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EP 272. Why Your Leads Aren't Converting- Here's How to Fix It
In this episode, I sit down with Phil Risher, founder of Phlash Consulting, who saw firsthand the challenges local service businesses face with digital marketing. Before starting Phlash in 2019, Phil was the director of business development at the largest air duct cleaning company in the DC metro area, where he analyzed everything from P&Ls to online presence and lead conversion.
Phil realized that many marketing companies don't truly understand the services they promote or care about whether leads convert into paying customers. This disconnect inspired him to build Phlash Consulting — a…
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