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Latest / The Brand is Female

Risking it all for a lip scrub; with Sara Happ

Sara Happ is known as the innovator who redefined the lip care category. Her incredible brand-building story started in her kitchen, where Sara mixed sugars and oils to create her now-iconic lip scrubs. With just $6,000 in personal savings and a job at ESPN that wasn’t inspiring her as much as she had hoped, she launched her namesake brand in 2005—but the big break came when Reese Witherspoon was spotted using her products in People magazine, sparking a wave of demand that threw the brand into the spotlight.

Now sold in 22 countries and featured in over 1,500 retail locations, including Saks…

The skinny

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