Monica E. Hernandez, Co-Founder of HexGrowth AI | AI in Franchise Sales and the End of Bad Brokers
In this episode of Reframe First, Oleksij Rak talks with Monica E. Hernandez, co-founder of Hex Growth AI, a company that builds AI-driven customer acquisition and automation systems for emerging franchise brands. Monica comes from the selling side of franchising. She explains why she saw a gap in quality candidates and leads, and why CEO-driven emerging brands often become their own bottleneck. Automating lead generation and nurturing frees them up, and gives them two quality calls a day instead of five to seven unqualified ones. She shares why emerging brands spend heavily on brokers…
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