAKER_03: So I shot that video Wangster in LA for New York, and it was extremely successful.
- 28:13SPEAKER_03: And at that time, you know, 50 was coming up, there was a lot going on.
- 28:17SPEAKER_03: There wasn't, you know, wasn't trusting a lot of people, and we built a relationship that, you know, led to 25 videos.
- 28:23SPEAKER_03: Damn, 25, wow, right?
- 28:26SPEAKER_03: Told y'all, I told y'all, 25 videos.
- 28:28SPEAKER_03: It's crazy.
- 28:30SPEAKER_03: Two movies, a bunch of commercials, you know.
- 28:32SPEAKER_03: Yeah, yeah, yeah, yeah.
- 28:33SPEAKER_03: We did a lot of stuff together.
- 28:34SPEAKER_03: Shout out to 50.
- 28:35SPEAKER_03: 50 gave me an incredible opportunity.
- 28:37SPEAKER_03: And, you know, to work with somebody like that when he became one of the biggest rappers in the world and be tied to that content, it changed my life forever.
- 28:44SPEAKER_08: Now, now, I'm assuming your phone starts ringing crazy after this.
- 28:50SPEAKER_08: I mean, I don't know.
- 28:51SPEAKER_08: I'm assuming, you know, you're you know, you start doing that video wangster, 50's blown the fuck up.
- 28:56SPEAKER_03: No, but you gotta understand, you know what was interesting about that is yes, the phone started ringing, but two things came with that, right?
- 29:05SPEAKER_03: If I was um, you know, maybe it's not necessarily about color, but like if I was a white director, right, that was working with 50, then I'm just a white director working with 50.
- 29:18SPEAKER_03: But being a New York kid that's from Jamaica, Queens as well, working with 50 was an incredible thing, but it also tied me to G Unit at that time.
- 29:28SPEAKER_03: So people, so I uh there was a lot of people in the industry that was like, nah, fuck him, man.
- 29:32SPEAKER_03: He works with 50 because 50 has so many enemies.
- 29:35SPEAKER_01: Right, right.
- 29:35SPEAKER_03: Right, that like sometimes it did affect my career where some guys like, oh, that's 50's guy.
- 29:40SPEAKER_03: We ain't fucking with him, you know?
- 29:42SPEAKER_03: Guilty in our association.
- 29:44SPEAKER_03: We're just a director.
- 29:45SPEAKER_03: Now, look, me and 50 built a great relationship.
- 29:47SPEAKER_03: So I there's love, there's love there.
- 29:50SPEAKER_03: But I saw a lot of directors that jumped around with different artists, and they never had like the affiliation of the artist, but we were doing so much work together that trust me, I would have people running up to me in clubs, like, yo, you know, people that have beef with him, you know.
- 30:04SPEAKER_03: Right.
- 30:05SPEAKER_03: I remember Raul from Terra Squad saved me one time in Mansion in Miami because it was like people were like, that's 50s guy, and they were trying to get me.
- 30:12SPEAKER_03: Damn.
- 30:13SPEAKER_03: And Raul's Raul was like, ain't nothing happening to Jesse, you know.
- 30:17SPEAKER_03: And I was like, yo, how the fuck is like, you know, I'm involved in beef that's, you know, not even mine, but you know, so there was a lot of great opportunities, but there was a lot of artists that wouldn't touch me at the time.
- 30:28SPEAKER_05: We say I said I get it, it happens with me all the time because of DJ Camilla.
- 30:33SPEAKER_05: What do you mean?
- 30:36SPEAKER_08: The streets love us, E.
- 30:38SPEAKER_08: The streets love us.
- 30:40SPEAKER_08: So, oh, okay, so that's that.
- 30:42SPEAKER_08: That's that's that's an amazing era time.
- 30:46SPEAKER_08: But let's let's talk about let's talk about Daddy Yankee.
- 30:49SPEAKER_08: You know, cuz because what I remember is is rompe, right?
- 30:53SPEAKER_08: And and you know, I get stuck as a DJ in that time.
- 30:57SPEAKER_08: Um I'm I'm a hip hop DJ.
- 31:00SPEAKER_08: Day one, you know, but I understood reggaeton, I understood the Latin world, because obviously born in Queens, I'm Latino, whatever.
- 31:08SPEAKER_08: Uh I was pushing this music and a lot of people would you know second guess me.
- 31:13SPEAKER_08: I would I would, you know, what is that?
- 31:14SPEAKER_08: Oh, that's just a fact.
- 31:15SPEAKER_08: That's like freestyle music, come and go, pa.
- 31:18SPEAKER_08: Daddy Yankee comes, you know, you did rompe, right?
- 31:22SPEAKER_08: Which to me was a huge success.
- 31:25SPEAKER_06: You know, so but how was the translation from from from the English into the Spanish?
- 31:30SPEAKER_06: Was the first one?
- 31:32SPEAKER_06: Yeah.
- 31:34SPEAKER_08: The thing was that I I don't know, I don't know if Jesse was the first one.
- 31:38SPEAKER_08: I don't I can't I'm not saying that.
- 31:39SPEAKER_03: No, no, no.
- 31:40SPEAKER_03: Meaning, meaning if that uh I thought I took it as if that was the first one for me.
- 31:44SPEAKER_08: Yeah, that was the first Spanish video.
- 31:46SPEAKER_08: That's my question.
- 31:47SPEAKER_03: Yeah, I I um I'm trying to think if it was the first Spanish video, but in terms of like uh reggaeton and stuff like that, yes, what happened was that because I was working so much at Interscope, right?
- 32:00SPEAKER_03: Working with 50 Styles P, different artists that they had at Interscope.
- 32:06SPEAKER_03: Um, 3H, shout out to 3H.
- 32:08SPEAKER_03: 3H was uh the guy that signed Daddy Yankee.
- 32:11SPEAKER_03: So this was the first time Daddy Yankee was the first reggaetong artist to have like a an American deal on an American label, right?
- 32:19SPEAKER_03: So when Daddy Yankee gets signed to Interscope, 3H talks to Yankee and says, you know, the guy that does all the 50 cents videos is Dominican.
- 32:27SPEAKER_03: He was like, Oh shit, word.
- 32:28SPEAKER_03: He goes, I'm gonna put you on the phone with Jesse Terrell.
- 32:30SPEAKER_03: So we jumped on the phone.
- 32:32SPEAKER_03: So Yankee and me talked on the phone, and that's how Hompe happened.
- 32:37SPEAKER_03: You know, because they were looking for somebody and they were like, look, Jesse's Dominican, he's over here already working with us at Interscope, like this is a perfect marriage.
- 32:44SPEAKER_03: So they put me together with Yankee and we did Rompe and Gangstism.
- 32:48unknown: Right?
- 32:49SPEAKER_03: And after I did Rompe, that's when the Latin Um artist started calling.
- 32:56SPEAKER_03: Then I started getting calls where You know what's crazy?
- 32:58SPEAKER_08: I remember the remix.
- 32:59SPEAKER_08: I think the remix had Lloyd Banks in it.
- 33:01SPEAKER_08: Um and and uh and Snoop, right?
- 33:03SPEAKER_08: Yeah, I believe so.
- 33:05SPEAKER_03: I didn't do the remix, I only did the original.
- 33:07SPEAKER_03: Right, right, right, right, right.
- 33:09SPEAKER_03: Okay, got it.
- 33:10SPEAKER_08: The original, and then I did um Gangster Zone with Snoop in Puerto Rico, and then um, let me ask you, let me ask you though, at this time, did you see reggae tongue as like, whoa, this shit's gonna be a monster genre?
- 33:23SPEAKER_08: Like, or did you have no idea at the same time?
- 33:25SPEAKER_03: No, I, you know, I think for me, I always saw it.
- 33:29SPEAKER_03: I told people at that time, I said, you know what, this was gonna be America's new hip-hop.
- 33:33SPEAKER_03: And nobody brought in, you know, like when I started working with Yankee and then Looney Tunes and We Senior Dell, like, you know, you gotta understand the budgets on the American on the hip-hop side were up here, and on the Latino side, they were here.
- 33:45SPEAKER_03: Right.
- 33:45SPEAKER_03: But what was happening is that I saw the decline and this was happening, you know?
- 33:49SPEAKER_03: And I was watching it, and what I was trying to explain to people, I say, these people are selling out arenas in the United States, right?
- 33:58SPEAKER_03: But in the countries they come from, people bootleg their records.
- 34:01SPEAKER_03: So in Latin America, you don't have the tracking of like, I sold millions of records.
