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How to Build Wealth with Intention: Blake Johnson's Family Bank Secrets · Unstoppable Success Podcast

• 0:02
  SPEAKER_01: Well, hello, everybody, and welcome to another amazing episode of Unstoppable Success.
• 0:07
  SPEAKER_01: I am your host, Jacqueline Strominger, and today we have an amazing guest, Blake Johnson.
• 0:12
  SPEAKER_01: And as you know, on this podcast, we hear from amazing business owners, leaders, and entrepreneurs about their rise to success and how they help others also gain that unstoppable success.
• 0:24
  SPEAKER_01: So let me just give you a little bit of background on Blake, because he actually is a recognized estate planning attorney and he's the creator of Your Family Bank Method, which is a legally focused framework that helps families build generational wealth with intention, structure, and sustainability.
• 0:46
  SPEAKER_01: He has uh Blake's legal and business roots run really deep with degrees in finance and law, including a JD and a graduate degree on comparative law from LSU.
• 0:56
  SPEAKER_01: And his work is grounded in strategy and real-world insight.
• 1:01
  SPEAKER_01: He has a podcast, he has workshops, and he has a great firm.
• 1:05
  SPEAKER_01: And he uh Blake equips his clients to avoid common pitfalls of wealth transfer, sidestep family conflict, and raise heirs who are prepared to eat, not just privileged.
• 1:18
  SPEAKER_01: Oh God, and I love that.
• 1:20
  SPEAKER_01: So welcome to Unstoppable Success, Blake.
• 1:25
  SPEAKER_00: Thanks.
• 1:25
  SPEAKER_00: Yeah, I had a lot of help writing that one.
• 1:27
  SPEAKER_00: It turned out really good.
• 1:29
  SPEAKER_01: No, it came out really good.
• 1:30
  SPEAKER_01: But that's so important.
• 1:31
  SPEAKER_01: You know, we talk about success, and actually, that's actually one of the things I you know that I actually want to touch on, you know, we'll touch on your story, but you know, having success also starts with the right uh grounding and of how you operate as a person.
• 1:50
  SPEAKER_01: So how you know, so tell us about how that's your what you're doing helps other people have success.
• 1:58
  SPEAKER_00: Um, so it it's all started from you know personal experience of of having to kind of go through that um uh out of law school.
• 2:08
  SPEAKER_00: I had two two job offers.
• 2:10
  SPEAKER_00: And um, by the time it took me to drove to drive from Louisiana to Las Vegas, uh, they both withdrew just based on the economy.
• 2:19
  SPEAKER_00: And so um kind of had to start start from zero.
• 2:23
  SPEAKER_00: Took me three months to convince my dad to hire me uh because he didn't want to do the training and the hard work that would go along with that.
• 2:30
  SPEAKER_00: Um, but we we figured it out, we ended up being partners for a bit.
• 2:34
  SPEAKER_00: And so that that's a little bit of my background of getting into this.
• 2:38
  SPEAKER_00: And and when we started butting heads about, you know, I wanted to grow, and he was at a different point in his career where he just kind of wanted to coast.
• 2:46
  SPEAKER_00: Um, he's like, hey, just buy me out.
• 2:48
  SPEAKER_00: I'm like, okay, cool, I'd love to do that, but I don't have money and I don't think a bank's gonna lend to me based on where I'm at.
• 2:54
  SPEAKER_00: And so he said, All right, well, I'll be your bank.
• 2:57
  SPEAKER_00: You pay me back over time.
• 2:58
  SPEAKER_00: Um, and that's where this family bank concept really became real uh for me was experiencing that.
• 3:05
  SPEAKER_00: It was a great opportunity.
• 3:06
  SPEAKER_00: I was able to pay him off over five years, get on my own.
• 3:10
  SPEAKER_00: He loved it because he got paid over time, reduced his taxes instead of you know recognizing it all at once.
• 3:16
  SPEAKER_00: Um, and I didn't realize at the time, but that was that was the family bank.
• 3:20
  SPEAKER_00: And then a couple years later, I was introduced to a guy who who gave me the full version.
• 3:25
  SPEAKER_00: He's like, Oh, you've already been doing this personally.
