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Clients and Counsel: inside the real dynamics of legal relationships with BCLP and Aviva Investors | Commercial Awareness Compass #60
This episode is part two of a two-part podcast series examining the commercial realities of a law firm from the client perspective, how firms are chosen, how relationships are built, and what drives long-term client loyalty.
Clients aren’t hiring logos, they’re hiring people and teams they can trust. This episode follows a real client–firm pairing and lifts the lid on how legal relationships are fostered and maintained. In an industry as competitive as law, technical excellence is assumed, what wins work is tailored thinking, honest dialogue and genuine contact at every level, from paralegal…
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