Latest / Hurdle with Emily Abbate / 362. Being Delusional Is A Good Thing: How To Garner Self-Belief & The Perks Of Setting Big Goals With Madeline Hill Of 'The Sports Gossip Show'
Transcript
- 0:00Speaker 1: I don't need to please everyone, and I know I don't.
- 0:16Speaker 2: What's going on everyone?
- 0:18Speaker 3: Emily A Badi Here, You are listening to episode three
- 0:21Speaker 3: hundred and sixty two of Hurdle, a wellness focused podcast
- 0:26Speaker 3: where I talk to inspirational people about everything from their
- 0:28Speaker 3: highest ties and tavist to moments to essential tips on
- 0:31Speaker 3: how to live a healthier, happier, more motivated life. We
- 0:36Speaker 3: all go through our fair share of hurdles. My goal
- 0:39Speaker 3: through these discussions is to empower you to better navigate
- 0:41Speaker 3: yours and move with intention so that you can stride
- 0:45Speaker 3: towards your own big potential and of course have some
- 0:48Speaker 3: fun along the way. For today's episode, I am chatting
- 0:53Speaker 3: with Madeline Hill. She's the co host of the Sports
- 0:56Speaker 3: Gossip Show and creator of the sub stack in personal
- 1:00Speaker 3: We were both out here this week in Paris. You
- 1:02Speaker 3: can probably hear it in my voice a little bit
- 1:05Speaker 3: cheering on faith kick yegun as she went after a
- 1:10Speaker 3: four minute mile. Now, for those of you that have
- 1:13Speaker 3: been following along, she did it in four six forty two,
- 1:17Speaker 3: and Madelin and I are talking all about it today.
- 1:19Speaker 3: We talk of the vibes, get into some of the
- 1:22Speaker 3: cool tech that was involved in the attempt, and how
- 1:25Speaker 3: watching someone go after a big, scary, crazy goal really
- 1:30Speaker 3: motivates you to set and go after one of your own.
- 1:33Speaker 3: Madeline talks about how she got into media, what it's
- 1:37Speaker 3: been like building her platforms from the ground up, and
- 1:40Speaker 3: the importance of being a little bit delusional to go
- 1:44Speaker 3: after the things that excite you, something that I can
- 1:47Speaker 3: certainly relate to. We talk about her upbringing and how
- 1:50Speaker 3: she got into sports, what her favorite topics are to
- 1:53Speaker 3: talk about, and although you hear from me all the time,
- 1:56Speaker 3: we do get into some of the particulars on what
- 1:58Speaker 3: it's like to be a podcast, what goes into producing
- 2:02Speaker 3: a show as wildly popular as The Sports Gossip Show,
- 2:06Speaker 3: and what her hopes are for the future.
- 2:09Speaker 2: I've got to give a layup to Nike.
- 2:10Speaker 3: It was so fun to meet Madeline out here for
- 2:13Speaker 3: this special moment, not just for women in sports, but
- 2:16Speaker 3: for sports as a whole. It's definitely got me thinking
- 2:19Speaker 3: about what's next, and I might have some updates on
- 2:23Speaker 3: that for all of you quite soon. Make sure you're
- 2:27Speaker 3: following along with the show over on social It's at
- 2:30Speaker 3: Hurdle Podcast. I'm over at Emily a Body and if
- 2:33Speaker 3: you're not yet subscribed to the Weekly Hurdle substack.
- 2:35Speaker 2: Get in on that now.
- 2:37Speaker 3: So much of the same inspiration motivation you love from
- 2:39Speaker 3: the show directly in your inbox every single Friday. The
- 2:43Speaker 3: link to do that is in the show notes. With that,
- 2:48Speaker 3: let's get to it, let's get it's a hurdling. Today,
- 3:04Speaker 3: I am sitting down with Madeline Hill. She's a self
- 3:07Speaker 3: proclaimed sports gossip enthusiast, co host of The Sports Gossip Show,
- 3:11Speaker 3: and writer of the Impersonal fel Maddeline Hill.
- 3:15Speaker 2: Welcome to Hurtle. Thank you so much for having me.
- 3:17Speaker 3: Oh my god, what would a few days in Paris
- 3:19Speaker 3: be without a podcast?
- 3:19Speaker 1: I mean, come on, I'm so impressed that you brought
- 3:22Speaker 1: your mic, the whole setup.
- 3:23Speaker 2: We got the setup.
- 3:24Speaker 1: I traveled with no mics. I just traveled with myself
- 3:26Speaker 1: and my glasses and.
- 3:27Speaker 2: That was it.
- 3:28Speaker 3: Myself and my glasses. That's all I need, That's all
- 3:30Speaker 3: you need. We're, like I said, in Paris. Yes, we
- 3:34Speaker 3: had the opportunity to watch something pretty great last night
- 3:37Speaker 3: with Faith Kip Yegan running the attempt for the four
- 3:41Speaker 3: minute mile.
- 3:42Speaker 2: Thoughts feedback. It was incredible.
- 3:45Speaker 1: I wrote with this in my substack because I went
- 3:47Speaker 1: into it, I think a little skeptical that she was
- 3:50Speaker 1: gonna do it. I was like, she's not gonna do it,
- 3:53Speaker 1: and I wasn't even thinking about, like if she didn't
- 3:56Speaker 1: hit it, what the other alternative outcome was, or what
- 3:59Speaker 1: I would think about it, and what I thought about it,
- 4:00Speaker 1: like when she was going around the term was like,
- 4:02Speaker 1: she is doing something that is unbelievable. She had a
- 4:06Speaker 1: dream to do it, and she actually followed through on it,
- 4:08Speaker 1: which to me was the most incredible takeaway. Was not
- 4:11Speaker 1: that like, yes, did she break for no, but like
- 4:14Speaker 1: it kind of was irrelevant.
- 4:15Speaker 2: Yeah, you know what I mean, I agree with that.