• 3:28
  SPEAKER_00: I need someone to help create the legal structure so that we can do this, you know, for other people.
• 3:33
  SPEAKER_00: And so that's what we do is we create these opportunities to help other other people who've been successful to pass their wealth on to their kids, not just giving it to them, but teaching the kids how to use it, you know, giving them opportunities to succeed without just giving them everything.
• 3:51
  SPEAKER_01: I absolutely love that.
• 3:52
  SPEAKER_01: But so so when you think about that, you know, helping kids not just be given, but you know, so that they can actually learn to use money.
• 4:05
  SPEAKER_01: You know, how do you see that that impact?
• 4:09
  SPEAKER_01: What's the greatest impact with that?
• 4:12
  SPEAKER_00: Um, I think the biggest thing you'll see is uh you have a far less likelihood of um families going back into poverty.
• 4:21
  SPEAKER_00: You know, you've probably heard the the term, you know, shoestrings to shoestrings in three generations.
• 4:26
  SPEAKER_00: Someone pulls themselves up by their shoestrings, does really well, becomes successful, and within three generations they're back to where they were because the values and the work ethic and all the things that made them great weren't passed on.
• 4:39
  SPEAKER_00: So that's what we focus on is how how can you pass those things on as opposed to just passing on money.
• 4:46
  SPEAKER_00: Um, biggest uh comparison that people talk about is you have the Vanderbelts versus the Rockefellers, you know, similar timeframes.
• 4:53
  SPEAKER_00: Both at one point in their lives were the most wealthy men in the world.
• 4:58
  SPEAKER_00: But in the Vanderbelts, within three generations, had nothing left to show for it because they just spent.
• 5:04
  SPEAKER_00: They were consumers.
• 5:05
  SPEAKER_00: They didn't teach anything about business and how to actually provide value.
• 5:09
  SPEAKER_00: Whereas the Rockefellers used trust, set things up so that way it was here's how you become successful, here's education pieces, here you can borrow from the trust assets, but you're not going to get the whole thing.
• 5:22
  SPEAKER_00: Um, and they're still today one of the wealthiest families in the world because of that.
• 5:27
  SPEAKER_00: And so we take those principles.
• 5:29
  SPEAKER_00: It's done every day in super high net worth families.
• 5:33
  SPEAKER_00: Um it, but they have a private family office, so people think that they can't do that stuff.
• 5:38
  SPEAKER_00: And so we take that, we distill it down and make it so that you know more people can implement those tools.
• 5:44
  SPEAKER_00: And we're actually working on a program that's kind of an entry level for even if you only have you know a few assets, but you want to start teaching your kids these principles, okay, we're gonna have a program for that so that we you get the entry level and then you build up to doing the full actual trust stuff.
• 6:01
  SPEAKER_01: I I absolutely love that where you're where you're giving people a starting block because wealth, you know, like anything, it's like wealth can beget wealth, but you have to be able to have that.
• 6:17
  SPEAKER_01: So, you know, somebody might let just I'll just say, you know, just have like$10,000, which is not a lot, you know, not a huge amount.
• 6:23
  SPEAKER_01: But as somebody who's starting out, if you take that$10,000 and you start to save that compound effect of where it can go, and so being able to teach that to people is and build it is so important.
• 6:48
  SPEAKER_00: Yeah, it um it it really has become my passion to to teach people about this.
• 6:54
  SPEAKER_00: Um, you know, I've got two kids of my own, and so you know, I work with them, and and basically what I you know the stuff that I figure out that works well with them is what I'm trying to teach others to do because if we you know I I see with their friends, they're just giving, given a bunch of stuff, and their attitude towards things, their attitude towards people is so different from the one the friends who come from areas where the the parents require things of them, they where they have to work, they have to you know contribute.
• 7:23
  SPEAKER_00: Those those things make all the difference.
• 7:25
  SPEAKER_01: Yep, it does.
• 7:26
  SPEAKER_01: You know, I always I I say this term a lot, but it's we want people who are not just participating members of society, we want we want people who are participant participating members of the family, which is so important.
