Latest / MC Fireside Chats, an Outdoor Hospitality Podcast / MC Fireside Chats - June 1st, 2022

Transcript

MC Fireside Chats - June 1st, 2022 · MC Fireside Chats, an Outdoor Hospitality Podcast

• 0:51
  Welcome
• 0:51
  everybody
• 0:52
  to
• 0:52
  another
• 0:52
  episode
• 0:52
  of
• 0:52
  MC
• 0:53
  Fireside
• 0:53
  Chats.
• 0:53
  My
• 0:54
  name
• 0:54
  is
• 0:54
  Brian
• 0:54
  Searl
• 0:54
  with
• 0:54
  Insider
• 0:55
  Perks.
• 0:55
  I'm
• 0:56
  doing
• 0:56
  the
• 0:56
  show
• 0:56
  alone
• 0:57
  today.
• 0:57
  Care
• 0:58
  has
• 0:58
  actually
• 0:58
  in
• 0:58
  a
• 0:58
  super
• 0:59
  high
• 0:59
  level
• 0:59
  government
• 1:00
  meeting
• 1:00
  here
• 1:00
  in
• 1:00
  Alberta,
• 1:01
  advocating
• 1:02
  for
• 1:02
  the
• 1:02
  camping
• 1:03
  and
• 1:03
  RV
• 1:03
  industry.
• 1:04
  So
• 1:04
  she
• 1:04
  is
• 1:05
  unable
• 1:05
  to
• 1:05
  join
• 1:05
  us
• 1:05
  today.
• 1:05
  We're
• 1:06
  also
• 1:06
  missing
• 1:06
  Mr.
• 1:06
  Scott
• 1:07
  foods.
• 1:07
  Who's
• 1:07
  a
• 1:07
  regular
• 1:07
  guests.
• 1:08
  He's
• 1:08
  going
• 1:08
  to
• 1:08
  be
• 1:08
  missing
• 1:09
  kind
• 1:09
  of
• 1:09
  the
• 1:09
  whole
• 1:09
  summer
• 1:09
  season.
• 1:10
  Success
• 1:11
  over
• 1:11
  their
• 1:11
  horizon
• 1:11
  outdoors.
• 1:12
  And
• 1:12
  so
• 1:12
  we're
• 1:12
  really
• 1:13
  proud
• 1:13
  of
• 1:13
  how
• 1:14
  him
• 1:14
  and
• 1:14
  the
• 1:14
  work
• 1:14
  that
• 1:14
  he's
• 1:14
  doing,
• 1:15
  but
• 1:15
  we'll
• 1:15
  miss
• 1:15
  him
• 1:15
  and
• 1:15
  we'll
• 1:15
  have
• 1:16
  him
• 1:16
  back
• 1:16
  in
• 1:16
  the
• 1:16
  fall.
• 1:17
  And
• 1:17
  then
• 1:17
  Casey
• 1:17
  Cochran
• 1:18
  is
• 1:18
  also
• 1:18
  in
• 1:19
  a
• 1:19
  important
• 1:19
  business
• 1:20
  meeting
• 1:20
  today.
• 1:20
  We've
• 1:21
  got
• 1:21
  who
• 1:21
  we've
• 1:21
  got
• 1:21
  today,
• 1:22
  but
• 1:22
  I
• 1:22
  think
• 1:22
  we've
• 1:22
  got
• 1:22
  a
• 1:22
  really
• 1:22
  good
• 1:23
  staple
• 1:23
  and
• 1:23
  group
• 1:24
  of
• 1:24
  guests
• 1:24
  here.
• 1:24
  They'll
• 1:24
  appear
• 1:25
  with
• 1:25
  us
• 1:25
  once
• 1:25
  a
• 1:25
  month.
• 1:25
  We've
• 1:26
  I've
• 1:26
  got
• 1:26
  mark
• 1:26
  cap,
• 1:26
  obviously
• 1:27
  we've
• 1:27
  got
• 1:27
  Randy
• 1:27
  Hendrickson.
• 1:28
  We've
• 1:28
  got
• 1:28
  IVR
• 1:29
  who's
• 1:29
  on
• 1:29
  his
• 1:29
  second
• 1:29
  show
• 1:30
  from
• 1:30
  camping
• 1:30
  dreams
• 1:30
  over
• 1:31
  in
• 1:31
  Europe.
• 1:31
  And
• 1:31
  of
• 1:32
  course
• 1:32
  we've
• 1:32
  got
• 1:32
  Sandy
• 1:33
  as
• 1:33
  well.
• 1:33
  So
• 1:33
  guys,
• 1:34
  what
• 1:34
  is,
• 1:34
  before
• 1:35
  I
• 1:35
  start,
• 1:35
  I
• 1:35
  should
• 1:35
  say
• 1:36
  we're
• 1:36
  really
• 1:36
  thankful
• 1:36
  to
• 1:37
  have
• 1:37
  our
• 1:37
  sponsor
• 1:37
  fireside
• 1:38
  accounting
• 1:38
  back
• 1:38
  for
• 1:38
  this
• 1:39
  episode.
• 1:39
  If
• 1:39
  you
• 1:39
  don't
• 1:40
  know
• 1:40
  who
• 1:40
  they
• 1:40
  are
• 1:41
  it
• 1:41
  is
• 1:41
  Lindsay
• 1:41
  food.
• 1:42
  She
• 1:42
  is
• 1:42
  a
• 1:42
  great
• 1:43
  accountant.
• 1:43
  Her
• 1:43
  and
• 1:43
  her
• 1:44
  team
• 1:44
  do
• 1:44
  a
• 1:44
  lot
• 1:44
  of
• 1:44
  good
• 1:44
  work
• 1:45
  for
• 1:45
  RV
• 1:45
  resorts
• 1:46
  across
• 1:46
  the
• 1:46
  country,
• 1:47
  specializing
• 1:47
  in
• 1:48
  the
• 1:48
  outdoor
• 1:48
  hospitality
• 1:49
  industry,
• 1:49
  all
• 1:49
  that
• 1:49
  kind
• 1:50
  of
• 1:50
  niche
• 1:50
  stuff
• 1:51
  that
• 1:51
  you
• 1:51
  can
• 1:51
  really
• 1:51
  use
• 1:52
  to
• 1:52
  take
• 1:52
  advantage
• 1:52
  of
• 1:53
  taxation
• 1:53
  and
• 1:53
  rules
• 1:54
  and
• 1:54
  ways
• 1:54
  to
• 1:54
  save
• 1:55
  money
• 1:55
  and
• 1:55
  just.
• 1:56
  Or
• 1:56
  keep
• 1:56
  yourself
• 1:57
  organized.
• 1:57
  Cause
• 1:57
  I
• 1:57
  know
• 1:57
  it's
• 1:57
  something
• 1:58
  I
• 1:58
  don't
• 1:58
  like
• 1:58
  to
• 1:58
  do
• 1:58
  numbers
• 1:59
  and
• 1:59
  things
• 1:59
  like
• 1:59
  that.
• 1:59
  So
• 2:00
  I'm
• 2:00
  really
• 2:00
  grateful
• 2:01
  that
• 2:01
  fireside
• 2:01
  accounting
• 2:01
  is
• 2:02
  a
• 2:02
  sponsor
• 2:02
  of
• 2:02
  the
• 2:02
  show
• 2:03
  and
• 2:03
  thank
• 2:03
  them
• 2:03
  so
• 2:04
  much.
• 2:04
  So
• 2:04
  guys
• 2:05
  what's
• 2:05
  on
• 2:05
  the
• 2:05
  what's
• 2:06
  on
• 2:06
  your
• 2:06
  radar.
• 2:06
  What's
• 2:06
  been
• 2:07
  happening
• 2:07
  in
• 2:07
  the
• 2:07
  last
• 2:07
  month
• 2:07
  or
• 2:07
  so
• 2:08
  anything
• 2:08
  interesting.
• 2:09
  This
• 2:09
  last
• 2:09
  weekend
• 2:09
  was
• 2:10
  Memorial
• 2:10
  day
• 2:10
  weekend,
• 2:10
  obviously
• 2:11
  kicking
• 2:11
  off
• 2:11
  the
• 2:11
  camping
• 2:12
  season
• 2:12
  for
• 2:13
  2022.
• 2:14
  And
• 2:14
  the
• 2:14
  word
• 2:14
  on
• 2:14
  the
• 2:14
  street
• 2:15
  is
• 2:15
  that
• 2:15
  it
• 2:15
  was
• 2:15
  a
• 2:15
  good
• 2:15
  weekend.
• 2:16
  People
• 2:16
  had
• 2:16
  a
• 2:17
  full
• 2:17
  parks
• 2:18
  and
• 2:18
  in
• 2:18
  most
• 2:18
  areas
• 2:19
  the
• 2:19
  only
• 2:19
  areas
• 2:19
  where
• 2:20
  I'm
• 2:20
  starting
• 2:20
  to
• 2:20
  hear
• 2:20
  a
• 2:20
  little
• 2:20
  bit
• 2:20
  of
• 2:20
  grumbling
• 2:21
  from
• 2:21
  are
• 2:21
  the
• 2:22
  more
• 2:22
  destination
• 2:22
  locations,
• 2:23
  places
• 2:24
  that
• 2:24
  are
• 2:24
  out
• 2:24
  of
• 2:25
  the
• 2:25
  way
• 2:25
  where
• 2:26
  most
• 2:26
  of
• 2:26
  their
• 2:26
  guests
• 2:26
  are
• 2:26
  traveling
• 2:27
  over
• 2:27
  150
• 2:28
  miles
• 2:28
  to
• 2:28
  get
• 2:28
  to
• 2:28
  them.
• 2:29
  Those
• 2:29
  locations
• 2:29
  are
• 2:29
  feeling
• 2:30
  the
• 2:31
  fuel
• 2:31
  prices
• 2:31
  right
• 2:31
  now,
• 2:32
  but
• 2:32
  the
• 2:32
  other
• 2:33
  ones
• 2:33
  that
• 2:34
  where
• 2:34
  most
• 2:34
  of
• 2:34
  their
• 2:35
  guests
• 2:35
  may
• 2:35
  be
• 2:35
  over
• 2:35
  150
• 2:36
  miles
• 2:36
  away,
• 2:36
  but
• 2:37
  they
• 2:37
  can't
• 2:37
  have,
• 2:37
  they
• 2:37
  have
• 2:37
  a
• 2:37
  backup
• 2:38
  or
• 2:38
  there's
• 2:38
  a
• 2:38
  close
• 2:38
  city
• 2:39
  nearby.
• 2:40
  They're
• 2:40
  getting
• 2:41
  cancellations
• 2:41
  from
• 2:41
  those
• 2:41
  longer
• 2:42
  distance
• 2:42
  travelers.
• 2:43
  And
• 2:43
  those
• 2:43
  are
• 2:43
  being
• 2:43
  filled
• 2:43
  in
• 2:44
  by
• 2:44
  the
• 2:44
  closer
• 2:45
  folks.
• 2:45
  So
• 2:45
  we're
• 2:46
  going
• 2:46
  into
• 2:46
  an
• 2:46
  interesting
• 2:47
  camping
• 2:47
  season
• 2:48
  and.
• 2:50
  Yeah,
• 2:50
  it's
• 2:50
  an
• 2:50
  interesting
• 2:51
  thing
• 2:51
  for
• 2:51
  me,
• 2:51
  mark.
• 2:52
  And
• 2:52
  obviously
• 2:52
  you're
• 2:52
  right.
• 2:53
  Fuel
• 2:53
  prices
• 2:53
  play
• 2:53
  a
• 2:53
  part
• 2:54
  of
• 2:54
  it,
• 2:54
  but
• 2:54
  I
• 2:54
  think
• 2:54
  it's
• 2:54
  the
• 2:54
  larger
• 2:55
  picture
• 2:55
  around
• 2:55
  inflation
• 2:56
  in
• 2:56
  general.
• 2:56
  Cause
• 2:56
  we
• 2:56
  talked
• 2:57
  about
• 2:57
  this
• 2:57
  on
• 2:57
  the
• 2:57
  show,
• 2:58
  I
• 2:58
  think
• 2:58
  a
• 2:58
  week
• 2:58
  or
• 2:58
  two
• 2:58
  ago,
• 2:59
  it's
• 2:59
  not
• 2:59
  just
• 3:00
  fuel
• 3:00
  prices.
• 3:00
  It's
• 3:00
  the
• 3:01
  tomato
• 3:01
  that
• 3:01
  costs
• 3:02
  30
• 3:02
  cents
• 3:02
  more
• 3:02
  that
• 3:03
  adds
• 3:03
  up.
• 3:03
  It's
• 3:03
  the
• 3:04
  everything,
• 3:04
  right?
• 3:04
  It's
• 3:04
  the
• 3:05
  electricity
• 3:05
  being
• 3:05
  up
• 3:05
  40%
• 3:06
  over
• 3:06
  last
• 3:06
  year,
• 3:07
  but
• 3:07
  what's
• 3:07
  interesting
• 3:08
  to
• 3:08
  me.
• 3:08
  And
• 3:08
  you
• 3:08
  mentioned
• 3:09
  Memorial
• 3:09
  day,
• 3:09
  like
• 3:09
  last
• 3:09
  week
• 3:10
  before,
• 3:10
  that
• 3:11
  was
• 3:11
  our
• 3:12
  long
• 3:12
  weekend
• 3:13
  here
• 3:13
  in
• 3:13
  Canada.
• 3:14
  And
• 3:14
  so
• 3:14
  I
• 3:14
  guess
• 3:14
  I
• 3:15
  get
• 3:15
  two
• 3:15
  of
• 3:15
  them
• 3:15
  in
• 3:15
  a
• 3:15
  row.
• 3:15
  That's
• 3:16
  a
• 3:16
  benefit
• 3:16
  to
• 3:17
  being
• 3:17
  an
• 3:17
  American
• 3:17
  and
• 3:18
  Canada,
• 3:18
  but
• 3:19
  that
• 3:19
  was
• 3:19
  the
• 3:19
  kickoff
• 3:19
  of
• 3:19
  their
• 3:20
  camping
• 3:20
  season
• 3:20
  and
• 3:21
  what
• 3:21
  we're
• 3:21
  seeing,
• 3:21
  and
• 3:22
  I've
• 3:22
  touched
• 3:22
  on
• 3:22
  this
• 3:22
  briefly.
• 3:22
  I
• 3:23
  don't
• 3:23
  want
• 3:23
  to
• 3:23
  really
• 3:23
  dive
• 3:23
  down
• 3:24
  the
• 3:24
  inflation
• 3:24
  rabbit
• 3:24
  hole
• 3:25
  on
• 3:25
  the
• 3:25
  show,
• 3:26
  but
• 3:26
  one
• 3:26
  of
• 3:26
  the
• 3:26
  things
• 3:26
  that
• 3:26
  we've
• 3:27
  seen
• 3:27
  is.
• 3:28
  The
• 3:29
  longer
• 3:29
  trips
• 3:29
  are,
• 3:30
  we've
• 3:30
  managed
• 3:30
  to
• 3:30
  see
• 3:30
  those
• 3:31
  stabilize
• 3:31
  in
• 3:31
  the
• 3:31
  last
• 3:32
  few
• 3:32
  weeks
• 3:32
  since
• 3:32
  I
• 3:32
  talked
• 3:33
  about
• 3:33
  it
• 3:33
  last
• 3:33
  on
• 3:33
  the
• 3:33
  show,
• 3:34
  but
• 3:34
  I
• 3:34
  think
• 3:35
  a
• 3:35
  lot
• 3:35
  of
• 3:35
  the
• 3:35
  local
• 3:35
  traffic,
• 3:36
  at
• 3:36
  least
• 3:36
  in
• 3:36
  the
• 3:36
  parks
• 3:37
  that
• 3:37
  we
• 3:37
  do
• 3:38
  add
• 3:38
  money
• 3:38
  on
• 3:38
  marketing
• 3:39
  for
• 3:39
  and
• 3:39
  things
• 3:39
  like
• 3:39
  that,
• 3:39
  the
• 3:39
  data
• 3:40
  that
• 3:40
  we
• 3:40
  collect
• 3:41
  is
• 3:41
  there's
• 3:42
  an
• 3:42
  uncertainty.
• 3:42
  And
• 3:42
  I
• 3:42
  think
• 3:43
  after
• 3:43
  kids
• 3:43
  get
• 3:43
  out
• 3:43
  of
• 3:43
  school,
• 3:44
  they're
• 3:44
  holding
• 3:44
  out
• 3:44
  hope
• 3:45
  to
• 3:45
  maybe
• 3:45
  that
• 3:45
  gas
• 3:45
  prices
• 3:46
  or
• 3:46
  inflation
• 3:46
  moderates
• 3:47
  to
• 3:47
  where
• 3:47
  they
• 3:47
  can
• 3:48
  take
• 3:48
  a
• 3:48
  longer
• 3:48
  trip.
• 3:49
  And
• 3:49
  so
• 3:49
  they're
• 3:49
  not
• 3:49
  booking
• 3:50
  the
• 3:50
  local
• 3:50
  trip
• 3:51
  quite
• 3:51
  yet
• 3:51
  in
• 3:51
  the
• 3:51
  numbers
• 3:52
  that
• 3:52
  we
• 3:52
  want
• 3:52
  to
• 3:52
  see
• 3:53
  because
• 3:53
  they
• 3:53
  don't
• 3:53
  know
• 3:54
  what
• 3:54
  they
• 3:54
  can
• 3:54
  afford
• 3:54
  or
• 3:54
  where
• 3:55
  they
• 3:55
  want
• 3:55
  to
• 3:55
  go
• 3:55
  yet.
• 3:55
  So
• 3:55
  I
• 3:55
  think
• 3:56
  they
• 3:56
  want
• 3:56
  to
• 3:56
  take
• 3:56
  that
• 3:56
  trip,
• 3:57
  but
• 3:57
  they're
• 3:57
  not
• 3:57
  sure.
• 3:58
  So
• 3:58
  they're
• 3:58
  holding
• 3:58
  out,
• 3:58
  not
• 3:59
  booking
• 3:59
  locals.
• 3:59
  My
• 4:00
  hunches.
• 4:00
  Second,
• 4:01
  two
• 4:01
  weeks
• 4:01
  of
• 4:01
  June,
• 4:01
  we're
• 4:01
  going
• 4:02
  to
• 4:02
  see
• 4:02
  a
• 4:02
  flood
• 4:02
  of
• 4:02
  bookings
• 4:03
  here
• 4:03
  from
• 4:03
  local.
• 4:04
  Yeah,
• 4:04
  I'd
• 4:04
  agree
• 4:05
  with
• 4:05
  that.
• 4:05
  It's
• 4:05
  a
• 4:05
  compression
• 4:06
  of
• 4:06
  the
• 4:06
  reservation,
• 4:07
  timeline.
• 4:07
  We
• 4:07
  experienced
• 4:08
  this
• 4:08
  obviously
• 4:08
  during
• 4:09
  COVID
• 4:09
  but
• 4:09
  we're
• 4:09
  not
• 4:10
  seeing
• 4:10
  the
• 4:10
  long
• 4:11
  bookings
• 4:11
  because
• 4:11
  of
• 4:11
  the
• 4:11
  uncertainty
• 4:12
  out
• 4:12
  further
• 4:13
  and
• 4:13
  people
• 4:13
  are
• 4:13
  going
• 4:14
  a
• 4:14
  little
• 4:14
  bit
• 4:14
  more
• 4:14
  tighter.
• 4:15
  I
• 4:15
  live
• 4:15
  in
• 4:16
  a
• 4:16
  destination
• 4:17
  area
• 4:17
  up
• 4:17
  in
• 4:17
  the
• 4:17
  black
• 4:18
  Hills
• 4:18
  of
• 4:19
  South
• 4:19
  Dakota.
• 4:20
  I'm
• 4:20
  in
• 4:20
  Wyoming,
• 4:20
  right
• 4:21
  next
• 4:21
  to
• 4:21
  them,
• 4:21
  and
• 4:21
  what's
• 4:22
  interesting
• 4:22
  is
• 4:22
  the
• 4:22
  parks
• 4:23
  are
• 4:23
  filling
• 4:23
  up
• 4:23
  here.
• 4:23
  Like
• 4:24
  normal
• 4:24
  people
• 4:24
  are
• 4:24
  driving
• 4:25
  down
• 4:25
  the
• 4:25
  interstate
• 4:25
  with
• 4:26
  their
• 4:26
  fifth
• 4:26
  wheels
• 4:26
  at
• 4:27
  speed.
• 4:27
  Like
• 4:27
  they're
• 4:27
  not
• 4:28
  going
• 4:28
  55,
• 4:28
  they're
• 4:29
  doing
• 4:29
  eight
• 4:29
  two
• 4:29
  on
• 4:30
  a
• 4:30
  big
• 4:30
  fifth
• 4:30
  wheel
• 4:30
  behind
• 4:30
  them.
• 4:31
  And
• 4:31
  if
• 4:31
  you
• 4:31
  look
• 4:31
  at
• 4:32
  the
• 4:32
  overall
• 4:32
  demand
• 4:33
  picture
• 4:33
  for
• 4:33
  fuel
• 4:34
  in
• 4:34
  the
• 4:34
  United
• 4:35
  States,
• 4:35
  there
• 4:35
  has
• 4:35
  not
• 4:36
  been
• 4:36
  a
• 4:36
  drop
• 4:37
  in
• 4:37
  demand.
• 4:37
  Even
• 4:38
  with
• 4:38
  high
• 4:38
  prices,
• 4:39
  people
• 4:39
  are
• 4:39
  still
• 4:40
  buying
• 4:40
  the
• 4:40
  fuel.
• 4:40
  I
• 4:41
  mean
• 4:41
  in
• 4:41
  the
• 4:41
  end,
• 4:41
  camping
• 4:42
  is
• 4:42
  the
• 4:42
  most
• 4:43
  affordable
• 4:43
  way
• 4:43
  to
• 4:43
  travel,
• 4:44
  even
• 4:44
  with
• 4:44
  all
• 4:44
  the
• 4:44
  expenses
• 4:45
  that
• 4:45
  add
• 4:45
  up.
• 4:45
  And
• 4:45
  so
• 4:46
  going
• 4:46
  into
• 4:47
  uncertain
• 4:47
  times,
• 4:47
  one
• 4:48
  of
• 4:48
  the
• 4:48
  things
• 4:48
  that
• 4:48
  we're
• 4:48
  hearing
• 4:48
  from
• 4:48
  consumers
• 4:49
  is
• 4:49
  that
• 4:50
  they're
• 4:50
  going
• 4:50
  to
• 4:50
  go
• 4:50
  camping.
• 4:51
  Why
• 4:51
  not?
• 4:51
  I
• 4:51
  need
• 4:51
  to
• 4:51
  get
• 4:52
  away.
• 4:52
  So
• 4:52
  I'm
• 4:52
  just
• 4:52
  going
• 4:52
  to
• 4:52
  go
• 4:53
  camping.
• 4:53
  And
• 4:53
  so
• 4:54
  it's
• 4:54
  going
• 4:54
  to
• 4:54
  be
• 4:54
  a
• 4:54
  very
• 4:55
  interesting
• 4:55
  year.
• 4:56
  And
• 4:56
  like
• 4:56
  I
• 4:57
  said,
• 4:57
  Memorial
• 4:57
  day
• 4:57
  weekend
• 4:58
  was
• 4:58
  a
• 4:58
  good
• 4:58
  weekend
• 4:59
  for
• 4:59
  a
• 4:59
  lot
• 4:59
  of
• 4:59
  folks.
• 4:59
  So
• 5:00
  it's
• 5:00
  a
• 5:00
  good
• 5:00
  sign
• 5:01
  that,
• 5:01
  we're
• 5:01
  again
• 5:02
  in
• 5:02
  an
• 5:02
  industry
• 5:03
  that
• 5:03
  is
• 5:03
  going
• 5:04
  to
• 5:04
  be
• 5:04
  resilient
• 5:05
  in
• 5:05
  the
• 5:05
  face
• 5:05
  of
• 5:06
  significant
• 5:06
  headwinds.
• 5:08
  Yeah,
• 5:09
  I
• 5:09
  agree.
• 5:09
  That's
• 5:09
  what
• 5:10
  we're
• 5:10
  seeing
• 5:10
  too,
• 5:10
  of
• 5:11
  all
• 5:11
  the
• 5:11
  parts
• 5:11
  that
• 5:11
  I
• 5:11
  work
• 5:12
  with,
• 5:13
  basically
• 5:13
  what
• 5:13
  they
• 5:13
  were
• 5:14
  reporting
• 5:14
  back
• 5:14
  to
• 5:15
  me
• 5:15
  after
• 5:15
  the
• 5:15
  holiday
• 5:16
  weekend
• 5:16
  was
• 5:16
  that
• 5:16
  over
• 5:17
  50%.
• 5:18
  Of
• 5:19
  the
• 5:19
  people
• 5:19
  that
• 5:19
  came
• 5:19
  and
• 5:19
  camp
• 5:20
  with
• 5:20
  them
• 5:20
  were
• 5:20
  considering
• 5:21
  vocals
• 5:22
  and
• 5:22
  that
• 5:22
  most
• 5:23
  of
• 5:23
  the
• 5:23
  others
• 5:24
  up
• 5:24
  to
• 5:24
  90
• 5:24
  or
• 5:24
  95%
• 5:25
  were
• 5:26
  within
• 5:26
  that
• 5:26
  hundred
• 5:27
  and
• 5:27
  50
• 5:27
  miles.
• 5:28
  But
• 5:28
  what
• 5:28
  was
• 5:29
  interesting
• 5:29
  was
• 5:30
  that
• 5:30
  at
• 5:30
  the
• 5:30
  last
• 5:31
  minute
• 5:31
  they
• 5:32
  had
• 5:32
  a
• 5:32
  lot
• 5:32
  of
• 5:32
  calls
• 5:32
  with
• 5:33
  people
• 5:33
  adding
• 5:33
  an
• 5:34
  extra
• 5:34
  day.
• 5:35
  So
• 5:35
  they
• 5:36
  added
• 5:36
  a
• 5:36
  Thursday
• 5:37
  or
• 5:37
  they
• 5:37
  added
• 5:38
  a
• 5:38
  Sunday
• 5:39
  because
• 5:39
  they
• 5:39
  wanted
• 5:40
  to
• 5:40
  come
• 5:40
  in
• 5:40
  early.
• 5:41
  And
• 5:42
  so
• 5:43
  they
• 5:43
  actually
• 5:43
  picked
• 5:44
  up
• 5:44
  additional
• 5:44
  income,
• 5:45
  even
• 5:45
  at
• 5:45
  the
• 5:45
  higher
• 5:46
  rates
• 5:46
  for
• 5:46
  those
• 5:46
  that
• 5:47
  were
• 5:47
  using
• 5:47
  dynamic
• 5:48
  pricing
• 5:48
  because
• 5:49
  those
• 5:49
  rights
• 5:49
  had
• 5:49
  gone
• 5:49
  up.
• 5:50
  So
• 5:50
  that
• 5:51
  was
• 5:51
  good
• 5:51
  to
• 5:51
  hear.
• 5:51
  They
• 5:52
  were
• 5:52
  very
• 5:52
  pleased
• 5:53
  with
• 5:53
  the
• 5:53
  turnout
• 5:53
  for
• 5:53
  what
• 5:54
  they
• 5:54
  had
• 5:54
  as
• 5:54
  far
• 5:54
  as
• 5:54
  the
• 5:55
  parks
• 5:55
  that
• 5:55
  I
• 5:55
  work
• 5:55
  with.
• 5:57
  I've,
• 5:58
  I'm
• 5:58
  super
• 5:58
  curious
• 5:59
  over
• 5:59
  in
• 5:59
  Europe.
• 5:59
  Is
• 6:00
  there
• 6:00
  a
• 6:00
  kickoff?
• 6:01
  I
• 6:01
  probably
• 6:01
  should
• 6:01
  know
• 6:01
  this,
• 6:02
  but
• 6:02
  is
• 6:02
  there
• 6:02
  a
• 6:02
  kickoff
• 6:03
  to
• 6:03
  the
• 6:03
  camping
• 6:03
  season
• 6:04
  holiday,
• 6:04
  like
• 6:04
  Canada
• 6:04
  and
• 6:04
  the
• 6:05
  U
• 6:05
  S
• 6:05
  ever.
• 6:05
  And
• 6:06
  how
• 6:06
  has
• 6:06
  it
• 6:06
  being
• 6:06
  impacted
• 6:07
  by
• 6:07
  pricing
• 6:07
  over
• 6:07
  there?
• 6:09
  Normally
• 6:09
  the
• 6:10
  cancer
• 6:10
  is
• 6:10
  in
• 6:10
  Southern
• 6:11
  Europe.
• 6:11
  Most
• 6:11
  of
• 6:11
  them
• 6:12
  start
• 6:12
  somewhere
• 6:13
  at
• 6:13
  the
• 6:13
  middle
• 6:13
  of.
• 6:13
  If
• 6:13
  Eastern
• 6:14
  is
• 6:14
  not
• 6:14
  too
• 6:14
  late,
• 6:15
  they
• 6:15
  take
• 6:15
  Eastern
• 6:16
  as
• 6:16
  a
• 6:16
  kickoff.
• 6:17
  In
• 6:17
  the
• 6:18
  last
• 6:18
  two
• 6:18
  Kofi
• 6:19
  gears,
• 6:19
  we
• 6:20
  saw
• 6:20
  that
• 6:20
  there
• 6:21
  are
• 6:21
  several
• 6:21
  countries
• 6:22
  that
• 6:22
  kept
• 6:22
  up
• 6:23
  quite
• 6:23
  occupation,
• 6:24
  great
• 6:24
  occupation
• 6:24
  on
• 6:25
  sites.
• 6:26
  The
• 6:26
  Netherlands
• 6:27
  France,
• 6:27
  the
• 6:27
  France
• 6:28
  traveled
• 6:28
  within
• 6:28
  their
• 6:29
  own
• 6:29
  country
• 6:30
  almost
• 6:30
  to
• 6:31
  100%
• 6:32
  Germany
• 6:32
  a
• 6:32
  piece
• 6:33
  of
• 6:33
  Austria
• 6:34
  and
• 6:34
  Italy.
• 6:35
  But
• 6:35
  if
• 6:35
  it
• 6:35
  comes
• 6:36
  to
• 6:36
  Spain
• 6:37
  and
• 6:37
  the
• 6:37
  Southern
• 6:37
  part
• 6:38
  of
• 6:38
  Italy,
• 6:38
  you
• 6:39
  saw
• 6:39
  that
• 6:39
  they
• 6:40
  didn't
• 6:40
  manage
• 6:40
  to
• 6:41
  get
• 6:41
  the
• 6:41
  locals
• 6:41
  to
• 6:41
  their
• 6:42
  campsites.
• 6:43
  And
• 6:43
  they
• 6:43
  had
• 6:44
  two
• 6:44
  terrible
• 6:44
  years.
• 6:45
  Gas
• 6:45
  prices
• 6:45
  here
• 6:45
  is
• 6:46
  also
• 6:46
  a
• 6:46
  big
• 6:46
  problem.
• 6:47
  The
• 6:47
  German
• 6:48
  government
• 6:48
  just
• 6:49
  started
• 6:49
  from
• 6:49
  today.
• 6:50
  Gas
• 6:50
  prices
• 6:51
  went
• 6:51
  down
• 6:52
  30
• 6:52
  cents.
• 6:53
  They
• 6:54
  released
• 6:54
  us
• 6:55
  some
• 6:55
  Texas
• 6:55
  for
• 6:55
  the
• 6:55
  next
• 6:56
  free.
• 6:57
  June
• 6:57
  July
• 6:58
  and
• 6:58
  August,
• 6:59
  the
• 6:59
  traveling
• 6:59
  time.
• 7:00
  So
• 7:00
  we
• 7:00
  really
• 7:01
  glad
• 7:01
  they
• 7:02
  did.
• 7:02
  So
• 7:02
  we
• 7:03
  hope
• 7:03
  we
• 7:03
  get
• 7:04
  the
• 7:04
  radius
• 7:04
  a
• 7:04
  little
• 7:04
  bit
• 7:04
  bigger
• 7:05
  again,
• 7:05
  because
• 7:06
  in
• 7:06
  the
• 7:06
  last
• 7:06
  two
• 7:06
  months
• 7:06
  you
• 7:07
  saw
• 7:07
  last
• 7:08
  minute
• 7:08
  bookings,
• 7:08
  really
• 7:09
  travel
• 7:09
  tomorrow,
• 7:10
  travel
• 7:10
  next
• 7:10
  week.