- 4:17Speaker 3: I was having a conversation with someone who kind of
- 4:19Speaker 3: came at me and was like, I don't know, like
- 4:21Speaker 3: it was so hyped up, and then like she didn't
- 4:23Speaker 3: do it, And I just said to them, you're missing
- 4:26Speaker 3: the point. Yes, you're missing the point, because how many
- 4:30Speaker 3: things happen in your life that you don't even dare
- 4:33Speaker 3: to try. You let that inner voice, that self talk
- 4:40Speaker 3: come at you and persuade you not to go for
- 4:44Speaker 3: the thing that excites you to the thing that's challenging you,
- 4:46Speaker 3: take the easy way out, and so watching Faith do
- 4:49Speaker 3: something that was not only so challenging, but then doing
- 4:52Speaker 3: it in such a public way, I'm like, well, shoot,
- 4:56Speaker 3: I gotta get I went for a run today.
- 4:58Speaker 2: Yeah, yeah, you feel motivated.
- 5:00Speaker 1: Well, it just takes so much guts encouraged to actually
- 5:02Speaker 1: do the thing that freaks you out. Yes, you know,
- 5:04Speaker 1: most people don't ever get to the point of actually
- 5:06Speaker 1: doing that thing, and for her to do it on
- 5:07Speaker 1: such a public stage is just so impressive.
- 5:11Speaker 2: And her not it doesn't even matter, doesn't even matter,
- 5:14Speaker 2: doesn't even matter.
- 5:15Speaker 3: I will say that I was totally drinking the kool
- 5:18Speaker 3: aid the closer to.
- 5:19Speaker 2: The otten, so was I.
- 5:20Speaker 3: That we got like, because I, as a fan of
- 5:23Speaker 3: track and field, was like, Okay, that's a lot of time.
- 5:26Speaker 3: She was working to cut off seven seconds basically from
- 5:29Speaker 3: her mile time.
- 5:31Speaker 2: That's hard. Yeah.
- 5:33Speaker 3: But then as we learned about everything, we learned about
- 5:35Speaker 3: the technology, we learned about the shoes, we learned about
- 5:38Speaker 3: the pacing strategy, we learned about the pacers, and we
- 5:42Speaker 3: heard about the basically replicated attempt with another athlete who
- 5:48Speaker 3: was able to cut off three percent from.
- 5:50Speaker 2: Their previous mile time. Yeah.
- 5:52Speaker 3: I right before we walked into that stadium, someone was like,
- 5:54Speaker 3: I think she's going three fifty six.
- 5:56Speaker 2: I was like, whoa, whoa, maybe that's a little spy.
- 6:00Speaker 2: Yeah yeah, too much kool Aid, too much cool aid.
- 6:03Speaker 2: But I it was so awesome to be there.
- 6:05Speaker 1: No, it was amazing. I mean it was truly like
- 6:06Speaker 1: a once in a lifetime opportunity. And I do think
- 6:09Speaker 1: she's going to break four, Like I think it'll happen.
- 6:10Speaker 2: This episode's coming out on Monday.
- 6:12Speaker 3: She is going to be running at the pre Classic
- 6:14Speaker 3: the following weekend, and she is going out there with
- 6:19Speaker 3: hopes to pr in the fifteen hundred.
- 6:22Speaker 1: It's wild because if I had just set this goal
- 6:25Speaker 1: of breaking four and then you know, I was like,
- 6:28Speaker 1: I want to take a break, let me take a
- 6:30Speaker 1: break from trying to break another record, and she's already
- 6:32Speaker 1: like no, no, no, next weekend.
- 6:33Speaker 2: I'm already striving for my next goal.
- 6:35Speaker 1: It's like that is like the most impressive motivation to
- 6:38Speaker 1: like get your shit done that you want to do,
- 6:41Speaker 1: you know what I mean. Like she's already like, no,
- 6:42Speaker 1: I'm gonna go work on my next thing.
- 6:43Speaker 2: Now, I'm on it.
- 6:45Speaker 3: She's built so okay, okay, Well that was our five
- 6:48Speaker 3: minutes on faith yes, Madeline, what got you into sports?
- 6:51Speaker 2: Talk to us, give them, give them a lowdown. Yeah.
- 6:53Speaker 2: So I never worked in sports traditionally.
- 6:56Speaker 1: I was always a sports fan, more on like the
- 6:58Speaker 1: casual side my parents got to when I was very little. So,
- 7:01Speaker 1: like any good child of divorce parents who would spend
- 7:04Speaker 1: nights at her dad's house, how do you bond with
- 7:06Speaker 1: your daughter? But put on sports and Sports Center. So
- 7:09Speaker 1: I watch a lot of sports with my dad, like NBA, NFL,
- 7:12Speaker 1: MLBU name and I probably watched it. And I was
- 7:15Speaker 1: always fascinated by the off the field stories and was
- 7:18Speaker 1: constantly like googling the Wikipedia Personal life section of athletes
- 7:22Speaker 1: because I was like, I don't know their stats, but
- 7:24Speaker 1: I am interested in what's going on behind the scenes.