• 7:41
  SPEAKER_01: So tell me how you think what you're doing actually translates out into the workforce, into the world.
• 7:52
  SPEAKER_00: Um so I mean most people are gonna have kids, they're gonna have families, so you know you're gonna have that opportunity to teach your own kids.
• 8:04
  SPEAKER_00: But I think it it starts with you.
• 8:06
  SPEAKER_00: Like, do you understand money?
• 8:08
  SPEAKER_00: Do you understand how investing works?
• 8:10
  SPEAKER_00: Do you understand, you know, how working hard is a piece of the puzzle, but it's not the only piece.
• 8:16
  SPEAKER_00: Like, how do you apply yourself in the right direction?
• 8:18
  SPEAKER_00: So it starts with that.
• 8:19
  SPEAKER_00: Maybe you need to understand that yourself, and then you can turn around and translate that and teach that to the next generation, um, or maybe it's younger siblings or whatever, but it it affects everybody.
• 8:31
  SPEAKER_00: You know, our education system, unfortunately, does not do a great job of educating on financial literacy, and that's what leads to so many problems with poverty.
• 8:39
  SPEAKER_00: And so, if we can teach more people about how to be responsible and learn these things, and couple that with when you are successful, teach other people, be charitably minded, we can bring up society as a whole as opposed to just giving money to the problem.
• 8:52
  SPEAKER_00: We need to fix the root cause.
• 8:54
  SPEAKER_01: Right.
• 8:55
  SPEAKER_01: Yeah, no, I love that.
• 8:56
  SPEAKER_01: And I mean, I see this also just having a really big impact in the boardroom, so to speak, in in corporate, you know.
• 9:02
  SPEAKER_01: So, what's your take on that?
• 9:04
  SPEAKER_01: Like, you know, the kid to corporate.
• 9:08
  SPEAKER_00: Um, there's a lot of uh people who've been successful with transitioning businesses to their kids, but there's also probably three times as many who did not have that success.
• 9:19
  SPEAKER_00: Um, and it comes down to how early did you involve them in the process?
• 9:24
  SPEAKER_00: Did you expose them to it?
• 9:25
  SPEAKER_00: And do they want to do it?
• 9:27
  SPEAKER_00: You know, is the first question because they've got to have a desire um to be involved in there.
• 9:32
  SPEAKER_00: But I think it will it helps change how you make your decisions, you're thinking more long term in and how you make your decisions in the boardroom and what what that's gonna look like instead of just short-term needs.
• 9:43
  SPEAKER_01: Yeah.
• 9:44
  SPEAKER_01: And I well, I'm looking at this also from the standpoint of, you know, somebody who's listening to this today, there's a couple of key things.
• 9:50
  SPEAKER_01: It's like, you know, listeners, if you're you know looking for that greater success and being unstoppable, it's it's learning that you know that you have to be able to teach and that you know your your person, your financial stability has a huge impact of how you actually act in your maybe you don't have your own business, but you know, in your day-to-day job or quite whatever you're doing for your work, because there's a level of stress, right?
• 10:19
  SPEAKER_01: But you also you're you're you know what you're doing is helping families educate their kids, which therefore in the long run, the benefit is that they're going to be able to understand how to use those same principles in the corporate world, right?
• 10:40
  SPEAKER_00: Yeah, they they are for sure.
• 10:42
  SPEAKER_00: It's um there's not a whole lot that's not applicable in every part of your life.
• 10:48
  SPEAKER_00: You know, most principles are universal no matter what you use it for.
• 10:52
  SPEAKER_00: And so if you're looking for stewardship, accountability, all those things that you want your kids to learn, that starts with you.
• 11:00
  SPEAKER_00: Are you living those principles yourself?
• 11:02
  SPEAKER_00: Are you doing that in your day-to-day job in the boardroom or wherever you're at?
• 11:06
  SPEAKER_01: Right.
• 11:06
  SPEAKER_01: So, how do you, as you're working with your clients, how does, you know, how much does the the that personal, both personal and professional mission come into play?
• 11:22
  SPEAKER_00: Um it's a it comes in every day because uh inevitably a client will ask, well, what did what do you do?