• 7:11
  And
• 7:12
  the
• 7:12
  distances
• 7:12
  were
• 7:13
  pretty
• 7:13
  short.
• 7:14
  So
• 7:15
  with
• 7:15
  the
• 7:15
  lower
• 7:16
  gas
• 7:16
  price
• 7:16
  here
• 7:16
  in
• 7:17
  Germany,
• 7:17
  now
• 7:17
  we
• 7:17
  hope
• 7:17
  that
• 7:18
  the
• 7:18
  people
• 7:18
  start
• 7:19
  booking
• 7:19
  the
• 7:19
  rest
• 7:19
  of
• 7:20
  the
• 7:20
  high
• 7:20
  season,
• 7:22
  but
• 7:22
  to
• 7:22
  be
• 7:22
  honest
• 7:23
  most
• 7:24
  campsites
• 7:25
  in
• 7:25
  Southern
• 7:25
  part
• 7:26
  of
• 7:26
  Europe
• 7:26
  already
• 7:27
  have
• 7:27
  a
• 7:27
  great
• 7:27
  occupation.
• 7:28
  This
• 7:28
  summer
• 7:29
  we
• 7:29
  expect
• 7:29
  right
• 7:30
  here.
• 7:32
  Awesome.
• 7:32
  That's
• 7:33
  good
• 7:33
  to
• 7:33
  hear
• 7:33
  Randy,
• 7:33
  anything
• 7:34
  to
• 7:34
  contribute.
• 7:34
  It's
• 7:35
  really
• 7:35
  funny.
• 7:36
  The
• 7:36
  funny,
• 7:36
  I
• 7:36
  hoping
• 7:36
  that
• 7:37
  in
• 7:37
  a
• 7:37
  good
• 7:37
  way
• 7:37
  when
• 7:37
  I
• 7:37
  look
• 7:38
  back
• 7:38
  over.
• 7:39
  The
• 7:39
  years
• 7:40
  when
• 7:40
  there's
• 7:40
  been
• 7:41
  fuel
• 7:42
  issues
• 7:42
  that
• 7:42
  have
• 7:42
  been
• 7:42
  a
• 7:42
  bump
• 7:43
  in
• 7:43
  fuel
• 7:43
  prices
• 7:43
  and
• 7:44
  whatnot
• 7:44
  in,
• 7:44
  in
• 7:45
  years
• 7:45
  past,
• 7:46
  it
• 7:46
  was
• 7:46
  a
• 7:46
  fairly
• 7:46
  predictable
• 7:47
  pattern
• 7:48
  in
• 7:48
  that
• 7:48
  you
• 7:48
  knew
• 7:48
  people
• 7:49
  would
• 7:49
  take
• 7:49
  shorter
• 7:50
  length
• 7:51
  trips,
• 7:51
  but
• 7:51
  have
• 7:51
  longer
• 7:52
  duration
• 7:52
  stay.
• 7:53
  And
• 7:53
  that's
• 7:53
  been
• 7:54
  pretty
• 7:54
  much
• 7:54
  true
• 7:54
  during
• 7:55
  this
• 7:55
  gas
• 7:55
  issue
• 7:56
  as
• 7:56
  well.
• 7:57
  It's
• 7:57
  never
• 7:57
  been
• 7:58
  the
• 7:58
  overriding
• 7:58
  thing
• 7:59
  that
• 7:59
  determines
• 8:00
  camping
• 8:00
  behaviors,
• 8:01
  though.
• 8:01
  It
• 8:02
  alters
• 8:02
  where
• 8:02
  you
• 8:03
  go
• 8:03
  and
• 8:03
  how
• 8:03
  long
• 8:03
  you
• 8:03
  stay,
• 8:04
  but
• 8:04
  you're
• 8:04
  still
• 8:04
  going
• 8:05
  out.
• 8:05
  And
• 8:05
  we
• 8:06
  had
• 8:06
  some
• 8:06
  of
• 8:06
  our
• 8:06
  best
• 8:07
  years
• 8:07
  during.
• 8:08
  Bad
• 8:08
  fuel
• 8:09
  price
• 8:09
  years,
• 8:10
  but
• 8:10
  what's
• 8:10
  different
• 8:11
  this
• 8:11
  time
• 8:11
  around.
• 8:12
  We've
• 8:13
  never
• 8:13
  been
• 8:13
  here
• 8:13
  before,
• 8:14
  right?
• 8:14
  There's
• 8:15
  no
• 8:15
  playbook.
• 8:15
  There's
• 8:15
  no
• 8:16
  rule
• 8:16
  book
• 8:16
  because
• 8:17
  there's
• 8:17
  never
• 8:18
  been
• 8:18
  a
• 8:18
  time
• 8:18
  where
• 8:19
  we
• 8:19
  had,
• 8:19
  COVID
• 8:20
  see
• 8:20
  everything
• 8:20
  go
• 8:21
  this
• 8:21
  way.
• 8:21
  Then
• 8:21
  the
• 8:22
  rebound,
• 8:22
  everything
• 8:23
  went
• 8:23
  this
• 8:23
  way.
• 8:24
  Inflation
• 8:25
  and
• 8:26
  interest
• 8:26
  rates
• 8:27
  rising,
• 8:27
  discretionary,
• 8:28
  spending's
• 8:28
  a
• 8:29
  little
• 8:29
  bit
• 8:29
  tougher.
• 8:29
  So
• 8:30
  you've
• 8:30
  got
• 8:30
  this
• 8:30
  huge
• 8:30
  confluence
• 8:31
  of
• 8:31
  things
• 8:32
  and
• 8:32
  you
• 8:33
  can
• 8:33
  generalize
• 8:33
  to
• 8:34
  a
• 8:34
  certain
• 8:34
  degree
• 8:34
  about
• 8:35
  trends
• 8:35
  that
• 8:35
  we
• 8:35
  observe
• 8:36
  and
• 8:36
  they're
• 8:36
  all
• 8:36
  accurate
• 8:37
  trends.
• 8:37
  I
• 8:37
  don't
• 8:38
  know
• 8:38
  that
• 8:38
  we
• 8:38
  know
• 8:38
  how
• 8:39
  this
• 8:39
  summer
• 8:39
  looks
• 8:39
  until
• 8:40
  we
• 8:40
  get
• 8:40
  through
• 8:40
  this
• 8:41
  summer,
• 8:41
  that
• 8:41
  there's
• 8:42
  so
• 8:42
  many
• 8:42
  different
• 8:43
  disparate
• 8:43
  things
• 8:44
  impacting
• 8:44
  the
• 8:45
  way
• 8:45
  people
• 8:45
  are
• 8:45
  traveling
• 8:46
  or
• 8:46
  not
• 8:47
  traveling,
• 8:47
  but
• 8:47
  primarily
• 8:48
  traveling
• 8:49
  that
• 8:49
  we've
• 8:49
  never
• 8:49
  been
• 8:50
  here
• 8:50
  before.
• 8:50
  You
• 8:50
  look
• 8:51
  through
• 8:51
  that
• 8:51
  lens.
• 8:51
  It's
• 8:51
  a
• 8:51
  little
• 8:52
  bit
• 8:52
  fuzzy.
• 8:52
  I
• 8:53
  can
• 8:53
  tell
• 8:53
  you
• 8:53
  from
• 8:54
  experience
• 8:54
  that
• 8:54
  gas
• 8:55
  has
• 8:55
  never
• 8:55
  really,
• 8:55
  the
• 8:56
  reason
• 8:56
  that
• 8:56
  people
• 8:57
  stay
• 8:57
  home,
• 8:58
  they
• 8:58
  just
• 8:58
  change
• 8:58
  behaviors.
• 9:00
  But
• 9:00
  so
• 9:00
  your
• 9:00
  point,
• 9:00
  Brian,
• 9:01
  the
• 9:01
  restaurant
• 9:02
  costs
• 9:02
  more
• 9:03
  the
• 9:03
  trinkets
• 9:04
  the
• 9:04
  baubles,
• 9:05
  the
• 9:05
  bangles
• 9:05
  that
• 9:05
  you're
• 9:06
  going
• 9:06
  to
• 9:06
  buy
• 9:06
  with
• 9:06
  your
• 9:06
  family
• 9:07
  and
• 9:07
  whatnot,
• 9:07
  everything
• 9:08
  costs
• 9:08
  more.
• 9:09
  So
• 9:09
  that
• 9:09
  becomes
• 9:09
  a
• 9:10
  consideration.
• 9:11
  We
• 9:11
  haven't
• 9:11
  been
• 9:11
  there
• 9:11
  before,
• 9:12
  not
• 9:12
  concurrent
• 9:12
  with
• 9:13
  the
• 9:13
  higher
• 9:13
  fuel
• 9:13
  prices.
• 9:15
  And
• 9:15
  again,
• 9:15
  you've
• 9:15
  got
• 9:15
  the
• 9:15
  whole
• 9:16
  pandemic
• 9:16
  thing.
• 9:17
  It
• 9:18
  was
• 9:18
  here,
• 9:18
  everybody
• 9:19
  stayed.
• 9:19
  Oh,
• 9:19
  now
• 9:19
  it's
• 9:20
  time
• 9:20
  to
• 9:20
  get
• 9:20
  out.
• 9:20
  Yeah.
• 9:21
  Everybody
• 9:21
  went
• 9:21
  out
• 9:22
  parked.
• 9:22
  She
• 9:22
  was
• 9:22
  busting
• 9:23
  at
• 9:23
  the
• 9:23
  scene.
• 9:24
  If
• 9:25
  there's
• 9:25
  a
• 9:25
  parent,
• 9:26
  this
• 9:26
  is
• 9:26
  a
• 9:26
  paradigm
• 9:27
  upon
• 9:27
  all
• 9:28
  paradigms.
• 9:29
  We've
• 9:29
  not
• 9:29
  been
• 9:29
  here.
• 9:30
  So
• 9:31
  it's
• 9:31
  going
• 9:32
  to
• 9:32
  be
• 9:32
  interesting
• 9:32
  to
• 9:32
  see
• 9:32
  what
• 9:33
  the
• 9:33
  data
• 9:33
  shows
• 9:33
  that
• 9:33
  the
• 9:34
  conclusion
• 9:34
  of
• 9:34
  the
• 9:34
  CT.
• 9:34
  Randy,
• 9:35
  2008,
• 9:36
  2009,
• 9:36
  right?
• 9:37
  That
• 9:37
  was
• 9:37
  really
• 9:37
  the
• 9:37
  last
• 9:38
  like
• 9:38
  hiccup
• 9:39
  in
• 9:39
  the
• 9:39
  market.
• 9:39
  When
• 9:39
  you
• 9:40
  go
• 9:40
  back
• 9:40
  to
• 9:40
  that
• 9:40
  time,
• 9:41
  you
• 9:41
  had
• 9:41
  the
• 9:41
  financial
• 9:42
  collapse,
• 9:42
  you
• 9:42
  had
• 9:43
  rising
• 9:43
  fuel
• 9:43
  prices.
• 9:44
  And,
• 9:45
  but
• 9:45
  I
• 9:45
  think
• 9:45
  the
• 9:45
  difference
• 9:46
  now
• 9:46
  is
• 9:47
  at
• 9:47
  that
• 9:47
  time,
• 9:47
  the
• 9:47
  base
• 9:48
  number
• 9:48
  of
• 9:48
  campers
• 9:48
  was
• 9:49
  significantly
• 9:49
  lower
• 9:50
  than
• 9:50
  it
• 9:50
  is
• 9:50
  now.
• 9:50
  Our
• 9:51
  base
• 9:51
  now
• 9:51
  is
• 9:51
  so
• 9:51
  much
• 9:52
  higher,
• 9:53
  even
• 9:53
  if
• 9:53
  we'd
• 9:53
  see
• 9:53
  a
• 9:53
  drop.
• 9:54
  We're
• 9:54
  still,
• 9:55
  ahead
• 9:55
  of
• 9:55
  where
• 9:55
  we
• 9:55
  were
• 9:55
  back
• 9:56
  then
• 9:56
  I'll
• 9:56
  share
• 9:57
  an
• 9:57
  anecdote
• 9:57
  with
• 9:57
  you.
• 9:58
  So
• 9:58
  my
• 9:58
  mom
• 9:58
  lives
• 9:59
  off
• 9:59
  us
• 10:00
  3
• 10:00
  95
• 10:00
  south
• 10:01
  arena
• 10:01
  she's
• 10:02
  in,
• 10:02
  across
• 10:02
  the
• 10:02
  California
• 10:03
  line.
• 10:03
  For
• 10:03
  the
• 10:03
  last
• 10:04
  two
• 10:04
  years,
• 10:04
  she's
• 10:04
  complained
• 10:05
  all
• 10:05
  summer
• 10:05
  long
• 10:06
  because
• 10:06
  there's
• 10:06
  just
• 10:06
  been
• 10:06
  unbelievable
• 10:07
  amount
• 10:07
  of
• 10:07
  traffic
• 10:07
  on
• 10:07
  the
• 10:08
  road.
• 10:08
  Here
• 10:08
  we
• 10:08
  are
• 10:09
  Memorial
• 10:09
  day.
• 10:09
  We
• 10:09
  can
• 10:10
  just
• 10:10
  talk
• 10:10
  to
• 10:10
  her.
• 10:10
  She
• 10:10
  said
• 10:10
  there
• 10:11
  was
• 10:11
  hardly
• 10:11
  anybody
• 10:11
  on
• 10:11
  the
• 10:12
  road.
• 10:12
  It
• 10:12
  was
• 10:12
  empty
• 10:12
  as
• 10:12
  quiet
• 10:13
  cause
• 10:13
  regular
• 10:14
  gas
• 10:14
  was
• 10:14
  like
• 10:14
  six
• 10:14
  bucks
• 10:15
  a
• 10:15
  gallon
• 10:15
  in
• 10:15
  California.
• 10:16
  And
• 10:16
  I
• 10:16
  said,
• 10:17
  and
• 10:17
  there's
• 10:17
  a
• 10:17
  Koa
• 10:17
  right
• 10:18
  up
• 10:18
  the
• 10:18
  road.
• 10:18
  I
• 10:18
  said
• 10:18
  how
• 10:18
  has
• 10:19
  that
• 10:19
  Koa
• 10:19
  up
• 10:19
  the
• 10:19
  road?
• 10:20
  She
• 10:20
  said
• 10:20
  they
• 10:20
  were
• 10:20
  full.
• 10:21
  So
• 10:21
  even
• 10:21
  though
• 10:21
  road
• 10:21
  traffic's
• 10:22
  down,
• 10:22
  people
• 10:23
  with
• 10:23
  RVs
• 10:23
  are
• 10:23
  still
• 10:23
  going
• 10:24
  out
• 10:24
  because
• 10:24
  where
• 10:25
  else
• 10:25
  are
• 10:25
  you
• 10:25
  gonna
• 10:25
  go?
• 10:25
  You
• 10:25
  getting
• 10:25
  on
• 10:25
  a
• 10:25
  flight
• 10:26
  for
• 10:26
  a
• 10:26
  thousand
• 10:26
  bucks?
• 10:27
  Stay
• 10:27
  in
• 10:27
  a
• 10:27
  hotel,
• 10:28
  let's
• 10:28
  go
• 10:28
  camping.
• 10:29
  Yeah.
• 10:29
  I
• 10:29
  think
• 10:29
  you're
• 10:30
  right.
• 10:30
  I
• 10:30
  don't
• 10:30
  think
• 10:30
  anybody
• 10:30
  on
• 10:31
  this
• 10:31
  call
• 10:31
  is
• 10:31
  worried
• 10:32
  at
• 10:32
  all
• 10:32
  about
• 10:32
  the
• 10:32
  RV
• 10:33
  industry
• 10:33
  in
• 10:33
  the
• 10:33
  camping
• 10:34
  industry.
• 10:34
  And
• 10:36
  I'm
• 10:36
  not
• 10:36
  I
• 10:37
  think
• 10:37
  the
• 10:37
  RV
• 10:38
  industry,
• 10:41
  I
• 10:41
  misspoke
• 10:41
  to
• 10:42
  be
• 10:42
  clear.
• 10:42
  Okay.
• 10:42
  I
• 10:43
  meant
• 10:43
  the
• 10:43
  campground
• 10:44
  industry.
• 10:44
  But
• 10:44
  yeah,
• 10:45
  like
• 10:45
  I
• 10:45
  don't,
• 10:45
  what
• 10:45
  I
• 10:45
  mean
• 10:45
  is
• 10:46
  I
• 10:46
  think
• 10:46
  we're
• 10:46
  all
• 10:46
  pretty
• 10:46
  confident.
• 10:47
  People
• 10:47
  are
• 10:47
  still
• 10:47
  gonna
• 10:47
  go
• 10:47
  camping.
• 10:48
  It
• 10:48
  may
• 10:48
  not
• 10:48
  be
• 10:48
  in
• 10:48
  the
• 10:48
  numbers
• 10:49
  of
• 10:49
  2021,
• 10:50
  but
• 10:50
  it's
• 10:50
  still
• 10:50
  gonna
• 10:50
  be
• 10:50
  strong
• 10:51
  enough
• 10:51
  for
• 10:51
  a
• 10:51
  lot
• 10:51
  of
• 10:51
  people
• 10:51
  to
• 10:52
  have
• 10:52
  a
• 10:52
  lot
• 10:52
  of
• 10:52
  good
• 10:52
  years
• 10:52
  here.
• 10:53
  But
• 10:53
  I
• 10:53
  think
• 10:54
  it's,
• 10:54
  I
• 10:54
  think
• 10:54
  it's
• 10:54
  fascinating.
• 10:55
  Randy
• 10:55
  said,
• 10:55
  like
• 10:56
  it
• 10:56
  really
• 10:56
  interests
• 10:56
  me
• 10:57
  and
• 10:57
  it's
• 10:57
  a,
• 10:57
  it's
• 10:58
  almost
• 10:58
  a
• 10:58
  challenge
• 10:59
  to
• 10:59
  me
• 10:59
  to
• 10:59
  how
• 11:00
  do
• 11:00
  I
• 11:00
  market
• 11:00
  to
• 11:00
  these
• 11:01
  people
• 11:01
  and
• 11:01
  what
• 11:01
  are
• 11:01
  their
• 11:01
  behavior
• 11:02
  and
• 11:02
  where
• 11:02
  can
• 11:02
  I
• 11:02
  find
• 11:03
  statistics
• 11:03
  and
• 11:03
  how
• 11:03
  do
• 11:04
  I
• 11:04
  analyze
• 11:04
  it?
• 11:04
  And
• 11:05
  I
• 11:05
  think
• 11:05
  a
• 11:05
  lot
• 11:05
  of
• 11:05
  park
• 11:06
  owners,
• 11:07
  okay.
• 11:07
  Not
• 11:08
  really
• 11:08
  prepared
• 11:09
  for
• 11:09
  that
• 11:09
  shift
• 11:10
  in
• 11:10
  how
• 11:10
  do
• 11:10
  I
• 11:11
  market
• 11:11
  to
• 11:11
  locals
• 11:11
  when
• 11:12
  I've
• 11:12
  always
• 11:12
  been
• 11:12
  this
• 11:12
  park?
• 11:13
  And
• 11:14
  so
• 11:14
  we're
• 11:14
  getting
• 11:14
  a
• 11:14
  lot
• 11:15
  more
• 11:15
  calls
• 11:15
  on
• 11:15
  our
• 11:15
  end,
• 11:16
  too,
• 11:16
  for
• 11:16
  help
• 11:17
  not
• 11:17
  paying
• 11:17
  at
• 11:18
  Kelly.
• 11:19
  It's
• 11:19
  hard
• 11:19
  to
• 11:20
  quantify
• 11:20
  emotions,
• 11:21
  right?
• 11:22
  Because
• 11:22
  sentiment
• 11:22
  drives
• 11:23
  spending
• 11:23
  sentiment
• 11:24
  drives
• 11:25
  all
• 11:25
  behaviors.
• 11:26
  So
• 11:26
  do
• 11:26
  I
• 11:27
  feel
• 11:27
  generally
• 11:27
  good?
• 11:28
  Do
• 11:28
  I
• 11:28
  feel
• 11:28
  generally
• 11:29
  not
• 11:29
  that
• 11:29
  good?
• 11:30
  It's
• 11:30
  hard
• 11:30
  to
• 11:30
  quantify.
• 11:31
  What
• 11:31
  the
• 11:31
  emotional
• 11:31
  state
• 11:32
  is
• 11:32
  of
• 11:32
  the
• 11:32
  behaviors
• 11:33
  will
• 11:33
  eventually
• 11:33
  drive
• 11:34
  consumer
• 11:34
  action,
• 11:35
  right?
• 11:35
  So
• 11:36
  it
• 11:36
  is
• 11:36
  the
• 11:37
  wild
• 11:37
  west,
• 11:37
  but
• 11:37
  everybody's
• 11:38
  point,
• 11:39
  mark,
• 11:39
  to
• 11:39
  your
• 11:39
  point
• 11:39
  in
• 11:40
  particular,
• 11:40
  2000.
• 11:41
  Seven
• 11:41
  2008
• 11:42
  entirely
• 11:43
  different
• 11:44
  planet,
• 11:44
  nothing
• 11:45
  bears
• 11:45
  resembled
• 11:47
  now.
• 11:48
  And
• 11:48
  with
• 11:48
  a
• 11:49
  huge
• 11:49
  influx
• 11:50
  of
• 11:50
  campers,
• 11:50
  you're
• 11:50
  absolutely
• 11:51
  right.
• 11:51
  The
• 11:51
  massive
• 11:52
  21
• 11:53
  climb
• 11:53
  outs
• 11:54
  was
• 11:55
  spectacular.
• 11:56
  I,
• 11:56
  we
• 11:56
  can't
• 11:57
  expect
• 11:57
  that
• 11:57
  to
• 11:57
  be
• 11:57
  sustained,
• 11:58
  but
• 11:58
  there's
• 11:59
  such
• 11:59
  a
• 11:59
  volume
• 12:00
  of
• 12:00
  pent
• 12:00
  up
• 12:01
  demand,
• 12:01
  a
• 12:01
  shortage
• 12:02
  of
• 12:02
  inventory.
• 12:03
  The
• 12:03
  industry
• 12:04
  is
• 12:04
  incredibly
• 12:05
  strong.
• 12:05
  It's
• 12:05
  just,
• 12:06
  you
• 12:06
  have
• 12:06
  to
• 12:06
  really
• 12:07
  try
• 12:07
  to
• 12:07
  understand
• 12:08
  where
• 12:08
  do
• 12:08
  I
• 12:08
  go
• 12:08
  next?
• 12:09
  What
• 12:09
  do
• 12:09
  I
• 12:09
  keep
• 12:09
  my
• 12:09
  eye
• 12:10
  on?
• 12:10
  What's
• 12:10
  the
• 12:10
  moving
• 12:11
  target
• 12:11
  right
• 12:11
  now.
• 12:12
  And
• 12:12
  that's,
• 12:13
  I
• 12:13
  don't
• 12:13
  know
• 12:13
  that's,
• 12:13
  data-driven
• 12:15
  you
• 12:15
  to
• 12:15
  try
• 12:15
  to,
• 12:16
  right?
• 12:16
  You
• 12:16
  have
• 12:16
  to
• 12:16
  try
• 12:17
  to
• 12:17
  apply
• 12:17
  some
• 12:17
  data
• 12:18
  to
• 12:18
  the
• 12:18
  matrix,
• 12:18
  but
• 12:19
  some
• 12:19
  of
• 12:19
  it
• 12:19
  is,
• 12:20
  I
• 12:20
  didn't
• 12:20
  know
• 12:20
  how
• 12:20
  this
• 12:21
  plays
• 12:21
  out.
• 12:23
  Yeah,
• 12:24
  it
• 12:24
  is
• 12:24
  data-driven
• 12:25
  though,
• 12:25
  right?
• 12:25
  Randy,
• 12:26
  like
• 12:27
  even
• 12:27
  the
• 12:27
  benefit
• 12:28
  above
• 12:28
  2007
• 12:29
  and
• 12:29
  2008
• 12:30
  is
• 12:30
  I'll
• 12:31
  just
• 12:31
  use
• 12:31
  a
• 12:31
  really
• 12:32
  quick
• 12:32
  super
• 12:32
  example,
• 12:32
  like
• 12:33
  Google
• 12:33
  ads.
• 12:33
  Yes,
• 12:34
  there
• 12:34
  is
• 12:34
  a
• 12:34
  softening
• 12:35
  of
• 12:35
  reservations
• 12:35
  that
• 12:35
  we're
• 12:35
  seeing
• 12:36
  in
• 12:36
  some
• 12:36
  cases,
• 12:36
  because
• 12:37
  I
• 12:37
  believe
• 12:37
  people
• 12:37
  are
• 12:38
  waiting,
• 12:38
  but
• 12:38
  they're
• 12:38
  still
• 12:38
  good,
• 12:39
  but
• 12:39
  we're
• 12:40
  still
• 12:40
  seeing
• 12:40
  that
• 12:40
  data
• 12:41
  trend
• 12:41
  of
• 12:41
  what
• 12:41
  I
• 12:42
  exactly
• 12:42
  just
• 12:42
  said
• 12:43
  that
• 12:43
  the
• 12:43
  national
• 12:43
  people
• 12:44
  who
• 12:44
  are
• 12:44
  looking
• 12:44
  for
• 12:44
  the
• 12:44
  keyword.
• 12:45
  I
• 12:45
  don't
• 12:46
  know,
• 12:46
  Dallas,
• 12:47
  Texas,
• 12:47
  campground,
• 12:47
  and
• 12:48
  coming
• 12:48
  from
• 12:48
  other
• 12:48
  states
• 12:49
  are
• 12:49
  booking.
• 12:50
  And
• 12:50
  they're
• 12:50
  returning
• 12:51
  very
• 12:51
  well
• 12:51
  on
• 12:52
  Google
• 12:52
  ads,
• 12:52
  but
• 12:52
  it's
• 12:52
  the
• 12:53
  local
• 12:53
  people
• 12:53
  for
• 12:54
  we're
• 12:54
  drawing
• 12:54
  a
• 12:54
  circle
• 12:54
  around
• 12:55
  Dallas
• 12:55
  of
• 12:55
  150
• 12:56
  miles
• 12:56
  and
• 12:56
  campground
• 12:57
  near
• 12:57
  me
• 12:58
  that
• 12:58
  aren't
• 12:58
  returning
• 12:59
  yet.
• 12:59
  And
• 13:00
  so
• 13:00
  it
• 13:00
  is
• 13:00
  all
• 13:01
  of
• 13:01
  this
• 13:01
  can
• 13:01
  be,
• 13:01
  is
• 13:01
  fascinating.
• 13:02
  It's
• 13:02
  really,
• 13:02
  data-driven
• 13:03
  mark
• 13:03
  knows
• 13:03
  that
• 13:03
  too.
• 13:03
  Probably
• 13:05
  there's
• 13:06
  no
• 13:06
  data
• 13:06
  it's
• 13:06
  data
• 13:07
  where
• 13:07
  I
• 13:07
  misspoke
• 13:08
  when
• 13:08
  I
• 13:08
  said
• 13:08
  that
• 13:09
  a
• 13:09
  little
• 13:09
  bit
• 13:09
  earlier,
• 13:09
  of
• 13:09
  course
• 13:10
  it's
• 13:10
  data
• 13:10
  and
• 13:10
  that's
• 13:11
  that,
• 13:11
  it's
• 13:11
  the
• 13:12
  backbone
• 13:12
  of
• 13:12
  everything
• 13:13
  that
• 13:13
  we
• 13:13
  all
• 13:13
  do.
• 13:14
  But
• 13:14
  what
• 13:14
  I
• 13:14
  was
• 13:14
  intimating
• 13:15
  is
• 13:15
  the
• 13:15
  sentiment
• 13:16
  is
• 13:16
  something
• 13:16
  that's
• 13:16
  hard
• 13:16
  to
• 13:17
  anticipate
• 13:17
  because
• 13:18
  we
• 13:18
  don't
• 13:18
  know.
• 13:18
  Pure
• 13:19
  inside
• 13:19
  their
• 13:19
  heads
• 13:20
  and
• 13:20
  know
• 13:20
  what's
• 13:20
  driving
• 13:21
  their
• 13:21
  purchasing
• 13:21
  decision,
• 13:22
  but
• 13:22
  of
• 13:22
  course
• 13:23
  they
• 13:23
  do
• 13:23
  day
• 13:23
  to
• 13:23
  the
• 13:23
  more,
• 13:24
  the
• 13:24
  better
• 13:24
  please.
• 13:24
  And
• 13:25
  I
• 13:25
  don't
• 13:25
  know,
• 13:25
  Brian,
• 13:25
  if
• 13:25
  you
• 13:25
  saw
• 13:26
  this
• 13:26
  I
• 13:26
  caught
• 13:27
  a
• 13:27
  wind
• 13:27
  of
• 13:27
  it
• 13:27
  earlier
• 13:27
  this
• 13:28
  week,
• 13:28
  but
• 13:28
  Airbnb
• 13:29
  has
• 13:29
  rebranded
• 13:30
  themselves
• 13:30
  a
• 13:30
  little
• 13:30
  bit
• 13:30
  and
• 13:30
  redone
• 13:31
  their
• 13:31
  homepage
• 13:31
  and
• 13:32
  they
• 13:32
  actually
• 13:32
  have
• 13:32
  a
• 13:32
  direct
• 13:33
  call-out
• 13:33
  to
• 13:33
  campsites
• 13:34
  now
• 13:35
  on
• 13:35
  the
• 13:35
  homepage
• 13:36
  of
• 13:36
  Airbnb
• 13:37
  and
• 13:37
  caves
• 13:38
  and
• 13:38
  all
• 13:38
  sorts
• 13:39
  of
• 13:39
  alternative
• 13:39
  accommodations.
• 13:40
  So
• 13:41
  whenever
• 13:41
  you
• 13:41
  see
• 13:41
  a
• 13:41
  big
• 13:42
  player,
• 13:42
  make
• 13:42
  a
• 13:42
  change
• 13:42
  like
• 13:43
  that,
• 13:43
  where
• 13:43
  they've
• 13:43
  actually
• 13:44
  added
• 13:44
  our
• 13:44
  category
• 13:45
  as
• 13:45
  something
• 13:45
  on
• 13:45
  their
• 13:45
  homepage,
• 13:46
  that's
• 13:47
  something
• 13:47
  that
• 13:47
  your
• 13:47
  attendance
• 13:47
  should
• 13:48
  go
• 13:48
  up
• 13:48
  and
• 13:48
  recognize.
• 13:49
  It's
• 13:49
  obviously
• 13:49
  a
• 13:49
  good
• 13:50
  sign,
• 13:50
  right?
• 13:50
  Consumers
• 13:51
  are
• 13:51
  looking
• 13:51
  for
• 13:52
  a
• 13:52
  campsite.
• 13:52
  And
• 13:52
  th
• 13:53
  there's
• 13:53
  what
• 13:53
  caught
• 13:54
  my
• 13:54
  ear,
• 13:54
  Brian
• 13:55
  is
• 13:55
  on
• 13:55
  the
• 13:55
  marketing
• 13:55
  front
• 13:56
  because
• 13:56
  I
• 13:57
  agree
• 13:57
  with
• 13:57
  you.
• 13:57
  I
• 13:58
  think
• 13:58
  the
• 13:58
  biggest
• 13:58
  change
• 13:59
  for
• 13:59
  park
• 13:59
  operators
• 14:00
  right
• 14:00
  now
• 14:01
  is
• 14:01
  going
• 14:01
  to
• 14:01
  be
• 14:01
  a
• 14:01
  mental
• 14:02
  switch.
• 14:02
  The
• 14:02
  reality
• 14:02
  is
• 14:03
  they
• 14:03
  have
• 14:03
  not
• 14:03
  had
• 14:03
  the
• 14:03
  market
• 14:04
  for
• 14:04
  the
• 14:04
  last
• 14:05
  four
• 14:05
  years.
• 14:05
  People
• 14:06
  are
• 14:06
  just
• 14:06
  flooding
• 14:06
  in
• 14:06
  their
• 14:07
  doors.
• 14:07
  They
• 14:07
  may
• 14:08
  need
• 14:08
  to
• 14:08
  be
• 14:08
  in
• 14:08
  marketing
• 14:09
  going
• 14:09
  forward.
• 14:10
  And
• 14:10
  I
• 14:10
  think
• 14:10
  that's
• 14:10
  going
• 14:10
  to
• 14:10
  be
• 14:10
  the
• 14:11
  biggest
• 14:11
  mental
• 14:11
  shift
• 14:12
  for
• 14:12
  a
• 14:12
  lot
• 14:12
  of
• 14:12
  operators.