- 7:27Speaker 1: So then flash forward present day, I'm still doing all
- 7:29Speaker 1: of that. I'm doing that, but I started working in
- 7:32Speaker 1: social media. So I was working in entertainment in LA
- 7:35Speaker 1: doing social media strategy for media companies, and I was
- 7:38Speaker 1: like always kind of thinking about the sports world, but
- 7:41Speaker 1: I just didn't really feel like there was a place
- 7:43Speaker 1: for what I cared about, which was the sort of
- 7:45Speaker 1: off the field coverage around athletes in a way that
- 7:49Speaker 1: wasn't sensationalized or really trashy and was like a little
- 7:53Speaker 1: bit more thoughtful. And so when I heard about substack
- 7:57Speaker 1: in twenty twenty, I was like, wait, I feel like
- 7:58Speaker 1: this platform could be an interesting place to just kind
- 8:01Speaker 1: of brain dump these thoughts I've been having for years
- 8:04Speaker 1: and all these Wikipedia deep dives I've been doing on
- 8:06Speaker 1: my own and telling no one about. And so I
- 8:08Speaker 1: launched my substack. Didn't really think anything of it. I
- 8:11Speaker 1: honestly didn't even really take it that seriously until Taylor
- 8:14Speaker 1: Swift and Travis Kelsey started dating, and then it kind
- 8:17Speaker 1: of felt like the world woke up to like, oh,
- 8:20Speaker 1: there are people who can be sports fans who don't
- 8:22Speaker 1: necessarily know every single stat about every single player, and
- 8:25Speaker 1: like they are out there and they care about sports
- 8:28Speaker 1: and the narratives that are happening off the field, kind
- 8:31Speaker 1: of behind the scenes, learning about the shoes like the
- 8:33Speaker 1: Faith is using, for example, Like there are people who
- 8:35Speaker 1: are only interested in that, and that still makes you
- 8:37Speaker 1: a sports fan, right, And so I kind of came
- 8:39Speaker 1: at it through like a back door, sideways way. I've
- 8:42Speaker 1: never worked at like a sports publication in my life.
- 8:45Speaker 3: Yeah, so in this okay, it's blowing up because Taylor
- 8:51Speaker 3: Swift and Travis Kelce are together.
- 8:53Speaker 2: What did that look like for you behind the scenes.
- 8:56Speaker 1: Well, it looked like more TikTok followers at the time,
- 8:58Speaker 1: because I was weaning some tiktoks. I've not been very
- 9:00Speaker 1: good at my tiktoks, I must admit, so I need
- 9:02Speaker 1: to get back on that. And then more newsletter subscribers.
- 9:05Speaker 1: So I started getting more newsletter subscribers. And then I
- 9:07Speaker 1: started getting outreach ironically from like traditional media outlets asking
- 9:12Speaker 1: for me to comment on things related to like Taylor Swift,
- 9:14Speaker 1: Travis Kelsey, what does it mean to be a casual
- 9:16Speaker 1: sports fan? Like it was just so funny that, like,
- 9:19Speaker 1: these were people I read as a casual sports fan
- 9:22Speaker 1: and now they're asking for my opinion about being a
- 9:25Speaker 1: casual sports fan.
- 9:26Speaker 2: So it felt very full circle.
- 9:27Speaker 3: When someone asks you what does it mean to be
- 9:30Speaker 3: a casual sports fan?
- 9:31Speaker 2: What is your response? I think my response is it's
- 9:35Speaker 2: just being a sports fan. Yeah. I think for a
- 9:38Speaker 2: long time.
- 9:39Speaker 1: Sports has been seen as, oh, this is just for men,
- 9:42Speaker 1: this is like their way of bonding, and oh they
- 9:45Speaker 1: care about all the stats, and there isn't a space
- 9:47Speaker 1: for maybe women or people who just aren't super invested
- 9:50Speaker 1: in these players like entire historical journey of the sport
- 9:54Speaker 1: that they play. And so for me, it's like anyone
- 9:57Speaker 1: could be a sports fan. And I I think as
- 10:00Speaker 1: time has gone on since like the Taylor Swift, Travis Kelsey,
- 10:03Speaker 1: I think more outlets and more people just in general
- 10:05Speaker 1: and entertainment in the media space and the sports space
- 10:07Speaker 1: are realizing that, like there isn't really anything that is
- 10:11Speaker 1: necessarily a casual sports fan anymore. I think you kind
- 10:14Speaker 1: of just there's just a spectrum almost. Yeah, maybe of
- 10:16Speaker 1: being a sports fan. I totally hear that.
- 10:18Speaker 3: So when you identify, let's say, like your top three sports,
- 10:21Speaker 3: where are we going, Oh, don't make me do this.
- 10:23Speaker 3: This is like choosing a favorite child.
- 10:25Speaker 1: Okay, I would say, right this second, the NBA because
- 10:28Speaker 1: NBA Finals. We talk a lot about the NBAM the
- 10:30Speaker 1: Sports Gossip Show, because unfortunately, these men are messy. So
- 10:33Speaker 1: there is messes. There is a lot of drama. That's
- 10:39Speaker 1: just how that is. I'll leave it at that. I
- 10:41Speaker 1: would say number two. Okay, from a drama perspective, probably soccer,
- 10:46Speaker 1: like Premier League is really really messy. There's so much
- 10:49Speaker 1: happening all the time in that space. And then I
- 10:51Speaker 1: would say WNBA because it's also messy and there's also
- 10:55Speaker 1: drama where like players have dated each other and then
- 10:57Speaker 1: they break up, but then they are traded onto the
- 10:59Speaker 1: same team. So I'd say in that order from like
- 11:02Speaker 1: a drama perspective, if I had to say.
- 11:04Speaker 3: If you had to say, And I appreciate this context
- 11:07Speaker 3: because I think that for those that are getting to
- 11:10Speaker 3: know you, they understand that it's not just women's sports
- 11:13Speaker 3: that we're into.
- 11:13Speaker 1: No, No, we don't discriminate any any sport. It doesn't
- 11:16Speaker 1: matter male, female.
- 11:18Speaker 2: We don't care.
- 11:19Speaker 1: If there is tension at the center of the story,
- 11:21Speaker 1: we'll talk about it.
- 11:21Speaker 3: It doesn't matter if there's tension at the center of
- 11:23Speaker 3: the story.
- 11:24Speaker 2: If it's messy.
