Live at HLTH: Empowering Communities to Own Their Health—featuring Kristen Cerf
How do you inspire a community to take ownership of their health?
If you ask Kristen Cerf, the secret lies in hiring staff from the community you serve and connecting people with the resources they need to improve their health.
Kristen is President and CEO of Blue Shield of California Promise Health Plan, where she is responsible for ensuring access to quality care for Blue Shield Promise’s 530,000 Medi-Cal members in Los Angeles and San Diego counties.
Under Kristen’s guidance, Blue Shield Promise has delivered several initiatives improving access to and availability of person-centered care…
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