• 14:13
  No,
• 14:13
  please.
• 14:14
  Oh,
• 14:14
  I
• 14:14
  was
• 14:14
  supposed
• 14:15
  to
• 14:15
  say,
• 14:15
  I
• 14:15
  just
• 14:16
  think
• 14:16
  one
• 14:16
  of
• 14:16
  the
• 14:17
  interesting
• 14:17
  things
• 14:18
  that
• 14:18
  I'm
• 14:18
  seeing
• 14:18
  is
• 14:18
  the
• 14:19
  creativity
• 14:19
  of
• 14:19
  the
• 14:19
  campground
• 14:20
  owners
• 14:21
  to
• 14:21
  react
• 14:21
  on
• 14:21
  their
• 14:21
  own.
• 14:22
  I've
• 14:22
  got
• 14:22
  several
• 14:23
  campgrounds
• 14:23
  that
• 14:24
  are
• 14:24
  destination
• 14:24
  parks,
• 14:25
  like
• 14:25
  you
• 14:25
  were
• 14:25
  talking
• 14:25
  about
• 14:25
  earlier,
• 14:26
  Ryan.
• 14:27
  And
• 14:27
  what
• 14:27
  they're
• 14:27
  doing
• 14:28
  is
• 14:28
  they're
• 14:28
  offering
• 14:29
  that
• 14:29
  you
• 14:29
  can
• 14:30
  book
• 14:30
  14
• 14:31
  days,
• 14:31
  but
• 14:32
  leave
• 14:32
  your
• 14:32
  rig
• 14:33
  on
• 14:33
  site
• 14:33
  for
• 14:34
  30.
• 14:34
  So
• 14:35
  you
• 14:36
  basically,
• 14:36
  they're
• 14:36
  not
• 14:36
  given
• 14:37
  a
• 14:37
  monthly
• 14:37
  rate.
• 14:38
  They're
• 14:38
  still
• 14:38
  doing
• 14:39
  that
• 14:39
  daily
• 14:39
  rate,
• 14:40
  but
• 14:40
  because
• 14:41
  of
• 14:41
  gas,
• 14:42
  you
• 14:42
  can
• 14:42
  bring
• 14:42
  it
• 14:42
  there
• 14:43
  at
• 14:43
  the
• 14:43
  first
• 14:43
  of
• 14:43
  the
• 14:43
  month
• 14:43
  and
• 14:44
  leave
• 14:44
  it
• 14:44
  there.
• 14:44
  But
• 14:44
  you
• 14:44
  can
• 14:45
  come
• 14:45
  and
• 14:45
  stay
• 14:45
  for
• 14:46
  14
• 14:46
  days
• 14:47
  on
• 14:47
  site.
• 14:47
  I
• 14:48
  thought
• 14:48
  that
• 14:48
  was
• 14:48
  brilliant
• 14:49
  because
• 14:49
  you're
• 14:49
  not
• 14:49
  driving
• 14:50
  back
• 14:50
  and
• 14:50
  forth.
• 14:51
  People
• 14:51
  are
• 14:52
  camping
• 14:52
  local.
• 14:53
  And
• 14:53
  so
• 14:53
  it
• 14:53
  makes
• 14:54
  it
• 14:54
  so
• 14:54
  easy
• 14:54
  for
• 14:55
  them
• 14:55
  to
• 14:55
  leave
• 14:55
  work
• 14:55
  on
• 14:55
  Friday
• 14:56
  afternoon
• 14:56
  and
• 14:57
  go
• 14:57
  to
• 14:57
  that
• 14:57
  camp.
• 14:59
  That's
• 14:59
  smart.
• 14:59
  How
• 15:00
  are
• 15:00
  they
• 15:00
  doing
• 15:00
  that?
• 15:00
  Sandy?
• 15:00
  Are
• 15:00
  they
• 15:01
  leaving
• 15:01
  the
• 15:01
  site?
• 15:02
  The
• 15:02
  rig
• 15:02
  on
• 15:02
  the
• 15:02
  site
• 15:03
  hooked
• 15:03
  up?
• 15:04
  Yep.
• 15:04
  They're
• 15:04
  actually
• 15:04
  leaving
• 15:05
  the
• 15:05
  rig
• 15:05
  on
• 15:05
  the
• 15:05
  side
• 15:06
  and
• 15:06
  they
• 15:06
  do
• 15:07
  have
• 15:07
  to
• 15:07
  pay
• 15:07
  their
• 15:07
  electric
• 15:08
  because
• 15:08
  they're
• 15:08
  there
• 15:09
  for
• 15:09
  30
• 15:09
  days
• 15:10
  and
• 15:10
  sometimes,
• 15:10
  they're
• 15:10
  leaving
• 15:11
  it
• 15:11
  on,
• 15:12
  but
• 15:12
  it
• 15:12
  still
• 15:13
  is.
• 15:13
  It's
• 15:13
  still
• 15:13
  awesome
• 15:14
  to
• 15:14
  be
• 15:14
  able
• 15:14
  to
• 15:14
  just
• 15:15
  go
• 15:15
  every
• 15:15
  single
• 15:15
  weekend
• 15:16
  type
• 15:16
  three
• 15:17
  three
• 15:17
  long
• 15:17
  weekends,
• 15:18
  one
• 15:18
  of
• 15:18
  the
• 15:18
  campground
• 15:19
  owners
• 15:19
  I
• 15:19
  was
• 15:19
  talking
• 15:20
  to
• 15:20
  said
• 15:20
  that
• 15:20
  most
• 15:20
  of
• 15:21
  their
• 15:21
  people
• 15:21
  will
• 15:21
  come
• 15:22
  in
• 15:22
  on
• 15:22
  Thursday
• 15:22
  and
• 15:22
  stay
• 15:23
  till
• 15:23
  Sunday.
• 15:24
  They're
• 15:24
  still
• 15:24
  going
• 15:24
  to
• 15:24
  work
• 15:25
  on
• 15:25
  Friday
• 15:26
  because
• 15:26
  they're
• 15:26
  local.
• 15:27
  So
• 15:27
  they're
• 15:27
  just
• 15:28
  driving
• 15:28
  from
• 15:28
  the
• 15:28
  campground,
• 15:29
  going
• 15:29
  to
• 15:29
  work
• 15:30
  and
• 15:30
  coming
• 15:30
  back
• 15:30
  and
• 15:31
  they're
• 15:31
  doing
• 15:31
  four
• 15:31
  days
• 15:31
  of
• 15:32
  camping
• 15:32
  to
• 15:32
  get
• 15:33
  in
• 15:33
  there
• 15:33
  14
• 15:33
  to
• 15:34
  16
• 15:34
  days.
• 15:34
  Cause
• 15:35
  I
• 15:35
  think
• 15:35
  it's
• 15:35
  a
• 15:36
  window
• 15:36
  of
• 15:36
  14
• 15:36
  to
• 15:37
  16
• 15:37
  days
• 15:38
  that
• 15:38
  they
• 15:38
  can
• 15:38
  do
• 15:38
  and
• 15:39
  leave
• 15:39
  it
• 15:39
  on
• 15:39
  site
• 15:39
  for
• 15:39
  30.
• 15:41
  Yeah,
• 15:41
  I
• 15:41
  like
• 15:41
  that.
• 15:42
  That's
• 15:42
  smart.
• 15:44
  That's
• 15:44
  quite
• 15:44
  a
• 15:44
  cool
• 15:44
  idea
• 15:45
  that
• 15:45
  what
• 15:45
  you
• 15:46
  just
• 15:46
  said
• 15:46
  to
• 15:46
  mark
• 15:46
  people
• 15:47
  are
• 15:47
  just
• 15:47
  fluttering
• 15:47
  in,
• 15:47
  on
• 15:48
  campsites.
• 15:48
  That
• 15:48
  was
• 15:48
  the
• 15:49
  same
• 15:49
  here
• 15:49
  in
• 15:49
  Europe.
• 15:49
  There
• 15:50
  were
• 15:50
  so
• 15:50
  many
• 15:51
  campsite
• 15:51
  that,
• 15:51
  that
• 15:52
  didn't
• 15:52
  even
• 15:53
  bother
• 15:53
  doing
• 15:53
  sales
• 15:54
  or
• 15:54
  marketing
• 15:54
  because
• 15:55
  we
• 15:55
  are
• 15:56
  fully
• 15:56
  booked.
• 15:57
  And
• 15:57
  then
• 15:57
  all
• 15:58
  of
• 15:58
  a
• 15:58
  sudden,
• 15:58
  in
• 15:58
  the
• 15:58
  last
• 15:58
  two
• 15:59
  years,
• 15:59
  they
• 15:59
  saw
• 16:00
  that
• 16:00
  they
• 16:00
  had
• 16:00
  to
• 16:00
  do
• 16:00
  an
• 16:01
  awful
• 16:01
  lot
• 16:01
  of
• 16:01
  work
• 16:02
  marketing
• 16:02
  sales
• 16:03
  offers
• 16:04
  to
• 16:04
  get
• 16:04
  people
• 16:05
  to
• 16:05
  the
• 16:05
  campsite
• 16:06
  and
• 16:06
  this
• 16:07
  year,
• 16:08
  I
• 16:08
  think
• 16:08
  that's
• 16:08
  quite
• 16:09
  interesting.
• 16:10
  I
• 16:10
  see
• 16:10
  first
• 16:10
  campsites
• 16:11
  that
• 16:11
  try
• 16:12
  to
• 16:12
  change
• 16:13
  their
• 16:13
  target
• 16:13
  market.
• 16:14
  They
• 16:15
  were
• 16:15
  fully
• 16:16
  booked
• 16:16
  in
• 16:17
  July
• 16:17
  with
• 16:17
  people
• 16:17
  from
• 16:18
  Holland,
• 16:18
  for
• 16:18
  example,
• 16:19
  and
• 16:20
  they
• 16:20
  don't
• 16:20
  want
• 16:20
  to
• 16:20
  take
• 16:21
  these
• 16:21
  risk
• 16:21
  anymore
• 16:21
  to
• 16:22
  to
• 16:22
  keep
• 16:22
  the
• 16:22
  lectures
• 16:23
  on
• 16:23
  this
• 16:23
  one
• 16:23
  market.
• 16:24
  And
• 16:24
  they
• 16:24
  start
• 16:24
  doing
• 16:25
  the
• 16:25
  marketing
• 16:26
  on
• 16:26
  different
• 16:27
  markets.
• 16:28
  They
• 16:28
  tried
• 16:28
  to
• 16:28
  get
• 16:28
  a
• 16:29
  little
• 16:29
  bit
• 16:29
  more
• 16:29
  German,
• 16:30
  a
• 16:30
  little
• 16:30
  bit
• 16:30
  more
• 16:30
  so
• 16:31
  to,
• 16:31
  to
• 16:32
  spread
• 16:32
  it
• 16:32
  a
• 16:32
  little
• 16:32
  bit
• 16:32
  more.
• 16:34
  Or
• 16:34
  campsites
• 16:35
  that
• 16:35
  were
• 16:35
  filled
• 16:35
  with
• 16:36
  families
• 16:36
  try
• 16:37
  to
• 16:37
  get
• 16:37
  more
• 16:37
  seniors.
• 16:38
  So
• 16:39
  campsites
• 16:39
  are
• 16:39
  playing
• 16:40
  with
• 16:40
  target
• 16:41
  markets
• 16:41
  at
• 16:41
  the
• 16:41
  moment.
• 16:42
  And
• 16:43
  they
• 16:43
  learned
• 16:43
  in
• 16:43
  the
• 16:43
  last
• 16:44
  two
• 16:44
  years
• 16:44
  that
• 16:44
  they
• 16:44
  sometimes
• 16:45
  have
• 16:45
  to
• 16:45
  do
• 16:45
  an
• 16:45
  awful
• 16:46
  lot
• 16:46
  of
• 16:46
  work
• 16:46
  to
• 16:46
  get
• 16:47
  the
• 16:47
  people
• 16:47
  to
• 16:47
  the
• 16:47
  campsite.
• 16:48
  And
• 16:49
  thank
• 16:49
  God
• 16:49
  this
• 16:50
  year
• 16:50
  seems
• 16:50
  to
• 16:50
  be
• 16:51
  near
• 16:51
  to
• 16:52
  2019
• 16:53
  intern
• 16:53
  offer.
• 16:54
  We
• 16:54
  expect
• 16:54
  next
• 16:55
  year
• 16:55
  to,
• 16:55
  to
• 16:55
  top
• 16:56
  this
• 16:56
  great
• 16:56
  year,
• 16:57
  2019,
• 16:58
  but
• 16:59
  in
• 16:59
  the
• 16:59
  years
• 17:00
  between
• 17:00
  we
• 17:01
  learned
• 17:01
  an
• 17:01
  awful
• 17:01
  lot
• 17:02
  and
• 17:02
  the
• 17:02
  way,
• 17:03
  how
• 17:03
  to
• 17:03
  get
• 17:03
  your
• 17:03
  clients,
• 17:04
  how
• 17:04
  to
• 17:04
  get
• 17:04
  your
• 17:04
  guests
• 17:05
  to
• 17:05
  cancer
• 17:05
  really
• 17:05
  changed.
• 17:06
  I
• 17:06
  love
• 17:06
  it
• 17:06
  though.
• 17:07
  I've
• 17:07
  are
• 17:07
  like,
• 17:07
  I
• 17:08
  can't
• 17:08
  tell
• 17:08
  you
• 17:08
  how
• 17:08
  much
• 17:09
  I
• 17:09
  love
• 17:09
  it.
• 17:09
  Like
• 17:10
  I
• 17:10
  got
• 17:10
  so
• 17:10
  sick
• 17:10
  and
• 17:11
  tired
• 17:11
  of
• 17:11
  four
• 17:11
  years
• 17:11
  for
• 17:11
  just
• 17:12
  like
• 17:12
  people
• 17:12
  calling
• 17:13
  me,
• 17:13
  but
• 17:13
  wanting
• 17:13
  to
• 17:13
  meet
• 17:13
  a
• 17:13
  post
• 17:14
  on
• 17:14
  social
• 17:14
  media
• 17:15
  and
• 17:15
  answer
• 17:15
  their
• 17:15
  review
• 17:15
  responses
• 17:16
  and
• 17:16
  do
• 17:16
  nothing
• 17:16
  else.
• 17:17
  I
• 17:17
  want
• 17:18
  to
• 17:18
  do
• 17:18
  something
• 17:18
  challenging
• 17:19
  and
• 17:19
  cool
• 17:19
  and
• 17:19
  fun
• 17:20
  and
• 17:20
  geeky
• 17:20
  and
• 17:21
  all
• 17:21
  kinds
• 17:21
  of
• 17:21
  that
• 17:21
  excites
• 17:22
  me.
• 17:22
  I've
• 17:22
  argued.
• 17:23
  So
• 17:23
  I'm
• 17:24
  glad
• 17:24
  people
• 17:24
  are
• 17:24
  gone.
• 17:25
  It
• 17:25
  was
• 17:25
  boring.
• 17:26
  I
• 17:26
  can
• 17:26
  you
• 17:26
  do
• 17:26
  a
• 17:26
  post
• 17:27
  for
• 17:27
  me
• 17:27
  and
• 17:27
  yeah,
• 17:28
  please
• 17:28
  do
• 17:28
  it
• 17:28
  in
• 17:29
  Holland.
• 17:29
  And
• 17:29
  it
• 17:29
  didn't
• 17:30
  even
• 17:30
  matter
• 17:30
  what.
• 17:31
  And
• 17:31
  all
• 17:32
  of
• 17:32
  a
• 17:32
  sudden
• 17:32
  they
• 17:32
  have
• 17:32
  expectations.
• 17:33
  They
• 17:33
  know
• 17:33
  target
• 17:34
  markets,
• 17:34
  they
• 17:34
  want
• 17:35
  on
• 17:35
  it.
• 17:35
  They
• 17:36
  found
• 17:36
  out
• 17:36
  they
• 17:37
  want
• 17:37
  to
• 17:37
  post
• 17:37
  on
• 17:37
  Sunday
• 17:38
  and
• 17:38
  they
• 17:38
  want
• 17:38
  me
• 17:39
  to
• 17:39
  call
• 17:40
  this
• 17:40
  one
• 17:40
  region.
• 17:40
  And
• 17:41
  all
• 17:41
  of
• 17:41
  a
• 17:41
  sudden
• 17:42
  day,
• 17:42
  they
• 17:42
  start
• 17:43
  thinking
• 17:43
  with
• 17:44
  us
• 17:44
  how
• 17:45
  to
• 17:45
  do
• 17:45
  the
• 17:45
  best
• 17:45
  marketing
• 17:46
  and
• 17:46
  that's.
• 17:48
  Yeah,
• 17:49
  I
• 17:49
  love
• 17:49
  it.
• 17:51
  So
• 17:51
  what
• 17:51
  else
• 17:52
  do
• 17:52
  you
• 17:52
  guys
• 17:52
  let's
• 17:52
  talk
• 17:52
  about
• 17:52
  something
• 17:53
  happier
• 17:53
  than
• 17:53
  inflation.
• 17:56
  What
• 17:56
  else
• 17:56
  has
• 17:56
  come
• 17:56
  across
• 17:57
  your
• 17:57
  desk
• 17:57
  recently
• 17:57
  last
• 17:58
  month
• 17:58
  or
• 17:58
  so
• 17:58
  Randy,
• 17:59
  I
• 17:59
  know
• 17:59
  you
• 17:59
  were
• 17:59
  on
• 17:59
  the
• 17:59
  glamping
• 18:00
  color.
• 18:00
  You
• 18:00
  were
• 18:00
  talking
• 18:00
  about
• 18:00
  some
• 18:01
  differences
• 18:01
  in
• 18:01
  in
• 18:01
  pro
• 18:02
  forma
• 18:02
  cap
• 18:02
  rates.
• 18:02
  Do
• 18:02
  you
• 18:02
  want
• 18:03
  to
• 18:03
  touch
• 18:03
  on
• 18:03
  that
• 18:03
  briefly?
• 18:03
  I
• 18:03
  think
• 18:04
  it's
• 18:04
  a
• 18:04
  fascinating
• 18:04
  thing
• 18:05
  with
• 18:05
  a
• 18:05
  unit
• 18:05
  occupancy
• 18:06
  and
• 18:06
  yeah
• 18:06
  it's
• 18:07
  an
• 18:07
  interesting
• 18:07
  phenomenon.
• 18:08
  I
• 18:08
  I
• 18:08
  live
• 18:08
  in
• 18:08
  broker
• 18:09
  world
• 18:10
  a
• 18:10
  lot
• 18:10
  of
• 18:10
  my
• 18:10
  days.
• 18:11
  I
• 18:11
  live
• 18:11
  in
• 18:11
  many
• 18:11
  worlds,
• 18:12
  but
• 18:12
  there
• 18:12
  are
• 18:13
  those
• 18:13
  who
• 18:13
  have
• 18:13
  said
• 18:13
  that
• 18:13
  about
• 18:14
  me
• 18:14
  for
• 18:14
  years.
• 18:14
  The
• 18:14
  truth
• 18:15
  of
• 18:15
  the
• 18:15
  matter
• 18:15
  is.
• 18:16
  Everything
• 18:17
  changed
• 18:18
  literally
• 18:18
  two
• 18:18
  months
• 18:19
  ago.
• 18:19
  So
• 18:19
  if
• 18:20
  somebody
• 18:20
  was
• 18:20
  thinking
• 18:20
  about
• 18:20
  buying
• 18:21
  a
• 18:21
  campground
• 18:22
  or
• 18:22
  developing
• 18:22
  one,
• 18:23
  there
• 18:23
  was
• 18:23
  a
• 18:24
  lot
• 18:24
  of
• 18:24
  cheap
• 18:24
  money
• 18:24
  around
• 18:25
  and
• 18:25
  it
• 18:25
  was
• 18:25
  hard
• 18:26
  to
• 18:26
  get
• 18:26
  capital
• 18:27
  placed
• 18:27
  in
• 18:27
  on
• 18:28
  many
• 18:28
  occasions,
• 18:28
  it's
• 18:29
  never
• 18:29
  been
• 18:29
  easy.
• 18:30
  It's
• 18:30
  always
• 18:30
  been
• 18:31
  more
• 18:31
  science
• 18:32
  than
• 18:32
  voodoo.
• 18:32
  And
• 18:32
  there's
• 18:32
  a
• 18:33
  lot
• 18:33
  to
• 18:33
  the
• 18:33
  process.
• 18:34
  What's
• 18:35
  different
• 18:35
  though,
• 18:36
  is
• 18:37
  with
• 18:37
  higher
• 18:37
  interest
• 18:38
  rates,
• 18:38
  the
• 18:38
  cost
• 18:38
  of
• 18:38
  funds
• 18:39
  is
• 18:39
  more,
• 18:40
  is
• 18:40
  a
• 18:40
  lot
• 18:40
  more
• 18:41
  expensive.
• 18:42
  And
• 18:42
  so
• 18:42
  if
• 18:42
  you're
• 18:42
  an
• 18:42
  investor
• 18:43
  looking
• 18:43
  to
• 18:43
  acquire
• 18:44
  a
• 18:44
  campground
• 18:45
  or
• 18:45
  to
• 18:45
  build
• 18:46
  one,
• 18:46
  or
• 18:46
  even
• 18:46
  to
• 18:47
  expand
• 18:47
  one,
• 18:48
  whereas
• 18:48
  in
• 18:49
  the
• 18:49
  past,
• 18:49
  your
• 18:49
  financial
• 18:50
  model
• 18:50
  might
• 18:50
  say
• 18:50
  I'm
• 18:51
  going
• 18:51
  to
• 18:51
  hit
• 18:51
  X
• 18:51
  amount
• 18:51
  of
• 18:52
  occupancy
• 18:52
  and
• 18:52
  revenue
• 18:53
  targets.
• 18:53
  My
• 18:53
  cost
• 18:54
  of
• 18:54
  funds
• 18:54
  are
• 18:54
  X.
• 18:55
  It's
• 18:55
  now
• 18:55
  more
• 18:55
  expensive
• 18:56
  to
• 18:56
  do
• 18:56
  that.
• 18:57
  And
• 18:57
  so
• 18:58
  that
• 18:58
  fundamentally
• 18:59
  changes
• 18:59
  certain
• 19:00
  dynamics,
• 19:01
  for
• 19:01
  example,
• 19:01
  in
• 19:01
  the
• 19:01
  glamping
• 19:02
  world
• 19:02
  where
• 19:03
  somebody
• 19:03
  may
• 19:03
  have
• 19:03
  had
• 19:04
  30
• 19:04
  acres
• 19:04
  in
• 19:04
  the
• 19:04
  past
• 19:05
  and
• 19:05
  they
• 19:05
  wanted
• 19:05
  to
• 19:05
  have
• 19:06
  maybe
• 19:06
  six
• 19:07
  sites
• 19:07
  per
• 19:07
  acre
• 19:08
  and
• 19:08
  keep
• 19:08
  that
• 19:08
  kind
• 19:09
  of
• 19:09
  rustic,
• 19:09
  outdoor
• 19:10
  type
• 19:10
  of
• 19:10
  sheet.
• 19:11
  They're
• 19:11
  now
• 19:11
  saying
• 19:12
  for
• 19:12
  my
• 19:12
  economic
• 19:13
  model,
• 19:13
  with
• 19:13
  the
• 19:13
  cost
• 19:14
  of
• 19:14
  funds
• 19:14
  being
• 19:15
  higher,
• 19:15
  I
• 19:15
  need
• 19:15
  to
• 19:16
  maximize
• 19:16
  unit
• 19:17
  counts.
• 19:17
  I
• 19:17
  need
• 19:17
  more
• 19:18
  rentable
• 19:18
  units,
• 19:19
  but
• 19:19
  when
• 19:19
  you
• 19:19
  do
• 19:19
  that,
• 19:20
  you
• 19:20
  dilute
• 19:20
  the
• 19:20
  glamping
• 19:21
  experience
• 19:21
  by
• 19:22
  having
• 19:22
  people
• 19:22
  closer
• 19:23
  together.
• 19:24
  So
• 19:24
  that
• 19:24
  leads
• 19:24
  to
• 19:25
  maybe
• 19:25
  that
• 19:25
  20
• 19:25
  acres
• 19:26
  isn't
• 19:26
  enough.
• 19:26
  Maybe
• 19:27
  I
• 19:27
  need
• 19:27
  to
• 19:27
  have
• 19:27
  minimum
• 19:28
  30
• 19:28
  acres.
• 19:29
  So
• 19:29
  you
• 19:29
  acquisition
• 19:30
  cost
• 19:30
  goes
• 19:30
  up,
• 19:31
  but
• 19:31
  to
• 19:31
  maintain
• 19:31
  what
• 19:32
  glamping
• 19:32
  should
• 19:32
  be,
• 19:33
  which
• 19:34
  is
• 19:34
  again,
• 19:35
  the
• 19:35
  outdoor
• 19:35
  peer
• 19:35
  experience
• 19:36
  and
• 19:36
  not
• 19:36
  stack
• 19:37
  on
• 19:37
  top
• 19:37
  of
• 19:37
  one
• 19:37
  another,
• 19:38
  you
• 19:38
  have
• 19:39
  to
• 19:39
  look
• 19:39
  at
• 19:39
  larger
• 19:39
  land.
• 19:40
  You
• 19:40
  have
• 19:40
  to
• 19:40
  look
• 19:41
  at
• 19:41
  utility
• 19:41
  placement.
• 19:42
  You
• 19:42
  have
• 19:42
  to
• 19:42
  look
• 19:42
  at
• 19:43
  your
• 19:43
  density.
• 19:44
  And
• 19:44
  just
• 19:45
  some
• 19:45
  people
• 19:46
  don't
• 19:46
  really
• 19:46
  think
• 19:46
  a
• 19:46
  half
• 19:47
  a
• 19:47
  point
• 19:47
  interest
• 19:47
  makes
• 19:48
  a
• 19:48
  big
• 19:48
  difference
• 19:48
  or
• 19:49
  three
• 19:49
  quarter
• 19:49
  point
• 19:49
  interest.
• 19:50
  Man,
• 19:51
  does
• 19:51
  that
• 19:51
  make
• 19:51
  a
• 19:51
  huge
• 19:51
  difference?
• 19:52
  It
• 19:52
  upends
• 19:53
  the
• 19:53
  entire
• 19:53
  financial
• 19:54
  model
• 19:54
  about
• 19:55
  what
• 19:55
  you
• 19:55
  want
• 19:55
  to
• 19:55
  do.
• 19:56
  Having
• 19:56
  said
• 19:57
  that
• 19:58
  the
• 19:58
  contrarian
• 19:59
  in
• 19:59
  me
• 19:59
  says
• 20:00
  it's
• 20:00
  a
• 20:00
  good
• 20:00
  thing
• 20:01
  because
• 20:02
  things
• 20:02
  were
• 20:02
  trading
• 20:03
  at
• 20:03
  very
• 20:04
  low
• 20:04
  cap
• 20:04
  rates,
• 20:05
  higher
• 20:05
  costs,
• 20:06
  and
• 20:06
  there
• 20:06
  was
• 20:07
  just
• 20:07
  this
• 20:07
  perception
• 20:08
  of
• 20:08
  it's
• 20:08
  always
• 20:09
  going
• 20:09
  to
• 20:09
  be.
• 20:10
  And
• 20:10
  sometimes
• 20:11
  it
• 20:11
  takes
• 20:11
  that
• 20:11
  reality
• 20:12
  check
• 20:12
  to
• 20:12
  make
• 20:12
  people
• 20:13
  sit
• 20:13
  back
• 20:13
  and
• 20:14
  say,
• 20:14
  I
• 20:14
  really
• 20:15
  can't
• 20:15
  be
• 20:15
  quite
• 20:16
  as
• 20:16
  much
• 20:16
  of
• 20:16
  a
• 20:16
  dreamer.
• 20:16
  I've
• 20:17
  got
• 20:17
  to
• 20:17
  be
• 20:17
  a
• 20:17
  hardcore
• 20:18
  financial
• 20:18
  app,
• 20:19
  an
• 20:19
  analyst.
• 20:20
  I've
• 20:20
  got
• 20:20
  to
• 20:20
  have
• 20:20
  some
• 20:21
  chicken
• 20:21
  little
• 20:21
  in
• 20:22
  my
• 20:22
  rationale
• 20:23
  to
• 20:23
  make
• 20:23
  sure
• 20:23
  I'm
• 20:23
  covering
• 20:24
  myself.
• 20:25
  So
• 20:25
  it
• 20:25
  forces
• 20:25
  investors
• 20:26
  and
• 20:26
  developers
• 20:27
  to
• 20:27
  become
• 20:27
  a
• 20:27
  little
• 20:27
  bit
• 20:28
  more
• 20:28
  rigid
• 20:28
  in
• 20:29
  their
• 20:29
  discipline
• 20:29
  about
• 20:29
  how
• 20:30
  they
• 20:30
  evaluate
• 20:30
  opportunities,
• 20:31
  the
• 20:31
  cost
• 20:32
  of
• 20:32
  expansion
• 20:33
  and
• 20:33
  the
• 20:33
  cost
• 20:33
  to
• 20:33
  acquire.
• 20:34
  I
• 20:34
  would
• 20:34
  argue
• 20:35
  that
• 20:35
  indirectly
• 20:36
  that's
• 20:36
  a
• 20:36
  good
• 20:36
  thing,
• 20:37
  and
• 20:37
  that
• 20:37
  lends
• 20:37
  to
• 20:37
  spot
• 20:38
  a
• 20:38
  smarter
• 20:38
  decisions
• 20:39
  in
• 20:39
  the
• 20:39
  long
• 20:39
  run,
• 20:40
  but
• 20:41
  that
• 20:41
  literally
• 20:42
  is
• 20:42
  evolving
• 20:42
  every
• 20:43
  single
• 20:43
  day
• 20:44
  because
• 20:45
  the
• 20:45
  crystal
• 20:45
  ball
• 20:45
  is
• 20:45
  fuzzy,
• 20:46
  but
• 20:47
  if
• 20:47
  it
• 20:47
  makes
• 20:47
  you
• 20:47
  make
• 20:47
  better
• 20:47
  decisions
• 20:48
  that
• 20:48
  are
• 20:48
  not
• 20:49
  quite
• 20:49
  as
• 20:49
  much
• 20:49
  based
• 20:50
  on
• 20:50
  fluff,
• 20:50
  I
• 20:51
  would
• 20:51
  argue.
• 20:51
  That's
• 20:51
  a
• 20:51
  good
• 20:51
  thing
• 20:52
  economically
• 20:52
  in
• 20:52
  the
• 20:52
  law.
• 20:54
  And
• 20:54
  you
• 20:54
  like
• 20:54
  it
• 20:54
  don't
• 20:55
  you,
• 20:55
  Randy,
• 20:55
  like
• 20:55
  your
• 20:56
  that's
• 20:56
  like
• 20:57
  your
• 20:57
  marketing
• 20:57
  for
• 20:57
  me,
• 20:57
  right?
• 20:58
  It's
• 20:58
  challenging.
• 20:58
  Isn't
• 20:59
  it?
• 20:59
  It's
• 20:59
  something
• 21:00
  to
• 21:00
  do.
• 21:00
  It's
• 21:00
  a
• 21:00
  lot
• 21:00
  more
• 21:01
  challenging,
• 21:01
  which
• 21:01
  is
• 21:02
  the
• 21:02
  fun,
• 21:02
  of
• 21:02
  course.
• 21:02
  When
• 21:03
  you
• 21:03
  start
• 21:03
  treating
• 21:03
  it
• 21:04
  lower
• 21:04
  values,
• 21:05
  it
• 21:05
  hurts
• 21:05
  you
• 21:05
  as
• 21:05
  a
• 21:05
  broker
• 21:06
  because
• 21:07
  things
• 21:07
  don't
• 21:07
  sell
• 21:08
  for
• 21:08
  as
• 21:08
  much
• 21:08
  as
• 21:08
  they
• 21:08
  did,
• 21:09
  however,
• 21:10
  that's
• 21:10
  okay.
• 21:11
  It
• 21:12
  really
• 21:12
  is.
• 21:12
  Okay.
• 21:13
  Because
• 21:13
  if
• 21:13
  you're
• 21:13
  sensible
• 21:14
  about
• 21:14
  what
• 21:14
  you
• 21:15
  do
• 21:15
  and
• 21:15
  bring
• 21:15
  some
• 21:15
  sanity
• 21:16
  to
• 21:16
  the
• 21:16
  process
• 21:17
  and
• 21:17
  can
• 21:17
  actually
• 21:17
  help
• 21:18
  people,
• 21:18
  which
• 21:18
  is
• 21:18
  what
• 21:19
  UPB
• 21:19
  wants
• 21:19
  to
• 21:19
  do,
• 21:20
  be
• 21:20
  helpful.