• 11:29
  SPEAKER_00: What do you what do you do with your kids?
• 11:31
  SPEAKER_00: What are you doing with your trust?
• 11:33
  SPEAKER_00: You know, that's where they want to start as the baseline, is is because if I'm not living it, if I'm not doing it, then then why would I listen to what you're saying?
• 11:41
  SPEAKER_00: Um, so I have to to be you know practicing what I preach.
• 11:45
  SPEAKER_00: And then from there, it's you know, I they need to feel the passion behind it as well.
• 11:50
  SPEAKER_00: Because if if I'm not excited about it, well then why would they be excited about it?
• 11:55
  SPEAKER_00: So I think those are the the two main things.
• 11:57
  SPEAKER_00: It it really is a daily thing that I have to to think about.
• 12:01
  SPEAKER_00: But luckily it's something that I enjoy and I'm really passionate about and feel that it will may have a huge impact.
• 12:06
  SPEAKER_00: And so I'm able to share that every day.
• 12:09
  SPEAKER_01: So you know, I I love that.
• 12:11
  SPEAKER_01: And and somebody shared once once with me that um whoever you're going to hire, whether it's in a financial situation or a tourist, like ask them to show you either their what they're doing, like literally show them, because if they're not doing this themselves, as you just said, how can they do it for you?
• 12:30
  SPEAKER_01: They're not doing it for themselves.
• 12:32
  SPEAKER_01: So I'm curious, like, what are some of the biggest pitfalls that you see people doing?
• 12:37
  SPEAKER_01: Like, like you're like, oh God, if I could stop the world from doing these three things.
• 12:44
  SPEAKER_00: Uh the the biggest one is trying to give your kids everything that you didn't have.
• 12:52
  SPEAKER_00: Uh it all stems from a good place.
• 12:54
  SPEAKER_00: People want to give their kids everything.
• 12:56
  SPEAKER_00: They think they're helping them by giving them all the tools, they're giving them all the best equipment, they're giving them, you know, all the private lessons and everything else.
• 13:05
  SPEAKER_00: Not to say those things are bad, but if you just give it to them, there's no value there for the kid.
• 13:10
  SPEAKER_00: It's what you want.
• 13:11
  SPEAKER_00: And so they start to build this entitlement uh attitude towards things.
• 13:16
  SPEAKER_00: Well, I should just get it because of I was born into this family.
• 13:20
  SPEAKER_00: I got the, you know, the gene pool lottery, or I, you know, happen to get into a great family.
• 13:25
  SPEAKER_00: And so I'm entitled to always have what I want instead of thinking through and being intentional with it.
• 13:32
  SPEAKER_00: I think gifts are great in certain circumstances.
• 13:35
  SPEAKER_00: Obviously, if it's a kid's birthday or Christmas, yeah, give them some gifts.
• 13:39
  SPEAKER_00: But at the same time, don't give them everything.
• 13:42
  SPEAKER_00: Uh, you know, my kids want to go uh to sports camps during the summer and you know, we're gonna make them work to contribute to part of that.
• 13:51
  SPEAKER_00: Uh, my wife and I have also told our kids that if you want a car when you turn 16, you have we will match whatever you saved and can put towards that.
• 14:01
  SPEAKER_00: So if they don't care about it, great, we don't care about it either.
• 14:04
  SPEAKER_00: It's something that they have to put in that effort.
• 14:06
  SPEAKER_00: But if they're gonna put in that effort, okay, then you know, we'll help them with that.
• 14:10
  SPEAKER_00: They want to so one, my oldest son wants to earn more money right now, and so we came up with a business plan for his lawnmowing business, and he's borrowing money from us to buy um a bigger electric bike so that way he can pull a trailer to carry the lawnmower throughout the neighborhood because he's only 13 and can't drive a car.
• 14:30
  SPEAKER_00: He came to me with that idea that was super creative.
• 14:33
  SPEAKER_00: Okay, here's how it's gonna work, and then here's the loan terms, and we you know, sign an agreement.
• 14:37
  SPEAKER_00: This is what you're gonna pay me over the next eight months as you do this.
