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Project Progress Updates: BTS of our Summer and Fall projects

Instead of the polished Meta ads and the seamless email sequences, get the real behind the scenes of our businesses over the summer: the good, the hard, and the realities of summers in our businesses.

* Why Jessica is running Meta ads and why she feels she’s doing it wrong

* How Meg has leaned into retainer work this summer and it’s been exactly what she needed

* The soothing activities of repeatable, even some kind of boring work

* Confronting business model realities (“it can be easy to sell or easy to deliver but it cannot be both”)

* Meg’s fall challenge: Findable Everywhere (because even…

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