• 21:21
  You
• 21:21
  build
• 21:21
  trust
• 21:22
  and
• 21:22
  trust
• 21:22
  is
• 21:22
  the
• 21:22
  relationships
• 21:23
  that
• 21:24
  drive
• 21:24
  this
• 21:24
  entire
• 21:25
  industry,
• 21:25
  as
• 21:25
  we
• 21:25
  know
• 21:26
  so
• 21:26
  well,
• 21:27
  so
• 21:28
  it's,
• 21:28
  I
• 21:28
  would
• 21:28
  love
• 21:29
  to
• 21:29
  say,
• 21:29
  Hey,
• 21:29
  3%
• 21:30
  cap
• 21:30
  rate,
• 21:30
  let's
• 21:31
  all
• 21:31
  get
• 21:31
  filthy
• 21:31
  rich,
• 21:32
  but
• 21:32
  it's
• 21:32
  not
• 21:32
  sustainable
• 21:33
  is
• 21:33
  the
• 21:33
  point
• 21:34
  what's
• 21:35
  sustainable
• 21:35
  is
• 21:36
  the
• 21:36
  health
• 21:36
  of
• 21:36
  the
• 21:36
  industry
• 21:37
  and
• 21:37
  continued
• 21:37
  development,
• 21:38
  continued
• 21:38
  momentum.
• 21:39
  That's
• 21:39
  what's
• 21:40
  good
• 21:40
  for
• 21:40
  the
• 21:40
  industry
• 21:41
  and
• 21:41
  with
• 21:41
  the
• 21:41
  growth
• 21:42
  of
• 21:42
  the
• 21:42
  industry
• 21:42
  that
• 21:42
  comes
• 21:42
  opportunity
• 21:43
  for
• 21:43
  it.
• 21:46
  Yeah,
• 21:46
  absolutely.
• 21:46
  I
• 21:47
  agree
• 21:47
  with
• 21:47
  that
• 21:47
  completely.
• 21:47
  Sandy
• 21:48
  or
• 21:48
  Jurnee
• 21:48
  any
• 21:48
  change
• 21:49
  in
• 21:49
  your
• 21:49
  clients
• 21:49
  that
• 21:49
  you're
• 21:49
  seeing
• 21:50
  buying,
• 21:50
  selling,
• 21:50
  swapping
• 21:52
  concerning
• 21:53
  slow
• 21:53
  down
• 21:53
  and
• 21:54
  a
• 21:54
  lot
• 21:54
  of
• 21:54
  the
• 21:54
  new
• 21:54
  commercial
• 21:55
  developers
• 21:55
  moving
• 21:56
  over,
• 21:56
  trying
• 21:56
  to
• 21:57
  build
• 21:57
  parks.
• 21:58
  It
• 21:58
  used
• 21:58
  to
• 21:58
  be,
• 21:58
  I
• 21:58
  talked
• 21:59
  to
• 21:59
  10
• 21:59
  or
• 21:59
  12
• 21:59
  a
• 21:59
  month
• 22:00
  and
• 22:01
  now
• 22:01
  it's
• 22:01
  probably
• 22:02
  trickled
• 22:02
  down
• 22:02
  to
• 22:02
  about
• 22:03
  eight.
• 22:03
  So
• 22:04
  I'm
• 22:04
  not
• 22:04
  sure
• 22:04
  what's
• 22:04
  happening
• 22:05
  there
• 22:05
  because
• 22:05
  they're
• 22:05
  still
• 22:06
  not
• 22:06
  investing
• 22:06
  in
• 22:06
  building
• 22:07
  new,
• 22:07
  big
• 22:07
  Hab
• 22:07
  high
• 22:08
  rise
• 22:08
  buildings,
• 22:09
  because
• 22:09
  we
• 22:09
  still
• 22:09
  have
• 22:09
  people
• 22:10
  not
• 22:10
  wanting
• 22:10
  to
• 22:10
  go
• 22:10
  back
• 22:11
  into
• 22:11
  a
• 22:11
  building
• 22:11
  to
• 22:12
  work
• 22:12
  because
• 22:13
  they've
• 22:13
  learned
• 22:13
  that
• 22:14
  can
• 22:14
  work
• 22:14
  from
• 22:14
  home,
• 22:15
  has
• 22:15
  nothing
• 22:15
  to
• 22:15
  do
• 22:16
  with
• 22:16
  the
• 22:16
  pandemic.
• 22:16
  They
• 22:17
  just
• 22:17
  want
• 22:17
  to
• 22:17
  work
• 22:17
  from
• 22:18
  home.
• 22:18
  But
• 22:19
  I
• 22:19
  think
• 22:19
  a
• 22:20
  lot
• 22:20
  of
• 22:20
  them
• 22:20
  also,
• 22:21
  these
• 22:21
  are
• 22:21
  some
• 22:21
  of
• 22:22
  the
• 22:22
  repeat
• 22:22
  ones
• 22:22
  have
• 22:23
  learned
• 22:23
  that
• 22:23
  they
• 22:23
  didn't
• 22:24
  know
• 22:24
  as
• 22:24
  much
• 22:24
  about
• 22:24
  building
• 22:25
  an
• 22:25
  RV
• 22:25
  park
• 22:26
  as
• 22:26
  they
• 22:26
  thought
• 22:26
  they
• 22:26
  did.
• 22:27
  And
• 22:28
  they
• 22:28
  found
• 22:28
  it
• 22:28
  to
• 22:28
  be
• 22:29
  a
• 22:29
  little
• 22:29
  bit
• 22:29
  more.
• 22:29
  You
• 22:30
  really,
• 22:30
  if
• 22:30
  you're
• 22:30
  going
• 22:30
  to
• 22:31
  build
• 22:31
  an
• 22:31
  RV
• 22:31
  park
• 22:32
  and
• 22:32
  you're
• 22:32
  a
• 22:32
  commercial
• 22:32
  developer
• 22:33
  need
• 22:33
  to
• 22:33
  talk
• 22:34
  to
• 22:34
  somebody
• 22:34
  who
• 22:35
  knows,
• 22:35
  the
• 22:35
  RV
• 22:36
  industry
• 22:36
  just
• 22:37
  because
• 22:37
  you
• 22:37
  can
• 22:37
  build
• 22:37
  a
• 22:37
  subdivision
• 22:38
  doesn't
• 22:38
  mean
• 22:38
  you
• 22:39
  can
• 22:39
  build
• 22:39
  an
• 22:39
  RV
• 22:39
  park.
• 22:40
  And
• 22:40
  I
• 22:40
  think
• 22:40
  a
• 22:40
  lot
• 22:41
  of
• 22:41
  lessons
• 22:41
  have
• 22:42
  been
• 22:42
  learned
• 22:42
  in
• 22:42
  the
• 22:42
  last
• 22:43
  two
• 22:43
  years
• 22:44
  by
• 22:44
  some
• 22:44
  commercial
• 22:44
  developers
• 22:45
  in
• 22:45
  that
• 22:45
  area.
• 22:46
  We
• 22:46
  had
• 22:47
  one
• 22:47
  park.
• 22:47
  The
• 22:48
  lady
• 22:48
  came
• 22:48
  out,
• 22:48
  of
• 22:48
  course
• 22:49
  in
• 22:49
  development
• 22:49
  was
• 22:50
  the
• 22:50
  president
• 22:50
  of
• 22:50
  a
• 22:50
  bank
• 22:51
  for
• 22:51
  a
• 22:51
  while.
• 22:51
  She
• 22:52
  built
• 22:52
  apart
• 22:52
  211.
• 22:54
  And
• 22:55
  every
• 22:55
  single
• 22:55
  site
• 22:56
  is
• 22:56
  in
• 22:56
  a
• 22:56
  direct
• 22:57
  right
• 22:58
  angle
• 22:59
  and
• 22:59
  her
• 22:59
  rows
• 23:00
  are
• 23:00
  narrow.
• 23:01
  So
• 23:01
  two
• 23:02
  vehicles
• 23:02
  cannot
• 23:03
  pass
• 23:03
  at
• 23:04
  the
• 23:04
  same
• 23:04
  time.
• 23:05
  And
• 23:05
  so
• 23:06
  it
• 23:06
  was
• 23:06
  completely
• 23:07
  done
• 23:08
  all
• 23:08
  of
• 23:08
  the
• 23:08
  utilities
• 23:09
  in
• 23:09
  everything
• 23:11
  before
• 23:11
  she
• 23:11
  even
• 23:12
  communicated
• 23:12
  with
• 23:13
  any
• 23:13
  RV
• 23:14
  or,
• 23:14
  and
• 23:14
  the
• 23:14
  first
• 23:15
  RV
• 23:15
  ear
• 23:15
  that
• 23:15
  came
• 23:15
  in
• 23:16
  said,
• 23:16
  this
• 23:16
  is
• 23:16
  not
• 23:17
  going
• 23:17
  to
• 23:17
  work.
• 23:17
  And
• 23:17
  it
• 23:18
  was
• 23:18
  too
• 23:18
  late.
• 23:19
  She'd
• 23:19
  built
• 23:19
  her
• 23:19
  infrastructure.
• 23:20
  So
• 23:21
  we
• 23:21
  had
• 23:21
  to
• 23:21
  be
• 23:21
  creative.
• 23:22
  And
• 23:22
  what
• 23:22
  we've
• 23:22
  done
• 23:23
  is
• 23:23
  we're
• 23:23
  marketing
• 23:24
  her
• 23:24
  as
• 23:24
  a
• 23:24
  small
• 23:24
  Rigo
• 23:25
  family.
• 23:26
  So
• 23:26
  she
• 23:26
  gets
• 23:26
  a
• 23:26
  lot
• 23:27
  of
• 23:27
  class
• 23:27
  BS.
• 23:28
  She
• 23:28
  gets
• 23:28
  a
• 23:28
  lot
• 23:28
  of
• 23:28
  little
• 23:29
  pop-up
• 23:29
  campers
• 23:29
  and
• 23:30
  things
• 23:30
  like
• 23:30
  that.
• 23:30
  And
• 23:30
  she
• 23:31
  is
• 23:31
  doing
• 23:32
  well.
• 23:32
  She's
• 23:33
  in
• 23:33
  an
• 23:33
  area
• 23:33
  where
• 23:34
  there's
• 23:34
  a
• 23:34
  lot
• 23:34
  of
• 23:34
  young
• 23:35
  people,
• 23:36
  but
• 23:36
  she'll
• 23:36
  never
• 23:37
  be
• 23:37
  able
• 23:37
  to
• 23:37
  bring
• 23:37
  in
• 23:37
  any
• 23:38
  big
• 23:38
  rigs
• 23:38
  into
• 23:38
  that.
• 23:42
  Yeah,
• 23:43
  it
• 23:43
  happens
• 23:44
  a
• 23:44
  lot,
• 23:44
  Sandy.
• 23:45
  I
• 23:45
  agree.
• 23:46
  I've
• 23:46
  seen
• 23:46
  that
• 23:46
  on
• 23:46
  this
• 23:47
  end
• 23:47
  as
• 23:47
  well.
• 23:48
  And
• 23:48
  unfortunately
• 23:49
  the
• 23:49
  two
• 23:49
  year
• 23:49
  point,
• 23:50
  a
• 23:50
  lot
• 23:50
  of
• 23:50
  folks
• 23:51
  from
• 23:51
  a
• 23:51
  commercial
• 23:51
  mindset
• 23:52
  think
• 23:52
  about
• 23:53
  density
• 23:54
  and
• 23:54
  how
• 23:54
  many
• 23:54
  rentable
• 23:55
  spaces
• 23:55
  or
• 23:55
  how
• 23:55
  many
• 23:56
  doors
• 23:56
  can
• 23:56
  I
• 23:56
  get.
• 23:57
  So
• 23:57
  they
• 23:57
  will
• 23:57
  do
• 23:57
  their
• 23:58
  site
• 23:58
  design.
• 23:59
  What
• 23:59
  we
• 23:59
  lovingly
• 23:59
  refer
• 24:00
  to
• 24:00
  as
• 24:00
  a
• 24:00
  submarine
• 24:01
  farm.
• 24:01
  There's
• 24:02
  nothing
• 24:02
  unique
• 24:02
  or
• 24:02
  special
• 24:03
  about
• 24:03
  it.
• 24:03
  It's
• 24:04
  how
• 24:04
  many
• 24:04
  places
• 24:05
  can
• 24:05
  I
• 24:05
  get
• 24:05
  into
• 24:05
  that
• 24:06
  acreage?
• 24:07
  Because
• 24:07
  they're
• 24:07
  doing
• 24:07
  it
• 24:08
  from
• 24:08
  a
• 24:08
  spreadsheet
• 24:09
  and
• 24:09
  not
• 24:09
  from
• 24:09
  a
• 24:09
  real
• 24:09
  world
• 24:10
  application.
• 24:11
  We've
• 24:11
  always
• 24:12
  maintained.
• 24:12
  There's
• 24:12
  nothing
• 24:13
  at
• 24:13
  all
• 24:13
  magic
• 24:14
  about
• 24:14
  the
• 24:14
  site
• 24:15
  campus,
• 24:15
  the
• 24:15
  number
• 24:16
  of
• 24:16
  desirable
• 24:16
  sites
• 24:17
  at
• 24:17
  the
• 24:17
  highest
• 24:18
  occupancy
• 24:19
  and
• 24:19
  the
• 24:19
  higher
• 24:20
  ADR.
• 24:21
  And
• 24:21
  like
• 24:21
  you're
• 24:22
  talking
• 24:22
  about
• 24:22
  with
• 24:22
  that
• 24:22
  park.
• 24:23
  There's
• 24:23
  some
• 24:23
  folks
• 24:23
  that
• 24:24
  say
• 24:24
  200
• 24:24
  sites
• 24:25
  is
• 24:25
  what
• 24:25
  I
• 24:25
  can
• 24:25
  get
• 24:25
  on
• 24:26
  this
• 24:26
  property.
• 24:27
  And
• 24:27
  they're
• 24:27
  far
• 24:27
  better
• 24:28
  served
• 24:28
  at
• 24:28
  170
• 24:29
  sites
• 24:30
  that
• 24:30
  are
• 24:30
  more
• 24:30
  desirable
• 24:31
  or
• 24:31
  thoughtfully
• 24:32
  laid
• 24:32
  out
• 24:32
  with
• 24:33
  easy
• 24:33
  access,
• 24:33
  higher
• 24:34
  occupancy.
• 24:35
  So
• 24:35
  you
• 24:35
  see
• 24:35
  some
• 24:36
  of
• 24:36
  these
• 24:36
  submarine
• 24:36
  farms
• 24:37
  and
• 24:37
  there's
• 24:37
  no
• 24:38
  submarines
• 24:38
  in
• 24:39
  the
• 24:39
  farm.
• 24:43
  I've
• 24:43
  are
• 24:43
  I'm
• 24:43
  super
• 24:44
  curious
• 24:44
  if
• 24:44
  you
• 24:45
  know
• 24:45
  how,
• 24:46
  or
• 24:46
  maybe
• 24:46
  you
• 24:46
  could
• 24:46
  just
• 24:46
  touch
• 24:47
  on
• 24:47
  it
• 24:47
  briefly
• 24:47
  not
• 24:47
  necessarily
• 24:48
  the
• 24:48
  ADR
• 24:49
  and
• 24:49
  the
• 24:49
  things
• 24:49
  that
• 24:49
  I
• 24:49
  have
• 24:50
  no
• 24:50
  idea
• 24:50
  about
• 24:50
  probably
• 24:51
  you
• 24:51
  don't
• 24:51
  either,
• 24:51
  if
• 24:52
  you
• 24:52
  do,
• 24:52
  but
• 24:52
  feel
• 24:52
  free
• 24:52
  to
• 24:53
  chime
• 24:53
  in,
• 24:53
  but
• 24:53
  how
• 24:54
  has
• 24:54
  the
• 24:54
  pandemic
• 24:55
  and
• 24:55
  the
• 24:55
  last
• 24:55
  couple
• 24:56
  of
• 24:56
  years,
• 24:56
  and
• 24:56
  what
• 24:57
  you're
• 24:57
  seeing
• 24:57
  now
• 24:57
  impacted,
• 24:58
  do
• 24:58
  campgrounds
• 24:59
  trade
• 24:59
  hands
• 25:00
  as
• 25:00
  much
• 25:00
  as
• 25:00
  they
• 25:00
  do
• 25:00
  in
• 25:00
  Europe
• 25:01
  or
• 25:01
  over
• 25:02
  years
• 25:02
  as
• 25:02
  they
• 25:02
  do
• 25:02
  in
• 25:02
  Europe,
• 25:02
  or
• 25:03
  how
• 25:03
  does
• 25:03
  that
• 25:03
  work?
• 25:05
  The
• 25:05
  funny
• 25:05
  thing
• 25:05
  is
• 25:05
  that
• 25:06
  these
• 25:06
  stories
• 25:06
  could
• 25:06
  come
• 25:07
  straight
• 25:07
  from
• 25:08
  Europe.
• 25:08
  It's
• 25:08
  like
• 25:09
  almost
• 25:09
  exactly
• 25:09
  the
• 25:10
  same.
• 25:10
  There
• 25:11
  are
• 25:11
  there
• 25:11
  are
• 25:11
  several
• 25:12
  campsite
• 25:12
  groups
• 25:13
  here
• 25:13
  in
• 25:13
  Europe.
• 25:13
  Some
• 25:14
  are
• 25:14
  owners
• 25:15
  of
• 25:15
  campsites
• 25:16
  or
• 25:16
  have
• 25:16
  a
• 25:17
  franchise
• 25:17
  model.
• 25:18
  Most
• 25:18
  of
• 25:18
  them
• 25:19
  have
• 25:20
  a
• 25:20
  lot
• 25:20
  of
• 25:21
  investors
• 25:21
  behind.
• 25:22
  And
• 25:23
  at
• 25:23
  this
• 25:23
  moment,
• 25:23
  they
• 25:24
  are
• 25:24
  buying
• 25:25
  like
• 25:25
  crazy.
• 25:26
  They
• 25:26
  buy
• 25:27
  almost
• 25:27
  everything
• 25:28
  that
• 25:28
  has
• 25:28
  the
• 25:28
  name
• 25:29
  campsite
• 25:30
  and
• 25:30
  then
• 25:30
  put
• 25:30
  their
• 25:30
  own
• 25:31
  idea
• 25:31
  on
• 25:32
  it.
• 25:32
  And
• 25:32
  these
• 25:32
  parks
• 25:33
  look
• 25:34
  almost
• 25:34
  the
• 25:34
  same
• 25:35
  same
• 25:35
  kind
• 25:35
  of
• 25:35
  pool,
• 25:36
  same
• 25:36
  kind
• 25:36
  of
• 25:36
  slides
• 25:37
  same
• 25:37
  kind
• 25:38
  of
• 25:38
  pictures,
• 25:38
  same
• 25:39
  kind
• 25:39
  of
• 25:39
  accommodations.
• 25:40
  And
• 25:41
  what
• 25:42
  I
• 25:42
  noticed
• 25:42
  in
• 25:43
  the
• 25:43
  last
• 25:43
  two
• 25:43
  years,
• 25:43
  they
• 25:44
  were
• 25:45
  mostly
• 25:45
  in
• 25:45
  the
• 25:46
  Southern
• 25:46
  parts
• 25:46
  of
• 25:46
  Europe,
• 25:47
  the
• 25:47
  sunny
• 25:47
  part,
• 25:48
  and
• 25:49
  they
• 25:49
  went
• 25:50
  going
• 25:50
  higher.
• 25:51
  They
• 25:51
  bought
• 25:52
  parts
• 25:52
  in
• 25:52
  Holland
• 25:53
  and
• 25:53
  in
• 25:53
  Germany
• 25:54
  what's
• 25:54
  not
• 25:55
  their
• 25:55
  main
• 25:55
  market
• 25:55
  normally,
• 25:56
  but
• 25:56
  due
• 25:57
  to
• 25:57
  better
• 25:57
  manic
• 25:58
  to
• 25:58
  go
• 25:58
  to
• 25:58
  COVID
• 25:59
  they
• 26:00
  saw
• 26:01
  that
• 26:01
  this
• 26:01
  is
• 26:01
  also
• 26:02
  a
• 26:02
  huge
• 26:02
  market.
• 26:03
  On
• 26:03
  the
• 26:03
  other
• 26:03
  side,
• 26:03
  there
• 26:03
  were
• 26:04
  two
• 26:04
  operators
• 26:05
  having.
• 26:06
  And
• 26:07
  we
• 26:07
  saw
• 26:07
  them
• 26:07
  selling
• 26:08
  most
• 26:08
  of
• 26:08
  these
• 26:08
  parks
• 26:09
  in
• 26:09
  the
• 26:09
  last
• 26:09
  two
• 26:10
  or
• 26:10
  three
• 26:10
  years
• 26:10
  because
• 26:11
  that
• 26:11
  wasn't
• 26:11
  their
• 26:12
  core
• 26:12
  business.
• 26:13
  And
• 26:14
  what
• 26:14
  is
• 26:14
  new,
• 26:15
  I
• 26:15
  think
• 26:15
  is
• 26:16
  that
• 26:16
  we
• 26:16
  have
• 26:16
  more
• 26:17
  here
• 26:17
  in
• 26:17
  Europe
• 26:18
  we
• 26:18
  have
• 26:18
  an
• 26:18
  awful
• 26:18
  lot
• 26:18
  of
• 26:19
  really
• 26:19
  big
• 26:19
  camp
• 26:19
  sites
• 26:20
  that
• 26:20
  do
• 26:20
  the
• 26:20
  thing
• 26:21
  that
• 26:21
  Rennie
• 26:21
  just
• 26:22
  explained.
• 26:22
  They're
• 26:23
  like,
• 26:23
  okay,
• 26:24
  if
• 26:24
  we
• 26:24
  put
• 26:24
  the
• 26:25
  mobile
• 26:25
  homes
• 26:25
  like
• 26:25
  this,
• 26:26
  yeah.
• 26:26
  We
• 26:26
  could
• 26:26
  probably
• 26:27
  put
• 26:27
  15
• 26:28
  there,
• 26:29
  if
• 26:29
  we're
• 26:29
  lucky
• 26:29
  16,
• 26:30
  and
• 26:30
  then
• 26:30
  you
• 26:31
  only
• 26:31
  have
• 26:31
  the
• 26:32
  regulations
• 26:32
  of
• 26:33
  there
• 26:33
  have
• 26:33
  to
• 26:33
  be
• 26:34
  free
• 26:34
  meters
• 26:34
  between
• 26:35
  them
• 26:35
  thing,
• 26:35
  but
• 26:36
  one
• 26:36
  after
• 26:36
  the
• 26:36
  other,
• 26:37
  the
• 26:37
  more,
• 26:37
  the
• 26:37
  better
• 26:38
  I
• 26:38
  must
• 26:38
  say
• 26:39
  most
• 26:39
  of
• 26:39
  these
• 26:40
  parks
• 26:40
  have
• 26:40
  great
• 26:41
  family
• 26:41
  facilities.
• 26:43
  So
• 26:43
  for
• 26:43
  families
• 26:43
  that
• 26:44
  might
• 26:44
  be
• 26:44
  not
• 26:44
  so
• 26:44
  bad,
• 26:45
  but
• 26:45
  it's
• 26:45
  had
• 26:45
  nothing
• 26:45
  to
• 26:46
  do
• 26:46
  with
• 26:46
  Glen.
• 26:47
  And
• 26:47
  that's
• 26:48
  what
• 26:48
  you
• 26:48
  see
• 26:48
  right
• 26:48
  now.
• 26:49
  A
• 26:50
  lot
• 26:50
  of
• 26:50
  investors
• 26:51
  buy
• 26:51
  smaller
• 26:51
  parks
• 26:52
  and
• 26:52
  make
• 26:53
  real
• 26:53
  nice
• 26:54
  small
• 26:55
  glamping
• 26:55
  and
• 26:55
  boutique
• 26:56
  campsites
• 26:56
  out
• 26:56
  of
• 26:56
  it.
• 26:57
  So
• 26:57
  thank
• 26:58
  God.
• 26:58
  This
• 26:58
  part
• 26:59
  is
• 26:59
  coming
• 26:59
  to
• 26:59
  Europe.
• 27:02
  Yeah.
• 27:02
  You
• 27:03
  mentioned
• 27:03
  glamping
• 27:03
  and
• 27:03
  some
• 27:04
  of
• 27:04
  the
• 27:04
  nice
• 27:05
  accommodations
• 27:05
  and
• 27:06
  things
• 27:06
  they
• 27:06
  can
• 27:06
  do.
• 27:06
  And
• 27:06
  we
• 27:06
  were
• 27:07
  talking,
• 27:07
  I
• 27:07
  brought
• 27:07
  that
• 27:07
  up
• 27:07
  on
• 27:08
  the
• 27:08
  glamping
• 27:08
  call.
• 27:08
  I
• 27:08
  really
• 27:09
  didn't
• 27:09
  get
• 27:09
  to
• 27:09
  finish
• 27:09
  my
• 27:09
  thought,
• 27:10
  Randy,
• 27:10
  you
• 27:10
  were
• 27:10
  there.
• 27:10
  And
• 27:11
  I
• 27:11
  guess
• 27:11
  I'll
• 27:11
  give
• 27:12
  a
• 27:12
  little
• 27:12
  bit
• 27:12
  of
• 27:12
  backstory
• 27:12
  here.
• 27:12
  So
• 27:13
  I
• 27:13
  met,
• 27:13
  I
• 27:14
  was
• 27:14
  looking
• 27:14
  for.
• 27:15
  I
• 27:15
  was
• 27:15
  moving
• 27:16
  into
• 27:16
  an
• 27:16
  apartment,
• 27:16
  which
• 27:17
  I
• 27:17
  told
• 27:17
  mark
• 27:17
  and
• 27:17
  Sandy
• 27:18
  and
• 27:18
  everybody
• 27:18
  else
• 27:18
  before
• 27:19
  we
• 27:19
  started
• 27:19
  the
• 27:19
  show.
• 27:19
  And
• 27:19
  so
• 27:19
  I'm
• 27:19
  sitting
• 27:20
  here
• 27:20
  in
• 27:20
  this
• 27:20
  yard
• 27:20
  cause
• 27:20
  they
• 27:21
  don't
• 27:21
  have
• 27:21
  it
• 27:21
  finished
• 27:21
  in
• 27:21
  fully
• 27:22
  built
• 27:22
  yet,
• 27:22
  but
• 27:23
  there's
• 27:23
  an
• 27:23
  1100
• 27:23
  square
• 27:24
  foot
• 27:24
  balcony
• 27:24
  on
• 27:24
  my
• 27:24
  new
• 27:25
  apartment.
• 27:26
  And
• 27:26
  so
• 27:26
  I
• 27:26
  wanted
• 27:26
  to
• 27:26
  do
• 27:26
  something
• 27:27
  cool.
• 27:27
  Cause
• 27:27
  I'm
• 27:28
  not
• 27:28
  going
• 27:28
  to
• 27:28
  have
• 27:28
  a
• 27:28
  view
• 27:28
  like
• 27:28
  this.
• 27:29
  So
• 27:29
  I
• 27:29
  like
• 27:30
  connecting
• 27:30
  with
• 27:30
  nature.
• 27:30
  I
• 27:30
  need
• 27:31
  a
• 27:31
  good
• 27:31
  backdrop
• 27:31
  for
• 27:31
  the
• 27:31
  show.
• 27:32
  I
• 27:32
  need
• 27:32
  all
• 27:32
  kinds
• 27:32
  of
• 27:33
  stuff.
• 27:33
  So
• 27:33
  I
• 27:33
  found
• 27:33
  this
• 27:34
  guy
• 27:34
  on
• 27:34
  YouTube
• 27:35
  who
• 27:35
  does
• 27:35
  like
• 27:35
  these
• 27:36
  luxury
• 27:36
  backyard
• 27:37
  designs
• 27:37
  or
• 27:38
  whatever
• 27:38
  in
• 27:38
  Portland.
• 27:39
  And
• 27:40
  he,
• 27:40
  does
• 27:40
  the
• 27:40
  barbecue
• 27:41
  grills
• 27:41
  on
• 27:41
  the
• 27:41
  patio
• 27:42
  umbrellas
• 27:42
  and
• 27:42
  the
• 27:42
  paving
• 27:43
  and
• 27:43
  the
• 27:43
  pergolas
• 27:44
  and
• 27:44
  all
• 27:44
  those
• 27:44
  kinds
• 27:44
  of
• 27:44
  design,
• 27:45
  landscaping,
• 27:46
  plant
• 27:46
  consultations,
• 27:47
  all
• 27:47
  that
• 27:47
  kind
• 27:47
  of
• 27:47
  stuff.
• 27:47
  Outdoor
• 27:48
  kitchens,
• 27:48
  et
• 27:48
  cetera.
• 27:49
  And
• 27:50
  so
• 27:50
  him
• 27:50
  and
• 27:50
  I
• 27:50
  were
• 27:50
  just
• 27:50
  talking
• 27:51
  about
• 27:51
  my
• 27:51
  balcony
• 27:52
  and
• 27:52
  then
• 27:52
  naturally
• 27:53
  this
• 27:53
  conversation
• 27:53
  diverged
• 27:54
  into
• 27:54
  glamping
• 27:56
  to
• 27:56
  where
• 27:56
  I'm
• 27:57
  thinking
• 27:57
  like
• 27:58
  you're
• 27:58
  basically
• 27:58
  designing
• 27:59
  a
• 28:00
  glamping.
• 28:01
  Without
• 28:01
  glamping
• 28:02
  accommodations.
• 28:02
  And
• 28:03
  if
• 28:03
  you
• 28:03
  just
• 28:03
  add
• 28:03
  that
• 28:04
  in,
• 28:04
  if
• 28:04
  you
• 28:04
  add
• 28:05
  a
• 28:05
  tent
• 28:05
  or
• 28:05
  a
• 28:05
  yogurt
• 28:06
  or
• 28:06
  something
• 28:06
  like
• 28:06
  that,
• 28:06
  and
• 28:07
  you
• 28:07
  can
• 28:07
  plan
• 28:07
  around
• 28:07
  that
• 28:08
  and
• 28:08
  design
• 28:08
  around
• 28:08
  that,
• 28:09
  then
• 28:09
  you've
• 28:09
  got
• 28:10
  a
• 28:10
  whole
• 28:10
  nother
• 28:10
  niche
• 28:10
  business.
• 28:11
  And
• 28:11
  nobody
• 28:11
  could
• 28:12
  tell
• 28:12
  me
• 28:12
  that
• 28:12
  there's
• 28:12
  a
• 28:12
  guy
• 28:12
  who
• 28:13
  does
• 28:13
  this.
• 28:13
  Like
• 28:13
  he
• 28:13
  does
• 28:13
  3d
• 28:14
  designs
• 28:14
  remotely.
• 28:15
  There's
• 28:15
  nobody
• 28:16
  that
• 28:16
  does
• 28:16
  this.
• 28:16
  And
• 28:16
  I
• 28:16
  think
• 28:17
  it's
• 28:17
  important
• 28:18
  to
• 28:19
  up
• 28:19
  and
• 28:19
  enhance
• 28:20
  and
• 28:20
  differentiate
• 28:21
  both
• 28:21
  campgrounds
• 28:22
  and
• 28:22
  glamping.
• 28:23
  And
• 28:23
  it
• 28:24
  interests
• 28:24
  me
• 28:24
  that
• 28:24
  there's
• 28:24
  been
• 28:24
  nobody
• 28:25
  who
• 28:25
  does
• 28:25
  this
• 28:26
  successfully
• 28:27
  nationwide
• 28:27
  yet
• 28:28
  thoughts
• 28:28
  anybody?
• 28:29
  In
• 28:29
  my
• 28:29
  opinion,
• 28:30
  developing
• 28:31
  a
• 28:31
  campsite
• 28:32
  is
• 28:32
  not
• 28:32
  only
• 28:33
  how
• 28:33
  many
• 28:33
  are
• 28:33
  fees
• 28:34
  can
• 28:34
  I
• 28:34
  get
• 28:34
  here
• 28:34
  and
• 28:35
  how
• 28:35
  many
• 28:35
  accommodations
• 28:36
  can
• 28:36
  I
• 28:36
  get
• 28:37
  here?
• 28:37
  It's
• 28:37
  the
• 28:37
  whole
• 28:38
  campsite.
• 28:38
  It's
• 28:39
  how
• 28:39
  do
• 28:39
  you
• 28:39
  feel?