- 11:25Speaker 1: If it's messy, it can also be like it doesn't
- 11:28Speaker 1: necessarily mean it has to be like a divorce or
- 11:30Speaker 1: something like. We obviously talk about a range of topics, like,
- 11:32Speaker 1: for example, we had something recently where we were talking
- 11:34Speaker 1: about how all athlete weddings look the same on the
- 11:37Speaker 1: Sports Gossip Show. I do remember listening to this, Yeah,
- 11:40Speaker 1: and like that to me was more of an analysis
- 11:42Speaker 1: of like wedding culture. What does it mean to showcase
- 11:47Speaker 1: your wealth in a very opulent way by using a
- 11:50Speaker 1: bunch of really compressed flowers in like a floral art
- 11:52Speaker 1: shape that every single athlete has the same floral arch.
- 11:55Speaker 1: I don't know what's going on if there's a conspiracy
- 11:57Speaker 1: in the wedding industry to get all these athletes have
- 11:59Speaker 1: the same wedding aesthetic. But it's like, we'll have these
- 12:02Speaker 1: deep dive conversations that are messy in the sense that
- 12:05Speaker 1: it's like, oh, what is the kind of drama here?
- 12:07Speaker 1: But it's not necessarily messy in the same way as like, Oh,
- 12:10Speaker 1: a spouse cheated on their significant other and we're going
- 12:12Speaker 1: to talk about that. We may talk about that too,
- 12:15Speaker 1: but like we also want to talk about the conspiracy
- 12:17Speaker 1: theories in the wedding industry.
- 12:18Speaker 3: So naturally as one does obviously you want to talk
- 12:21Speaker 3: about the conspiracies and the wedding industry, but naturally as
- 12:25Speaker 3: one talks about things that are messy. You have an
- 12:29Speaker 3: opinion that I am sure at times many people agree with,
- 12:35Speaker 3: many people don't agree with. For you, how does that
- 12:40Speaker 3: feel to be someone who's inserting yourself in this way
- 12:43Speaker 3: and then having people come at you and being like,
- 12:45Speaker 3: what the hell is going on here?
- 12:47Speaker 1: Yeah, I think at first, when I was making a
- 12:49Speaker 1: lot of tiktoks, as I mentioned, I was bothered much
- 12:53Speaker 1: more easily. Like if I said if I got a
- 12:55Speaker 1: player's team wrong or something like that, I would really
- 12:58Speaker 1: kick myself, mean like I should have known that, I
- 13:00Speaker 1: should have known that like detail about that player, I
- 13:03Speaker 1: got their team wrong, whatever, And I would read the
- 13:05Speaker 1: comments and was just like a little bit too obsessive
- 13:07Speaker 1: about it. But I think as time has gone on,
- 13:09Speaker 1: I've just kind of carved my own space in the
- 13:12Speaker 1: sports world, being like I am not a sports expert.
- 13:14Speaker 2: I am a sports gossip expert.
- 13:15Speaker 1: So like ask me about a wag, asking about an
- 13:18Speaker 1: athlete's wedding esthetic, Like, I am the expert there, But
- 13:21Speaker 1: you should not be coming to me for stats about
- 13:24Speaker 1: players Like that is just not who I am. It's
- 13:26Speaker 1: not what I talk about, it's not why you should
- 13:28Speaker 1: be coming to me to hear my perspective. And so
- 13:30Speaker 1: I think it's made me a little bit more confident
- 13:32Speaker 1: in my lane, and it's made me look away from
- 13:36Speaker 1: just kind of all these comments that I do see.
- 13:38Speaker 1: And I think as time has gone on, I've gotten
- 13:40Speaker 1: less and less of them because I just always caveat
- 13:42Speaker 1: like I am not a sports expert.
- 13:44Speaker 2: Go to ESPN, like go somewhere else for that. Don't
- 13:48Speaker 2: come to me.
- 13:48Speaker 1: You shouldn't be asking me about how good Tom Brady's
- 13:51Speaker 1: completion percentage was like in some random season, Like why
- 13:54Speaker 1: would I know that?
- 13:55Speaker 2: No, but you will know about.
- 13:57Speaker 1: Now, oh oh yes, I will know about all the
- 14:00Speaker 1: details of his doors.
- 14:03Speaker 3: It's something that a lot of people have a hard
- 14:08Speaker 3: time with, this idea of how do I not care
- 14:13Speaker 3: so much about what other people have to say about me.
- 14:18Speaker 2: Or my opinions for you?
- 14:20Speaker 3: As you've gotten to this place almost I would say
- 14:23Speaker 3: it's detachment a little bit.
- 14:25Speaker 2: Yeah, how has.
- 14:27Speaker 3: That benefited you to be able to kind of step
- 14:30Speaker 3: away from being so concerned about what either people are
- 14:32Speaker 3: saying in the comments or really just unconcerned about people's
- 14:35Speaker 3: opinions of you in general.
- 14:37Speaker 1: I think if I didn't feel detached, I never would
- 14:39Speaker 1: have started the sub stack in the first place. One
- 14:41Speaker 1: subsec was a new platform, so was already there was
- 14:43Speaker 1: unknown and unturned of territory there, like what is this thing?
- 14:46Speaker 2: Anyone going to look at this?
- 14:47Speaker 1: And two like it took a really long time to
- 14:50Speaker 1: build on there, like I was maybe at like two
- 14:52Speaker 1: hundred subscribers, like a couple months in, like no one
- 14:56Speaker 1: was reading it. And so I think very early on
- 14:58Speaker 1: I had to be detached from the outcome and wherever
- 15:01Speaker 1: it was going to take me, because if I was
- 15:03Speaker 1: too hyper focused on it, like I don't think I
- 15:05Speaker 1: would have ever launched the podcast with Charlie, Like I
- 15:08Speaker 1: don't think I would have increased the cadence of the newsletter,
- 15:10Speaker 1: started making tiktoks, Like I just don't think any of
- 15:12Speaker 1: those things would have happened if I stayed attached to
- 15:15Speaker 1: any sort of outcome or what people thought of me
- 15:17Speaker 1: in that way. And I think by letting go, it
- 15:20Speaker 1: opened up so many more doors. I mean, I feel
- 15:21Speaker 1: like everyone always says this and it sounds woo woo,
- 15:23Speaker 1: but it's like when you kind of let go of
- 15:25Speaker 1: maybe like any expectations you have of yourself or of
- 15:29Speaker 1: what the outcome of this kind of career pivot may
- 15:31Speaker 1: look like, you open up so many more doors that
- 15:34Speaker 1: really weren't possible before.