- 34:06SPEAKER_03: But when you look at the tour potential, because I was on the road with some of these artists, I'm like, yo, they're selling out all through Latin America, Mexico.
- 34:12SPEAKER_03: So I'm like, these artists are gigantic.
- 34:15SPEAKER_03: And they were selling out Madison Square Garden and the Staples Center, they were selling out these, these, these big arenas in the US.
- 34:23SPEAKER_03: So a lot of people didn't see that because they would look at the record sales and say, oh, he only sold a million records.
- 34:28SPEAKER_03: Like when other artists were selling 18 million, 14 million.
- 34:32unknown: Right.
- 34:32SPEAKER_03: When I told them, I was like, you know what, people are gonna catch up, and streaming is what caught them up.
- 34:37SPEAKER_03: Because when streaming came in, and you know, then you saw the power of the Latin artist.
- 34:42SPEAKER_03: But I was screaming about for a long time.
- 34:44SPEAKER_05: Stupid.
- 34:45SPEAKER_03: What's up?
- 34:46SPEAKER_03: The the the YouTube numbers on the Latin artists, out of here.
- 34:50SPEAKER_03: Yeah, yeah.
- 34:51SPEAKER_03: So that's what started um catching people up because Latinos weren't over-indexing on computers and stuff because they might have had only one in the household, but on the on the smartphones, things were going crazy.
- 35:03SPEAKER_03: So I was always a fan of the music and saying it was gonna be big, but a lot of people would criticize my career at that time, say, oh man, Jesse fell off.
- 35:11SPEAKER_03: That's why he had to go do Latin videos, like you know, people started talking shit.
- 35:15SPEAKER_03: And but I, you know, I stayed to my vision and I felt proud because I was working on music that I felt like was potentially gonna shift the culture.
- 35:22SPEAKER_03: That's what it fucking did.
- 35:26SPEAKER_06: Now, now uh Jesse, you you were we worked a lot with uh with Aventura in the early days, right?
- 35:31SPEAKER_06: And you did the videos also for them, if I'm not mistaken.
- 35:34SPEAKER_06: Yeah, but Yuli went with Yuli.
- 35:37SPEAKER_03: Yeah, I was gonna say Yuli, Yuli started working with them early.
- 35:41SPEAKER_03: That's how that relationship started with Yuli.
- 35:44SPEAKER_03: Yuli dabbled, he's he he started directing early, you know.
- 35:48SPEAKER_03: So I let Yuli tell it.
- 35:50SPEAKER_06: Hello, everybody.
- 35:51SPEAKER_06: How was that experience working with what Aventura back in those early days where they were crazy out of out of control?
- 35:57SPEAKER_04: Well, as crazy is that I was I didn't even know what bachata was.
- 36:01SPEAKER_04: I wasn't even into bachata, right?
- 36:03SPEAKER_04: Oh, we have a fake Dominican here?
- 36:05SPEAKER_04: Yeah, yeah, yeah.
- 36:06SPEAKER_04: So you know, you know what's crazy?
- 36:10SPEAKER_04: You introduced me to everything, Mr.
- 36:13SPEAKER_04: Lobo.
- 36:14SPEAKER_04: Oh, here we go.
- 36:16SPEAKER_04: Like, like, like I said, I I I showed you this, I showed you this here because you put me on the Lobo train and you took me everywhere.
- 36:25SPEAKER_04: I remember one New Year's, we did like six different cities, you know, Jersey, Bronx, Queens, like, and you really introduced me to I was a hip-hop kid from from the Bronx slash Jamaica Queen, so I was never really into Spanish.
- 36:38SPEAKER_04: So, anyway, so my girl at the time was an actress who a publicist was the same publicist as Aventuda, and they were dropping a new album, and I was direct, I just did a 50 video, the the Disco Inferno joint, and um, she was like, You should do Aventuda.
- 36:55SPEAKER_04: And I was like, Who's Aventuda?
- 36:57SPEAKER_04: I didn't even know who Aventuda was.
- 36:59SPEAKER_04: Like, no, I'm gonna set so they set up a meeting for me to meet them at um Child Records.
- 37:03SPEAKER_04: Remember when they used to have record stores or whatever?
- 37:05SPEAKER_04: Yeah, records on Lafayette Street, and I was previously there with this big superstar, I don't want to say her name, and I was there with her a month prior, and the line was ridiculous.
- 37:15SPEAKER_04: So when I go to meet these Aventura guys at the same Child Records, the line was triple what this superstar had.
- 37:22SPEAKER_04: And I was like, who the hell are these guys?
- 37:25SPEAKER_04: Yeah, I couldn't even understand how this line was like, it went to Jupiter.
- 37:29SPEAKER_04: So I go inside and I'm like, and and they're signing the the albums or whatever, and these girls are crying and going crazy for this like sweet nice guy.
- 37:38SPEAKER_04: You know, he was like a sweet nice guy.
- 37:40SPEAKER_04: I'm like, what the fuck is going on here?
- 37:43SPEAKER_04: You know what I'm saying?
- 37:44SPEAKER_04: So anyway, so I met with Johnny Marines who managed him at the time.
- 37:47SPEAKER_04: I was like hey, you love me Lisa Torrero, you know what I'm saying?
- 37:50SPEAKER_04: Uh, you know, let's talk about doing a video.
- 37:51SPEAKER_04: And at that time, um, the average Latino, the average video I saw in Latin in the Latin space was done in digital, not in film.
- 38:02SPEAKER_04: So I told Johnny, I was like, look, guys, I don't know what your budgets are, but if you find a couple of more dollars, we can shoot this in film and take Aventura to a whole nother plateau.
- 38:11SPEAKER_04: So we talked about it, worked out a we were supposed to do AI yo with Donald.
- 38:17SPEAKER_04: But Donald at that point was, you know, running around, who knows, and the dates kept changing, dates, dates kept changing again.
- 38:24SPEAKER_04: So it kept canceling, canceling, canceling.
- 38:25SPEAKER_04: They're like, you know what, forget it, let's do Umbezo, right?
- 38:28SPEAKER_04: So they found a little bit of money.
- 38:30SPEAKER_04: We pulled some favors, we we called Ruben at uh land quarters to shoot at Land Quarters, and um and the if you watch the Umbeso video, it starts off with the AI yo record because we thought they thought they were never gonna do it.
- 38:44SPEAKER_04: So it starts off with the AI yo record, you know what I'm saying?
- 38:47SPEAKER_04: And then watch that video and you see the wide shot of all of them together.
- 38:51SPEAKER_04: That was the game changer.
- 38:52SPEAKER_04: If you watch any video before that and you see that one, they Abentura looked sexy.
- 38:57SPEAKER_04: You know what I'm saying?
- 38:58SPEAKER_04: They look sexy, they look like rock stars, and unvesso went to the moon, and then after that, they called me to do uh AIO, and we did that video with with uh with uh Don Omar, and then after AIO, I did Miss Mikorazoncito, and and Abentura went from United Palace to selling out every concert on the planet Earth.
- 39:18SPEAKER_04: Right?
- 39:19SPEAKER_08: So wow coming up coming up as a DJ back in the days, like mid-90s, when I used to play with Lobo, like for me, bachata wasn't a thing.
- 39:27SPEAKER_08: It was like, oh, that's you know, you know, I was like, kill the dance floor.
- 39:30SPEAKER_06: They gotta play bachata, you're killing the dance floor, yeah.
- 39:32SPEAKER_08: And it was I I never, you know, I I I I looked at it as that's the old folks' music, or that's my parents' stuff, or you know, that type of shit.
- 39:40SPEAKER_08: And and and just to see how things evolved, it became the cool motherfucking thing for the young.
- 39:47SPEAKER_08: You know, I mean through the obviously for New York, did it they they changed the game, you know what I'm saying?
- 39:52SPEAKER_08: But you was cool.
- 39:54SPEAKER_08: I made it cool for the youth to be cool for the youth.
- 39:56SPEAKER_08: And I'll be honest with you, I had no idea you got you you leave shot that.
- 40:00SPEAKER_08: I had no idea.
- 40:01SPEAKER_04: Yeah, yeah, but thank you for but thank you for admitting that you didn't know what it was either.
- 40:05SPEAKER_04: You know what I'm saying?
- 40:06SPEAKER_04: We we were hip hop kids.
- 40:07SPEAKER_04: We don't know what that was.
- 40:08SPEAKER_06: And like I said, yeah, but you know, Camilla could get a pass, but not you.
- 40:12SPEAKER_06: You're a fake Dominican.
- 40:15SPEAKER_04: But I'm no longer a fake Dominican.
