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Agent Series 8: How to Charge Through Market Chaos and Avoid the "Cow" Mentality
Tony Hanson and Lucas Mudrey, co-founders of Peracle, join the show for a high-energy, unfiltered masterclass on hyper-growth. They reveal their core philosophy—the "Rhino Mindset"—which drives them to charge at every market challenge. They detail their massive lead generation model, explain their obsession with calculating hourly agent worth, and share their full tech stack, including BrokerBot, to eliminate administrative "dumb tax" and ensure consistent agent success.
With unmatched consumer insights and integrated tools, Zillow gives agents a daily competitive edge. Simplify workflows…
The skinny
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