- 15:36Speaker 2: So what are some of the doors well being here?
- 15:38Speaker 1: I mean, this I feel like is a perfect example,
- 15:40Speaker 1: like five years ago, if you had told me that
- 15:43Speaker 1: I'd be watching one of the best runners in the
- 15:45Speaker 1: world with Nike try to break four minute mile, like,
- 15:48Speaker 1: I would have thought you were absolutely insane, because, like
- 15:50Speaker 1: it just it was not even in my brain to
- 15:54Speaker 1: even think that this was something that I could potentially
- 15:57Speaker 1: go cover, right, you know, I mean I was like
- 15:59Speaker 1: just looking at athlete divorces and like on my own
- 16:02Speaker 1: to think that that could lead me to hear only
- 16:05Speaker 1: happened because I detached myself.
- 16:07Speaker 3: I think for any outcomes, you knoweah, yeah, no, I
- 16:09Speaker 3: mean it's totally understandable. And I think that it also
- 16:12Speaker 3: is an important lesson example of.
- 16:16Speaker 2: Finding the joy in the journey.
- 16:18Speaker 3: You were doing something that you really enjoyed, and so
- 16:20Speaker 3: when you focused solely on that and stopped worrying so
- 16:24Speaker 3: much about numbers, about what's next, about really thinking about
- 16:29Speaker 3: that long term trajectory, then you had the opportunity to
- 16:32Speaker 3: really come back within and have fun with it.
- 16:35Speaker 2: Yeah.
- 16:35Speaker 1: I also think what helps, and I always say this people,
- 16:38Speaker 1: is like, you got to be a little delusional, yes,
- 16:40Speaker 1: Because if you're not a little delusional, I think you
- 16:43Speaker 1: don't have the confidence to keep doing something that no
- 16:46Speaker 1: one is doing. Like at the time, like there was
- 16:48Speaker 1: really very minimal coverage around behind the scenes stories of athletes.
- 16:52Speaker 1: Like if you went on New York Mag's website, for example,
- 16:56Speaker 1: The Cut, which I love The Cut, there wasn't a
- 16:57Speaker 1: sports section. Now they have a sports section, you know,
- 17:00Speaker 1: and it to me, it's like you were kind of
- 17:02Speaker 1: talking into the void to no one, and if you're
- 17:04Speaker 1: not a little delusional, thinking like, oh, this idea I
- 17:07Speaker 1: think has something here and I should really kind of
- 17:09Speaker 1: follow it and follow it through, Like it is hard
- 17:12Speaker 1: to commit to it because like it's not like I
- 17:14Speaker 1: was like, oh, I want to go be a beat
- 17:16Speaker 1: writer for the Lakers or something like that, Like there's
- 17:18Speaker 1: a very clear career path, and like what sort of
- 17:21Speaker 1: pivots I would need to make to be able to
- 17:22Speaker 1: do that, to be like I want to be a
- 17:23Speaker 1: sports gossip expert, Like who do you ask about that?
- 17:28Speaker 2: You know only yourself?
- 17:29Speaker 1: And so I think you need to be a little
- 17:30Speaker 1: delusional to like be able to kind of take take
- 17:33Speaker 1: the risk. In the same way, Fate's probably a little delusional,
- 17:35Speaker 1: you know, Like she was like, I believe in myself
- 17:37Speaker 1: this is crazy, but I'm going to do it right.
- 17:39Speaker 2: I'm going to do it.
- 17:40Speaker 3: And there's also a certain level of letting go of
- 17:44Speaker 3: the fear that comes with knowing that it's possible that
- 17:48Speaker 3: it might not go as you'd hope. Yes, right, So
- 17:52Speaker 3: letting go of that fear enables you again to be
- 17:56Speaker 3: more in the moment and so many of and I'll
- 17:59Speaker 3: say us, because I've certainly allowed this to happen within
- 18:03Speaker 3: my life before. We're worried about what could happen, and
- 18:06Speaker 3: so we don't act. Yeah, it's just one of those
- 18:08Speaker 3: things that when you get to a place where you
- 18:10Speaker 3: can let go of that fear, really dope shit can happen.
- 18:13Speaker 2: Yeah, exactly.
- 18:13Speaker 1: Again, I wouldn't be in Paris with Nike right now
- 18:15Speaker 1: if I wasn't a little delusional, a.
- 18:17Speaker 2: Little delusional, you know.
- 18:18Speaker 3: So you have this career history working in social media
- 18:23Speaker 3: and strategy and marketing. How do you think that has
- 18:26Speaker 3: helped you get up into this point with both the
- 18:30Speaker 3: sub stack and the podcast.
- 18:31Speaker 2: I think from a sub sec perspective.
- 18:33Speaker 1: So I used to do newsletter strategy for some of
- 18:36Speaker 1: my clients and then in previous jobs, so I had
- 18:38Speaker 1: a bit of an idea of kind of how to
- 18:40Speaker 1: put together a newsletter strategy at a time when you know,
- 18:43Speaker 1: I don't think a lot of people in my position
- 18:45Speaker 1: had those sort of jobs. Maybe some did, but I
- 18:48Speaker 1: didn't know many, And so I think that helped, just
- 18:50Speaker 1: from like a marketing standpoint, thinking about, like my headline,
- 18:53Speaker 1: it needs to be catchy, but it can't be too
- 18:55Speaker 1: clickbait of your people will get really annoyed, thinking about, like, Okay,
- 18:58Speaker 1: do I need to make a social account for my
- 18:59Speaker 1: new letter?
- 19:00Speaker 2: How should I promote it on my own social channels?