- 40:17SPEAKER_05: You may you may be Dominican, but these nine honestly.
- 40:21SPEAKER_05: These guys that we have here, they're the origins of the first.
- 40:25SPEAKER_05: All right?
- 40:26SPEAKER_05: 1994, I get a phone call.
- 40:29SPEAKER_05: I don't know if it was Jesse or Yuli.
- 40:31SPEAKER_05: It was me.
- 40:32SPEAKER_05: It was me.
- 40:32SPEAKER_05: It was Yuli.
- 40:33SPEAKER_05: You guys were like, yo, I think I want to hire you to do this above the rim rapper party.
- 40:38SPEAKER_05: So I'm over here like, above the rim, the movie?
- 40:42SPEAKER_05: He's like, yeah, they finished shooting.
- 40:43SPEAKER_05: We're gonna have a rapper party.
- 40:45SPEAKER_05: So I didn't know what a rapper party was.
- 40:48SPEAKER_05: Now this is the interesting part.
- 40:50SPEAKER_05: So I think I remember Jess Jesse saying, Yo, but you can't play just the regular way you play in the club.
- 40:56SPEAKER_05: You gotta be very diverse.
- 40:57SPEAKER_05: I said, What do you mean?
- 40:59SPEAKER_05: There's gonna be a lot of white people in there, directors and you know, movie people, Hollywood people gonna be in there, Tupac's coming.
- 41:06SPEAKER_05: We got Leon, the actor coming that was in the five heartbeats, like all this shit.
- 41:11SPEAKER_05: And I'm over here like, yo, I'm a young kid in the 90s.
- 41:14SPEAKER_05: I just started Kiss FM radio, and I might have just lost my job on KISS FM, and these guys hired me to do the above the rim rap party.
- 41:23SPEAKER_05: I was like, oh, this is gonna be crazy.
- 41:26SPEAKER_05: Yo, and this is be this is before yacht rock music was a thing, before, you know, whatever.
- 41:32SPEAKER_05: So I just said, what do white people like?
- 41:34SPEAKER_05: I said, Motown.
- 41:35SPEAKER_05: I just played up for Motown and hosting music like that, and the party was a hit.
- 41:40SPEAKER_05: We had a great time, but I was gonna thank them because that was my first official industry party outside of a club.
- 41:49SPEAKER_05: Nice, nice first Hollywood Hollywood look.
- 41:53SPEAKER_02: They will always look out though.
- 41:54SPEAKER_06: Jensen Yuli will always look out.
- 41:56SPEAKER_06: Call yo, what's up?
- 41:57SPEAKER_06: You coming through, got a party gig, just like he now says, always, all the time.
- 42:01SPEAKER_06: Nice.
- 42:02SPEAKER_05: Did you back the old boy video also for Cameron and Jewel Santana?
- 42:06SPEAKER_05: Yeah, yeah.
- 42:07SPEAKER_05: Oh boy.
- 42:07SPEAKER_05: Uh I did the casting for that.
- 42:09SPEAKER_05: I think that's a good one.
- 42:09SPEAKER_05: Yeah, I remember y'all being there for that too.
- 42:12SPEAKER_05: That's what's up.
- 42:13SPEAKER_08: I think I remember that too.
- 42:14SPEAKER_08: Was it Ricky a part of that?
- 42:15SPEAKER_08: Remember Ricky?
- 42:16SPEAKER_08: I used to watch it.
- 42:17SPEAKER_08: Oh, yo, you were there, bro.
- 42:18SPEAKER_08: Yeah, I was there.
- 42:19SPEAKER_08: I was there.
- 42:20SPEAKER_04: I was there.
- 42:21SPEAKER_04: Crazy.
- 42:21SPEAKER_04: No, but back to Enough.
- 42:23SPEAKER_04: What happened with Enough was that, you know, and it goes back to hustling.
- 42:26SPEAKER_04: I met Enough on Above the Rim because I made a deal with Wendy Williams for her to announce on the radio if you want to be in a Tupac movie, be the 98th caller.
- 42:34SPEAKER_04: You know what I'm saying?
- 42:35SPEAKER_04: And everybody that called was the 98th caller, because we needed 300 free extras every day.
- 42:39SPEAKER_04: You know what I'm saying?
- 42:40SPEAKER_04: And Enough was the head of the promotion team.
- 42:44SPEAKER_04: So I think I think uh Red Alert was there spinning at lunchtime, and he would come with the van, the Kit Fam van with a gang of dudes giving out free keychains and shirts and stuff, and doing his work or whatever.
- 42:56SPEAKER_04: And then before he bounced, you know, the hustler he is, he was like, Oh, I want you to hold that.
- 43:02SPEAKER_04: And he gave me a tape deck.
- 43:05SPEAKER_04: He gave me a tape deck.
- 43:06SPEAKER_04: And I went home, a cassette, a cassette.
- 43:09SPEAKER_04: And I went home and played that shit, and I never heard anything like it.
- 43:13SPEAKER_04: Never heard anything like it.
- 43:14SPEAKER_04: So I called him, I was like, yo, dog, you gotta do the rap party.
- 43:17SPEAKER_04: And that's how that came about because you know, you were hustling, do your thing because of fan, but you was ready, ready to shoot, ready to shoot, or you had a single you like, I'm ready to go, baby.
- 43:28SPEAKER_06: I was ready to go.
- 43:28SPEAKER_09: Oh, hit her, hit her, hit her.
- 43:30SPEAKER_06: Hold that.
- 43:31SPEAKER_09: Yeah, yeah, yeah, yeah, yeah.
- 43:33SPEAKER_06: Yo, yo, so let me ask you a question.
- 43:34SPEAKER_06: How would you guys divide up the work when it comes down to the videos and stuff like that?
- 43:38SPEAKER_06: Were you guys hustling both to get the videos and you would you would do the casting and Jesse the shoe?
- 43:43SPEAKER_06: How how did that work throughout the years?
- 43:47SPEAKER_04: We were always there's a lot of fighting.
- 43:50SPEAKER_04: But like I said, we're we're together, but we're not.
- 43:53SPEAKER_04: That's why I used to now let Jesse talk the whole time.
- 43:55SPEAKER_04: I'm sneaking in right now, but I'm gonna give him the mic back.
- 43:58SPEAKER_04: But like I said, I started.
- 44:00SPEAKER_04: I started the casting company and I cast everybody's video.
- 44:03SPEAKER_04: I did a video for everybody, you name it, right?
- 44:05SPEAKER_04: And then I did the first video for Ghetto Concept.
- 44:09SPEAKER_04: You know what I'm saying?
- 44:10SPEAKER_04: I did the first video when the second video came around.
- 44:12SPEAKER_04: Jesse was the dope writer.
- 44:13SPEAKER_04: So Jesse wrote the treatment for that.
- 44:15SPEAKER_04: And he went and took off and started doing the director thing.
- 44:18SPEAKER_04: And the casting took off.
- 44:19SPEAKER_04: So I was the king of New York, the king of the music.
- 44:22SPEAKER_04: Oh I'll take the title.
- 44:25SPEAKER_04: I'll take the title.
- 44:26SPEAKER_04: Nobody got more videos than me.
- 44:28SPEAKER_04: You know what I'm saying?
- 44:30SPEAKER_04: And then I went into the commercial space, the movie space.
- 44:33SPEAKER_04: But so we were kind of separate.
- 44:34SPEAKER_04: Then at some point, you know, when Jesse started taking off with the directing stuff, he kept telling me, yo, come come to this side, come to this side, come to this side.
- 44:43SPEAKER_04: And then eventually I jumped on the director's side and started doing it.
- 44:46SPEAKER_04: But I had my own company called Goodfella Enterprises.
- 44:49SPEAKER_04: And Jesse was signed to, I forget who he was, I think Robot Films.
- 44:56SPEAKER_04: So we were kind of separate.
- 44:57SPEAKER_04: Then at some point, you know, we used to fight all the time, and Jesse was like, Yo, stop the bullshit, man.
- 45:02SPEAKER_04: You know, get rid of your ego.
- 45:04SPEAKER_04: Let's come together.
- 45:05SPEAKER_04: Let's do Torero films.
- 45:06SPEAKER_04: Let's put the powers together and you know, whatever.
- 45:10SPEAKER_04: But I'll give the mic back to Jesse.
- 45:11SPEAKER_05: Nah, y'all did it big, man.
- 45:12SPEAKER_05: Y'all did it super big.
- 45:14SPEAKER_08: Well, talking about big, let's talk about movies.
- 45:16SPEAKER_08: Because, you know, after the videos came the movies, correct?