• 14:41
  SPEAKER_00: So those are the kind of things you have to do is be more creative with it instead of just it's so much easier to just write a check or to just buy the thing instead of going through those things.
• 14:51
  SPEAKER_00: So, really, you know, you asked me for three, but that's the big one that I see over and over again is just giving it.
• 14:56
  SPEAKER_00: And then we you fast forward that to, you know, 50, 60 years down the road when someone passes away, all the estate planning stuff that you see, everything that the the professionals do is based on giving away as much money as possible to the next generation to eliminate tax and lower the taxes that are gonna be generated from that.
• 15:18
  SPEAKER_00: That's a great strategy, but it's not necessarily the best one for your kids.
• 15:23
  SPEAKER_00: If they don't have any preparation for how to handle a big influx of cash, what's it gonna do to them?
• 15:28
  SPEAKER_00: It's just gonna magnify whatever issues that they have.
• 15:31
  SPEAKER_00: That's what money is.
• 15:32
  SPEAKER_00: It's a tool that magnifies.
• 15:33
  SPEAKER_00: If you're a really good person and you're smart with money, it's gonna magnify your ability to do that.
• 15:38
  SPEAKER_00: But if you're really bad with money and you're just gonna waste it on dumb things, it's just gonna magnify the amount that you can do that on.
• 15:44
  SPEAKER_00: And so, you know, same thing when you do pass away, just giving it to them because they are your kids isn't necessarily the best aspect.
• 15:52
  SPEAKER_00: We always start our planning from does um what would you do if you were still here?
• 15:58
  SPEAKER_00: What are the things that are important to you, your values there?
• 16:00
  SPEAKER_00: That's where your state plan needs to start.
• 16:02
  SPEAKER_00: And we we pull, we make the plan around that.
• 16:05
  SPEAKER_00: And then once we have that, then we can look at the best tax strategies instead of tax strategies and passing on first.
• 16:12
  SPEAKER_01: Right.
• 16:12
  SPEAKER_01: I love that.
• 16:12
  SPEAKER_01: And all I kept is you're talking, like what I'm thinking about is like you're talking about people who just like you know uh don't know how to handle the cash.
• 16:22
  SPEAKER_01: It's like the lottery winner, right?
• 16:25
  SPEAKER_01: The guy who wins the Uber blah blah blah money from the lottery, and next thing you know, he's still broke.
• 16:34
  SPEAKER_00: It's it's like 95% or higher of lottery winners within five years are back to being broke.
• 16:40
  SPEAKER_00: Like it's a crazy statistic, and it just shows you have to have some education and some knowledge around it to be able to handle it.
• 16:48
  SPEAKER_00: And yet we do that to each generation time after time.
• 16:53
  SPEAKER_00: It's just the state planning is give the most money amount you can to your kids, give it to them when you die, give them to you when you die, instead of let's think about how we can educate them so they're prepared for it so it is ongoing.
• 17:05
  SPEAKER_00: There's some families in who have throughout history who have mastered that and they do really well and they're always influential, they always have money, but the vast majority don't.
• 17:15
  SPEAKER_00: And that's why you know you see problems uh created over and over again.
• 17:20
  SPEAKER_01: Yeah, no, I you know, and it's interesting.
• 17:22
  SPEAKER_01: I, you know, I I think it's so important today to teach our kids those those values of uh understanding that they're not just not not everything is just given to them.
• 17:35
  SPEAKER_01: They have to understand that like the value of working for something.
• 17:39
  SPEAKER_01: It just doesn't have to happen.
• 17:40
  SPEAKER_01: I mean, it's even like your grades, like you don't just get given a grade.
• 17:45
  SPEAKER_01: It's like one of my big pet peeves is like, don't give everybody no offense.
• 17:49
  SPEAKER_01: And people might yell at me for this.
• 17:50
  SPEAKER_01: Do not give everybody a freaking trophy.
• 17:52
  SPEAKER_01: I am sorry.
• 17:53
  SPEAKER_01: Like the Olympics, there are three.
• 17:55
  SPEAKER_01: Have you have you seen the Olympics, by the way?
• 17:58
  SPEAKER_01: There are three medals gold, silver, and bronze.