- 19:02Speaker 1: Creating social assets and templates, Like I kind of thought
- 19:06Speaker 1: about it as like a little mini sports gossip media
- 19:09Speaker 1: company of sorts, you know what I mean, even though
- 19:11Speaker 1: it was just me. I'm an employee of one not
- 19:13Speaker 1: getting paid, Like I thought of it as a business,
- 19:16Speaker 1: and the same applied to the sports gossip show. So
- 19:18Speaker 1: like I run our social accounts, I cut all of
- 19:21Speaker 1: our social clips. I think about, like, Okay, this athlete's trending.
- 19:24Speaker 1: We should probably cut a clip of this athlete and
- 19:26Speaker 1: put it on TikTok. So it's like I'm constantly thinking
- 19:29Speaker 1: about the brand of this broader sports gossip cinematic universe,
- 19:34Speaker 1: so to speak. When I'm making decisions about like how
- 19:37Speaker 1: to promote it, which I do think has been helpful.
- 19:39Speaker 1: But then I do think there are some downsides where
- 19:41Speaker 1: like because it's almost like I know too much, Like
- 19:44Speaker 1: I've had too much work experience running other social accounts,
- 19:49Speaker 1: creating newsletter strategies for brands, that it's like then I
- 19:51Speaker 1: want to do like a thousand things, and it's like
- 19:54Speaker 1: I'm only one person. I mean, now I'm Charlotte, which
- 19:56Speaker 1: is amazing, but it's like I was only one person
- 19:58Speaker 1: doing the newsletter and running social for that.
- 20:01Speaker 2: Yeah, and that's a lot of work.
- 20:02Speaker 3: Yeah, I want to talk about Charlotte in just a second.
- 20:04Speaker 3: But I also think that a problem that can go
- 20:06Speaker 3: with coming from a place where you did it for
- 20:08Speaker 3: a lot of other brands is before you almost have
- 20:10Speaker 3: like this accountability buddy, right, and now as you're doing
- 20:13Speaker 3: it for just yourself. And I hate that I use
- 20:15Speaker 3: the word just, but it's almost easy to be like
- 20:18Speaker 3: it's fine if I don't do that, yes.
- 20:19Speaker 1: Oh yeah, yeah, I'd be like, oh, I don't need
- 20:21Speaker 1: to promote the newsletter today, and then I would sit
- 20:23Speaker 1: for ten minutes and then be like, uh, I do
- 20:25Speaker 1: need to promote it. Let me make a video, let
- 20:27Speaker 1: me post it on my Instagram story. And you know what,
- 20:29Speaker 1: it did help convert people. So it's like, well, you
- 20:32Speaker 1: do kind of have to do it, even if you.
- 20:33Speaker 3: Don't want to exactly. So, where do you meet Charlotte?
- 20:38Speaker 2: So I meet Charlotte. I did not meet Charlotte in
- 20:40Speaker 2: person until last September, okay, which is crazy. Yeah.
- 20:43Speaker 1: So she had written a blurb for a newsletter I
- 20:45Speaker 1: had done about the NBA Finals. I think it was like,
- 20:47Speaker 1: what is your favorite piece of NBA gossip this season?
- 20:49Speaker 1: And so she wrote that last like May ish And
- 20:53Speaker 1: then after she did that, I was like, oh, we
- 20:54Speaker 1: should get on a call. We hadn't met each other,
- 20:56Speaker 1: we just were Internet friends. I was like, let's just
- 20:58Speaker 1: chat on the phone. We get on the phone, on
- 21:00Speaker 1: the phone for like two hours, and it was one
- 21:01Speaker 1: of those moments where very quickly we were both like, wait,
- 21:05Speaker 1: I think you're my person for this, Like I just
- 21:08Speaker 1: felt it. And so I was telling her about this idea.
- 21:11Speaker 1: I was like, I really want to do a sports
- 21:12Speaker 1: gossip podcast, but like, I don't know if I should
- 21:14Speaker 1: do it with a co host do it by myself.
- 21:16Speaker 1: Like I also don't come from the sports world, so
- 21:18Speaker 1: like I had some contact contacts that I had sorted
- 21:20Speaker 1: building up, but like I didn't know a ton of
- 21:22Speaker 1: people in sports, you know. And so we're talking. Charlotte
- 21:25Speaker 1: was like, well, are you looking for a co host?
- 21:26Speaker 1: And I was like maybe, and she was like would
- 21:29Speaker 1: you be down? And I was just kind of like yeah,
- 21:32Speaker 1: And it was just a moment. I think we both
- 21:34Speaker 1: just trusted our guts and intuition to be like, yeah,
- 21:36Speaker 1: you are the person to do this. Like I just
- 21:39Speaker 1: felt right. She's a sports expert. She has so much
- 21:42Speaker 1: experience working in sports and knows so many people that
- 21:45Speaker 1: I was like I trusted her like editorial expertise, her
- 21:48Speaker 1: journalistic expertise or reporting expertise, that like I didn't have
- 21:51Speaker 1: those skills, but that I could bring those other skills
- 21:53Speaker 1: to the table, like the entertainment side, the marketing piece
- 21:56Speaker 1: is like those things I was able to bring to
- 21:58Speaker 1: the table. So our skill set just like was perfectly aligned.
- 22:02Speaker 1: But yeah, we didn't meet each other in person till
- 22:03Speaker 1: September and then we launched it, which is crazy because
- 22:05Speaker 1: we like really put a lot of eggs in that
- 22:08Speaker 1: basket hoping like it was going to work out because
- 22:10Speaker 1: like what if we recorded in person and like we
- 22:12Speaker 1: didn't vibe, you know, like that very easily could have happened,
- 22:15Speaker 1: and like luckily everything worked out. But yeah, it was
- 22:18Speaker 1: a wild, like crazy short couple of months to launch
- 22:21Speaker 1: the show.