- 45:20SPEAKER_08: And and the Nikki Jam not documentary, right?
- 45:23SPEAKER_08: And before that, let's talk about it.
- 45:24SPEAKER_08: Soul Plain, too, right?
- 45:25SPEAKER_08: Before that, let's talk about Soul Plain, which is to me was like, nigga, you made it.
- 45:32SPEAKER_08: You know what I'm saying?
- 45:34SPEAKER_08: You know, um, that's what it felt like.
- 45:36SPEAKER_08: That's what it felt like.
- 45:38SPEAKER_04: The checks, the checks were different.
- 45:40SPEAKER_04: The checks were different.
- 45:41SPEAKER_08: So, you know, just put put us on, like, how did that start?
- 45:44SPEAKER_08: What you know, who planted the seed?
- 45:46SPEAKER_08: Was it something you wanted to do?
- 45:47SPEAKER_03: So, what what happened was um, you know, during that time, and like the hip hop music video director was being looked at by Hollywood, right?
- 45:56SPEAKER_03: So there were guys that were getting opportunities to do movies that came from the music video space, right?
- 46:01SPEAKER_03: So as I was getting bigger in um in LA, what happened, what you know, circling back, what really happened is an assistant at W uh William Morris showed uh my Jill Scott video to an agent, Charles King.
- 46:16SPEAKER_03: Right?
- 46:17SPEAKER_03: So Charles King at the time is now he's a huge movie producer, has a company called Macro.
- 46:22SPEAKER_03: They're doing incredible films, but at the time he was a young agent in LA, and they saw the video I did for Jill Scott, Long Walk, and getting in the way.
- 46:30SPEAKER_03: And um they called me, asked me if I had representation, and I didn't really know much about that, and I said no, and you know, so I started working with Charles and he started kind of explaining the game to me on the movie side.
- 46:43SPEAKER_03: A lot of music video directors got so big that their ego and attitude sometimes clash with Hollywood, you know, because so I so I told him, I said, look, as I was coming up, I never even got to that level where I was like, you know, equivalent to like the Chris Robinsons and guys like that.
- 47:00SPEAKER_03: I was still kind of on my way up.
- 47:03SPEAKER_03: But I told him, I said, there's an opportunity for me to do a movie, I'm down to do a movie, you know, before I get, you know, what they consider too big.
- 47:12SPEAKER_01: Right.
- 47:12SPEAKER_03: So there was a program at Fox Searchlight called the Search Lab, and um, I was put in the program at Fox Searchlight that was supposed to empower directors of color, female, and people that weren't getting opportunities.
- 47:24SPEAKER_03: And there were 20 directors that were in the program, and um, at the end of the program, you know, they tried to put you in film festivals, and three of the directors in the program made Sundance, which is one of the biggest film festivals, and I made Sundance.
- 47:40SPEAKER_03: So I was one of the three directors.
- 47:42SPEAKER_03: So after that, that started opening the doors for opportunities.
- 47:45SPEAKER_03: When people saw that I can do something that was different from a music video, they were like, oh shit.
- 47:50SPEAKER_03: And I wrote something that was like a comedy, set in Jamaica Queens.
- 47:53SPEAKER_03: So I started getting comedy scripts.
- 47:56SPEAKER_03: So I had worked on an idea that I had pitched my agent that was like trading places in the world of the airlines.
- 48:03SPEAKER_03: There were two computing airlines that were fighting.
- 48:06SPEAKER_03: They were like, oh, anybody can run the airline, and they see this young black kid stealing uh something from one of the luggages, and they were like, we can grab this guy, I'll bet you a dollar or whatever.
- 48:17SPEAKER_03: So it was a similar concept where they grabbed this kid and made him the head of the airline.
- 48:21SPEAKER_03: So I never finished the script, but when when I sent him that idea, he was like, Look, there's an idea at MGM called Soul Plane that's a little similar to your idea.
- 48:31SPEAKER_03: So they sent me the script, and because I had that in my mind when I took the meeting at MGM, I had a ton of ideas on how to rewrite the movie.
- 48:39SPEAKER_03: So that's how I ended up getting the movie.
- 48:41SPEAKER_03: So when I got Soul Plane, I told the studio, I was like, look, you know, at that point Yuli was coming up as a casting director.
- 48:49SPEAKER_03: So I said, look, this is the way I work.
- 48:51SPEAKER_03: I want my brother to cast the film.
- 48:54SPEAKER_03: So, you know, of course, you know, two Latinos, it was tough enough.
- 48:57SPEAKER_03: They were bringing one in.
- 48:58SPEAKER_03: They were like, Yeah, we're not doing the brother.
- 49:01SPEAKER_03: Right.
- 49:01SPEAKER_03: So I was like, I it didn't matter how many credits he had.
- 49:05SPEAKER_03: So then I was working with um other casting directors that were friends of mine's, um, Jorjan Walken and Sheila Jaffe.
- 49:12SPEAKER_03: So I told Sheila, I said, hey, you know, and they sometimes collaborated with Yuli.
- 49:16SPEAKER_03: So I said, Hey, I really want to try to get Yuli on this movie, but I need somebody with a bigger resume.
- 49:22SPEAKER_03: Could you be the face of the movie and let Yuli cast it with you?
- 49:25SPEAKER_03: And she took the job and she said, Of course.
- 49:28SPEAKER_03: So she empowered us to, you know, so she got MGM to say yes, and then she brought Yuli on to cast the film.
- 49:34SPEAKER_03: So then we both went on that journey for my first movie, and then, you know, that's how we found Kevin Hart and you know Monique, and you know, we started putting the movie together.
- 49:44SPEAKER_03: What year was there?
- 49:45SPEAKER_03: So Fia Relgada, Sophia Velgada, Sophia Relgada facts.
- 49:49SPEAKER_03: Yeah, yeah, yeah, yeah.
- 49:50SPEAKER_08: What year?
- 49:53SPEAKER_03: Yeah, it was 2003.
- 49:55SPEAKER_04: Wow.
- 49:56unknown: Wow.
- 49:57SPEAKER_04: It was cooking, baby, cooking.
- 49:59SPEAKER_04: Shout out to Jaffe and Jo Jan Walker, because they did Sopranos, they did the brothers, they did big, big movies, big, big projects.
- 50:06SPEAKER_04: So for them to co-sign me to be able to do a film with MGM Studios, no one does that.
- 50:12SPEAKER_04: So because I was given the opportunity to do that, so shout out to them.
- 50:17SPEAKER_04: I love it.
- 50:18SPEAKER_06: Fast forward Nikki Jam.
- 50:19SPEAKER_04: Nikki Jam.
- 50:20SPEAKER_04: Hold on, hold on.
- 50:20SPEAKER_04: Story about Soul Claim.
- 50:21SPEAKER_04: So hold up, hold up.
- 50:23SPEAKER_04: Hold on, come on.
- 50:24SPEAKER_04: It's like it's too serious.
- 50:26SPEAKER_04: Let's let's show some shit.
- 50:27SPEAKER_06: I mean, we didn't we need three hours, bro.
- 50:29SPEAKER_04: Let's show that's why I always tell people.
- 50:32SPEAKER_04: Take Jesse, just saying, just learning, bro.
- 50:34SPEAKER_04: I'm soaking in game right now.
- 50:35SPEAKER_04: That's why we say, take Jesse, I won't come.
- 50:37SPEAKER_04: He's enough.
- 50:38SPEAKER_04: You know what I'm saying?
- 50:38SPEAKER_04: But but with Soul Claims, uh, Sophia's character was created by Jesse.
- 50:43SPEAKER_04: There was no Latino characters in the movie.
- 50:46SPEAKER_04: So Jesse was like, yo, we need some Latino sauce here.
- 50:49SPEAKER_04: And he wrote a small character for uh Sophia Brigada's uh character.
- 50:53SPEAKER_04: Where she came in, she had a couple of lines, and when she wore, I still got the tapes.
- 50:56SPEAKER_04: When she came in that room, she stole the room.
- 50:59SPEAKER_04: She stole the room, she stole the attention, and she we we were all like in the days, and Jesse went into the book and made her part a little bit bigger than it was, but that was her first movie in English that started her journey.
- 51:11SPEAKER_04: You know what I'm saying?
- 51:11SPEAKER_08: So I knew I knew about Sophia, I knew about Sophia Regatta.
- 51:15SPEAKER_08: I used to go vacation to Colombia and she used to be like her sister used to be like on soap opera's and shit.
- 51:19SPEAKER_08: So when I see that came out, I was like, oh shit.