• 18:04
  SPEAKER_01: Not everybody gets a participated medal just for going.
• 18:08
  SPEAKER_00: And it could be the difference of 0.01.
• 18:10
  SPEAKER_00: Like, you want to give that person a medal because they were so close, but that's not the way it works.
• 18:16
  SPEAKER_01: It doesn't work the way.
• 18:17
  SPEAKER_01: Like, don't give everybody a medal.
• 18:19
  SPEAKER_01: Uh-uh.
• 18:20
  SPEAKER_01: No, work for it.
• 18:22
  SPEAKER_01: You know, the guy who's the MVP, he's working his ass off.
• 18:27
  SPEAKER_01: Like, work for it, right?
• 18:31
  SPEAKER_01: And you know, it's yeah, it's crazy, you know, that that mentality.
• 18:36
  SPEAKER_01: We don't want to hurt people's feelings.
• 18:37
  SPEAKER_01: No, actually, no offense, but you kind of do.
• 18:40
  SPEAKER_01: Because if you don't have something, you have to give something so people want to earn it and want to work for something.
• 18:50
  SPEAKER_01: And it's same, you know, it's the same thing with money.
• 18:52
  SPEAKER_01: You've got to work for it and earn it.
• 18:54
  SPEAKER_00: Yeah, I think I do want to be uh put like a little caveat or maybe you know a little caution there of don't cut them off and don't make them solely reliable.
• 19:03
  SPEAKER_00: That's not what I'm trying to say here.
• 19:04
  SPEAKER_00: Is the the idea of the family bank is give them opportunities to have those learning experiences in a safe environment where they can recover.
• 19:13
  SPEAKER_00: If they do fail and lose everything on you know a dumb purchase when they're 12, okay, that's a good catalyst for them going forward, but they're not going to be out on the street.
• 19:22
  SPEAKER_00: Like that's not this type of stuff we're talking about.
• 19:24
  SPEAKER_01: Right.
• 19:24
  SPEAKER_01: Yeah.
• 19:26
  SPEAKER_00: It's about creating opportunities.
• 19:27
  SPEAKER_00: And then if you have the funds available, lend it to them because then they have an opportunity to get it at better capital rates.
• 19:35
  SPEAKER_00: You know, they have access to it a lot quicker than going through a bank loan or that kind of stuff.
• 19:39
  SPEAKER_00: So it gives them great opportunities, but they're not just given it.
• 19:43
  SPEAKER_00: Like it, we want to find that happy medium.
• 19:46
  SPEAKER_00: And so it's going to be different for each person, each kid that you have and each family.
• 19:50
  SPEAKER_00: So I'm not just saying, hey, kick them out, they're on their own, they don't get any help.
• 19:54
  SPEAKER_00: We want to help them along the way and give them the best opportunity to succeed.
• 19:58
  SPEAKER_01: I love that.
• 19:59
  SPEAKER_01: You know, and I and I really want to actually emphasize the idea also of the, you know, what you're talking about with the family bank, because you know, getting capital for something today is hard.
• 20:09
  SPEAKER_01: And if you can, you know, and I guess this is the question, how would you, you know, maybe a family doesn't have it, but maybe they've got two families, like, you know, their grandparents.
• 20:19
  SPEAKER_01: Like, how do you work with them on the you know, capital investment from two?
• 20:25
  SPEAKER_00: Uh the the best part about this is there's no single right answer on how to do it.
• 20:32
  SPEAKER_00: Um, you know, create creativity is is king here.
• 20:37
  SPEAKER_00: Um, so it it really is, you know, how can you structure these things and starting to think creatively of how we can make this work?
• 20:44
  SPEAKER_00: Uh one of my favorite stories, success stories, wasn't even about necessarily the money.
• 20:50
  SPEAKER_00: It was about mending a relationship.
• 20:52
  SPEAKER_00: And so um, you know, a grandmother uh was lending money to her granddaughter that she did not have a good, good relationship with for her to buy a car.
• 21:01
  SPEAKER_00: And one of the things she required of her was that she had to write a letter to her every month when she wrote that check in.