- 22:21Speaker 3: What I'm hearing you say is that you definitely have
- 22:23Speaker 3: a complimentary skill set when it comes to Charlotte's background,
- 22:28Speaker 3: Just for those that may not be familiar, give us
- 22:30Speaker 3: some context on that editorial expertise that she brings.
- 22:33Speaker 2: To the mix.
- 22:34Speaker 1: Yeah, so Charlotte was a journalist at Fox Sports Sports Illustrated.
- 22:37Speaker 1: She hosted an NBA podcast with Metal Lark. So she
- 22:40Speaker 1: like comes from like og sports world. If she's listening
- 22:42Speaker 1: right now, Like she she knows everything about sports. Like
- 22:45Speaker 1: I'm like, who is that athlete? She's like, oh my god,
- 22:47Speaker 1: how do you not know who that is? Like that's
- 22:48Speaker 1: blah blah blah blah blah, And I'm like, oh my god,
- 22:49Speaker 1: you are a genius. You know everything about sports. She
- 22:52Speaker 1: used to like cover college football when on this huge
- 22:54Speaker 1: sec college football road trip. So she is like deeply
- 22:58Speaker 1: embedded in the sports space, which has been such a
- 23:00Speaker 1: huge advantage, especially to provide like actual sports knowledge context
- 23:05Speaker 1: when we are talking about an off the field story
- 23:07Speaker 1: that maybe is impacted by some on the field performance.
- 23:10Speaker 3: It's so interesting for me to hear that you at
- 23:12Speaker 3: a moment where you weren't sure if you needed or
- 23:14Speaker 3: wanted a co host, right, because when you think gossip,
- 23:16Speaker 3: you think two people having a conversation.
- 23:18Speaker 2: Yeah. Yeah, I don't even know what it could have
- 23:20Speaker 2: been otherwise.
- 23:21Speaker 1: You know, I think for a while it was like, well,
- 23:22Speaker 1: I guess maybe it could be like a show where
- 23:25Speaker 1: it's like I'm interviewing behind the scenes people in sports.
- 23:28Speaker 1: That was like a version I had been thinking about, like, oh,
- 23:30Speaker 1: what if I interviewed NBA stylist that I had interviewed
- 23:33Speaker 1: for my newsletter and make it more of a deep
- 23:35Speaker 1: dive about their career and like understanding how they work
- 23:37Speaker 1: with athletes, So that sort of angle, And then I
- 23:40Speaker 1: was like, Okay, well, then what about another angle where
- 23:41Speaker 1: it's like I'm having rotating guest hosts based on like
- 23:44Speaker 1: what season in the sports world it is where we
- 23:46Speaker 1: are on the calendar. But then I was like, I
- 23:48Speaker 1: don't feel like that creates a sense of community with
- 23:50Speaker 1: listeners either, well, like.
- 23:52Speaker 3: It makes me think of like Jenna and Friends, right now,
- 23:55Speaker 3: like I'm miss Koda. I know, I'm miss Soda, and
- 23:59Speaker 3: like I understand on the concept and like eventually they
- 24:01Speaker 3: want to find someone to do it with her all
- 24:03Speaker 3: the time. But I agree, like I love the idea.
- 24:06Speaker 3: I listen to many podcasts that are like the same
- 24:08Speaker 3: people giving, like talking to one another all the time
- 24:11Speaker 3: co hosts, and I you know, I'm jealous.
- 24:13Speaker 2: A little bit.
- 24:14Speaker 1: Oh maybe if you got a little rotate, like a
- 24:16Speaker 1: guest host occasionally or something.
- 24:18Speaker 2: I can't do Jenna and Friends on her.
- 24:20Speaker 1: That's fine, Yeah, I will say I think specifically, like
- 24:23Speaker 1: our podcast lends itself to being like better with two people.
- 24:27Speaker 1: I think because it's gossipy and it's humorous often, like
- 24:31Speaker 1: we're laughing in pretty much every episode. That I do
- 24:33Speaker 1: think if we were switching a person out every single episode,
- 24:36Speaker 1: it would be hard to get in the rhythm of
- 24:38Speaker 1: banter back and forth, you know, every single week, I
- 24:41Speaker 1: mean and again, unless you did it like a guest
- 24:43Speaker 1: host or something, right, like a little Jena and Friends
- 24:45Speaker 1: or something.
- 24:45Speaker 3: It's just a recurring series with one person. Yeah, right,
- 24:50Speaker 3: I'm looking for the feedback. If there's a recurring series,
- 24:53Speaker 3: what should it be? Who should be on I mean
- 24:56Speaker 3: the DMS. So besides being a fan of sport and
- 24:59Speaker 3: you'll not bring what was your relationship with playing sports?
- 25:03Speaker 1: Yeah, I played volleyball my entire life. I think from
- 25:06Speaker 1: third or fourth grade. I played competitive year around volleyball,
- 25:09Speaker 1: played in school, club volleyball, like traveling, staying in like Hampton,
- 25:12Speaker 1: in's around America. You know, one of those kids. So
- 25:15Speaker 1: I loved volleyball, so that was like my focus. I
- 25:18Speaker 1: played volleyball through college, but college I didn't do like divisional.
- 25:21Speaker 1: It was very baby level volleyball. But yeah, I played
- 25:24Speaker 1: volleyball all the way through. And then kind of in
- 25:27Speaker 1: the middle of that though, they tried to get me
- 25:29Speaker 1: to do track and field because I was tall. They
- 25:30Speaker 1: wanted me to do the hurdles, but I was like, no,
- 25:32Speaker 1: I don't want to do that. So I could have
- 25:33Speaker 1: done that. And then same with basketball. They tried to
- 25:35Speaker 1: get me to play basketball, and I was like, just
- 25:37Speaker 1: because I'm tall doesn't mean I'm going to be good.
- 25:39Speaker 2: I don't know how to play ball. I'm sorry. It
- 25:41Speaker 2: doesn't work. No, No, doesn't work, it doesn't work. I
- 25:44Speaker 2: love the Hampton and Tour of North America.