- 51:22SPEAKER_08: I thought, you know, I put two and two together.
- 51:24SPEAKER_08: That's homegirl.
- 51:25SPEAKER_08: Like, you know, maybe a Colombian, of course, proud, like, oh shit, soap play.
- 51:29SPEAKER_08: Of course.
- 51:29SPEAKER_03: No, what happened is that the the you know, uh, I told the studio, I said, look, as a Latino, like for me to have a movie that doesn't have any Latino characters, and this is my first opportunity to do a studio movie, I have to add some Latino characters.
- 51:42SPEAKER_03: So I wrote two guys that were like baggage handlers that were doing stuff um that were fun characters that snuck onto the plane, and then I wrote this um beautiful Latina sturidess that had like two lines.
- 51:54SPEAKER_03: So, of course, all the executives are like, nah, we're not adding more characters, blah, blah, blah.
- 51:58SPEAKER_03: But the hot Latina, yeah, let's go for her.
- 52:00SPEAKER_03: So I was like, of course, right?
- 52:02SPEAKER_03: So I so when um castings, um, when they asked me, Jesse, what does this girl look like?
- 52:08SPEAKER_03: Sophia had like a big Coca-Cola commercial.
- 52:11SPEAKER_03: She had a bunch of stuff going on in Latin America.
- 52:12SPEAKER_03: So I said, yo, I want a Sofia Vergata type.
- 52:16SPEAKER_03: So they ran with that, and I guess they got in touch with Sofia Vergata.
- 52:19SPEAKER_03: So when I went to the casting, she walked in.
- 52:21SPEAKER_03: I was like, I wanted a Sofia Vergata type.
- 52:23SPEAKER_03: But now here's Sofia Vergata.
- 52:25SPEAKER_03: Crazy.
- 52:25SPEAKER_03: So when I spoke to her, I was like, You really want to be in this movie?
- 52:27SPEAKER_03: And she was like, Yeah.
- 52:28SPEAKER_03: So I was like, I'll write you in this whole movie.
- 52:30SPEAKER_03: So that's how I just started rewriting the script and made her like one of the main characters.
- 52:36SPEAKER_04: Let me tell you another great Soul Plain story, right?
- 52:39SPEAKER_04: Sorry, guys.
- 52:40SPEAKER_04: This is epic.
- 52:41SPEAKER_04: So Terry Cruz came to audition for Soul Plane.
- 52:45SPEAKER_04: You know, I don't he I don't think he made it in the final cut, but everyone saw the bootleg, so he's in the bootleg, I think.
- 52:50SPEAKER_03: No, he's in the final cut, too.
- 52:51SPEAKER_03: He's in the final cut?
- 52:53SPEAKER_04: Is he?
- 52:53SPEAKER_04: Oh, I thought that scene got cut off.
- 52:55SPEAKER_04: Anyway, it was a one-liner, and Terry Cruz comes in.
- 52:58SPEAKER_04: Friday after next just dropped.
- 53:00SPEAKER_04: I just seen it.
- 53:01SPEAKER_04: He was hysterical, and he comes into the casting, and I'm like, yo, what are you doing here?
- 53:05SPEAKER_04: He goes, I'm here for the security role.
- 53:07SPEAKER_04: I'm like, it's just one line.
- 53:09SPEAKER_04: He's like, I've only done one movie.
- 53:12SPEAKER_04: And I was just like, Are you kidding me?
- 53:14SPEAKER_04: You know, he's like, Yeah, but I did that movie last year, I haven't worked.
- 53:18SPEAKER_04: And I was like, Really?
- 53:19SPEAKER_04: And then, and then of course, we made him ad-lib, and whatever he did, that's what was in the movie.
- 53:24SPEAKER_04: But it was originally just one line, and um, and then we blinked, and he he too went to the movie, you know.
- 53:30SPEAKER_04: But he came into audition for one line because he just said he did Friday afternoon, and that's it.
- 53:36SPEAKER_04: He's just hustling trying to get it, trying to get away.
- 53:39SPEAKER_08: You always show up, you pull up.
- 53:41SPEAKER_08: I always say that to everybody, every opportunity, just go.
- 53:44SPEAKER_08: I tell people at DJs, I just don't say no to nothing.
- 53:46SPEAKER_08: I just let's do it, let's do it.
- 53:49SPEAKER_08: Like, you know, and and that's you know, that's how you level up.
- 53:52SPEAKER_08: Now, let's get let's get to the to the lobo uh uh uh episode here because lobo really wants to talk about you gonna love it, which is to me I want to hear the story.
- 54:00SPEAKER_08: Yeah, nah, to me, that that show was amazing.
- 54:03SPEAKER_08: You you guys took it next level, Nikki Jam.
- 54:06SPEAKER_08: I got to learn so much about Nikki Jam.
- 54:08SPEAKER_08: You know, um tell us man, how did how did that all happen?
- 54:12SPEAKER_08: Whose idea was it?
- 54:13SPEAKER_08: Was it Nikki's idea?
- 54:14SPEAKER_08: Was it your idea?
- 54:15SPEAKER_03: Was like you know uh the you know, I was doing um a video for Nikki um with Enrique Glacius, right?
- 54:26SPEAKER_03: So um Perdon, right?
- 54:28SPEAKER_03: So he had that song I did the remix and we shot in uh Washington Heights uh United Palace.
- 54:35SPEAKER_03: So when I'm you know, now go back a little bit.
- 54:39SPEAKER_03: Prior to that, I was working with Wee C and Dell and all these guys, and I was trying to set up, I was, I was telling people, I said, if you look at hip-hop, hip-hop forced Hollywood to pay attention.
- 54:50SPEAKER_03: Right?
- 54:50SPEAKER_03: So when we worked on Juice, that was the moment where hip-hop was like, yo, we're the biggest growing music in the in the world.
- 54:56SPEAKER_03: You have no content that feels hip-hop.
- 54:58SPEAKER_03: So they they started doing Friday, Minister Society, Juice, they started doing all these movies, and all these TV shows were popping up.
- 55:05SPEAKER_03: So I was like, look, um, reggaetón is about to become America's new hip-hop, and we follow the same lead, then we should have content that faces the culture.
- 55:13SPEAKER_03: So I was trying to sell a bunch of stuff with We City and Dell, but nobody messed with the language.
- 55:19SPEAKER_03: Everybody was like, yo, it has to be in English.
- 55:21SPEAKER_03: I said, why?
- 55:22SPEAKER_03: They're selling out arenas in the US and Spanish.
- 55:24SPEAKER_03: Like, why does it have to be in English?
- 55:25SPEAKER_03: Right.
- 55:26SPEAKER_03: And nobody could see that, right?
- 55:28SPEAKER_03: So I was always struggling, struggling.
- 55:30SPEAKER_03: So when I had um worked with Nikki, and I was talking to Nikki, I was like, you know, I was a fan of his early stuff, but what happened?
- 55:38SPEAKER_03: He like disappeared unless I didn't know what was happening in the music.
- 55:41SPEAKER_03: And he was like, Oh, you didn't know I was on drugs, I was this.
- 55:44SPEAKER_03: He started telling me the story, and I was amazed by it.
- 55:46SPEAKER_03: I was like, wow, this is the best story I've heard.
- 55:48SPEAKER_03: Yep.
- 55:49unknown: Fact.
- 55:49SPEAKER_03: So I was like, yo, we gotta do something, right?
- 55:52SPEAKER_03: And he was like, yo, um, what can we do?
- 55:54SPEAKER_03: And I was like, shit, we gotta put something together, blah, blah, blah.
- 55:57SPEAKER_03: Now, when I was working with 50 and I did um Many Men, the video, right?
- 56:04SPEAKER_03: I did a concept that was like trying to tell 50's life story, how he got shot, how he came up, like in the many men video.
- 56:12SPEAKER_03: And someone told me a story, they were like, yo, um, they used that as a reference for Get Rich or Die Trying.
- 56:17SPEAKER_03: Now, I don't know if that's true, but that's a story I heard where they showed it to Paramount.
- 56:21SPEAKER_03: They were like, yo, this is kind of like the vibe of a 50 cents movie, right?
- 56:25SPEAKER_03: So I had that in my head, and Nikki had a song called El Ganadol.
- 56:30SPEAKER_03: So we were getting ready to do a bunch of videos.
- 56:32SPEAKER_03: I said, yo, Nikki, let's do a video for El Ganadol.
- 56:36SPEAKER_03: And he was like, Oh, that's a he wasn't really gonna do a video for that song.
- 56:39SPEAKER_03: I said, let's do a video for El Ganadol.
