Latest / Progressive Dairy Podcast
The Dairy Industry Isn't Guessing – How Checkoff Uses Data to Build Demand (Sponsored Podcast)
DMI’s Gail Legaspi-Gaull, Group EVP of Strategic Insights and Planning, joins DMI’s Scott Wallin to break down how strategic intelligence is helping the dairy industry stay ahead of change.
From analyzing consumer behavior and market trends to forecasting what’s next, Gail explains how these insights are used to shape marketing, drive product innovation, and support global partnerships that grow demand for dairy.
She also shares what this means for farmers—allowing them to stay focused on the farm while checkoff works to build demand for their milk today and for years to come.
Host: Scott…
The skinny
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