• 21:07
  SPEAKER_00: And she wrote her back.
• 21:09
  SPEAKER_00: And so they started this pen pal, you know, series of going back and forth, and their relationship changed and they became so close because of that.
• 21:18
  SPEAKER_00: So, like that's the creativity I'm talking about.
• 21:20
  SPEAKER_00: It doesn't necessarily have to be just a straight money thing, it can be any number of things.
• 21:25
  SPEAKER_00: And and so use your imagination, think about that.
• 21:28
  SPEAKER_00: If you've got multiple families who want to help out, great, do that.
• 21:31
  SPEAKER_00: Create a little bit of structure, have written agreements, make it formal, but yeah, pull from different resources.
• 21:37
  SPEAKER_00: That's absolutely fine.
• 21:39
  SPEAKER_01: Yeah, I absolutely love that.
• 21:41
  SPEAKER_01: So, you know, in your practice, like how many people do you want to impact?
• 21:45
  SPEAKER_01: How many families?
• 21:46
  SPEAKER_01: How do you, you know, is there a goal?
• 21:48
  SPEAKER_01: Like you're like, oh my God, like I'm working with how many today?
• 21:51
  SPEAKER_00: And I would love to so I want to scale this, you know, the company that we're building to be it, it doesn't necessarily need to be just.
• 22:00
  SPEAKER_00: Us, our firm doing the work.
• 22:01
  SPEAKER_00: I want to have it be so we teach other attorneys how to do this stuff because really it needs to be a national and then global impact of teaching these skills because that's that's really the goal is to help teach financial literacy to everyone so that we don't have that poverty level anymore.
• 22:18
  SPEAKER_00: Because if we can teach these tools and help people understand this, that goes away.
• 22:22
  SPEAKER_00: And that's what we're looking for is to impact that.
• 22:26
  SPEAKER_01: Um, I love that.
• 22:27
  SPEAKER_01: I love that.
• 22:27
  SPEAKER_01: So bringing it to more people, more attorneys.
• 22:32
  SPEAKER_00: And and and I'm kind of curious, do you know, is do you see a different in other parts of the world versus United States versus Europe versus so I haven't looked a lot into to other countries as of yet, but I was reading an article the other day about Switzerland, and it was fascinating because they have doubled the amount of millionaires um per per capita than the US does.
• 23:05
  SPEAKER_00: And they have almost zero poverty, and it's because they teach a lot of these skills about delayed gratification, stewardship, you know, living within your means, those kind of things.
• 23:18
  SPEAKER_00: And so you have very little problems there.
• 23:20
  SPEAKER_00: They're one of the most affluent countries in the world because they take that stance and they educate that, you know, in the family first and foremost.
• 23:28
  SPEAKER_00: It has to happen at home, but then there's a lot built into their education system around that.
• 23:33
  SPEAKER_00: And then it's just a cultural shift that they've made.
• 23:35
  SPEAKER_00: So it's an you know, nationwide, they have that.
• 23:38
  SPEAKER_00: So it's really cool to see that if you can do this the right way, it can have a huge impact on the nation as a whole.
• 23:45
  SPEAKER_00: So, you know, that they'd be a system to model.
• 23:48
  SPEAKER_01: I absolutely love this.
• 23:50
  SPEAKER_01: So, listeners, you need to connect with Blake because, first of all, foremost, at the end of the day, we're also talking about ending poverty here in the United States and bringing up the values of every family, right?
• 24:06
  SPEAKER_01: So, listeners, do me the favor, connect with Blake, learn and get in with the family bank because it is so important.
• 24:14
  SPEAKER_01: And then I want you to do me a favor and I want you to share this episode with your friends, families, and colleagues, because the more people we can have working with Blake and his system, the better we all will be.
• 24:29
  SPEAKER_01: Um, so please do me that favor.
• 24:31
  SPEAKER_01: Reach out and make sure you're connecting with him.
• 24:34
  SPEAKER_01: Blake, thank you for being a great guest and listeners.
• 24:37
  SPEAKER_01: Thank you for listening.
• 24:38
  SPEAKER_01: This is the unstoppable success helping you be unstoppable.