- 56:40SPEAKER_03: I feel like I'm having deja vu here.
- 56:42SPEAKER_03: And if I can make a video that embodies what the show might feel like, I can use that to try to set up the show.
- 56:50SPEAKER_03: So he was down, we did it.
- 56:52SPEAKER_03: I I set up a meeting.
- 56:54SPEAKER_03: Um, I did a deal with a company called Endemol.
- 56:56SPEAKER_03: They set up a meeting with the people at Netflix.
- 56:58SPEAKER_03: I played the music video and I pitched them the idea of the series and they bought it in the room.
- 57:05SPEAKER_01: Wow, that's how it happened.
- 57:07SPEAKER_01: Wow.
- 57:07SPEAKER_08: And then we started building from there.
- 57:10unknown: Wow.
- 57:11SPEAKER_08: Let me let me ask you something.
- 57:12SPEAKER_08: So, you know, Nikki Jan plays himself, right?
- 57:14SPEAKER_08: Yes.
- 57:15SPEAKER_08: How was he uh, you know, was he into acting?
- 57:19SPEAKER_08: Like he was an actor.
- 57:20SPEAKER_03: Was he a natural, I guess, is the question.
- 57:22SPEAKER_08: Like how did he do it?
- 57:22SPEAKER_03: You know, like I work with a lot of artists, and I feel like a lot of artists, you can kind of get an idea who might be an actor, who might not be an actor.
- 57:30SPEAKER_03: And those that might be an actor are the are the ones that are vulnerable or they don't care about, you know, they're not stuck in one appearance, you know.
- 57:39SPEAKER_03: So that's why you see like an Eminem, he can be all over the place because you know, M could be an actor, you see certain.
- 57:45SPEAKER_03: So Nikki had that desire to want to be an actor.
- 57:49SPEAKER_03: Okay.
- 57:50SPEAKER_03: And and when you talk to him about his mother, you talk to him about certain things that he went through in life, you felt the emotion in him.
- 57:57SPEAKER_03: Like, you know, he might cry during the moment, you know.
- 58:00SPEAKER_03: So it's like he was emotionally available to say, okay, this is gonna be some tough stuff we're gonna have to work through.
- 58:07SPEAKER_03: So he was open to do that and tell his story.
- 58:10SPEAKER_03: And that was already brave enough because you know, showcasing some of the scenes that we had to do and him having to relive some of that stuff was gonna be tough, but he was open to do it.
- 58:18SPEAKER_03: And once I felt that from him, I was like, look, let's go on this journey together.
- 58:22SPEAKER_03: But what people don't understand is that Nikki was a little bit more further back from the concept.
- 58:29SPEAKER_03: He was always gonna play himself in it, right?
- 58:32SPEAKER_03: But not as much as he ended up doing.
- 58:34SPEAKER_03: And what happens when Netflix started watching some of the early stuff, they were like, Um, when does Nikki come out in the show?
- 58:41SPEAKER_03: And I was like, Oh, in episode six, seven.
- 58:43SPEAKER_03: That's kind of like what we always discussed.
- 58:45SPEAKER_03: And they were like, Oh, we can't wait till episode seven for Nikki to come out because his fans might just jump to seven, right?
- 58:51SPEAKER_03: So they were like, How do we put Nikki in the beginning and throughout the whole thing?
- 58:56SPEAKER_03: So I went to Nikki and I said, Yo, they we they might want us to reshoot the show, like some scenes.
- 59:02SPEAKER_03: So Nikki was like, What do they want?
- 59:03SPEAKER_03: I explained to him, and he goes, he was like, Look, I loved El Cantante, the movie El Cantante, and I was like, Oh, I love El Cantante too, and how like she told the story.
- 59:12SPEAKER_03: So, so that's why the version you see now, it opens with Nikki in an interview telling the story, and then we use Nikki, so he's in he's he's more present in the series.
- 59:23SPEAKER_03: But Nikki, Nikki, you know, he came to work, man.
- 59:26SPEAKER_03: He came to play.
- 59:27SPEAKER_03: I remember one of the first scenes.
- 59:30SPEAKER_03: Uh uh, I was like, you know, this is when you first find your mother and she calls you from the Dominican Republic, and he um picks up the phone and he starts to cry.
- 59:40SPEAKER_03: And like he starts to, you know, cry.
- 59:42SPEAKER_03: And he was like, You got it?
- 59:44SPEAKER_03: And I was like, No, it's the big white shot.
- 59:46SPEAKER_03: You know, we weren't in the close-up.
- 59:47SPEAKER_03: Like, yeah, he wasn't ready for that.
- 59:49SPEAKER_03: And then he didn't cry in the rest of it because he just he just hit him emotionally.
- 59:53SPEAKER_03: So I was like, yo, Nikki, I told the crew, from now on, we do any emotional shit with Nick, we gotta start in the close-up just in case, you know, because you know he the man might cry, but you know, he did his thing, man.
- 1:00:04SPEAKER_03: He really focused and put his heart into it.
- 1:00:06SPEAKER_08: Nah, it was I think it was an amazing show.
- 1:00:08SPEAKER_08: I was stuck.
- 1:00:10SPEAKER_08: What they call it, binge watching.
- 1:00:12SPEAKER_08: That was me.
- 1:00:12SPEAKER_04: Yeah.
- 1:00:15SPEAKER_05: Very dope.
- 1:00:16SPEAKER_04: Facts.
- 1:00:16SPEAKER_08: Lobo, any other questions as far as you're gonna know?
- 1:00:19SPEAKER_08: Because, you know.
- 1:00:21SPEAKER_06: I mean, me and Bugs were in there, if you guys didn't know.
- 1:00:27SPEAKER_08: Get out of here.
- 1:00:28SPEAKER_08: Hold on, hold on, hold on, hold on, hold on, hold on, hold on.
- 1:00:30SPEAKER_08: The barbershop scene, right?
- 1:00:31SPEAKER_08: Yeah, that's the same.
- 1:00:32SPEAKER_08: I remember, I remember that, yeah.
- 1:00:34SPEAKER_08: How did that happen?
- 1:00:37SPEAKER_07: Yuli, I think the victim was pretty good.
- 1:00:39SPEAKER_07: Whoever casted this guy.
- 1:00:40SPEAKER_04: Thank you, Yuli.
- 1:00:42SPEAKER_03: No, but you know what's interesting.
- 1:00:44SPEAKER_03: What's interesting is that because I did a deal with another company, it was a little bit similar when, you know, I didn't have full control.
- 1:00:50SPEAKER_03: I have control in the creative parts, but there were some elements that I didn't have full control.
- 1:00:55SPEAKER_03: So they they hired a casting person as well, right?
- 1:00:58SPEAKER_03: And I started seeing a bunch of people I didn't like, and they were racing into production, and I'm like, man, we still don't have Nikki, we still don't have this.
- 1:01:06SPEAKER_03: So I was like, you know, Yuli always calls herself the sprinkler or the fixer.
- 1:01:10SPEAKER_03: So I was like, I gotta call Yuli.
- 1:01:11SPEAKER_03: We gotta find a way to get on.
- 1:01:12SPEAKER_03: So I told Yuli, I said, Look, I'm not happy with the casting.
- 1:01:15SPEAKER_03: You gotta find Nikki Jam and you gotta find a young Daddy Yankee.
- 1:01:19SPEAKER_03: And Yuli Nikki Jam and Daddy Yankee.
- 1:01:22unknown: Right.
- 1:01:23SPEAKER_07: So quick quick question, right?
- 1:01:29SPEAKER_07: Because this brings up a question that you know I always wondered.
- 1:01:32SPEAKER_07: Like for somebody that's looking to get into being a casting director or a director or an actor, like, how do you even begin to even attempt to do this?
- 1:01:42SPEAKER_03: Look, I I I think things are different now because I think people people want to be something right away, right?
- 1:01:51SPEAKER_03: So if if if if I took one tutorial about directing or listened to one kid and said, yo, this is what the wide shot is, this is a close-up shot, and I followed him and I I put camera work and like hashtag camera work.
- 1:02:04SPEAKER_03: He sends me some shit on the internet, and then I'm a director, right?
- 1:02:08SPEAKER_03: And at that point, you can't even tell that kid he's not a director because he just feels that he's a director.
- 1:02:13SPEAKER_03: And that's the problem, I think, these days, where it's like everybody wants everything so fast.
- 1:02:17SPEAKER_03: In our era, we did internships, you know, we we found mentors, we we found people in the industry that did it.
- 1:02:24SPEAKER_03: We either worked for free underneath them, we found a way to like get as much knowledge as we could, right?