• 28:39
  How
• 28:40
  does
• 28:40
  it
• 28:40
  look?
• 28:40
  We
• 28:41
  are
• 28:41
  working
• 28:41
  on
• 28:41
  a
• 28:41
  project
• 28:42
  at
• 28:42
  the
• 28:42
  moment
• 28:42
  where
• 28:42
  we
• 28:43
  could
• 28:44
  literally
• 28:44
  put
• 28:45
  50
• 28:45
  recommendations
• 28:46
  on
• 28:46
  and
• 28:47
  we
• 28:47
  will
• 28:47
  stay
• 28:48
  with
• 28:48
  approximately
• 28:49
  half
• 28:49
  of
• 28:49
  it
• 28:50
  and
• 28:50
  we
• 28:50
  will
• 28:50
  we'll
• 28:50
  make
• 28:51
  it
• 28:51
  more
• 28:51
  luxury.
• 28:51
  Each
• 28:52
  accommodation
• 28:52
  will
• 28:52
  get
• 28:53
  a
• 28:53
  hot
• 28:54
  tub
• 28:54
  or
• 28:55
  they
• 28:55
  get
• 28:55
  an
• 28:56
  outdoor
• 28:57
  fireplace
• 28:57
  or
• 28:58
  every
• 28:59
  we
• 28:59
  even
• 29:00
  thinking
• 29:00
  about
• 29:00
  making
• 29:01
  one
• 29:01
  where
• 29:01
  you
• 29:01
  can
• 29:02
  F
• 29:02
  a
• 29:02
  cinema,
• 29:03
  small
• 29:03
  cinema,
• 29:04
  the
• 29:04
  tent
• 29:05
  is
• 29:05
  doing
• 29:05
  perfect
• 29:06
  for
• 29:06
  projecting
• 29:07
  the
• 29:07
  movie
• 29:07
  on
• 29:07
  stuff
• 29:08
  like
• 29:08
  that.
• 29:08
  So
• 29:08
  we
• 29:09
  want
• 29:09
  to
• 29:09
  make
• 29:09
  something
• 29:09
  special
• 29:10
  out
• 29:10
  of
• 29:10
  it.
• 29:10
  And
• 29:12
  the
• 29:13
  consequence
• 29:13
  out
• 29:13
  of
• 29:14
  that
• 29:14
  is,
• 29:14
  of
• 29:14
  course
• 29:14
  it
• 29:14
  won't
• 29:15
  be.
• 29:15
  But
• 29:15
  to
• 29:15
  Randy's
• 29:15
  point,
• 29:16
  right?
• 29:16
  Like
• 29:16
  unit
• 29:16
  count,
• 29:17
  if
• 29:17
  you
• 29:17
  can
• 29:17
  make
• 29:18
  up
• 29:18
  that
• 29:18
  revenue
• 29:20
  in
• 29:20
  other
• 29:20
  ways
• 29:21
  through
• 29:21
  landscaping
• 29:22
  or
• 29:22
  projecting
• 29:23
  a
• 29:23
  movie
• 29:23
  on
• 29:23
  a
• 29:23
  tent
• 29:24
  is
• 29:24
  really
• 29:24
  cool.
• 29:24
  Somebody
• 29:25
  needs
• 29:25
  to
• 29:25
  do
• 29:25
  that
• 29:25
  somewhere
• 29:26
  so
• 29:26
  I
• 29:26
  can
• 29:26
  go
• 29:26
  stay
• 29:27
  at,
• 29:27
  but
• 29:27
  anyway
• 29:27
  but
• 29:28
  creating
• 29:28
  come
• 29:28
  up
• 29:28
  and
• 29:29
  coming
• 29:29
  up
• 29:29
  with
• 29:29
  unique
• 29:29
  ideas
• 29:30
  like
• 29:30
  that,
• 29:30
  can
• 29:30
  help
• 29:31
  make
• 29:31
  up
• 29:31
  that
• 29:31
  revenue.
• 29:31
  Randy,
• 29:32
  do
• 29:32
  you
• 29:32
  feel
• 29:32
  like
• 29:33
  investors
• 29:33
  are
• 29:33
  thinking
• 29:34
  outside
• 29:34
  the
• 29:34
  box
• 29:34
  like
• 29:35
  that
• 29:35
  or
• 29:35
  is
• 29:35
  it
• 29:35
  still
• 29:36
  too
• 29:36
  early?
• 29:37
  No
• 29:37
  more
• 29:38
  so
• 29:38
  than
• 29:38
  ever.
• 29:38
  They're
• 29:38
  definitely
• 29:39
  understanding
• 29:40
  the
• 29:40
  value
• 29:40
  of
• 29:40
  that
• 29:41
  because
• 29:42
  I
• 29:42
  think
• 29:42
  for
• 29:42
  any
• 29:43
  of
• 29:43
  us,
• 29:43
  mark
• 29:43
  Sandy,
• 29:44
  I've
• 29:44
  heard,
• 29:44
  we
• 29:45
  all
• 29:45
  live
• 29:45
  in
• 29:45
  and
• 29:45
  study
• 29:46
  this
• 29:46
  industry
• 29:47
  and
• 29:47
  consumer
• 29:47
  patterns
• 29:48
  and
• 29:48
  behaviors
• 29:50
  and
• 29:50
  mark,
• 29:50
  you've
• 29:50
  got
• 29:51
  such
• 29:51
  a
• 29:51
  great
• 29:51
  body
• 29:51
  of
• 29:51
  data
• 29:52
  for
• 29:52
  what
• 29:52
  people
• 29:52
  like.
• 29:53
  And
• 29:53
  don't
• 29:53
  like,
• 29:53
  when
• 29:54
  they're
• 29:54
  doing
• 29:54
  their
• 29:54
  they're
• 29:54
  camping.
• 29:55
  And
• 29:55
  I
• 29:56
  think
• 29:56
  it's
• 29:56
  a
• 29:56
  universal
• 29:57
  that's
• 29:57
  translating
• 29:58
  now,
• 29:58
  which
• 29:58
  is
• 29:59
  experiential
• 30:00
  villages,
• 30:00
  experiential
• 30:01
  hospitality.
• 30:03
  And
• 30:03
  that,
• 30:04
  what
• 30:04
  I
• 30:04
  mean
• 30:04
  by
• 30:05
  that
• 30:05
  is
• 30:05
  when
• 30:05
  you
• 30:06
  lay
• 30:06
  out
• 30:06
  any
• 30:07
  kind
• 30:07
  of
• 30:07
  an
• 30:08
  RV
• 30:08
  park
• 30:08
  or
• 30:08
  campground,
• 30:10
  that
• 30:10
  there's
• 30:10
  nothing
• 30:11
  unique
• 30:11
  about
• 30:11
  it.
• 30:12
  And
• 30:12
  when
• 30:12
  you're
• 30:12
  in
• 30:13
  that
• 30:13
  site,
• 30:13
  you
• 30:13
  could
• 30:14
  be
• 30:14
  in
• 30:14
  Illinois
• 30:15
  or
• 30:15
  Oregon
• 30:16
  or
• 30:16
  Nebraska,
• 30:17
  cause
• 30:17
  everything
• 30:17
  is
• 30:18
  the
• 30:18
  same.
• 30:18
  And
• 30:18
  this
• 30:18
  cookie
• 30:19
  cutters
• 30:19
  stamped
• 30:20
  you,
• 30:20
  haven't
• 30:20
  done
• 30:21
  your
• 30:21
  consumer,
• 30:22
  any
• 30:22
  kind
• 30:22
  of
• 30:22
  good
• 30:22
  service.
• 30:23
  You've
• 30:23
  just
• 30:23
  provided
• 30:24
  a
• 30:24
  place
• 30:24
  to
• 30:24
  park,
• 30:25
  but
• 30:25
  not
• 30:25
  a
• 30:25
  place
• 30:26
  to
• 30:26
  stay.
• 30:27
  And
• 30:27
  so
• 30:27
  to
• 30:27
  your
• 30:28
  point,
• 30:28
  Brian,
• 30:28
  about
• 30:28
  the
• 30:28
  landscaping
• 30:29
  thing
• 30:30
  and
• 30:30
  some
• 30:30
  really
• 30:30
  cool
• 30:31
  hedges,
• 30:31
  some
• 30:31
  growing
• 30:32
  vines,
• 30:32
  something
• 30:32
  like
• 30:33
  give
• 30:33
  the
• 30:33
  apparent
• 30:34
  privacy
• 30:34
  type
• 30:35
  of
• 30:35
  thing.
• 30:36
  And
• 30:36
  the,
• 30:37
  and
• 30:37
  I
• 30:37
  have
• 30:37
  our
• 30:37
  two
• 30:37
  year
• 30:38
  point
• 30:38
  small,
• 30:39
  smaller
• 30:40
  site
• 30:40
  camp,
• 30:41
  but
• 30:41
  better
• 30:41
  amenitize
• 30:42
  and
• 30:42
  very
• 30:42
  better
• 30:43
  experiential
• 30:43
  value
• 30:44
  leads
• 30:45
  to
• 30:45
  higher
• 30:45
  occupancy.
• 30:46
  The
• 30:47
  number
• 30:47
  one
• 30:47
  thing
• 30:48
  with
• 30:48
  higher
• 30:49
  ADR
• 30:49
  average
• 30:49
  daily
• 30:50
  rate,
• 30:50
  and
• 30:50
  you
• 30:50
  can
• 30:50
  charge
• 30:51
  more.
• 30:52
  And
• 30:52
  get
• 30:53
  the
• 30:53
  same
• 30:53
  revenue
• 30:54
  or
• 30:54
  better
• 30:54
  than
• 30:55
  a
• 30:55
  larger
• 30:55
  park
• 30:55
  that
• 30:56
  isn't
• 30:56
  thoughtfully
• 30:56
  designed.
• 30:57
  And
• 30:58
  more
• 30:58
  importantly,
• 30:59
  you're
• 30:59
  doing
• 30:59
  a
• 30:59
  better
• 30:59
  job
• 31:00
  for
• 31:00
  the
• 31:00
  consumer
• 31:01
  and
• 31:01
  they're
• 31:01
  going
• 31:01
  to
• 31:01
  be
• 31:01
  extremely
• 31:02
  happy
• 31:02
  with
• 31:03
  you.
• 31:03
  They're
• 31:03
  going
• 31:04
  to
• 31:04
  be
• 31:04
  loyal
• 31:04
  to
• 31:04
  you.
• 31:05
  They're
• 31:05
  going
• 31:05
  to
• 31:05
  tell
• 31:05
  their
• 31:06
  friends
• 31:06
  about
• 31:06
  you.
• 31:07
  They're
• 31:07
  going
• 31:07
  to
• 31:07
  do
• 31:07
  the
• 31:07
  market,
• 31:08
  the
• 31:08
  viral
• 31:08
  stuff
• 31:09
  for
• 31:09
  you
• 31:10
  and
• 31:10
  say,
• 31:10
  this
• 31:10
  is
• 31:11
  a
• 31:11
  unique
• 31:11
  place.
• 31:11
  I'd
• 31:12
  recommend
• 31:12
  you
• 31:12
  stay
• 31:13
  there
• 31:13
  when
• 31:13
  you've
• 31:13
  done
• 31:13
  that
• 31:14
  you
• 31:14
  went.
• 31:15
  So
• 31:15
  to
• 31:15
  your
• 31:15
  question,
• 31:16
  Brian,
• 31:16
  the
• 31:17
  shrewd
• 31:17
  investors
• 31:17
  are
• 31:18
  understanding.
• 31:18
  There
• 31:19
  is
• 31:19
  no
• 31:19
  magic
• 31:20
  to
• 31:20
  the
• 31:20
  site
• 31:20
  camp.
• 31:21
  Let's
• 31:21
  forget
• 31:22
  the
• 31:22
  discussion.
• 31:23
  What
• 31:23
  can
• 31:23
  we
• 31:23
  do
• 31:23
  with
• 31:24
  this
• 31:24
  piece
• 31:24
  of
• 31:24
  dirt
• 31:25
  that
• 31:25
  provides
• 31:26
  the
• 31:26
  best
• 31:26
  of
• 31:26
  all
• 31:27
  worlds?
• 31:27
  And
• 31:27
  I
• 31:28
  would,
• 31:28
  I've
• 31:28
  already
• 31:29
  touched
• 31:29
  on
• 31:29
  this,
• 31:29
  but
• 31:30
  Sandy
• 31:30
  and
• 31:30
  mark,
• 31:30
  I
• 31:31
  bet
• 31:31
  you
• 31:31
  would
• 31:31
  have
• 31:32
  pretty
• 31:32
  much
• 31:32
  the
• 31:33
  same
• 31:33
  takeaway,
• 31:34
  no
• 31:34
  matter
• 31:34
  what
• 31:35
  part
• 31:35
  of
• 31:35
  the
• 31:35
  industry,
• 31:36
  we're
• 31:36
  all
• 31:36
  in.
• 31:36
  We
• 31:36
  all,
• 31:37
  I
• 31:37
  think
• 31:37
  understand
• 31:38
  different
• 31:39
  as
• 31:39
  better
• 31:40
  and
• 31:40
  better
• 31:40
  experience
• 31:41
  means
• 31:41
  happier
• 31:42
  people.
• 31:46
  well,
• 31:46
  different
• 31:47
  and
• 31:47
  unique,
• 31:47
  Sandy's
• 31:48
  background
• 31:49
  there.
• 31:49
  She's
• 31:49
  got
• 31:49
  a
• 31:49
  water
• 31:50
  park
• 31:50
  at
• 31:50
  that
• 31:50
  location
• 31:51
  she's
• 31:51
  at
• 31:51
  right?
• 31:51
  So
• 31:52
  if
• 31:52
  somebody
• 31:53
  wants
• 31:53
  to
• 31:53
  come
• 31:53
  there
• 31:53
  they
• 31:54
  know
• 31:54
  that
• 31:54
  their
• 31:54
  kids
• 31:54
  are
• 31:54
  going
• 31:54
  to
• 31:55
  have
• 31:55
  fun.
• 31:55
  And
• 31:55
  some
• 31:56
  owners
• 31:56
  might
• 31:56
  have
• 31:56
  a
• 31:56
  small
• 31:57
  park
• 31:57
  and
• 31:57
  like,
• 31:57
  why
• 31:57
  I'm
• 31:58
  not
• 31:58
  going
• 31:58
  to
• 31:58
  build
• 31:58
  a
• 31:58
  water
• 31:58
  park.
• 31:59
  It
• 31:59
  is
• 31:59
  not
• 31:59
  cost
• 31:59
  effective,
• 32:00
  but
• 32:00
  you
• 32:00
  don't
• 32:01
  need
• 32:01
  a
• 32:01
  water
• 32:01
  park.
• 32:02
  I
• 32:02
  know
• 32:03
  a
• 32:03
  huge
• 32:03
  number
• 32:03
  of
• 32:04
  parts
• 32:04
  where
• 32:04
  they
• 32:04
  utilize
• 32:05
  the
• 32:05
  local
• 32:05
  resources.
• 32:06
  So
• 32:06
  some
• 32:07
  are
• 32:07
  on
• 32:07
  trails
• 32:08
  and
• 32:08
  you're
• 32:09
  saying
• 32:09
  it's
• 32:09
  just
• 32:09
  a
• 32:09
  trail.
• 32:11
  Invest
• 32:11
  money
• 32:11
  in
• 32:11
  the
• 32:12
  trail,
• 32:12
  work
• 32:12
  with
• 32:12
  the
• 32:12
  welcome
• 32:12
  community
• 32:13
  to
• 32:13
  improve
• 32:14
  the
• 32:14
  trail,
• 32:14
  have
• 32:15
  running
• 32:15
  races
• 32:15
  and
• 32:15
  bike
• 32:16
  races
• 32:16
  on
• 32:16
  that
• 32:16
  trail.
• 32:17
  Use
• 32:17
  the
• 32:18
  resources
• 32:18
  that
• 32:18
  are
• 32:18
  around
• 32:19
  you.
• 32:19
  And
• 32:19
  so
• 32:20
  what
• 32:20
  owners
• 32:21
  can
• 32:21
  do
• 32:21
  here's
• 32:22
  some
• 32:22
  tips
• 32:22
  to,
• 32:23
  to
• 32:23
  Randy's
• 32:23
  point
• 32:23
  of
• 32:23
  view
• 32:24
  or
• 32:24
  his
• 32:25
  point.
• 32:25
  If
• 32:25
  you're
• 32:26
  gonna
• 32:26
  put
• 32:26
  hedges
• 32:26
  up,
• 32:27
  don't
• 32:27
  just
• 32:27
  have
• 32:27
  site
• 32:27
  number
• 32:28
  1,
• 32:28
  2,
• 32:28
  3,
• 32:29
  4
• 32:31
  site,
• 32:31
  Sandy
• 32:32
  and
• 32:32
  site
• 32:32
  mark,
• 32:32
  and
• 32:33
  give
• 32:33
  them
• 32:33
  names
• 32:33
  and
• 32:33
  make
• 32:34
  them
• 32:34
  unique
• 32:34
  and
• 32:34
  make
• 32:35
  it
• 32:35
  a
• 32:35
  fun
• 32:35
  experience
• 32:36
  because
• 32:36
  people
• 32:37
  want
• 32:37
  that.
• 32:37
  It's
• 32:38
  actually,
• 32:38
  we're
• 32:38
  in
• 32:38
  the
• 32:38
  process
• 32:39
  of
• 32:39
  planning
• 32:39
  a
• 32:39
  trip
• 32:40
  this
• 32:40
  June,
• 32:40
  I
• 32:40
  don't
• 32:41
  know
• 32:41
  we
• 32:41
  sold
• 32:42
  our
• 32:42
  RV.
• 32:42
  We
• 32:42
  actually
• 32:42
  don't
• 32:42
  have
• 32:43
  an
• 32:43
  RV
• 32:43
  right
• 32:43
  now.
• 32:43
  So
• 32:43
  we're
• 32:44
  about
• 32:44
  to
• 32:44
  do
• 32:44
  a
• 32:44
  trip
• 32:45
  and
• 32:45
  stay
• 32:45
  at
• 32:46
  Airbnb.
• 32:46
  When
• 32:46
  we
• 32:46
  pick
• 32:47
  the
• 32:47
  Airbnb
• 32:47
  because
• 32:47
  it
• 32:48
  was
• 32:48
  unique
• 32:48
  and
• 32:48
  it's
• 32:48
  on
• 32:49
  a
• 32:49
  lake
• 32:49
  and
• 32:49
  it's,
• 32:50
  we
• 32:50
  can
• 32:50
  go
• 32:50
  there
• 32:50
  and
• 32:50
  stay
• 32:51
  and
• 32:51
  go
• 32:51
  kayaking
• 32:52
  and
• 32:52
  do
• 32:52
  all
• 32:52
  the
• 32:52
  stuff
• 32:52
  that
• 32:52
  you
• 32:53
  can
• 32:53
  do
• 32:53
  in
• 32:53
  campgrounds
• 32:53
  and
• 32:54
  RV
• 32:54
  parks
• 32:54
  and
• 32:55
  that
• 32:55
  you
• 32:55
  should
• 32:55
  be
• 32:55
  doing
• 32:56
  to
• 32:56
  promote.
• 32:56
  There's
• 32:57
  a
• 32:57
  really
• 32:57
  good
• 32:57
  example
• 32:58
  is
• 32:58
  Marsia
• 32:59
  with
• 32:59
  her
• 32:59
  park
• 32:59
  there
• 33:00
  in
• 33:00
  North
• 33:00
  Carolina,
• 33:01
  she
• 33:01
  built
• 33:02
  that
• 33:02
  park
• 33:02
  three
• 33:02
  years
• 33:02
  ago.
• 33:03
  Let
• 33:04
  me
• 33:04
  know
• 33:04
  this
• 33:04
  last
• 33:04
  week
• 33:05
  that
• 33:05
  she
• 33:05
  is
• 33:05
  currently
• 33:06
  sold
• 33:06
  out
• 33:06
  every
• 33:06
  single
• 33:07
  weekend.
• 33:08
  Every
• 33:08
  single
• 33:08
  weekend,
• 33:09
  she's
• 33:09
  already
• 33:09
  sold
• 33:09
  out
• 33:10
  and
• 33:10
  that's
• 33:10
  because
• 33:10
  she's
• 33:11
  done
• 33:11
  just
• 33:11
  that
• 33:12
  she's
• 33:12
  made
• 33:12
  her
• 33:12
  place
• 33:13
  to
• 33:13
  destination,
• 33:14
  even
• 33:14
  though
• 33:14
  she
• 33:14
  doesn't
• 33:14
  have
• 33:15
  a
• 33:15
  water
• 33:15
  park.
• 33:15
  So
• 33:16
  park
• 33:16
  owners
• 33:16
  can
• 33:16
  do
• 33:16
  it.
• 33:16
  I
• 33:17
  think
• 33:17
  that
• 33:17
  will
• 33:17
  be
• 33:17
  the
• 33:17
  big
• 33:18
  trend.
• 33:18
  This
• 33:18
  next
• 33:19
  year
• 33:19
  is
• 33:19
  actually
• 33:19
  creating
• 33:20
  destinations.
• 33:21
  A
• 33:21
  unique
• 33:22
  destination
• 33:22
  is
• 33:22
  to
• 33:22
  Randy's
• 33:23
  point
• 33:23
  unique
• 33:23
  destiny,
• 33:23
  not
• 33:24
  just
• 33:24
  destination,
• 33:24
  but
• 33:24
  unique
• 33:25
  destinations
• 33:26
  around
• 33:26
  the
• 33:26
  parks.
• 33:27
  And
• 33:27
  that
• 33:27
  actually
• 33:28
  would
• 33:28
  go
• 33:28
  to
• 33:28
  what
• 33:28
  Toby
• 33:29
  O'Rourke
• 33:29
  mentioned
• 33:29
  a
• 33:29
  while
• 33:30
  back
• 33:30
  in
• 33:30
  an
• 33:30
  article
• 33:31
  talking
• 33:31
  about
• 33:31
  this
• 33:31
  is
• 33:32
  the
• 33:32
  time
• 33:32
  that
• 33:32
  our
• 33:32
  industry
• 33:33
  makes
• 33:33
  for
• 33:33
  break
• 33:33
  at,
• 33:34
  do
• 33:34
  we
• 33:34
  retain
• 33:35
  the
• 33:35
  people?
• 33:35
  Do
• 33:35
  we
• 33:35
  keep
• 33:35
  them
• 33:35
  coming
• 33:36
  in?
• 33:36
  I
• 33:36
  think
• 33:36
  the
• 33:37
  answer
• 33:37
  is
• 33:37
  yes.
• 33:37
  As
• 33:37
  long
• 33:38
  as
• 33:38
  we
• 33:38
  continue
• 33:38
  to
• 33:38
  do.
• 33:39
  Unique
• 33:39
  accommodations
• 33:40
  at
• 33:41
  place.
• 33:41
  That's
• 33:41
  it.
• 33:41
  We
• 33:41
  need
• 33:42
  creativity,
• 33:42
  right?
• 33:43
  We
• 33:43
  need
• 33:43
  uniqueness.
• 33:44
  And
• 33:44
  that's
• 33:45
  the
• 33:45
  benefit
• 33:45
  of
• 33:45
  I
• 33:46
  can
• 33:46
  go
• 33:46
  into
• 33:46
  a
• 33:46
  park
• 33:46
  and
• 33:47
  tell
• 33:47
  you
• 33:47
  how
• 33:47
  to
• 33:47
  market.
• 33:47
  Randy
• 33:48
  can
• 33:48
  go
• 33:48
  into
• 33:48
  a
• 33:48
  park
• 33:48
  and
• 33:49
  tell
• 33:49
  you
• 33:49
  how
• 33:49
  to,
• 33:49
  how
• 33:50
  many
• 33:50
  units
• 33:50
  and
• 33:50
  proforma
• 33:51
  and
• 33:51
  the
• 33:51
  F
• 33:51
  investment
• 33:52
  type
• 33:53
  stuff.
• 33:54
  Somebody
• 33:54
  else
• 33:54
  can
• 33:54
  go
• 33:54
  in
• 33:54
  and
• 33:55
  tell
• 33:55
  you
• 33:55
  how
• 33:55
  to
• 33:55
  develop
• 33:55
  it
• 33:55
  with
• 33:56
  correct.
• 33:56
  Angles
• 33:56
  sites,
• 33:57
  maybe
• 33:57
  Sandy
• 33:57
  does
• 33:57
  that.
• 33:58
  And
• 33:58
  then
• 33:58
  somebody
• 33:59
  else
• 33:59
  can
• 33:59
  do
• 33:59
  the
• 33:59
  design,
• 34:00
  and
• 34:00
  the
• 34:00
  landscape
• 34:00
  but
• 34:01
  you
• 34:01
  need
• 34:01
  those
• 34:01
  experts.
• 34:02
  And
• 34:02
  each
• 34:03
  of
• 34:03
  them
• 34:03
  have
• 34:03
  their
• 34:03
  own
• 34:03
  different
• 34:04
  perspective.
• 34:04
  I
• 34:04
  can't
• 34:05
  do
• 34:05
  it
• 34:05
  all.
• 34:05
  Sandy
• 34:05
  can't
• 34:06
  do
• 34:06
  it
• 34:06
  all,
• 34:06
  Randy,
• 34:06
  can't
• 34:06
  do
• 34:06
  it
• 34:06
  all.
• 34:07
  But
• 34:07
  you
• 34:07
  can
• 34:08
  like
• 34:08
  it's
• 34:08
  really
• 34:08
  just
• 34:09
  creativity.
• 34:09
  I
• 34:09
  want
• 34:09
  to
• 34:09
  share
• 34:10
  this
• 34:10
  while
• 34:10
  you're
• 34:10
  talking
• 34:11
  about
• 34:11
  it
• 34:11
  real
• 34:11
  quick.
• 34:11
  And
• 34:11
  I
• 34:11
  wasn't
• 34:12
  planning
• 34:12
  on
• 34:12
  doing
• 34:12
  this,
• 34:12
  but
• 34:12
  let
• 34:13
  me
• 34:13
  see
• 34:13
  if
• 34:13
  I
• 34:13
  can
• 34:13
  share
• 34:13
  my
• 34:13
  screen
• 34:13
  real
• 34:13
  quick.
• 34:14
  There's
• 34:14
  a
• 34:14
  super
• 34:14
  cool
• 34:15
  glamping
• 34:15
  place
• 34:15
  that
• 34:15
  we
• 34:16
  work
• 34:16
  for.
• 34:16
  That
• 34:17
  is
• 34:17
  exactly
• 34:17
  what
• 34:18
  you're
• 34:18
  talking
• 34:18
  about,
• 34:18
  mark,
• 34:18
  from
• 34:18
  a
• 34:19
  creativity
• 34:19
  standpoint.
• 34:20
  Let's
• 34:20
  see.
• 34:20
  And
• 34:20
  then
• 34:21
  one
• 34:21
  thing,
• 34:21
  Brian,
• 34:21
  no
• 34:22
  excuses.
• 34:23
  I
• 34:23
  don't
• 34:23
  have
• 34:23
  money
• 34:24
  to
• 34:24
  do
• 34:24
  that.
• 34:25
  Because
• 34:26
  it's
• 34:26
  not
• 34:26
  always
• 34:26
  about
• 34:27
  the
• 34:27
  money.
• 34:27
  It's
• 34:27
  be
• 34:28
  creative.
• 34:29
  And
• 34:29
  there
• 34:29
  was
• 34:29
  a
• 34:29
  campsite
• 34:30
  group
• 34:30
  in
• 34:30
  Italy.
• 34:30
  That's
• 34:31
  called
• 34:31
  for
• 34:31
  cancer
• 34:31
  called
• 34:32
  Koa
• 34:33
  holiday
• 34:33
  by
• 34:33
  heart.
• 34:34
  You
• 34:34
  have
• 34:34
  to
• 34:34
  do
• 34:35
  it
• 34:35
  with
• 34:35
  your
• 34:35
  heart,
• 34:35
  with
• 34:35
  laugh,
• 34:36
  be
• 34:36
  creative.
• 34:37
  And
• 34:37
  it's
• 34:37
  not
• 34:38
  always
• 34:38
  about
• 34:38
  spending
• 34:39
  a
• 34:39
  lot
• 34:39
  of
• 34:39
  money
• 34:39
  to
• 34:39
  make
• 34:40
  it
• 34:40
  special.
• 34:41
  No,
• 34:41
  cause
• 34:41
  you
• 34:41
  don't
• 34:41
  need
• 34:41
  money.
• 34:42
  And
• 34:42
  this
• 34:42
  is
• 34:42
  a
• 34:42
  perfect
• 34:42
  example
• 34:43
  of
• 34:43
  that
• 34:43
  too.
• 34:43
  This
• 34:43
  is
• 34:43
  Heidi
• 34:44
  shower.
• 34:44
  I
• 34:44
  think
• 34:44
  they're
• 34:44
  in
• 34:44
  broken
• 34:45
  bow,
• 34:45
  Oklahoma,
• 34:46
  but
• 34:46
  like
• 34:46
  this
• 34:46
  whole
• 34:47
  park
• 34:47
  is
• 34:47
  themed
• 34:47
  around
• 34:48
  her
• 34:48
  dog.
• 34:49
  And
• 34:49
  every
• 34:49
  piece
• 34:50
  of
• 34:50
  copy
• 34:50
  on
• 34:50
  her
• 34:50
  website
• 34:51
  is
• 34:51
  written
• 34:51
  from
• 34:52
  the
• 34:52
  dog's
• 34:52
  perspective.
• 34:54
  And
• 34:54
  it's
• 34:54
  fascinating.
• 34:55
  It
• 34:55
  is
• 34:56
  fascinating.
• 34:56
  The
• 34:56
  first
• 34:57
  time
• 34:57
  I
• 34:57
  saw
• 34:57
  this,
• 34:57
  I
• 34:57
  was
• 34:58
  super
• 34:58
  skeptical,
• 34:59
  but
• 34:59
  it's
• 34:59
  genius.
• 35:01
  Like
• 35:01
  it's
• 35:01
  absolutely
• 35:02
  genius.
• 35:03
  Like
• 35:03
  she
• 35:03
  like
• 35:03
  the
• 35:03
  CA
• 35:04
  it's
• 35:04
  terrible
• 35:04
  for
• 35:04
  SEO
• 35:05
  copy
• 35:05
  to
• 35:05
  be
• 35:05
  clear,
• 35:06
  but
• 35:06
  it's
• 35:06
  fantastic
• 35:07
  for
• 35:07
  user
• 35:08
  experience
• 35:09
  standpoint
• 35:10
  and
• 35:10
  so
• 35:10
  split,
• 35:11
  but
• 35:11
  that's
• 35:11
  what
• 35:11
  I'm
• 35:11
  talking
• 35:12
  about.
• 35:12
  It
• 35:12
  doesn't
• 35:12
  take
• 35:12
  that
• 35:12
  much
• 35:13
  to
• 35:14
  create
• 35:14
  those
• 35:14
  things
• 35:14
  and
• 35:15
  name
• 35:15
  of
• 35:15
  different
• 35:15
  ways.
• 35:15
  You
• 35:16
  just
• 35:16
  have
• 35:16
  to
• 35:16
  think
• 35:16
  outside
• 35:17
  the
• 35:17
  box.
• 35:17
  So
• 35:18
  well,
• 35:18
  and
• 35:19
  look
• 35:19
  what
• 35:19
  just
• 35:19
  happened,
• 35:20
  Brian,
• 35:20
  because
• 35:21
  w
• 35:21
  what
• 35:21
  just
• 35:21
  happened
• 35:21
  in
• 35:22
  the
• 35:22
  show
• 35:22
  that
• 35:22
  website
• 35:23
  got
• 35:23
  your
• 35:24
  attention,
• 35:24
  you
• 35:24
  remembered
• 35:25
  it,
• 35:25
  you
• 35:25
  mentioned
• 35:26
  it
• 35:26
  to
• 35:26
  other
• 35:26
  people.
• 35:27
  It's
• 35:27
  now
• 35:27
  been
• 35:27
  broadcast
• 35:28
  up
• 35:28
  for
• 35:28
  other
• 35:28
  people
• 35:29
  to
• 35:30
  see.
• 35:30
  So
• 35:31
  who's
• 35:31
  the
• 35:31
  genius
• 35:31
  on
• 35:32
  that
• 35:32
  one.