- 1:02:30SPEAKER_03: And and to me, that's always the path, right?
- 1:02:33SPEAKER_03: You gotta find and surround yourself with people that are doing it at the level that you want to do it, you know, and then and then you put yourself in a position either to work for that person, you know, for to get knowledge for free, but that's what it is.
- 1:02:45SPEAKER_03: It's like directing is like you can read every book in the in the world, but it's like, you know, you really learn from doing.
- 1:02:50SPEAKER_03: But you gotta understand the mechanics of filmmaking.
- 1:02:53SPEAKER_03: Somebody that's doing content on the internet might not be a great filmmaker.
- 1:02:57SPEAKER_03: Someone that's that's making music videos might not be a great filmmaker.
- 1:03:00SPEAKER_03: A great filmmaker might not be a good music video person.
- 1:03:03SPEAKER_03: There's so many different dynamics in the different mediums that you gotta try to understand them to evolve and respect them.
- 1:03:09SPEAKER_03: You know, because a lot of music video directors don't become good filmmakers because they get so gassed they don't respect the filmmaking process.
- 1:03:15SPEAKER_03: Right.
- 1:03:16SPEAKER_03: Right?
- 1:03:16SPEAKER_03: And they realize that making a video for three minutes ain't the same as making a movie for two hours, you know, and and and holding people's attention and understanding the story.
- 1:03:25SPEAKER_03: And you know, so you you have to understand where you want to play as a director and learn the different dynamics of each medium you want to play in.
- 1:03:33SPEAKER_03: That's all I could say.
- 1:03:34SPEAKER_03: It's like being a DJ, yo.
- 1:03:36SPEAKER_03: It's like being a DJ, same shit.
- 1:03:38SPEAKER_08: Yeah, I think that's what makes you guys so special.
- 1:03:41SPEAKER_08: Makes you guys so special because you guys started from the bottom and learned, like I said before earlier, like you guys were in the back learning from everything.
- 1:03:49SPEAKER_08: Picking up a phone, this, that, you know, moving around, you driving to Canada, like, you know, you you from the bottom up.
- 1:03:56SPEAKER_08: But okay, so moving fast forward to 2026.
- 1:03:59SPEAKER_08: All right.
- 1:04:02SPEAKER_08: We are brand new to this podcast space, us the heavy hitter DJs podcast.
- 1:04:06SPEAKER_08: Let's talk about Latino champs, because you guys are now in the podcast world as well, right?
- 1:04:12SPEAKER_03: Yes, so so I get I get I get to argue with my brother on on live on live TV, man.
- 1:04:20SPEAKER_03: Right.
- 1:04:21SPEAKER_03: On a regular basis.
- 1:04:23SPEAKER_04: On a regular basis, it gets edited out.
- 1:04:26SPEAKER_08: Whose idea was that?
- 1:04:27SPEAKER_08: Like, like, like was that Nori's idea?
- 1:04:29SPEAKER_08: Was that Lee?
- 1:04:30SPEAKER_08: Shot the Lee, by the way.
- 1:04:31SPEAKER_08: Uh uh, was it that combination?
- 1:04:33SPEAKER_08: Like, is it something that you guys said, yo, we need to do this?
- 1:04:36SPEAKER_08: Like, you know.
- 1:04:38SPEAKER_02: You, you want to take it?
- 1:04:40SPEAKER_04: Yeah, I can't.
- 1:04:41SPEAKER_04: Thank you, Jesse.
- 1:04:42SPEAKER_04: So so what happened was they've been trying to get us on on Drink Champs for a minute, but Jesse didn't want to do it because he didn't want to drink.
- 1:04:51SPEAKER_04: You know, he's the serious director, producer, whatever.
- 1:04:54SPEAKER_04: So he didn't want to be on on TV drinking, right?
- 1:04:58SPEAKER_04: So he didn't he he didn't want to do it.
- 1:05:00SPEAKER_04: So eventually, Mr.
- 1:05:01SPEAKER_04: Lee was like, look, if you guys do the show, only you have to drink.
- 1:05:04SPEAKER_04: And Jesse don't got to drink.
- 1:05:06SPEAKER_04: So Jesse's like, all right, cool, deal.
- 1:05:08SPEAKER_04: So we get on the show.
- 1:05:09SPEAKER_04: I'll drink triple.
- 1:05:10SPEAKER_04: Yeah, so so that was the deal.
- 1:05:12SPEAKER_04: So perfect.
- 1:05:12SPEAKER_04: And then Jesse orders a shot of like, I mean, what was your your request?
- 1:05:16SPEAKER_04: What was that fancy Japanese whiskey?
- 1:05:18SPEAKER_02: Hibiki, Hibiki, Hibiki.
- 1:05:20SPEAKER_04: This guy orders a beef.
- 1:05:21SPEAKER_02: Japanese whiskey.
- 1:05:22SPEAKER_04: Japanese whiskey, yeah.
- 1:05:23SPEAKER_04: So they got the strong whiskey, and and and he starts chugging away, chugging away, chugging away, chugging away, and and you know, he's not getting tipsy or anything.
- 1:05:32SPEAKER_04: Then um, then I don't know what else he does, and then next thing you know, Jesse gets fucking hammered out of his fucking mind.
- 1:05:38SPEAKER_04: Yeah, and he goes and he goes AWOL, right?
- 1:05:42SPEAKER_08: And then I was supposed to be the great which made it a great show, by the way.
- 1:05:46SPEAKER_04: That's what I'm saying.
- 1:05:46SPEAKER_04: So I wasn't supposed to be the crazy brother, but he became the crazy brother.
- 1:05:50SPEAKER_04: Anyway, but it got a lot of a lot of love, a lot of response.
- 1:05:54SPEAKER_04: And um, when we left the show, Jesse, of course, regretted doing the drinking and all that stuff, but the Phones never stop ringing.
- 1:06:02SPEAKER_04: Like, like more than awards, more than we just won a Rolling Stone Award for a documentary we did, and and it surpassed that.
- 1:06:11SPEAKER_04: And we're like, what the hell is this podcast space?
- 1:06:15SPEAKER_04: You know, so then so then we started having conversations about man, maybe we should do it, maybe this, that, the third.
- 1:06:21SPEAKER_04: And then um we picked Mr.
- 1:06:23SPEAKER_04: Lee's brain about what's this podcast space?
- 1:06:25SPEAKER_04: So he gave us a lot of information, blah, blah, blah.
- 1:06:27SPEAKER_04: Then Jesse's so smart, he was like, you know what?
- 1:06:30SPEAKER_04: Maybe we should do Latino drink champs because it's already moving, it makes sense, you know.
- 1:06:36SPEAKER_04: We'll do the, we'll, we'll, we'll interview the Latin legends, blah, blah, blah.
- 1:06:40SPEAKER_04: So I called Mr.
- 1:06:41SPEAKER_04: Lee to pitch it to him, and he's like, yo, hey guys, I got a great idea.
- 1:06:45SPEAKER_04: I spoke to Nori and stuff, and we would we would like you guys to do Latino champs.
- 1:06:50SPEAKER_04: And we're like, so he he beat you to it.
- 1:06:52SPEAKER_04: We're like, wait a minute, that's what we were calling for.
- 1:06:54SPEAKER_04: That was our idea.
- 1:06:55SPEAKER_04: No, no, it's my idea.
- 1:06:56SPEAKER_04: I brought it to Nori moving forward, and he goes, Damn.
- 1:07:00SPEAKER_04: Of course.
- 1:07:02SPEAKER_06: It just dropped you like that.
- 1:07:04SPEAKER_03: And that's kind of how the whole thing uh works.
- 1:07:06SPEAKER_03: Yeah, so we look, we we we were uh we were aligned, and you know, ultimately, Trink Champs is an incredible platform, and because even Nori and EFN are both Latinos, um, even though they're both Latinos, I think our podcast skews a little bit more to the bilingual Latino and giving like safety because there's a lot of artists that are big in the US, but they don't manage the English language well.
- 1:07:30SPEAKER_03: So we give them the comfort that and they want to try to do a lot of the artists want to do our show in English.
- 1:07:36SPEAKER_03: They they try, but they they feel comfortable that when they can say certain shit, they can bounce into Spanish, bounce back, and that we give them the comfort.
- 1:07:44SPEAKER_03: So there's not a lot um of Latin uh platforms for artists in the US, you know, on the US side, right?
- 1:07:53SPEAKER_03: So, I mean, you guys know because this is right now, it's like the Latino Avengers, you know, for podcasting.