• 35:34
  It's
• 35:35
  therefore
• 35:35
  memorable,
• 35:36
  the
• 35:37
  first
• 35:37
  park
• 35:37
  I
• 35:37
  ever
• 35:37
  managed
• 35:38
  to
• 35:38
  the
• 35:39
  late
• 35:40
  18
• 35:40
  hundreds,
• 35:41
  sorry,
• 35:41
  I'm
• 35:41
  going
• 35:41
  to
• 35:42
  date
• 35:42
  myself.
• 35:44
  It
• 35:45
  was
• 35:45
  the
• 35:45
  Oregon
• 35:45
  trail,
• 35:46
  right?
• 35:46
  Randy.
• 35:46
  It
• 35:47
  was
• 35:47
  the
• 35:47
  Oregon
• 35:48
  trail
• 35:49
  was
• 35:50
  the
• 35:50
  first
• 35:50
  RV.
• 35:50
  The
• 35:51
  actually
• 35:51
  the
• 35:51
  first
• 35:51
  park
• 35:52
  you
• 35:52
  ever
• 35:52
  managed
• 35:52
  was
• 35:52
  in
• 35:52
  Texas.
• 35:53
  And
• 35:53
  there
• 35:53
  was
• 35:53
  this.
• 35:54
  Fabulous
• 35:54
  part,
• 35:55
  but
• 35:55
  it
• 35:55
  was
• 35:55
  just
• 35:55
  overgrown
• 35:56
  and
• 35:56
  overrun,
• 35:57
  whatnot.
• 35:57
  And
• 35:58
  long
• 35:58
  story
• 35:58
  short.
• 35:58
  When
• 35:59
  the
• 35:59
  owner
• 35:59
  got
• 36:00
  ready
• 36:00
  to
• 36:00
  buy
• 36:00
  it,
• 36:01
  the
• 36:01
  seller
• 36:01
  said
• 36:01
  I'll
• 36:01
  get
• 36:02
  all
• 36:02
  those
• 36:02
  rusty
• 36:02
  farm
• 36:03
  implements
• 36:03
  out
• 36:03
  of
• 36:03
  here.
• 36:04
  So
• 36:04
  they
• 36:04
  don't
• 36:04
  clutter
• 36:04
  things
• 36:05
  up.
• 36:05
  And
• 36:05
  I
• 36:05
  said,
• 36:05
  oh
• 36:06
  no.
• 36:06
  Every
• 36:06
  roasty
• 36:07
  implement
• 36:07
  stays.
• 36:08
  We
• 36:08
  just
• 36:09
  drug
• 36:09
  out
• 36:09
  this
• 36:09
  old
• 36:10
  roasty
• 36:10
  farm
• 36:10
  equipment
• 36:11
  through
• 36:11
  blue
• 36:11
  bonnet
• 36:12
  seeds
• 36:12
  around
• 36:12
  the
• 36:13
  base
• 36:13
  of
• 36:13
  it.
• 36:13
  You
• 36:14
  didn't
• 36:14
  make
• 36:14
  photos
• 36:14
  were
• 36:15
  taken
• 36:15
  by
• 36:15
  the
• 36:15
  rusty
• 36:16
  farm
• 36:16
  implements.
• 36:17
  It
• 36:17
  cost
• 36:17
  nothing.
• 36:18
  It
• 36:18
  was
• 36:18
  somebody
• 36:18
  else's
• 36:18
  junk,
• 36:19
  but
• 36:19
  it
• 36:19
  was
• 36:19
  a
• 36:19
  treasure
• 36:20
  because
• 36:20
  it,
• 36:20
  we
• 36:21
  call
• 36:21
  it
• 36:21
  the
• 36:21
  truly
• 36:21
  Texas
• 36:22
  RV
• 36:22
  park.
• 36:23
  And
• 36:23
  in
• 36:24
  the
• 36:24
  store,
• 36:24
  we
• 36:24
  bought
• 36:25
  souvenirs
• 36:26
  from
• 36:26
  local
• 36:26
  stores
• 36:27
  that
• 36:27
  were
• 36:27
  truly
• 36:27
  Texas.
• 36:28
  And
• 36:29
  guess
• 36:29
  what?
• 36:29
  They
• 36:29
  were
• 36:29
  all
• 36:29
  for
• 36:29
  sale
• 36:30
  too.
• 36:30
  So
• 36:30
  the
• 36:31
  decorations
• 36:31
  were
• 36:32
  for
• 36:32
  sale.
• 36:32
  So
• 36:32
  people
• 36:33
  were
• 36:33
  buying
• 36:33
  this
• 36:33
  stuff
• 36:34
  off
• 36:34
  the
• 36:34
  walls.
• 36:35
  We'd
• 36:35
  just
• 36:35
  go
• 36:35
  redecorate.
• 36:37
  It
• 36:37
  was
• 36:37
  an
• 36:37
  ancillary
• 36:38
  revenue
• 36:38
  source,
• 36:39
  but
• 36:39
  the
• 36:39
  thing
• 36:40
  that
• 36:40
  stuck
• 36:40
  was
• 36:40
  it
• 36:40
  was
• 36:41
  memorable.
• 36:41
  So
• 36:42
  somebody
• 36:42
  else's
• 36:42
  junk
• 36:43
  just
• 36:43
  became
• 36:43
  front
• 36:44
  and
• 36:44
  center
• 36:44
  photo
• 36:45
  op.
• 36:45
  So
• 36:45
  to
• 36:46
  your
• 36:46
  point,
• 36:46
  sometimes
• 36:47
  it
• 36:47
  doesn't
• 36:47
  take
• 36:48
  the
• 36:48
  deep
• 36:48
  checkbook.
• 36:49
  You
• 36:49
  just
• 36:49
  have
• 36:49
  to
• 36:49
  look
• 36:49
  at
• 36:49
  different
• 36:50
  lanes
• 36:50
  that
• 36:51
  other
• 36:51
  people
• 36:51
  may
• 36:51
  miss
• 36:52
  and
• 36:52
  figure
• 36:52
  out
• 36:52
  how
• 36:53
  do
• 36:53
  I
• 36:53
  make
• 36:53
  memorable
• 36:54
  and
• 36:54
  unique.
• 36:55
  So
• 36:55
  everybody
• 36:56
  talks
• 36:56
  about.
• 36:59
  Yeah,
• 37:00
  absolutely.
• 37:01
  Yup.
• 37:01
  A
• 37:01
  hundred
• 37:02
  percent.
• 37:02
  And
• 37:02
  so
• 37:03
  it's
• 37:03
  really
• 37:03
  interesting.
• 37:04
  I
• 37:04
  think
• 37:04
  there's
• 37:04
  a
• 37:04
  lot
• 37:05
  of
• 37:05
  creative
• 37:05
  people
• 37:05
  in
• 37:05
  this
• 37:05
  space
• 37:06
  that
• 37:06
  if
• 37:07
  they're
• 37:07
  given
• 37:07
  an
• 37:07
  opportunity
• 37:08
  to
• 37:08
  flex
• 37:08
  their
• 37:08
  muscles,
• 37:09
  whether
• 37:09
  they're
• 37:09
  owners
• 37:09
  or
• 37:10
  vendors
• 37:10
  or
• 37:10
  suppliers
• 37:11
  or
• 37:12
  consultants
• 37:12
  or
• 37:12
  associations
• 37:13
  or
• 37:13
  whoever
• 37:14
  it
• 37:14
  is
• 37:14
  that
• 37:14
  are
• 37:14
  really
• 37:14
  going
• 37:15
  to
• 37:15
  have
• 37:15
  an
• 37:15
  opportunity
• 37:15
  to
• 37:15
  here
• 37:15
  to
• 37:15
  shine
• 37:16
  in
• 37:16
  the
• 37:17
  next
• 37:17
  few
• 37:17
  years,
• 37:17
  like
• 37:17
  they
• 37:17
  never
• 37:18
  had
• 37:18
  before.
• 37:18
  So
• 37:18
  I'm
• 37:18
  excited
• 37:19
  to
• 37:19
  see
• 37:19
  it
• 37:19
  some
• 37:19
  of
• 37:19
  the
• 37:19
  different
• 37:20
  stuff
• 37:20
  people
• 37:20
  create
• 37:21
  well,
• 37:21
  and
• 37:21
  just
• 37:21
  briefly
• 37:22
  button
• 37:22
  to
• 37:22
  turn
• 37:22
  to
• 37:23
  your
• 37:23
  question.
• 37:23
  There's,
• 37:24
  I've
• 37:24
  never
• 37:24
  seen
• 37:25
  a
• 37:25
  time
• 37:25
  where
• 37:25
  there
• 37:25
  were
• 37:25
  more
• 37:26
  owners,
• 37:27
  potential
• 37:27
  owners
• 37:27
  being
• 37:28
  more
• 37:28
  creative
• 37:29
  about
• 37:29
  thinking
• 37:30
  outside
• 37:31
  the
• 37:31
  box
• 37:31
  as
• 37:31
  it
• 37:31
  were,
• 37:32
  and
• 37:32
  being
• 37:32
  very
• 37:33
  innovative
• 37:33
  and
• 37:34
  not
• 37:34
  just
• 37:34
  doing
• 37:34
  the
• 37:34
  commoditization
• 37:36
  of
• 37:36
  an
• 37:36
  outdoor
• 37:36
  hospitality
• 37:37
  venue,
• 37:38
  but
• 37:38
  thinking
• 37:39
  how
• 37:39
  do
• 37:40
  I
• 37:40
  do
• 37:40
  this
• 37:40
  different
• 37:41
  than
• 37:41
  make
• 37:41
  a
• 37:41
  mark?
• 37:41
  And
• 37:42
  that
• 37:42
  to
• 37:42
  me
• 37:42
  is
• 37:43
  one
• 37:43
  of
• 37:43
  the
• 37:43
  greatest
• 37:43
  things
• 37:44
  about
• 37:44
  this
• 37:44
  period
• 37:44
  of
• 37:45
  time
• 37:45
  of
• 37:45
  the
• 37:45
  industry.
• 37:46
  The
• 37:46
  creativity
• 37:46
  out
• 37:47
  there
• 37:47
  is
• 37:47
  really
• 37:48
  epic.
• 37:50
  Yeah.
• 37:50
  Yeah.
• 37:52
  And
• 37:52
  Randy,
• 37:52
  I've
• 37:53
  seen,
• 37:53
  I've
• 37:53
  run
• 37:53
  into
• 37:54
  now
• 37:54
  a
• 37:54
  few
• 37:55
  there's
• 37:55
  smaller
• 37:56
  capital
• 37:56
  groups
• 37:56
  that
• 37:56
  have
• 37:57
  just
• 37:57
  recently
• 37:57
  got
• 37:57
  in
• 37:58
  and
• 37:58
  started
• 37:58
  buying
• 37:58
  parks.
• 37:59
  So
• 37:59
  one
• 37:59
  of
• 37:59
  them
• 37:59
  owns
• 37:59
  six,
• 38:00
  another
• 38:00
  one
• 38:00
  owns
• 38:00
  10,
• 38:01
  and
• 38:02
  it
• 38:02
  sounds,
• 38:02
  it's
• 38:02
  a
• 38:02
  lot,
• 38:03
  right?
• 38:03
  It's
• 38:03
  a
• 38:03
  lot
• 38:03
  of
• 38:03
  parks
• 38:04
  that
• 38:04
  they
• 38:04
  own.
• 38:04
  That's
• 38:05
  in
• 38:05
  the
• 38:05
  last
• 38:05
  year
• 38:05
  and
• 38:05
  a
• 38:05
  half,
• 38:06
  two
• 38:06
  years
• 38:06
  they've
• 38:06
  acquired
• 38:07
  those
• 38:07
  parks.
• 38:07
  But
• 38:07
  what's
• 38:07
  interesting
• 38:08
  about
• 38:08
  it
• 38:08
  is
• 38:08
  that
• 38:09
  the
• 38:09
  management
• 38:09
  site,
• 38:10
  the
• 38:11
  folks
• 38:11
  running
• 38:11
  those
• 38:12
  companies
• 38:12
  are
• 38:13
  actually
• 38:13
  wanting
• 38:13
  to
• 38:13
  do
• 38:13
  that
• 38:14
  too.
• 38:14
  They
• 38:14
  want
• 38:14
  to
• 38:14
  be
• 38:14
  innovative,
• 38:15
  unique
• 38:15
  with
• 38:16
  those
• 38:16
  destinations.
• 38:16
  So
• 38:17
  that's
• 38:17
  a
• 38:17
  good
• 38:17
  thing.
• 38:18
  Obviously,
• 38:18
  one
• 38:18
  of
• 38:19
  the
• 38:19
  fears,
• 38:19
  if
• 38:19
  you
• 38:19
  go
• 38:20
  back
• 38:20
  a
• 38:20
  few
• 38:20
  years,
• 38:20
  one
• 38:20
  of
• 38:20
  the
• 38:20
  fears
• 38:21
  about,
• 38:21
  corporations
• 38:22
  buying
• 38:22
  up
• 38:22
  properties
• 38:23
  is
• 38:23
  that
• 38:23
  they
• 38:23
  would
• 38:23
  become,
• 38:24
  hotels
• 38:24
  and
• 38:24
  they
• 38:24
  would
• 38:25
  all
• 38:25
  look
• 38:25
  the
• 38:25
  same
• 38:25
  and
• 38:26
  you're
• 38:26
  not
• 38:26
  seeing
• 38:26
  that.
• 38:27
  And
• 38:27
  I
• 38:27
  think
• 38:27
  that's
• 38:27
  because
• 38:28
  the
• 38:28
  smart
• 38:28
  operators,
• 38:29
  even
• 38:30
  on
• 38:30
  the
• 38:30
  investment
• 38:30
  side
• 38:31
  are
• 38:31
  seeing
• 38:31
  that
• 38:31
  they
• 38:31
  can't
• 38:32
  do
• 38:32
  that.
• 38:32
  They
• 38:32
  need
• 38:32
  to
• 38:32
  be
• 38:32
  unique
• 38:33
  with
• 38:33
  their
• 38:33
  locations.
• 38:34
  And
• 38:34
  that's
• 38:34
  a
• 38:34
  good
• 38:35
  thing
• 38:35
  that,
• 38:35
  that
• 38:35
  keeps
• 38:35
  the
• 38:35
  character
• 38:36
  of
• 38:36
  our.
• 38:37
  Absolutely.
• 38:39
  Absolutely.
• 38:41
  Sandy,
• 38:41
  where
• 38:41
  are
• 38:41
  you
• 38:41
  at?
• 38:42
  Is
• 38:42
  that
• 38:42
  really
• 38:42
  a
• 38:42
  good
• 38:43
  waterpark?
• 38:43
  I
• 38:43
  feel
• 38:43
  like
• 38:44
  the
• 38:44
  March
• 38:44
  said
• 38:44
  people
• 38:45
  would
• 38:45
  always
• 38:45
  go
• 38:45
  to
• 38:45
  waterparks,
• 38:46
  but
• 38:47
  like
• 38:47
  I've
• 38:47
  seen
• 38:47
  some
• 38:47
  dangerous
• 38:48
  sketchy
• 38:48
  waterparks
• 38:49
  in
• 38:49
  some
• 38:50
  places.
• 38:51
  So
• 38:51
  that
• 38:51
  does
• 38:52
  look
• 38:52
  nice.
• 38:52
  That's
• 38:53
  just
• 38:53
  the
• 38:53
  kid's
• 38:53
  splash
• 38:54
  pad
• 38:54
  back
• 38:54
  there.
• 38:55
  There
• 38:55
  are
• 38:55
  two
• 38:55
  other
• 38:56
  swimming
• 38:56
  poles
• 38:57
  here,
• 38:57
  so
• 38:57
  it's
• 38:58
  a
• 38:58
  really
• 38:58
  nice
• 38:59
  park.
• 38:59
  It's
• 38:59
  a
• 39:00
  absolutely,
• 39:01
  it's
• 39:01
  a
• 39:01
  destination
• 39:02
  resort
• 39:03
  park.
• 39:04
  And
• 39:04
  so
• 39:05
  it
• 39:05
  is
• 39:05
  all
• 39:05
  in
• 39:06
  and
• 39:07
  you
• 39:07
  would
• 39:07
  not
• 39:07
  have
• 39:08
  known
• 39:08
  there
• 39:08
  was
• 39:08
  any
• 39:08
  inflation
• 39:09
  going
• 39:09
  on
• 39:10
  here
• 39:10
  this
• 39:10
  past
• 39:10
  week.
• 39:11
  So
• 39:12
  my
• 39:13
  people
• 39:13
  were
• 39:13
  spending
• 39:14
  money
• 39:14
  and
• 39:15
  visiting
• 39:15
  the
• 39:15
  bars
• 39:16
  and
• 39:16
  going
• 39:16
  to
• 39:16
  the
• 39:16
  restaurants,
• 39:17
  all
• 39:17
  that
• 39:17
  around
• 39:18
  property.
• 39:19
  And
• 39:19
  so
• 39:19
  it
• 39:19
  was
• 39:20
  a
• 39:20
  very
• 39:20
  good
• 39:21
  weekend
• 39:22
  and
• 39:22
  everybody
• 39:22
  had
• 39:23
  a
• 39:23
  very
• 39:23
  good
• 39:23
  time.
• 39:23
  So
• 39:24
  I've
• 39:25
  noticed
• 39:25
  every
• 39:25
  time
• 39:25
  we
• 39:25
  talked
• 39:26
  to
• 39:26
  you,
• 39:26
  Sandy,
• 39:26
  you're
• 39:26
  always
• 39:26
  at
• 39:27
  those
• 39:27
  big,
• 39:27
  huge
• 39:28
  luxury
• 39:28
  resorts.
• 39:29
  Do
• 39:29
  you
• 39:29
  ever
• 39:29
  camp
• 39:30
  at
• 39:30
  small
• 39:30
  parks?
• 39:31
  I
• 39:31
  do
• 39:31
  all
• 39:32
  the
• 39:32
  time.
• 39:32
  In
• 39:32
  fact,
• 39:32
  my
• 39:33
  favorite
• 39:33
  parts
• 39:33
  are
• 39:34
  the
• 39:34
  ones
• 39:34
  where
• 39:34
  there's
• 39:34
  no
• 39:35
  concrete
• 39:35
  whatsoever.
• 39:36
  I
• 39:37
  love
• 39:37
  just
• 39:37
  the
• 39:38
  grass
• 39:38
  pad
• 39:39
  and
• 39:40
  just
• 39:40
  the
• 39:40
  trees
• 39:41
  and
• 39:41
  a
• 39:41
  fire
• 39:41
  on
• 39:42
  the
• 39:42
  ground.
• 39:43
  But
• 39:43
  that's
• 39:44
  not,
• 39:44
  who's
• 39:44
  hiring
• 39:44
  me
• 39:45
  to
• 39:45
  come
• 39:45
  help
• 39:45
  them
• 39:45
  right
• 39:46
  now.
• 39:46
  To
• 39:46
  be
• 39:46
  fair,
• 39:46
  they
• 39:47
  probably
• 39:47
  don't
• 39:47
  have
• 39:47
  enough
• 39:47
  internet
• 39:48
  for
• 39:48
  you
• 39:48
  to
• 39:48
  do
• 39:48
  the
• 39:48
  show
• 39:49
  from
• 39:49
  there.
• 39:49
  So
• 39:49
  that's
• 39:49
  probably
• 39:50
  why
• 39:50
  I
• 39:50
  tried
• 39:51
  to
• 39:51
  bring
• 39:51
  my
• 39:51
  own
• 39:51
  internet,
• 39:52
  but,
• 39:52
  I
• 39:52
  was
• 39:53
  going
• 39:53
  to
• 39:53
  say,
• 39:53
  this
• 39:53
  is
• 39:54
  going
• 39:54
  in
• 39:54
  a
• 39:54
  different
• 39:54
  direction,
• 39:55
  but
• 39:56
  this
• 39:56
  is
• 39:56
  part
• 39:56
  of
• 39:57
  what
• 39:57
  I
• 39:57
  do
• 39:57
  on
• 39:58
  a
• 39:58
  regular
• 39:58
  basis
• 39:58
  for
• 39:59
  my
• 39:59
  job
• 39:59
  is
• 40:00
  trying
• 40:00
  to
• 40:00
  solve
• 40:01
  industry
• 40:01
  problems.
• 40:02
  And
• 40:03
  we
• 40:03
  still
• 40:04
  do
• 40:04
  have
• 40:04
  this
• 40:04
  big
• 40:05
  issue
• 40:05
  with
• 40:05
  having
• 40:06
  only
• 40:06
  one
• 40:06
  technician
• 40:07
  for
• 40:07
  every
• 40:08
  4,000
• 40:08
  rigs
• 40:09
  that
• 40:09
  are
• 40:09
  on
• 40:09
  the
• 40:09
  road.
• 40:10
  And
• 40:10
  I
• 40:10
  believe
• 40:11
  one
• 40:11
  of
• 40:11
  the
• 40:12
  ways
• 40:12
  to
• 40:12
  solve
• 40:12
  that
• 40:13
  is
• 40:13
  through
• 40:13
  our
• 40:13
  parks.
• 40:14
  And
• 40:15
  so
• 40:15
  I
• 40:15
  think
• 40:15
  parks
• 40:16
  can
• 40:16
  be
• 40:16
  really
• 40:16
  creative,
• 40:17
  especially
• 40:18
  potentially
• 40:19
  destination
• 40:20
  parks,
• 40:20
  where
• 40:20
  they
• 40:20
  may
• 40:20
  not
• 40:21
  have
• 40:21
  another.
• 40:22
  By
• 40:23
  finding
• 40:24
  people
• 40:24
  in
• 40:24
  their
• 40:24
  communities,
• 40:25
  a
• 40:25
  young
• 40:25
  college
• 40:26
  student
• 40:26
  or
• 40:27
  a
• 40:27
  high
• 40:27
  school
• 40:27
  student,
• 40:28
  who's
• 40:28
  got
• 40:28
  a
• 40:28
  lot
• 40:28
  of
• 40:28
  aptitude.
• 40:29
  Our
• 40:30
  VTI,
• 40:30
  which
• 40:31
  is
• 40:31
  the
• 40:31
  RV
• 40:31
  technical
• 40:32
  training
• 40:32
  Institute
• 40:33
  in
• 40:33
  Elkhart
• 40:33
  is
• 40:33
  now
• 40:34
  offering
• 40:34
  online
• 40:35
  training
• 40:36
  to
• 40:36
  become
• 40:36
  a
• 40:37
  certified
• 40:37
  technician
• 40:38
  through
• 40:38
  level
• 40:39
  two.
• 40:39
  And
• 40:39
  it
• 40:39
  is
• 40:40
  drastically
• 40:41
  discounted.
• 40:43
  And
• 40:43
  so
• 40:43
  if
• 40:43
  you
• 40:43
  get
• 40:44
  someone
• 40:44
  who
• 40:45
  can
• 40:45
  get
• 40:45
  level
• 40:46
  one
• 40:46
  or
• 40:46
  level
• 40:46
  two
• 40:47
  trained,
• 40:47
  and
• 40:47
  then
• 40:48
  in
• 40:48
  your
• 40:48
  park,
• 40:48
  you
• 40:49
  market
• 40:49
  yourself
• 40:50
  and
• 40:50
  say,
• 40:50
  Hey,
• 40:51
  while
• 40:51
  you're
• 40:52
  in
• 40:52
  the
• 40:52
  area,
• 40:52
  while
• 40:53
  you're
• 40:53
  camping,
• 40:53
  you
• 40:53
  can
• 40:54
  come
• 40:54
  here
• 40:54
  and
• 40:54
  camp,
• 40:55
  we've
• 40:55
  got
• 40:56
  a
• 40:56
  technician
• 40:56
  who
• 40:57
  will,
• 40:57
  do
• 40:58
  you
• 40:58
  know
• 40:58
  any
• 40:58
  of
• 40:58
  your
• 40:59
  basic
• 40:59
  maintenance
• 41:00
  or
• 41:00
  check
• 41:00
  all
• 41:00
  your
• 41:01
  seals
• 41:01
  or
• 41:01
  do
• 41:01
  all
• 41:02
  those
• 41:02
  kinds
• 41:02
  of
• 41:02
  things?
• 41:02
  Cause
• 41:02
  campers
• 41:03
  are
• 41:03
  not
• 41:03
  being
• 41:03
  educated
• 41:04
  on
• 41:04
  what
• 41:05
  they
• 41:05
  need
• 41:05
  to
• 41:05
  do
• 41:05
  with
• 41:05
  these
• 41:06
  ribs.
• 41:06
  So
• 41:07
  80%
• 41:07
  of
• 41:08
  the
• 41:08
  failures
• 41:08
  happen
• 41:09
  because
• 41:09
  they
• 41:09
  don't
• 41:09
  know
• 41:09
  what
• 41:10
  to
• 41:10
  do.
• 41:10
  If
• 41:10
  you
• 41:10
  can
• 41:10
  go
• 41:10
  to
• 41:10
  a
• 41:11
  park
• 41:11
  and
• 41:11
  camp
• 41:11
  and
• 41:12
  either
• 41:12
  get
• 41:12
  educated
• 41:13
  or
• 41:13
  have
• 41:13
  somebody
• 41:14
  do
• 41:14
  it
• 41:14
  for
• 41:14
  you,
• 41:15
  then
• 41:16
  that
• 41:16
  can
• 41:16
  really
• 41:16
  keep
• 41:17
  campers
• 41:17
  camping.
• 41:18
  And
• 41:18
  that's
• 41:18
  what
• 41:18
  we
• 41:19
  want
• 41:19
  to
• 41:19
  do.
• 41:19
  We
• 41:19
  want
• 41:19
  to
• 41:19
  solve
• 41:20
  a
• 41:20
  lot
• 41:20
  of
• 41:20
  these
• 41:20
  problems
• 41:21
  and
• 41:22
  my
• 41:22
  hearts,
• 41:22
  my
• 41:22
  campgrounds,
• 41:23
  and
• 41:23
  I
• 41:23
  believe
• 41:24
  camp
• 41:24
  Browns
• 41:25
  can
• 41:25
  solve
• 41:25
  the
• 41:25
  problems
• 41:26
  as
• 41:26
  well
• 41:27
  as
• 41:27
  increase
• 41:27
  their
• 41:27
  revenue
• 41:28
  as
• 41:28
  they're
• 41:28
  doing
• 41:29
  it.
• 41:29
  So
• 41:30
  it
• 41:30
  doesn't
• 41:30
  take
• 41:31
  much
• 41:31
  just
• 41:31
  a
• 41:31
  small
• 41:32
  space
• 41:32
  where
• 41:32
  you
• 41:33
  can
• 41:33
  give
• 41:33
  a
• 41:33
  technician,
• 41:33
  a
• 41:33
  place
• 41:34
  to
• 41:34
  work.
• 41:35
  So
• 41:36
  that's
• 41:36
  one
• 41:36
  of
• 41:36
  the
• 41:36
  things
• 41:37
  when
• 41:37
  Toby
• 41:38
  was
• 41:38
  talking
• 41:38
  about
• 41:38
  in
• 41:39
  her
• 41:39
  keynote
• 41:39
  address
• 41:40
  this
• 41:40
  year,
• 41:40
  where
• 41:40
  she
• 41:40
  was
• 41:40
  talking
• 41:41
  about
• 41:41
  re-imagining
• 41:42
  your
• 41:42
  space.
• 41:43
  And
• 41:44
  one
• 41:44
  of
• 41:44
  the
• 41:44
  things
• 41:44
  that
• 41:44
  I
• 41:45
  immediately
• 41:45
  thought
• 41:46
  of
• 41:46
  was
• 41:46
  some
• 41:46
  of
• 41:46
  the
• 41:47
  spaces
• 41:47
  that
• 41:47
  I've
• 41:48
  seen
• 41:48
  at
• 41:48
  camp
• 41:48
  rounds
• 41:49
  that
• 41:49
  we
• 41:49
  could
• 41:50
  reimagine
• 41:51
  as
• 41:51
  a
• 41:51
  maintenance
• 41:52
  bay.
• 41:53
  And
• 41:53
  there's
• 41:53
  lots
• 41:54
  of
• 41:54
  ways
• 41:54
  of
• 41:54
  doing
• 41:55
  that
• 41:55
  as
• 41:55
  well
• 41:55
  with
• 41:56
  these
• 41:56
  new
• 41:56
  technicians
• 41:57
  there's
• 41:57
  mentors
• 41:58
  that
• 41:58
  send
• 41:58
  your
• 41:59
  technicians
• 41:59
  that
• 41:59
  would
• 41:59
  love
• 42:00
  to
• 42:00
  mentor
• 42:01
  these
• 42:01
  junior
• 42:02
  technicians.
• 42:03
  Everybody
• 42:03
  thinks
• 42:04
  that,
• 42:04
  oh,
• 42:04
  it's,
• 42:05
  they're
• 42:05
  going
• 42:05
  to
• 42:05
  see
• 42:05
  them
• 42:05
  as
• 42:05
  competition.
• 42:06
  They
• 42:06
  don't,
• 42:07
  they.
• 42:08
  Saying
• 42:08
  your
• 42:09
  technicians
• 42:09
  are
• 42:10
  dying
• 42:10
  to
• 42:10
  get
• 42:11
  younger
• 42:11
  people
• 42:11
  into
• 42:11
  the
• 42:12
  industry
• 42:12
  because
• 42:12
  they're
• 42:12
  just
• 42:13
  overwhelmed.
• 42:13
  They've
• 42:14
  been
• 42:14
  working
• 42:14
  three
• 42:15
  years,
• 42:15
  80
• 42:16
  hour,
• 42:16
  weeks,
• 42:17
  and
• 42:17
  no
• 42:17
  end
• 42:18
  in
• 42:18
  sight
• 42:18
  right
• 42:18
  now
• 42:19
  because
• 42:19
  of
• 42:19
  what's
• 42:19
  happened
• 42:20
  the
• 42:20
  last
• 42:20
  two
• 42:20
  years.
• 42:21
  So
• 42:21
  I
• 42:21
  always
• 42:22
  love
• 42:22
  to
• 42:22
  encourage
• 42:23
  campgrounds
• 42:23
  to
• 42:24
  be
• 42:24
  creative
• 42:24
  about
• 42:25
  some
• 42:25
  of
• 42:25
  the
• 42:25
  services,
• 42:26
  not
• 42:26
  just,
• 42:27
  re-imagining
• 42:28
  your
• 42:28
  physical
• 42:28
  space,
• 42:28
  where
• 42:29
  people
• 42:29
  are
• 42:29
  going
• 42:29
  to
• 42:29
  camp
• 42:30
  to
• 42:30
  be
• 42:30
  unique,
• 42:30
  but
• 42:31
  being
• 42:31
  unique
• 42:32
  and
• 42:32
  think
• 42:32
  about
• 42:32
  some
• 42:32
  of
• 42:32
  the
• 42:32
  services
• 42:33
  you
• 42:33
  can
• 42:33
  offer
• 42:34
  that
• 42:34
  actually
• 42:35
  solve
• 42:35
  problems
• 42:36
  in
• 42:36
  the.
• 42:36
  So
• 42:36
  I
• 42:36
  know
• 42:37
  next
• 42:37
  to
• 42:37
  nothing
• 42:37
  about
• 42:37
  this,
• 42:38
  I'll
• 42:38
  admit
• 42:38
  it
• 42:38
  right.
• 42:38
  And
• 42:38
  they're
• 42:38
  like,
• 42:39
  I'm
• 42:39
  learning
• 42:39
  more
• 42:39
  about
• 42:39
  the
• 42:39
  RV
• 42:40
  industry
• 42:40
  as
• 42:40
  we
• 42:40
  go.
• 42:40
  But
• 42:40
  my
• 42:41
  background
• 42:41
  is
• 42:41
  obviously
• 42:42
  with
• 42:42
  campgrounds
• 42:42
  for
• 42:43
  over
• 42:43
  a
• 42:43
  decade.
• 42:43
  But
• 42:43
  I
• 42:43
  have
• 42:44
  heard
• 42:44
  this
• 42:44
  common
• 42:44
  refraining,
• 42:45
  like
• 42:45
  there
• 42:45
  is
• 42:45
  a
• 42:45
  shortage
• 42:46
  of
• 42:46
  RV
• 42:46
  technicians.
• 42:47
  We
• 42:47
  need
• 42:47
  more
• 42:47
  of
• 42:48
  them.
• 42:48
  We
• 42:48
  need
• 42:48
  to
• 42:48
  put
• 42:48
  them
• 42:48
  through
• 42:48
  school.
• 42:49
  And
• 42:49
  so
• 42:49
  I'm
• 42:49
  probably
• 42:49
  not
• 42:50
  going
• 42:50
  to
• 42:50
  win
• 42:50
  any
• 42:50
  fans
• 42:50
  that
• 42:51
  are
• 42:51
  VTI,
• 42:51
  but
• 42:51
  don't
• 42:52
  discount
• 42:52
  the
• 42:52
  course.