- 1:07:59SPEAKER_03: So I think uh, you know, so so we uh we you know we thought it was a good opportunity to show love and highlight a lot of the artists that we've been working with for years, whether it's actors, whether it's musicians, you know, and really shine a light on them and tell their story.
- 1:08:17SPEAKER_03: So we're excited, you know.
- 1:08:18SPEAKER_03: We're it's it's going well for us.
- 1:08:20SPEAKER_03: We're excited.
- 1:08:20SPEAKER_03: Um, you know, shout out to you guys on your podcast, too.
- 1:08:23SPEAKER_03: I'm glad we were able to come together and then, you know, we gotta do the Latino champs, we gotta figure you guys out for that as well.
- 1:08:30SPEAKER_03: 100%.
- 1:08:31SPEAKER_03: I need to go on Latino champs so I can announce to the world that I'm Dominican.
- 1:08:34SPEAKER_09: For real.
- 1:08:41SPEAKER_06: So, what's in story for 2027, guys?
- 1:08:43SPEAKER_06: When do we have Don the pipe man for 2027 for the Torero brothers?
- 1:08:50SPEAKER_03: Yuli got a bunch of movies coming out.
- 1:08:51SPEAKER_03: If you want to talk about that and I'll jump into some other stuff.
- 1:08:54SPEAKER_04: Yeah, well, like I said, I've been getting my hands into the producer space, helping out other other directors.
- 1:09:00SPEAKER_04: You know, we got a movie called uh Spanish Fly with Don Dineto that um that jokes and blah helped produce and direct.
- 1:09:09SPEAKER_04: Uh we're we're premiering it uh this Saturday in um the Urban Film Festival Miami.
- 1:09:14SPEAKER_04: Um I met that dude in Miami.
- 1:09:17SPEAKER_04: He gave me a Spanish fly hat.
- 1:09:20SPEAKER_05: What you said?
- 1:09:21SPEAKER_05: I I met that guy or whoever the creator is.
- 1:09:24SPEAKER_04: Yeah, blah, and and and and and um and uh jokes.
- 1:09:29SPEAKER_04: No, wait a minute.
- 1:09:31SPEAKER_04: You talking about the film festival or you're talking about Spanish Fly.
- 1:09:35SPEAKER_05: Spanish Fly.
- 1:09:36SPEAKER_05: The movie.
- 1:09:36SPEAKER_05: Spanish Fly.
- 1:09:37SPEAKER_04: Oh, Spanish Fly, yeah.
- 1:09:38SPEAKER_04: Don Dinero, that's his movie.
- 1:09:40SPEAKER_04: Yeah, yeah, yeah.
- 1:09:41SPEAKER_04: So that's premieres this uh this weekend coming Labor Day weekend in Miami.
- 1:09:45SPEAKER_04: We got another movie we did called uh Last Reunion.
- 1:09:49SPEAKER_04: We got another one we did with Spiff TV called You Lose, You Die.
- 1:09:54SPEAKER_04: Wow, it's a big one.
- 1:09:56SPEAKER_04: Big hard film story, Freddie Rodriguez, Charlotte Flair, a bunch of people.
- 1:10:01SPEAKER_04: Um we did another one with uh French Montana called Respect the Shooter, which looks like uh and and and that one we shot a long time ago.
- 1:10:11SPEAKER_04: There's there's a lot of people in it that are not with us anymore, like Michael K.
- 1:10:15SPEAKER_04: Williams, Kuba, wow, you know, Chinx.
- 1:10:17SPEAKER_04: They're all in it, you know.
- 1:10:19SPEAKER_04: It's crazy.
- 1:10:21SPEAKER_04: But uh but you know that that that's on the you know independent end on the on the bigger end, you know, we're we're we're trying to release the Fat Joe the Gangsta series.
- 1:10:31SPEAKER_04: Ooh, you know, I like that.
- 1:10:33SPEAKER_04: That's that's the big sounds.
- 1:10:34SPEAKER_04: That's the big one, you know.
- 1:10:36SPEAKER_08: So we know shots to Fat Joe, man.
- 1:10:38SPEAKER_08: Fat Joe will not Fat Joe will stay relevant forever.
- 1:10:42SPEAKER_08: This guy's no stomping him right now.
- 1:10:46SPEAKER_08: There's no stomping.
- 1:10:49SPEAKER_04: He just dropped the new album yesterday, so he's all over the place.
- 1:10:52SPEAKER_04: Shout out to who else.
- 1:10:53SPEAKER_08: Podcast is going crazy, you know.
- 1:10:55SPEAKER_08: Shout to him, man.
- 1:10:56SPEAKER_08: So, Jesse, what's what's what's what's uh 2027, like Lobo was saying?
- 1:11:00SPEAKER_03: Look, 2027, we have uh a bunch of stuff in development.
- 1:11:04SPEAKER_03: Um I'm building a studio with some partners in the Dominican Republic.
- 1:11:08SPEAKER_03: So hopefully in 2027 the studio will officially open.
- 1:11:12SPEAKER_03: And um it's a full 360 content studio.
- 1:11:15SPEAKER_03: We're doing a bunch of stuff here.
- 1:11:16SPEAKER_03: We have a current show on YouTube called Ensemble Ethereum, which is um kind of like our version of Tiny Desk.
- 1:11:22SPEAKER_03: And we have right now a lot of the Dominican artists coming through.
- 1:11:26SPEAKER_03: So we had like David La Melodia, we had Rifredo Vargas, we had all these different Kiko Crazy come in and do something recently.
- 1:11:33SPEAKER_03: We have El Mayol, we have all different kinds of artists on the merengue side, on the bachata side come through here.
- 1:11:40SPEAKER_03: Um, we're expanding this year to go like a little bit more global.
- 1:11:44SPEAKER_03: We're tapping into some of the resources here on the Dominican um film side.
- 1:11:48SPEAKER_03: There's great incentives here, so we're building a bunch of slate of a bunch of films and documentaries like DR facing, but you know, international projects for the world.
- 1:11:58SPEAKER_03: Um we're in the middle of a documentary uh we've been working on with Robinson Canoe.
- 1:12:05SPEAKER_03: So we're um finishing something up with Robinson.
- 1:12:08SPEAKER_03: Um we've been working on something with Carlos Beltran, he just got inducted into the Hall of Fame.
- 1:12:14SPEAKER_03: So we're excited.
- 1:12:16SPEAKER_03: A lot of things happening.
- 1:12:17SPEAKER_03: We have a bunch of uh scripted film projects for 2027.
- 1:12:21SPEAKER_03: You know, some will start before the end of the year, but we're just cranking away.
- 1:12:24SPEAKER_03: A bunch of film and TV stuff.
- 1:12:26SPEAKER_06: Nice, nice.
- 1:12:26SPEAKER_08: Happy to hear that, man.
- 1:12:27SPEAKER_08: Happy to hear that.
- 1:12:28SPEAKER_08: That's great.
- 1:12:29SPEAKER_08: Um, I think we're wrapping it up, guys, right?
- 1:12:32SPEAKER_08: That's it.
- 1:12:32SPEAKER_08: Facts.
- 1:12:33SPEAKER_08: Thank you guys so much, man.
- 1:12:34SPEAKER_08: Jesse Yuli, thank you.
- 1:12:36SPEAKER_08: We love what you've done for the culture.
- 1:12:38SPEAKER_08: We love that you keep pushing the Latino flag, you know what I'm saying?
- 1:12:42SPEAKER_08: Without guys like you, man, you know, it made it easier for all of us.
- 1:12:46SPEAKER_08: You know what I'm saying?
- 1:12:48SPEAKER_08: So salute to y'all, man.
- 1:12:49SPEAKER_08: For real.
- 1:12:49SPEAKER_02: We appreciate the love.
- 1:12:51SPEAKER_02: With the horn, come along.
- 1:12:57SPEAKER_04: For all the actors out there that want to be on TV and film, there's this thing called acting rehab by Ulysses.
- 1:13:04SPEAKER_04: That's how you make it into Hollywood.
- 1:13:06SPEAKER_04: That's how you get into the game.
- 1:13:09SPEAKER_04: Let's go!
- 1:13:10SPEAKER_00: Come on! Go ahead and make sure you subscribe to the Heavy Hitter DJ's podcast, break the show, and share it with someone who cares about the roots of what moves us.
- 1:13:20SPEAKER_00: I'm the crowd mover L book.
- 1:13:22SPEAKER_00: I'm the big Spanish guy DJNF.
- 1:13:24SPEAKER_07: I'm DJ Camelo, and I'm DJ Cast one.