• 42:52
  If
• 42:52
  you
• 42:53
  need
• 42:53
  texts,
• 42:53
  give
• 42:53
  it
• 42:53
  away.
• 42:54
  Stop
• 42:55
  trying
• 42:55
  to
• 42:55
  make
• 42:55
  money
• 42:55
  off
• 42:55
  of
• 42:56
  it,
• 42:56
  actually.
• 42:57
  Yeah.
• 42:58
  That's
• 42:58
  what
• 42:58
  some
• 42:59
  about
• 42:59
  what,
• 42:59
  there's
• 43:00
  some
• 43:00
  other
• 43:01
  technical
• 43:01
  training
• 43:02
  schools
• 43:02
  that
• 43:02
  are
• 43:02
  out
• 43:03
  there
• 43:03
  that
• 43:03
  have
• 43:03
  been
• 43:03
  there
• 43:03
  longer.
• 43:04
  They're
• 43:05
  quite
• 43:05
  expensive.
• 43:06
  RVT
• 43:07
  has
• 43:07
  only
• 43:07
  been
• 43:07
  around
• 43:07
  for
• 43:08
  a
• 43:08
  couple
• 43:08
  of
• 43:08
  years
• 43:09
  and
• 43:09
  they're
• 43:10
  so
• 43:10
  goal
• 43:11
  is
• 43:11
  to
• 43:11
  get
• 43:11
  people
• 43:12
  trained.
• 43:13
  And
• 43:13
  so
• 43:13
  there
• 43:13
  are
• 43:13
  sponsorships,
• 43:14
  there
• 43:15
  are
• 43:15
  grants
• 43:15
  and
• 43:15
  there
• 43:16
  are
• 43:16
  some
• 43:16
  really
• 43:16
  inexpensive.
• 43:18
  They
• 43:18
  are
• 43:18
  offering
• 43:18
  a
• 43:18
  special
• 43:19
  right
• 43:19
  now
• 43:20
  that
• 43:20
  I
• 43:20
  think
• 43:20
  for
• 43:21
  $300,
• 43:22
  you
• 43:22
  can
• 43:23
  take
• 43:23
  as
• 43:23
  many
• 43:23
  courses
• 43:24
  as
• 43:24
  you
• 43:24
  want
• 43:25
  online
• 43:25
  over
• 43:26
  the
• 43:26
  year,
• 43:26
  and
• 43:26
  you
• 43:27
  can
• 43:27
  physically
• 43:27
  go
• 43:28
  there
• 43:28
  or
• 43:28
  you
• 43:29
  can
• 43:29
  do
• 43:29
  it
• 43:29
  online
• 43:30
  either
• 43:30
  way.
• 43:31
  Now
• 43:31
  that's
• 43:31
  a
• 43:31
  deal.
• 43:32
  The
• 43:32
  next
• 43:32
  comparison
• 43:33
  to
• 43:33
  what
• 43:33
  they're
• 43:34
  offering
• 43:34
  is
• 43:34
  $16,000
• 43:36
  to
• 43:36
  get
• 43:37
  the
• 43:37
  same
• 43:37
  training.
• 43:38
  And
• 43:38
  so
• 43:39
  it's
• 43:40
  there
• 43:40
  that
• 43:41
  group
• 43:41
  they're
• 43:42
  there
• 43:42
  in
• 43:42
  Elkhart,
• 43:43
  Indiana.
• 43:43
  They
• 43:44
  are
• 43:44
  sponsored
• 43:45
  by
• 43:45
  some
• 43:45
  of
• 43:45
  the
• 43:45
  other
• 43:46
  industry
• 43:46
  people
• 43:46
  because
• 43:47
  they
• 43:47
  know
• 43:47
  we
• 43:48
  have
• 43:48
  to
• 43:48
  provide
• 43:48
  this
• 43:49
  training.
• 43:49
  But
• 43:50
  what's
• 43:50
  interesting
• 43:50
  is
• 43:51
  we
• 43:51
  are
• 43:51
  so
• 43:52
  far
• 43:52
  out
• 43:53
  of
• 43:53
  scope
• 43:53
  now
• 43:53
  that
• 43:54
  we
• 43:54
  cannot
• 43:55
  train
• 43:55
  our
• 43:55
  way.
• 43:56
  Out
• 43:57
  of
• 43:57
  this
• 43:57
  problem.
• 43:58
  So
• 43:58
  we
• 43:58
  know
• 43:59
  we
• 43:59
  have
• 43:59
  to
• 43:59
  have
• 44:00
  other
• 44:00
  solutions,
• 44:00
  so
• 44:01
  we
• 44:01
  have
• 44:01
  to
• 44:01
  educate,
• 44:02
  we
• 44:02
  have
• 44:02
  to
• 44:02
  get
• 44:03
  the
• 44:03
  campers
• 44:03
  involved.
• 44:04
  And
• 44:04
  so
• 44:04
  there,
• 44:05
  those
• 44:05
  are
• 44:05
  opportunities
• 44:06
  to
• 44:06
  even
• 44:07
  in
• 44:07
  partnering
• 44:08
  with
• 44:08
  the
• 44:08
  local
• 44:09
  tech
• 44:09
  one
• 44:09
  weekend,
• 44:09
  a
• 44:09
  month
• 44:10
  to
• 44:10
  come
• 44:10
  out
• 44:10
  and
• 44:11
  teach
• 44:11
  campers
• 44:12
  about
• 44:12
  different
• 44:12
  things
• 44:13
  they
• 44:13
  can
• 44:13
  do
• 44:14
  to
• 44:14
  prevent
• 44:15
  these
• 44:15
  things
• 44:15
  from
• 44:16
  happening
• 44:16
  to
• 44:16
  their
• 44:16
  rigs,
• 44:17
  because
• 44:17
  then
• 44:17
  you
• 44:17
  take
• 44:18
  away
• 44:18
  80%
• 44:19
  of
• 44:19
  the.
• 44:20
  Yeah,
• 44:20
  that
• 44:20
  was
• 44:20
  my
• 44:20
  second
• 44:21
  point
• 44:21
  that
• 44:21
  I
• 44:21
  didn't
• 44:22
  get
• 44:22
  to,
• 44:22
  which
• 44:22
  is
• 44:23
  fine.
• 44:23
  Cause
• 44:23
  you
• 44:23
  made
• 44:23
  a
• 44:23
  great
• 44:24
  point.
• 44:24
  I'm
• 44:24
  glad
• 44:24
  you
• 44:24
  broke
• 44:24
  in.
• 44:25
  But
• 44:25
  the
• 44:25
  second
• 44:25
  thing
• 44:25
  is
• 44:26
  RVDA
• 44:26
  up
• 44:27
  here
• 44:27
  in
• 44:27
  Alberta.
• 44:27
  They
• 44:28
  had
• 44:28
  a
• 44:28
  weekend
• 44:29
  that
• 44:29
  Cara
• 44:29
  just
• 44:29
  went
• 44:30
  to
• 44:30
  as
• 44:30
  part
• 44:30
  of
• 44:30
  her
• 44:31
  job
• 44:31
  with
• 44:31
  her
• 44:31
  family
• 44:32
  I
• 44:32
  think,
• 44:32
  and
• 44:33
  I
• 44:33
  don't
• 44:33
  know,
• 44:33
  two,
• 44:33
  three
• 44:33
  weeks
• 44:34
  ago
• 44:34
  with
• 44:34
  a,
• 44:34
  but
• 44:34
  they
• 44:34
  ha
• 44:35
  they
• 44:35
  shut
• 44:35
  down
• 44:35
  an
• 44:35
  entire
• 44:36
  campground
• 44:36
  for
• 44:37
  a
• 44:37
  weekend
• 44:37
  and
• 44:38
  they
• 44:38
  invite
• 44:38
  people
• 44:38
  to
• 44:38
  come
• 44:39
  out
• 44:39
  and
• 44:39
  camp
• 44:39
  for
• 44:40
  free.
• 44:40
  And
• 44:41
  the
• 44:41
  whole
• 44:41
  weekend
• 44:41
  is
• 44:42
  teaching
• 44:42
  them
• 44:42
  how
• 44:42
  to
• 44:42
  maintain
• 44:43
  their
• 44:43
  RV
• 44:43
  and
• 44:43
  what
• 44:44
  it
• 44:44
  does
• 44:44
  and
• 44:44
  what
• 44:44
  this
• 44:44
  way
• 44:44
  works
• 44:45
  and
• 44:45
  how
• 44:45
  it
• 44:45
  does
• 44:45
  and
• 44:45
  whatever
• 44:46
  else.
• 44:46
  And
• 44:47
  I
• 44:47
  don't
• 44:47
  know
• 44:47
  if
• 44:47
  other
• 44:47
  RVDA
• 44:48
  people
• 44:48
  do
• 44:48
  that.
• 44:48
  I
• 44:48
  don't
• 44:49
  think
• 44:49
  anybody
• 44:49
  else
• 44:49
  does
• 44:49
  in
• 44:49
  Canada
• 44:50
  cause
• 44:50
  we
• 44:50
  had
• 44:50
  a
• 44:50
  discussion
• 44:51
  about
• 44:51
  it
• 44:51
  in
• 44:51
  Ottawa.
• 44:52
  So
• 44:52
  I
• 44:52
  feel
• 44:52
  like
• 44:52
  it's
• 44:53
  a
• 44:53
  rare
• 44:53
  thing,
• 44:53
  but
• 44:53
  it's
• 44:53
  a
• 44:54
  genius
• 44:54
  idea.
• 44:55
  It
• 44:55
  is.
• 44:56
  And
• 44:56
  it's
• 44:56
  interesting.
• 44:57
  Cause
• 44:57
  when
• 44:57
  you're
• 44:57
  talking
• 44:57
  about
• 44:58
  RVDA,
• 44:59
  that's
• 44:59
  your
• 44:59
  dealer
• 44:59
  association.
• 45:01
  A
• 45:01
  lot
• 45:01
  of
• 45:01
  the
• 45:01
  money,
• 45:02
  they
• 45:02
  make
• 45:02
  us
• 45:02
  not
• 45:03
  just
• 45:03
  on
• 45:03
  selling
• 45:04
  rigs,
• 45:04
  but
• 45:04
  on
• 45:04
  maintaining
• 45:05
  them.
• 45:05
  But
• 45:06
  even
• 45:06
  they
• 45:06
  are
• 45:06
  saying
• 45:07
  we
• 45:07
  cannot
• 45:08
  meet
• 45:09
  the
• 45:09
  demand.
• 45:10
  We've
• 45:10
  got
• 45:10
  to
• 45:10
  find
• 45:11
  other
• 45:11
  solutions.
• 45:12
  And
• 45:12
  so
• 45:12
  that's
• 45:12
  why
• 45:12
  they're
• 45:13
  doing
• 45:13
  some
• 45:13
  of
• 45:13
  these
• 45:13
  things.
• 45:16
  Yeah.
• 45:17
  I
• 45:17
  dunno.
• 45:17
  I
• 45:17
  think
• 45:17
  I
• 45:17
  already
• 45:18
  have,
• 45:18
  Alberta's
• 45:18
  been
• 45:18
  doing
• 45:18
  it
• 45:18
  for
• 45:19
  quite
• 45:19
  a
• 45:19
  number
• 45:19
  of
• 45:20
  years,
• 45:20
  but
• 45:20
  you're
• 45:20
  right.
• 45:21
  Yeah.
• 45:21
  I
• 45:21
  think
• 45:21
  it's
• 45:22
  there's
• 45:22
  innovative
• 45:22
  creative
• 45:22
  solutions
• 45:23
  to
• 45:23
  everything.
• 45:23
  So
• 45:24
  again,
• 45:24
  I'm
• 45:24
  speaking
• 45:24
  from
• 45:25
  a
• 45:25
  place
• 45:25
  of
• 45:25
  ignorance
• 45:26
  with
• 45:26
  the
• 45:26
  RV
• 45:26
  industry
• 45:26
  specifically,
• 45:27
  but
• 45:27
  I
• 45:28
  have
• 45:28
  our,
• 45:28
  how
• 45:28
  does
• 45:28
  it,
• 45:29
  I
• 45:29
  know
• 45:29
  you
• 45:29
  don't
• 45:29
  have
• 45:29
  the
• 45:29
  same
• 45:30
  type
• 45:30
  of
• 45:30
  rigs,
• 45:31
  which
• 45:31
  you've
• 45:31
  mentioned
• 45:32
  several
• 45:32
  times
• 45:33
  before
• 45:33
  over
• 45:33
  there.
• 45:33
  You
• 45:33
  wish
• 45:34
  you
• 45:34
  did,
• 45:34
  but
• 45:35
  how
• 45:35
  does
• 45:35
  this
• 45:35
  kind
• 45:35
  of
• 45:35
  thing
• 45:36
  impact
• 45:37
  you
• 45:37
  guys
• 45:37
  as
• 45:37
  far
• 45:37
  as
• 45:38
  repairs
• 45:38
  and
• 45:38
  maintenance
• 45:39
  and
• 45:39
  stuff
• 45:39
  like
• 45:39
  that?
• 45:40
  Education?
• 45:41
  Probably
• 45:41
  not
• 45:42
  because
• 45:42
  our
• 45:42
  office
• 45:43
  or
• 45:43
  just
• 45:43
  the
• 45:43
  office,
• 45:44
  because
• 45:44
  your,
• 45:44
  so
• 45:45
  we
• 45:45
  don't
• 45:47
  and
• 45:48
  I
• 45:48
  really
• 45:49
  don't
• 45:49
  know,
• 45:49
  sorry.
• 45:52
  recommendations
• 45:53
  into
• 45:53
  campgrounds,
• 45:54
  but
• 45:54
  our
• 45:54
  fees
• 45:55
  and
• 45:55
  our
• 45:55
  fee
• 45:56
  and
• 45:56
  maintain
• 45:56
  and.
• 45:59
  But
• 46:00
  I
• 46:00
  could
• 46:00
  catch
• 46:00
  up
• 46:01
  on
• 46:01
  that
• 46:01
  could
• 46:01
  tell
• 46:02
  you
• 46:02
  next
• 46:02
  month,
• 46:05
  because
• 46:06
  taking
• 46:06
  a
• 46:06
  campsite
• 46:07
  and
• 46:07
  telling
• 46:07
  everybody
• 46:08
  how
• 46:08
  to
• 46:08
  maintain
• 46:08
  correctly.
• 46:10
  Perfect.
• 46:12
  And
• 46:12
  that's
• 46:12
  the
• 46:13
  thing
• 46:13
  like,
• 46:13
  we've
• 46:13
  talked
• 46:13
  about
• 46:14
  even
• 46:14
  pivoting
• 46:15
  from
• 46:15
  the
• 46:15
  RV
• 46:15
  industry,
• 46:15
  just
• 46:16
  an
• 46:16
  educational
• 46:16
  standpoint,
• 46:17
  and
• 46:17
  Randy
• 46:17
  and
• 46:17
  I
• 46:17
  have
• 46:17
  gone
• 46:18
  back
• 46:18
  and
• 46:18
  forth
• 46:18
  on
• 46:18
  this
• 46:18
  in
• 46:18
  some
• 46:19
  ways
• 46:19
  about
• 46:19
  educating
• 46:20
  owners
• 46:20
  and
• 46:20
  operators,
• 46:21
  but
• 46:21
  can
• 46:21
  pursue
• 46:21
  Josh
• 46:22
  penny
• 46:22
  up
• 46:22
  in
• 46:22
  BC
• 46:23
  has
• 46:23
  this
• 46:23
  amazing
• 46:24
  program
• 46:24
  called
• 46:24
  campers
• 46:25
  code
• 46:25
  that
• 46:25
  he
• 46:25
  put
• 46:25
  together
• 46:26
  that
• 46:26
  teaches
• 46:26
  etiquette.
• 46:27
  I
• 46:27
  know
• 46:27
  mark,
• 46:27
  you've
• 46:27
  got
• 46:27
  a
• 46:28
  flyer
• 46:28
  on
• 46:28
  your
• 46:29
  website.
• 46:29
  I
• 46:29
  think
• 46:30
  that
• 46:30
  people
• 46:30
  can
• 46:30
  download
• 46:30
  and
• 46:31
  kind
• 46:31
  of
• 46:31
  white
• 46:31
  label
• 46:32
  and
• 46:32
  template
• 46:32
  to
• 46:32
  their
• 46:33
  campground
• 46:33
  and
• 46:33
  put
• 46:33
  around
• 46:34
  their
• 46:34
  parks.
• 46:35
  But
• 46:35
  it's
• 46:35
  how
• 46:35
  do
• 46:35
  I
• 46:35
  set
• 46:35
  up
• 46:36
  a
• 46:36
  tent
• 46:36
  and
• 46:36
  how
• 46:36
  do
• 46:36
  I
• 46:36
  put
• 46:36
  up
• 46:37
  my
• 46:37
  fire
• 46:37
  and
• 46:37
  how
• 46:37
  do
• 46:37
  I
• 46:37
  take
• 46:38
  care
• 46:38
  of
• 46:38
  my
• 46:38
  rig?
• 46:38
  And
• 46:38
  there's
• 46:39
  dozens
• 46:39
  and
• 46:39
  dozens
• 46:40
  of
• 46:40
  things
• 46:40
  that
• 46:40
  can
• 46:41
  lead
• 46:41
  to
• 46:41
  happier
• 46:41
  campers,
• 46:42
  less
• 46:42
  maintenance.
• 46:43
  And
• 46:43
  it's
• 46:43
  a
• 46:43
  team
• 46:44
  effort
• 46:45
  and
• 46:45
  we
• 46:45
  need
• 46:45
  everybody
• 46:46
  to
• 46:46
  do
• 46:46
  it,
• 46:46
  not
• 46:46
  just
• 46:46
  the
• 46:47
  RV
• 46:47
  industry
• 46:47
  or
• 46:47
  just
• 46:48
  campground
• 46:48
  owners
• 46:48
  are
• 46:48
  just
• 46:49
  consultants
• 46:49
  like
• 46:49
  Sandy.
• 46:50
  It's
• 46:52
  the
• 46:52
  campers
• 46:52
  etiquette
• 46:53
  guide.
• 46:53
  You
• 46:53
  mentioned
• 46:54
  that
• 46:54
  and
• 46:54
  it's
• 46:54
  funny,
• 46:54
  cause
• 46:55
  I
• 46:55
  was
• 46:55
  gonna
• 46:55
  bring
• 46:55
  that
• 46:55
  up
• 46:55
  after
• 46:55
  Sandy
• 46:56
  man.
• 46:57
  All
• 46:57
  of
• 46:57
  a
• 46:57
  sudden,
• 46:57
  the
• 46:57
  last
• 46:57
  two
• 46:58
  weeks,
• 46:58
  like
• 46:58
  that
• 46:58
  thing
• 46:58
  is
• 46:59
  just
• 46:59
  blown
• 46:59
  up.
• 47:00
  It's
• 47:00
  been
• 47:00
  very
• 47:00
  weird.
• 47:00
  We're
• 47:01
  actually
• 47:01
  getting
• 47:01
  people
• 47:01
  directly
• 47:02
  reaching
• 47:02
  out
• 47:02
  to
• 47:02
  us
• 47:03
  for
• 47:03
  it.
• 47:03
  Just
• 47:03
  had
• 47:04
  an
• 47:04
  email
• 47:04
  this
• 47:04
  morning
• 47:04
  from
• 47:04
  somebody
• 47:05
  who
• 47:05
  found
• 47:05
  it
• 47:05
  online
• 47:06
  and
• 47:06
  was
• 47:06
  just
• 47:06
  blown
• 47:06
  away
• 47:07
  by
• 47:07
  that
• 47:07
  information.
• 47:08
  And
• 47:08
  it's
• 47:08
  available
• 47:08
  for
• 47:09
  free,
• 47:09
  it's
• 47:09
  a
• 47:09
  campers
• 47:10
  etiquette
• 47:10
  guide.
• 47:10
  If
• 47:11
  you
• 47:11
  run
• 47:11
  a
• 47:11
  campground,
• 47:11
  you
• 47:12
  can
• 47:12
  download
• 47:12
  it,
• 47:12
  put
• 47:12
  your
• 47:12
  logo
• 47:13
  on
• 47:13
  it,
• 47:13
  and
• 47:14
  it's
• 47:14
  designed
• 47:14
  for
• 47:15
  first
• 47:15
  time
• 47:15
  campers,
• 47:16
  give
• 47:16
  them
• 47:16
  tips
• 47:16
  on
• 47:16
  how
• 47:17
  to
• 47:17
  be
• 47:17
  good
• 47:17
  first-time
• 47:18
  campers.
• 47:19
  If
• 47:19
  you
• 47:19
  scroll
• 47:19
  down
• 47:19
  on
• 47:19
  the
• 47:19
  homepage
• 47:20
  as
• 47:20
  a
• 47:20
  resources
• 47:21
  and
• 47:21
  links,
• 47:21
  click
• 47:21
  on
• 47:21
  that
• 47:22
  and
• 47:22
  you'll
• 47:22
  see
• 47:22
  it
• 47:22
  there,
• 47:23
  you
• 47:23
  can
• 47:23
  click
• 47:23
  on
• 47:23
  it
• 47:23
  and
• 47:24
  download
• 47:24
  it
• 47:24
  for
• 47:24
  the
• 47:24
  PDF.
• 47:25
  What
• 47:25
  I
• 47:25
  was
• 47:25
  going
• 47:26
  to
• 47:26
  say
• 47:26
  also
• 47:26
  on
• 47:26
  this
• 47:26
  Sandy
• 47:27
  in
• 47:27
  regard
• 47:27
  to
• 47:28
  the
• 47:28
  RV
• 47:28
  maintenance,
• 47:29
  there's
• 47:29
  also
• 47:29
  another
• 47:29
  big
• 47:30
  shift
• 47:30
  going
• 47:30
  on
• 47:30
  right
• 47:31
  now,
• 47:31
  and
• 47:31
  it's
• 47:31
  been
• 47:31
  going
• 47:31
  on
• 47:31
  for
• 47:32
  a
• 47:32
  while,
• 47:32
  but
• 47:32
  I'm
• 47:32
  actually
• 47:32
  seeing,
• 47:33
  it's
• 47:33
  take
• 47:33
  momentum.
• 47:34
  Now,
• 47:34
  there
• 47:34
  are
• 47:35
  people
• 47:35
  that
• 47:35
  are
• 47:35
  younger,
• 47:36
  that
• 47:37
  are
• 47:37
  now
• 47:37
  going
• 47:37
  full
• 47:38
  time
• 47:38
  because
• 47:38
  they
• 47:38
  can
• 47:39
  and
• 47:39
  the
• 47:39
  big
• 47:39
  news
• 47:40
  this
• 47:40
  week
• 47:40
  it
• 47:40
  has
• 47:41
  been
• 47:41
  the
• 47:41
  release
• 47:42
  of
• 47:42
  Starlink
• 47:42
  for
• 47:43
  RVs.
• 47:44
  That
• 47:44
  is,
• 47:44
  to
• 47:44
  most
• 47:45
  people
• 47:45
  who
• 47:45
  have
• 47:45
  a
• 47:46
  wired
• 47:46
  connection
• 47:47
  or.
• 47:48
  Wifi
• 47:48
  and
• 47:48
  the
• 47:48
  parks,
• 47:49
  they
• 47:49
  don't
• 47:49
  see
• 47:49
  it.
• 47:50
  Trust
• 47:50
  me.
• 47:50
  Starlink
• 47:51
  is
• 47:51
  the
• 47:51
  law.
• 47:51
  If
• 47:51
  you
• 47:52
  are
• 47:52
  an
• 47:52
  influencer
• 47:53
  in
• 47:53
  the
• 47:53
  RV
• 47:54
  industry,
• 47:54
  all
• 47:55
  you
• 47:55
  have
• 47:55
  to
• 47:55
  do
• 47:55
  is
• 47:55
  a
• 47:55
  YouTube
• 47:56
  video
• 47:56
  about
• 47:56
  Starlink
• 47:57
  and
• 47:57
  you'll
• 47:57
  have
• 47:57
  70,000
• 47:58
  views.
• 47:58
  It's
• 47:58
  off
• 47:59
  the
• 47:59
  charts
• 47:59
  popular
• 48:00
  with
• 48:00
  our
• 48:00
  beers.
• 48:01
  That's
• 48:01
  the
• 48:01
  topic
• 48:01
  next
• 48:02
  week.
• 48:02
  Sorry
• 48:02
  to
• 48:02
  continue
• 48:02
  on.
• 48:04
  So
• 48:05
  it
• 48:05
  is
• 48:05
  been
• 48:05
  very
• 48:06
  hot
• 48:06
  and
• 48:06
  Starlink
• 48:07
  announced
• 48:07
  a
• 48:07
  new
• 48:07
  plan
• 48:08
  for
• 48:08
  our
• 48:08
  viewers
• 48:08
  and
• 48:09
  the
• 48:09
  big
• 48:09
  news
• 48:09
  there
• 48:10
  is
• 48:10
  if
• 48:10
  you
• 48:10
  connect
• 48:11
  people
• 48:11
  on
• 48:12
  the
• 48:12
  road,
• 48:12
  our
• 48:12
  industry
• 48:13
  is
• 48:13
  just
• 48:13
  going
• 48:14
  to
• 48:14
  continue
• 48:14
  to
• 48:14
  blow
• 48:15
  up
• 48:15
  because
• 48:15
  if
• 48:16
  I
• 48:16
  can
• 48:16
  work
• 48:16
  virtually
• 48:17
  and
• 48:17
  have
• 48:17
  a
• 48:17
  high
• 48:17
  speed
• 48:18
  internet,
• 48:18
  I'm
• 48:19
  there
• 48:19
  all
• 48:19
  day
• 48:19
  long.
• 48:19
  And
• 48:20
  so
• 48:20
  that
• 48:20
  was
• 48:20
  big
• 48:20
  news
• 48:21
  this
• 48:21
  week.
• 48:21
  And
• 48:21
  we'll
• 48:21
  see
• 48:21
  that
• 48:22
  over
• 48:22
  time,
• 48:22
  in
• 48:23
  addition
• 48:23
  to
• 48:23
  what
• 48:23
  Sandy
• 48:24
  is
• 48:24
  saying,
• 48:25
  the
• 48:25
  RV
• 48:25
  maintenance
• 48:26
  issue.
• 48:26
  I
• 48:26
  actually
• 48:27
  have
• 48:27
  a
• 48:27
  question
• 48:27
  for
• 48:27
  you,
• 48:28
  Sandy.
• 48:28
  You
• 48:28
  mentioned
• 48:28
  that
• 48:28
  we're
• 48:29
  we're
• 48:29
  across
• 48:30
  the
• 48:30
  Rubicon
• 48:30
  or
• 48:31
  whatever.
• 48:31
  We
• 48:31
  can't
• 48:31
  go
• 48:31
  back.
• 48:32
  We
• 48:32
  can't
• 48:32
  fix
• 48:32
  this.
• 48:33
  Can
• 48:33
  you
• 48:33
  go
• 48:33
  deeper?
• 48:33
  I'm
• 48:34
  I'm
• 48:34
  misunderstanding
• 48:35
  what
• 48:35
  you're
• 48:35
  saying
• 48:35
  there.
• 48:35
  What
• 48:35
  do
• 48:35
  you
• 48:35
  mean?
• 48:36
  Is
• 48:36
  there
• 48:36
  no
• 48:36
  way
• 48:36
  to
• 48:36
  get
• 48:37
  enough
• 48:37
  technicians
• 48:37
  now?
• 48:38
  And
• 48:38
  so
• 48:38
  we,
• 48:38
  as
• 48:38
  an
• 48:38
  industry
• 48:39
  need
• 48:39
  to
• 48:39
  figure
• 48:39
  out
• 48:39
  how
• 48:39
  to
• 48:39
  get
• 48:39
  people
• 48:40
  to
• 48:40
  do
• 48:40
  it
• 48:40
  themselves.
• 48:40
  Yeah.
• 48:41
  So
• 48:41
  the
• 48:41
  group
• 48:42
  that
• 48:42
  I
• 48:42
  was
• 48:42
  working
• 48:42
  with.
• 48:43
  Some
• 48:43
  very
• 48:44
  smart
• 48:44
  people
• 48:44
  do
• 48:45
  a
• 48:45
  steady.
• 48:45
  And
• 48:46
  basically
• 48:46
  what
• 48:47
  they
• 48:47
  found
• 48:47
  was
• 48:48
  if
• 48:48
  the
• 48:48
  rate
• 48:49
  of
• 48:49
  selling
• 48:49
  new
• 48:50
  rigs,
• 48:50
  even
• 48:51
  if
• 48:51
  it
• 48:51
  just
• 48:51
  moderated
• 48:52
  some,
• 48:52
  but
• 48:52
  it
• 48:52
  kept
• 48:52
  going.
• 48:53
  We
• 48:54
  are
• 48:54
  not
• 48:54
  in
• 48:54
  a
• 48:54
  position
• 48:55
  where
• 48:55
  we
• 48:55
  can
• 48:55
  train
• 48:56
  our
• 48:57
  way
• 48:57
  out
• 48:58
  of
• 48:58
  this
• 48:58
  situation
• 48:59
  just
• 48:59
  by
• 48:59
  trying
• 49:00
  to
• 49:01
  recruit
• 49:01
  new
• 49:01
  technicians
• 49:02
  into
• 49:02
  the
• 49:03
  industry,
• 49:03
  because
• 49:04
  you've
• 49:04
  got
• 49:04
  a
• 49:04
  lot
• 49:05
  of
• 49:05
  older
• 49:05
  technicians
• 49:06
  who
• 49:06
  are
• 49:06
  retiring.
• 49:07
  There's
• 49:07
  a
• 49:07
  lot
• 49:08
  of
• 49:08
  things
• 49:08
  that
• 49:08
  went
• 49:08
  into
• 49:08
  that.
• 49:09
  So
• 49:09
  what
• 49:10
  we
• 49:10
  have
• 49:10
  to
• 49:11
  do
• 49:11
  to
• 49:11
  solve
• 49:11
  it
• 49:11
  is
• 49:11
  one
• 49:12
  begin
• 49:12
  to
• 49:12
  educate
• 49:13
  the
• 49:13
  new
• 49:13
  consumer.
• 49:14
  And
• 49:14
  as
• 49:15
  we
• 49:15
  educate
• 49:15
  them,
• 49:16
  we
• 49:16
  help
• 49:16
  to
• 49:16
  prevent
• 49:17
  those
• 49:17
  80%
• 49:18
  of
• 49:18
  failures,
• 49:18
  which
• 49:18
  reduces
• 49:19
  the
• 49:19
  calls.
• 49:20
  Then
• 49:20
  we
• 49:20
  have
• 49:21
  to
• 49:21
  be
• 49:21
  creative
• 49:21
  and
• 49:22
  do
• 49:22
  some
• 49:22
  other
• 49:22
  things
• 49:23
  that
• 49:23
  we
• 49:23
  are,
• 49:23
  we
• 49:24
  can
• 49:24
  do
• 49:24
  to
• 49:24
  help.
• 49:25
  After
• 49:25
  it's
• 49:25
  already
• 49:26
  happened,
• 49:26
  if
• 49:26
  we
• 49:26
  didn't
• 49:27
  prevent
• 49:27
  it
• 49:27
  after
• 49:28
  it's
• 49:28
  already
• 49:28
  happened,
• 49:28
  how
• 49:29
  do
• 49:29
  we
• 49:29
  reduce
• 49:30
  the
• 49:30
  S
• 49:31
  the
• 49:31
  small
• 49:32
  inconsequential
• 49:33
  calls
• 49:33
  to
• 49:33
  our
• 49:33
  senior
• 49:34
  team?
• 49:34
  And
• 49:34
  so
• 49:35
  we
• 49:35
  work
• 49:35
  towards
• 49:35
  that.
• 49:36
  And
• 49:36
  then
• 49:36
  the
• 49:36
  last
• 49:37
  thing
• 49:37
  is,
• 49:37
  again,
• 49:38
  recruiting
• 49:38
  more
• 49:38
  people
• 49:39
  into
• 49:39
  the
• 49:39
  industry.
• 49:40
  And
• 49:40
  then
• 49:41
  there's
• 49:41
  a
• 49:41
  nother
• 49:42
  fourth
• 49:42
  piece
• 49:42
  of
• 49:42
  that,
• 49:43
  which
• 49:43
  is
• 49:44
  with
• 49:44
  so
• 49:44
  many
• 49:45
  people
• 49:45
  being
• 49:45
  mobile.
• 49:46
  If
• 49:46
  you
• 49:46
  break
• 49:47
  down
• 49:47
  and
• 49:48
  it's
• 49:48
  not
• 49:48
  something
• 49:48
  that's
• 49:48
  going
• 49:49
  to
• 49:49
  keep
• 49:49
  you
• 49:49
  from
• 49:49
  moving,
• 49:50
  but
• 49:50
  you've
• 49:50
  got
• 49:50
  an
• 49:50
  issue
• 49:52
  that
• 49:52
  times
• 49:52
  out
• 49:52
  of
• 49:52
  10,
• 49:53
  they
• 49:53
  can't
• 49:53
  get
• 49:53
  a
• 49:53
  technician
• 49:54
  to
• 49:54
  come
• 49:54
  to
• 49:55
  where
• 49:55
  they
• 49:55
  are
• 49:56
  and
• 49:56
  get
• 49:57
  the
• 49:57
  parts
• 49:57
  to
• 49:57
  repair
• 49:58
  it
• 49:58
  before
• 49:58
  they
• 49:59
  need
• 49:59
  to
• 49:59
  leave.
• 50:00
  So
• 50:00
  we
• 50:00
  need
• 50:01
  product
• 50:02
  spread
• 50:03
  out
• 50:03
  across
• 50:03
  the
• 50:03
  country
• 50:04
  so
• 50:04
  that
• 50:04
  it's
• 50:04
  available,
• 50:05
  which
• 50:06
  again,
• 50:06
  I
• 50:06
  love
• 50:07
  the
• 50:07
  idea
• 50:07
  of
• 50:07
  partnering
• 50:08
  with
• 50:08
  my
• 50:08
  campgrounds
• 50:09
  and
• 50:09
  saying,
• 50:09
  Hey,
• 50:10
  you
• 50:10
  know
• 50:11
  that
• 50:11
  space
• 50:11
  that
• 50:11
  you
• 50:11
  used
• 50:12
  to
• 50:12
  use
• 50:12
  it,
• 50:12
  you're
• 50:12
  not
• 50:13
  using
• 50:13
  anymore.
• 50:14
  That
• 50:14
  rec
• 50:14
  room
• 50:14
  nobody
• 50:15
  uses
• 50:15
  or
• 50:16
  whatever
• 50:16
  that
• 50:16
  is.
• 50:17
  How
• 50:17
  about
• 50:17
  convert
• 50:18
  that
• 50:18
  into
• 50:19
  a
• 50:19
  space
• 50:19
  where
• 50:19
  you
• 50:20
  store
• 50:20
  parts,
• 50:21
  you
• 50:21
  get
• 50:22
  paid
• 50:22
  to
• 50:22
  store
• 50:23
  those.
• 50:24
  And
• 50:24
  then
• 50:24
  your
• 50:24
  local
• 50:25
  technicians
• 50:25
  are
• 50:25
  right
• 50:26
  there.
• 50:27
  Getting
• 50:27
  those
• 50:28
  parts
• 50:28
  from
• 50:28
  you.
• 50:29
  You
• 50:29
  make
• 50:29
  a
• 50:29
  markup
• 50:30
  on
• 50:30
  the
• 50:30
  park.
• 50:31
  It
• 50:31
  just,
• 50:31
  it
• 50:31
  so
• 50:32
  works
• 50:32
  economically
• 50:33
  for
• 50:33
  my
• 50:33
  carts,
• 50:34
  as
• 50:34
  well
• 50:34
  as
• 50:35
  working
• 50:36
  to
• 50:36
  solve
• 50:36
  these
• 50:36
  in
• 50:37
  these
• 50:37
  industry
• 50:38
  issues,
• 50:38
  because
• 50:39
  we
• 50:39
  have
• 50:39
  to
• 50:39
  keep,
• 50:39
  we
• 50:39
  want
• 50:39
  to
• 50:39
  sell
• 50:40
  more
• 50:40
  rigs.
• 50:41
  And
• 50:41
  if
• 50:41
  we
• 50:41
  keep
• 50:42
  having
• 50:42
  this
• 50:42
  negative
• 50:43
  impact
• 50:43
  because
• 50:44
  people
• 50:44
  can't
• 50:44
  get
• 50:44
  service.
• 50:45
  It's
• 50:45
  funny,
• 50:45
  the
• 50:46
  CEO
• 50:46
  of
• 50:47
  a
• 50:47
  company
• 50:47
  that's
• 50:47
  in
• 50:48
  the
• 50:48
  RV
• 50:48
  industry
• 50:49
  right
• 50:49
  now
• 50:50
  successful
• 50:50
  in
• 50:51
  the
• 50:51
  digital
• 50:51
  space.
• 50:52
  He
• 50:52
  bought
• 50:53
  his
• 50:53
  very
• 50:53
  first
• 50:54
  rig
• 50:54
  a
• 50:54
  year
• 50:55
  ago.
• 50:55
  He
• 50:56
  drove
• 50:56
  it
• 50:56
  home
• 50:57
  from
• 50:57
  Indiana
• 50:57
  and
• 50:58
  on
• 50:58
  the
• 50:58
  way
• 50:58
  home
• 50:59
  started
• 50:59
  having
• 50:59
  problems.
• 51:00
  He
• 51:01
  put
• 51:01
  it
• 51:01
  in
• 51:01
  the
• 51:01
  shop.
• 51:02
  It
• 51:02
  has
• 51:03
  been
• 51:03
  at
• 51:03
  the
• 51:03
  shop
• 51:04
  until
• 51:04
  last
• 51:04
  week.
• 51:05
  He
• 51:05
  planned
• 51:05
  a
• 51:05
  trip
• 51:05
  to
• 51:06
  Disney
• 51:06
  cause
• 51:06
  he
• 51:06
  was
• 51:06
  guaranteed
• 51:07
  that
• 51:07
  he
• 51:08
  was
• 51:08
  going
• 51:08
  to
• 51:08
  get
• 51:08
  his
• 51:08
  rig
• 51:08
  back.
• 51:09
  Big
• 51:10
  old
• 51:10
  class,
• 51:10
  say,
• 51:11
  into
• 51:11
  the
• 51:11
  six
• 51:12
  figure
• 51:12
  rig
• 51:12
  right
• 51:13
  goes
• 51:14
  and
• 51:14
  picks
• 51:14
  up
• 51:14
  the
• 51:15
  rig
• 51:15
  all
• 51:15
  the
• 51:15
  way
• 51:16
  home.
• 51:16
  He
• 51:16
  can't
• 51:16
  get
• 51:16
  it
• 51:17
  over
• 51:17
  50
• 51:17
  miles
• 51:18
  per
• 51:18
  hour
• 51:19
  on
• 51:19
  the
• 51:19
  highway.
• 51:20
  And
• 51:21
  so
• 51:21
  he
• 51:21
  calls
• 51:22
  and
• 51:23
  they
• 51:23
  said,
• 51:23
  oh
• 51:24
  while
• 51:24
  it
• 51:24
  was
• 51:24
  at
• 51:24
  Freightliner,
• 51:25
  we
• 51:25
  think
• 51:26
  then
• 51:26
  damaged
• 51:26
  something
• 51:28
  total
• 51:29
  gas.
• 51:29
  It
• 51:30
  didn't
• 51:30
  really
• 51:30
  happen,
• 51:31
  but
• 51:31
  he
• 51:31
  took
• 51:31
  it
• 51:31
  back
• 51:32
  again.
• 51:33
  And
• 51:34
  now
• 51:35
  he's
• 51:35
  without
• 51:35
  a
• 51:35
  rig.
• 51:36
  I
• 51:36
  He's
• 51:36
  literally
• 51:36
  bought
• 51:37
  this
• 51:37
  brand
• 51:37
  new
• 51:38
  20,
• 51:39
  22
• 51:39
  model
• 51:40
  that
• 51:41
  he
• 51:41
  bought
• 51:41
  at
• 51:41
  the
• 51:41
  end
• 51:41
  of
• 51:41
  last
• 51:42
  year
• 51:42
  and
• 51:42
  has
• 51:42
  never
• 51:42
  used
• 51:43
  it
• 51:43
  ever.
• 51:44
  And
• 51:45
  would
• 51:45
  think
• 51:45
  that's
• 51:46
  a
• 51:46
  unique
• 51:47
  story.
• 51:47
  It's
• 51:47
  not,
• 51:48
  I
• 51:48
  hear
• 51:48
  it
• 51:48
  all
• 51:49
  the
• 51:49
  time.
• 51:50
  And
• 51:50
  so
• 51:50
  we
• 51:51
  have
• 51:51
  to
• 51:51
  figure
• 51:51
  out
• 51:52
  how
• 51:52
  to
• 51:52
  fix
• 51:52
  some
• 51:52
  of
• 51:52
  these.
• 51:52
  I
• 51:53
  think
• 51:53
  what
• 51:53
  we're
• 51:53
  talking
• 51:53
  about
• 51:54
  is
• 51:54
  the
• 51:54
  solution,
• 51:54
  right?
• 51:55
  And
• 51:55
  obviously
• 51:56
  we're
• 51:56
  it's
• 51:56
  very
• 51:57
  oversimplified
• 51:58
  to
• 51:58
  be
• 51:58
  clear
• 51:58
  and
• 51:58
  I'm
• 51:58
  not
• 51:59
  in
• 51:59
  the
• 51:59
  RV
• 51:59
  industry
• 52:00
  and
• 52:00
  we're
• 52:00
  not
• 52:00
  saying
• 52:00
  it's
• 52:00
  anybody's
• 52:01
  fault,
• 52:02
  but
• 52:02
  we
• 52:02
  all
• 52:02
  need
• 52:02
  to
• 52:02
  work
• 52:03
  together
• 52:03
  from
• 52:03
  a
• 52:03
  campground
• 52:04
  perspective,
• 52:04
  from
• 52:04
  a
• 52:04
  consultant
• 52:05
  perspective,
• 52:05
  from
• 52:05
  a
• 52:06
  communicating
• 52:06
  on
• 52:06
  websites
• 52:07
  like
• 52:07
  I
• 52:07
  can
• 52:07
  do,
• 52:08
  and
• 52:08
  mark
• 52:08
  can
• 52:08
  do
• 52:08
  to
• 52:09
  I've
• 52:10
  learned
• 52:10
  the
• 52:10
  industry
• 52:10
  and
• 52:10
  going
• 52:11
  around
• 52:11
  and
• 52:11
  fixing
• 52:11
  this
• 52:11
  stuff
• 52:11
  yourself.
• 52:12
  We
• 52:12
  can
• 52:13
  fly
• 52:13
  you
• 52:13
  over
• 52:13
  here.
• 52:13
  I've
• 52:13
  are
• 52:13
  we
• 52:14
  really
• 52:14
  need
• 52:14
  help?
• 52:14
  And
• 52:14
  then
• 52:15
  John
• 52:15
  commented,
• 52:15
  John
• 52:16
  Abbott
• 52:16
  commented
• 52:16
  to
• 52:16
  you
• 52:17
  on
• 52:17
  LinkedIn
• 52:17
  and
• 52:17
  mentioned
• 52:18
  the
• 52:18
  dealers
• 52:18
  could
• 52:18
  do
• 52:18
  a
• 52:18
  much
• 52:18
  better
• 52:19
  job
• 52:19
  of
• 52:19
  presale
• 52:19
  inspections
• 52:20
  to
• 52:20
  reduce
• 52:20
  the
• 52:20
  number
• 52:21
  of
• 52:21
  maintenance
• 52:21
  issues
• 52:22
  I've
• 52:22
  had
• 52:22
  to
• 52:22
  help
• 52:22
  several
• 52:23
  folks
• 52:23
  resolve
• 52:23
  issues
• 52:24
  on
• 52:24
  rigs
• 52:24
  that
• 52:24
  they
• 52:24
  literally
• 52:24
  pulled
• 52:25
  it
• 52:25
  from
• 52:25
  a
• 52:25
  lot
• 52:25
  to
• 52:26
  our
• 52:26
  park.
• 52:27
  And
• 52:27
  again,
• 52:28
  I
• 52:28
  don't
• 52:28
  want
• 52:28
  to
• 52:28
  dive
• 52:28
  too
• 52:29
  much
• 52:29
  into
• 52:29
  this
• 52:29
  cause
• 52:29
  we're
• 52:29
  not
• 52:29
  going
• 52:30
  to
• 52:30
  say
• 52:30
  that
• 52:31
  it's
• 52:31
  somebody's
• 52:31
  fault
• 52:31
  or
• 52:32
  somebody
• 52:32
  could
• 52:32
  do
• 52:32
  better
• 52:32
  without
• 52:33
  that
• 52:33
  person
• 52:33
  being
• 52:33
  here
• 52:34
  to
• 52:34
  defend
• 52:34
  themselves.
• 52:35
  But
• 52:35
  it's
• 52:35
  the
• 52:35
  dealers,
• 52:36
  it's
• 52:36
  the
• 52:36
  manufacturers.
• 52:37
  It's
• 52:37
  again,
• 52:37
  everything
• 52:38
  we
• 52:38
  just
• 52:38
  talked
• 52:38
  about
• 52:38
  working
• 52:39
  together
• 52:39
  to
• 52:39
  reduce
• 52:40
  that
• 52:40
  stuff
• 52:40
  through
• 52:40
  education.
• 52:41
  And
• 52:41
  other
• 52:41
  means
• 52:42
  that's
• 52:42
  the
• 52:42
  answer
• 52:43
  and
• 52:43
  it
• 52:43
  really
• 52:44
  is
• 52:44
  this
• 52:44
  massive
• 52:45
  growth.
• 52:45
  How
• 52:45
  many
• 52:46
  industries
• 52:46
  have
• 52:46
  seen
• 52:47
  the
• 52:47
  kind
• 52:47
  of
• 52:47
  massive
• 52:48
  growth
• 52:48
  that
• 52:48
  the
• 52:48
  RV
• 52:49
  industry
• 52:49
  has
• 52:49
  seen
• 52:50
  in
• 52:50
  the
• 52:50
  last
• 52:50
  couple
• 52:51
  of
• 52:51
  years?
• 52:51
  They
• 52:51
  were
• 52:51
  already
• 52:52
  growing
• 52:52
  and
• 52:52
  then
• 52:53
  they
• 52:53
  exploded.
• 52:54
  And
• 52:54
  so
• 52:55
  nobody
• 52:56
  knew
• 52:56
  how
• 52:56
  to
• 52:56
  deal
• 52:57
  with
• 52:57
  all
• 52:57
  of
• 52:57
  this.
• 52:57
  We,
• 52:58
  and
• 52:58
  so
• 52:59
  I'm
• 52:59
  definitely
• 53:00
  not
• 53:00
  saying
• 53:00
  anything
• 53:01
  negative.
• 53:01
  Those
• 53:02
  things
• 53:02
  do
• 53:02
  happen
• 53:03
  but
• 53:03
  it
• 53:03
  all
• 53:03
  goes
• 53:04
  back
• 53:04
  to,
• 53:05
  we
• 53:05
  grew
• 53:05
  so
• 53:06
  fast.
• 53:06
  We
• 53:07
  didn't
• 53:07
  have
• 53:07
  a
• 53:07
  chance
• 53:08
  to
• 53:08
  grow
• 53:08
  the
• 53:08
  infrastructure,
• 53:09
  to
• 53:09
  be
• 53:09
  able
• 53:10
  to
• 53:10
  support
• 53:10
  that
• 53:10
  growth.
• 53:11
  And
• 53:11
  so
• 53:11
  now
• 53:11
  we're
• 53:11
  trying
• 53:12
  to
• 53:12
  do.
• 53:13
  And
• 53:13
  it's
• 53:13
  not
• 53:13
  just,
• 53:14
  I
• 53:15
  was
• 53:15
  going
• 53:15
  to
• 53:15
  say,
• 53:15
  it's
• 53:15
  not
• 53:15
  just
• 53:16
  growth.
• 53:16
  It's
• 53:16
  also
• 53:17
  innovation.
• 53:17
  RVs,
• 53:18
  as
• 53:19
  every
• 53:19
  year
• 53:19
  RVs
• 53:19
  get
• 53:20
  fancier,
• 53:20
  they
• 53:20
  get
• 53:21
  neater.
• 53:21
  And
• 53:22
  so
• 53:22
  in
• 53:22
  a
• 53:22
  way
• 53:22
  they're
• 53:22
  always
• 53:23
  like
• 53:23
  little
• 53:23
  experiments
• 53:24
  on
• 53:24
  wheels,
• 53:24
  right?
• 53:24
  Hey,
• 53:25
  this
• 53:25
  is
• 53:25
  something
• 53:25
  new.
• 53:25
  So
• 53:26
  you're
• 53:26
  obviously
• 53:26
  going
• 53:27
  to
• 53:27
  have
• 53:27
  breakdowns
• 53:27
  as
• 53:27
  a
• 53:28
  result
• 53:28
  of
• 53:28
  it.
• 53:28
  It's
• 53:28
  not,
• 53:28
  they're
• 53:29
  not
• 53:29
  producing
• 53:29
  the
• 53:29
  same
• 53:29
  RV
• 53:30
  this
• 53:30
  year
• 53:30
  that
• 53:30
  they
• 53:30
  were
• 53:31
  last
• 53:31
  year.
• 53:31
  And
• 53:31
  so
• 53:32
  that's
• 53:32
  going
• 53:32
  to
• 53:32
  end
• 53:32
  up
• 53:32
  leading
• 53:33
  to
• 53:33
  those
• 53:33
  type
• 53:33
  of,
• 53:34
  just
• 53:34
  issues
• 53:34
  that
• 53:34
  you're
• 53:35
  going
• 53:35
  to
• 53:35
  have
• 53:35
  with
• 53:35
  something
• 53:36
  that's
• 53:36
  rolling
• 53:36
  down
• 53:36
  the
• 53:36
  road
• 53:36
  like
• 53:36
  that,
• 53:39
  the
• 53:39
  quality
• 53:40
  isn't
• 53:40
  the
• 53:40
  quality
• 53:41
  of
• 53:41
  the
• 53:41
  RVs
• 53:41
  being
• 53:42
  sold.
• 53:43
  Six
• 53:43
  figures.
• 53:44
  You
• 53:45
  could
• 53:45
  expect
• 53:45
  something
• 53:46
  working
• 53:48
  or
• 53:48
  is
• 53:48
  it
• 53:48
  the
• 53:49
  people
• 53:49
  how
• 53:49
  they
• 53:50
  handle
• 53:50
  this?
• 53:52
  I
• 53:52
  think
• 53:52
  it's
• 53:52
  some
• 53:53
  of
• 53:53
  both,
• 53:53
  but
• 53:54
  a
• 53:54
  lot
• 53:54
  of
• 53:55
  what's
• 53:55
  happening
• 53:55
  with
• 53:56
  the
• 53:56
  lack
• 53:57
  of
• 53:57
  support
• 53:57
  for
• 53:57
  repairs
• 53:58
  and
• 53:58
  stuff
• 53:59
  is
• 53:59
  we've
• 53:59
  got
• 53:59
  a
• 53:59
  lot
• 53:59
  of
• 54:00
  people
• 54:00
  entering
• 54:00
  the
• 54:01
  full-time
• 54:01
  market
• 54:02
  or
• 54:02
  camping
• 54:03
  a
• 54:03
  lot
• 54:04
  every
• 54:04
  single
• 54:04
  weekend,
• 54:05
  but
• 54:05
  they're
• 54:05
  buying
• 54:06
  the
• 54:06
  lowest
• 54:06
  in
• 54:07
  camper,
• 54:07
  which
• 54:08
  is
• 54:08
  really
• 54:08
  designed
• 54:09
  to
• 54:09
  camp
• 54:09
  six
• 54:09
  times
• 54:10
  a
• 54:10
  year.
• 54:10
  You
• 54:11
  create
• 54:11
  an
• 54:11
  entry-level
• 54:12
  product
• 54:13
  to
• 54:13
  get
• 54:13
  people
• 54:13
  interested
• 54:14
  in
• 54:14
  camping
• 54:15
  and
• 54:15
  you
• 54:15
  create
• 54:16
  it
• 54:16
  at
• 54:16
  a
• 54:16
  level
• 54:17
  that
• 54:17
  people
• 54:17
  can
• 54:17
  afford
• 54:18
  to
• 54:18
  buy
• 54:18
  it
• 54:18
  and
• 54:18
  use
• 54:19
  it
• 54:19
  six
• 54:19
  or
• 54:19
  so
• 54:20
  eight
• 54:20
  times
• 54:20
  a
• 54:20
  year.
• 54:21
  That's
• 54:21
  what
• 54:21
  the
• 54:22
  average
• 54:22
  used
• 54:22
  to
• 54:22
  be.
• 54:23
  The
• 54:23
  problem
• 54:24
  is
• 54:24
  you've
• 54:24
  got
• 54:25
  people
• 54:25
  buying
• 54:25
  that
• 54:26
  low
• 54:26
  end
• 54:27
  and
• 54:27
  then
• 54:27
  trying
• 54:27
  to
• 54:27
  live
• 54:28
  in
• 54:28
  it
• 54:28
  full
• 54:28
  time.
• 54:29
  And
• 54:30
  my
• 54:30
  main
• 54:30
  being
• 54:31
  telling
• 54:31
  an
• 54:32
  RV
• 54:32
  is
• 54:32
  like
• 54:32
  having
• 54:33
  it
• 54:33
  in
• 54:33
  a
• 54:33
  hurricane
• 54:34
  and
• 54:34
  an
• 54:34
  earthquake
• 54:35
  at
• 54:35
  the
• 54:35
  same
• 54:35
  time,
• 54:36
  literally.
• 54:37
  And
• 54:37
  so
• 54:38
  people
• 54:38
  comply
• 54:38
  well,
• 54:39
  the
• 54:39
  drawer
• 54:39
  came
• 54:39
  open
• 54:40
  or
• 54:40
  the
• 54:40
  screw
• 54:40
  came
• 54:40
  out
• 54:41
  well.
• 54:41
  Yeah.
• 54:41
  Have
• 54:41
  you
• 54:42
  seen
• 54:42
  that
• 54:42
  house
• 54:42
  after
• 54:43
  hurricane
• 54:43
  or
• 54:43
  after
• 54:44
  an
• 54:44
  earthquake?
• 54:44
  That's
• 54:45
  what
• 54:45
  you're
• 54:45
  putting
• 54:45
  that
• 54:46
  rig
• 54:46
  through.
• 54:46
  They're
• 54:46
  not
• 54:46
  perfect,
• 54:47
  but
• 54:47
  boy,
• 54:48
  they're
• 54:48
  still
• 54:48
  the
• 54:48
  best
• 54:49
  way
• 54:49
  to
• 54:49
  enjoy
• 54:49
  yourself.
• 54:50
  And
• 54:50
  I
• 54:50
  wouldn't
• 54:50
  give
• 54:50
  it
• 54:51
  up
• 54:51
  for
• 54:51
  anything
• 54:51
  in
• 54:51
  the
• 54:52
  world.
• 54:53
  Great.
• 54:54
  I
• 54:54
  want
• 54:54
  a
• 54:54
  self-driving
• 54:55
  or
• 54:55
  these
• 54:55
  nanny.
• 54:55
  Can
• 54:56
  you
• 54:56
  make
• 54:56
  that
• 54:56
  happen?
• 54:57
  Hi,
• 54:57
  I'm
• 54:57
  actually
• 54:58
  working
• 54:58
  with
• 54:58
  somebody
• 54:59
  who
• 54:59
  is
• 54:59
  doing
• 55:00
  that
• 55:00
  right
• 55:00
  now.
• 55:01
  In
• 55:01
  fact,
• 55:02
  I
• 55:02
  don't
• 55:02
  know
• 55:02
  if
• 55:02
  you've
• 55:02
  heard
• 55:02
  about
• 55:03
  sun
• 55:03
  tracks
• 55:03
  in
• 55:03
  Florida,
• 55:04
  but
• 55:04
  it's
• 55:04
  a
• 55:05
  location
• 55:05
  that's
• 55:06
  getting
• 55:06
  ready
• 55:06
  to
• 55:06
  open
• 55:07
  that
• 55:07
  it's
• 55:07
  all
• 55:07
  about
• 55:08
  autonomous
• 55:08
  driving.
• 55:09
  And
• 55:10
  this
• 55:10
  company
• 55:10
  has
• 55:10
  actually
• 55:11
  created
• 55:12
  a
• 55:12
  rig
• 55:13
  that
• 55:13
  has
• 55:13
  a
• 55:13
  unit
• 55:14
  that
• 55:14
  goes
• 55:14
  on
• 55:14
  the
• 55:14
  RV
• 55:15
  on
• 55:15
  the
• 55:15
  towable
• 55:16
  and
• 55:16
  he
• 55:16
  needed
• 55:16
  it.
• 55:16
  That
• 55:17
  goes
• 55:17
  on
• 55:17
  in
• 55:17
  the
• 55:17
  car.
• 55:18
  It
• 55:18
  does
• 55:18
  not
• 55:18
  matter
• 55:19
  the
• 55:19
  size
• 55:19
  of
• 55:19
  the
• 55:19
  car
• 55:20
  or
• 55:20
  tollway
• 55:21
  and
• 55:21
  it
• 55:21
  actually
• 55:22
  will
• 55:22
  follow.
• 55:24
  It
• 55:24
  is
• 55:25
  the
• 55:25
  coolest
• 55:25
  thing
• 55:25
  ever.
• 55:26
  We're
• 55:26
  going
• 55:26
  to
• 55:26
  talk
• 55:27
  about
• 55:27
  that
• 55:27
  next
• 55:27
  week.
• 55:27
  Cause
• 55:27
  we
• 55:28
  ran
• 55:28
  out
• 55:28
  of
• 55:28
  time
• 55:28
  and
• 55:28
  it's
• 55:28
  a
• 55:28
  fascinating
• 55:29
  discussion.
• 55:30
  I
• 55:30
  want
• 55:30
  it
• 55:30
  or
• 55:30
  not
• 55:30
  next
• 55:31
  week
• 55:31
  next
• 55:31
  month.
• 55:31
  I'm
• 55:32
  sorry.
• 55:32
  When
• 55:32
  you're
• 55:32
  back
• 55:32
  on
• 55:33
  Sandy,
• 55:33
  we'll
• 55:33
  save
• 55:33
  it
• 55:33
  for
• 55:33
  that
• 55:35
  because
• 55:35
  that's
• 55:35
  fascinating.
• 55:36
  And
• 55:36
  then
• 55:36
  while
• 55:36
  in
• 55:36
  the
• 55:37
  month
• 55:37
  that
• 55:37
  we
• 55:37
  take
• 55:37
  to
• 55:38
  get
• 55:38
  to
• 55:38
  that
• 55:38
  next
• 55:38
  episode,
• 55:39
  I
• 55:39
  want
• 55:39
  to
• 55:39
  know
• 55:39
  how
• 55:39
  they
• 55:40
  can
• 55:40
  do
• 55:40
  autonomous
• 55:41
  repair
• 55:41
  to
• 55:41
  you.
• 55:41
  You're
• 55:41
  going
• 55:42
  to
• 55:42
  solve
• 55:42
  these.
• 55:44
  Self-healing
• 55:45
  like
• 55:46
  the
• 55:46
  Terminator
• 55:46
  robot.
• 55:47
  That's
• 55:47
  what
• 55:47
  I
• 55:48
  want
• 55:48
  to
• 55:48
  yeah,
• 55:49
  it's
• 55:50
  done.
• 55:50
  We
• 55:50
  fixed
• 55:50
  it
• 55:50
  all.
• 55:51
  All
• 55:51
  right.
• 55:51
  Thank
• 55:52
  you.
• 55:52
  Anybody.
• 55:52
  Any
• 55:52
  final
• 55:53
  thoughts
• 55:53
  from
• 55:53
  you
• 55:53
  guys?
• 55:53
  Mark?
• 55:54
  Randy
• 55:54
  I've
• 55:55
  are
• 55:55
  Sandy.
• 55:55
  There's
• 55:57
  always
• 55:57
  going
• 55:57
  to
• 55:57
  be
• 56:00
  good.
• 56:02
  Whoever
• 56:02
  wants
• 56:03
  to
• 56:03
  go
• 56:03
  first.
• 56:05
  Oh,
• 56:05
  it's
• 56:06
  going
• 56:06
  to
• 56:06
  be,
• 56:06
  I'll
• 56:06
  say,
• 56:06
  okay.
• 56:07
  It's
• 56:07
  going
• 56:07
  to
• 56:07
  be
• 56:07
  a
• 56:07
  good
• 56:07
  summer.
• 56:08
  Go
• 56:08
  out
• 56:09
  and
• 56:09
  get.
• 56:10
  Bingo
• 56:12
  bottom
• 56:12
  line.
• 56:12
  The
• 56:12
  story,
• 56:13
  the
• 56:13
  industry
• 56:13
  is
• 56:14
  robust.
• 56:14
  It's
• 56:14
  strong,
• 56:15
  some
• 56:15
  good
• 56:15
  financial
• 56:16
  planning
• 56:16
  is
• 56:17
  injecting
• 56:17
  itself
• 56:18
  back
• 56:18
  into
• 56:18
  it's
• 56:18
  good
• 56:19
  for
• 56:19
  the
• 56:19
  health
• 56:19
  of
• 56:19
  the
• 56:19
  industry.
• 56:20
  Best
• 56:21
  days
• 56:21
  are
• 56:21
  in
• 56:21
  front
• 56:21
  of
• 56:22
  us.
• 56:25
  Any
• 56:25
  final
• 56:25
  thoughts?
• 56:26
  Are
• 56:26
  you
• 56:26
  already
• 56:26
  starting
• 56:27
  your
• 56:27
  training
• 56:27
  to
• 56:27
  come
• 56:27
  over
• 56:27
  here
• 56:28
  and
• 56:28
  help
• 56:28
  us?
• 56:29
  Yeah,
• 56:29
  I'm
• 56:29
  just
• 56:30
  on
• 56:30
  the
• 56:30
  website
• 56:30
  booking
• 56:31
  a
• 56:31
  flight.
• 56:32
  It's
• 56:32
  only
• 56:33
  $300.
• 56:33
  I've
• 56:34
  are
• 56:34
  like,
• 56:34
  I
• 56:34
  don't
• 56:34
  know
• 56:34
  what
• 56:34
  that
• 56:35
  translates
• 56:35
  to
• 56:35
  in
• 56:35
  euros,
• 56:36
  but
• 56:37
  I
• 56:37
  feel
• 56:37
  like
• 56:37
  it's
• 56:38
  cheaper
• 56:38
  deal
• 56:39
  and
• 56:39
  this
• 56:39
  is
• 56:39
  our
• 56:39
  season
• 56:41
  enjoy
• 56:41
  and
• 56:42
  be
• 56:42
  nice
• 56:42
  to
• 56:42
  your
• 56:42
  guests.
• 56:44
  Awesome.
• 56:44
  Thank
• 56:45
  you
• 56:45
  guys
• 56:45
  so
• 56:45
  much.
• 56:45
  I
• 56:45
  really
• 56:46
  appreciate
• 56:46
  you
• 56:46
  joining
• 56:46
  us
• 56:46
  for
• 56:46
  another
• 56:47
  episode
• 56:47
  of
• 56:47
  MC
• 56:47
  Fireside
• 56:48
  Chats.
• 56:48
  Just
• 56:48
  as
• 56:49
  a
• 56:49
  reminder,
• 56:49
  we're
• 56:49
  are
• 56:49
  available
• 56:50
  all
• 56:50
  the
• 56:50
  past
• 56:50
  episodes
• 56:51
  at
• 56:51
  MC
• 56:51
  Fireside
• 56:52
  Chats
• 56:52
  dot
• 56:52
  com.
• 56:52
  We
• 56:52
  will
• 56:52
  be
• 56:52
  available
• 56:53
  as
• 56:53
  a
• 56:53
  podcast
• 56:54
  shortly
• 56:54
  here,
• 56:54
  this
• 56:54
  week's
• 56:55
  episode
• 56:55
  on
• 56:55
  Google,
• 56:56
  apple,
• 56:56
  Spotify,
• 56:56
  all
• 56:57
  those
• 56:57
  kinds
• 56:57
  of
• 56:57
  places.
• 56:58
  And
• 56:58
  we
• 56:58
  really
• 56:58
  appreciate
• 56:59
  you
• 56:59
  watching.
• 56:59
  We'll
• 56:59
  be
• 56:59
  back
• 56:59
  next
• 57:00
  week
• 57:00
  for
• 57:00
  another
• 57:00
  episode.
• 57:00
  Thanks
• 57:01
  guys.
• 57:01
  Appreciate
• 57:02
  you
• 57:02
  joining
• 57:02
  us.