- 25:47Speaker 1: A lot of like Ma Giano's and Olive Garden stops
- 25:50Speaker 1: if you know you.
- 25:51Speaker 2: Know, if you know you know, Unlimited Solid and both
- 25:54Speaker 2: sticks for the West, for.
- 25:56Speaker 3: The experience of playing sports coming of age. What do
- 26:01Speaker 3: you think that that did for you? What skills did
- 26:05Speaker 3: it offer you or teach you that you're still using
- 26:08Speaker 3: to this day.
- 26:08Speaker 1: Oh my God, to tell me so many skills that
- 26:10Speaker 1: taught me about teamwork, how to deal with adversity, how
- 26:13Speaker 1: to deal with when things aren't going your way. I mean,
- 26:15Speaker 1: there were so many times that we'd be down like
- 26:18Speaker 1: ten points, like and when you're in seventh grade, you
- 26:22Speaker 1: feel really impacted by that. You're like, I'm terrible at this,
- 26:25Speaker 1: I'm the worst. We all suck and it's not like
- 26:28Speaker 1: something that you can easily get over. But I think
- 26:29Speaker 1: when you get in the rhythm of failing often it
- 26:32Speaker 1: really does help you in your regular life. It's like,
- 26:34Speaker 1: how many times have you failed? I failed in our
- 26:36Speaker 1: normal life, screwed something up at a job, or whatever
- 26:38Speaker 1: the case may be. That it's like, I think having
- 26:41Speaker 1: that adaptability that you learn, especially in team sports. I
- 26:44Speaker 1: think when you're like learning how to deal with other
- 26:46Speaker 1: people's personalities when maybe someone's not having a good day,
- 26:49Speaker 1: and it impacts the whole team, Like just how to
- 26:52Speaker 1: be able to adapt to any sort of variable that
- 26:54Speaker 1: can be thrown your way. I think comes from that
- 26:57Speaker 1: experience playing sports as a kid, especially when you're playing
- 27:00Speaker 1: sports like your whole life.
- 27:01Speaker 3: You know. That's the theme, right, The theme here is
- 27:04Speaker 3: that these difficult moments and these hurdles and these challenges
- 27:07Speaker 3: are the moments that teach you who you really are.
- 27:10Speaker 3: I don't learn a ton about myself in the winning.
- 27:13Speaker 3: I learned a ton about myself on the journey to
- 27:16Speaker 3: the w during the moments where I am like down
- 27:21Speaker 3: and out and crying because the job fell through or
- 27:25Speaker 3: the workout went awful, or I feel as though I'm
- 27:28Speaker 3: a complete failure.
- 27:29Speaker 2: That sucks in the moment.
- 27:31Speaker 3: But that's the stuff that helps you realize who the
- 27:34Speaker 3: hell you really are.
- 27:35Speaker 1: Yeah, yeah, I mean I think about like even just
- 27:37Speaker 1: with my newsletter, like didn't come from a sports world.
- 27:40Speaker 1: I did it for five years until I'm like now
- 27:42Speaker 1: doing this thing with Nike, you know what i mean.
- 27:44Speaker 1: It took five years to get to this point. Yeah,
- 27:46Speaker 1: it's not like this happened overnight. There were times where
- 27:48Speaker 1: I certainly wanted to quit. I was like, this newsletter
- 27:51Speaker 1: got a really terrible open rate. No one's reading it.
- 27:53Speaker 1: Why did I spend so much time researching this story,
- 27:56Speaker 1: and like no one's acknowledging it. I felt like I
- 27:58Speaker 1: was talking to no one. And it's like I put
- 28:01Speaker 1: in the work and dealt with all those obstacles. And
- 28:04Speaker 1: I do think that that experience in sports as a
- 28:06Speaker 1: kid really does help you with things like that of
- 28:08Speaker 1: just like being able to persevere. And it's cheesy, but
- 28:11Speaker 1: it's like never giving up on your goal. This is
- 28:13Speaker 1: your full time thing. Yeah, tell us how that works.
- 28:17Speaker 1: So we have our substack for the show, which we
- 28:20Speaker 1: do have some paid subscribers from that, and then I
- 28:21Speaker 1: have paid subscribers for Impersonal Foul, and then we have
- 28:25Speaker 1: some exciting things in the work for the podcast and
- 28:27Speaker 1: I can't say yet, yes, I can't say.
- 28:29Speaker 2: So that also is revenue.
- 28:31Speaker 1: And then I do a little bit of consulting still side,
- 28:34Speaker 1: because the reality is is like this is a new territory.
- 28:37Speaker 1: I think for a lot of brands to get into
- 28:39Speaker 1: the space, and then I'll do like branded partnerships for
- 28:41Speaker 1: my newsletter as well. So that's been really fun and
- 28:44Speaker 1: to like feel my voice is being validated by brands
- 28:48Speaker 1: as really cool because it's like, who would have thought,
- 28:51Speaker 1: like five years ago that someone would pay me to
- 28:52Speaker 1: write a substack.
- 28:53Speaker 3: Do you remember who the first brand was that reached
- 28:56Speaker 3: out to you?
- 28:57Speaker 2: Yes? Tell us about that. The first brand was Kennel
- 28:59Speaker 2: Jackson and it's a wine.
- 29:00Speaker 1: Do you know that the line and not to it
- 29:03Speaker 1: doesn't free spawn. I'm not getting paid for them right now,
- 29:06Speaker 1: but I think they're like the number one selling chart
- 29:08Speaker 1: nay in America's line.
- 29:09Speaker 2: Wow, some crazy is some great they were.
- 29:12Speaker 1: I think they still are the official wine partner of
- 29:14Speaker 1: the NBA and the WNBA. And so I paired like
- 29:17Speaker 1: certain NBA players with wine, like their wines, and it
- 29:21Speaker 1: was so fun and it was like in my voice,
- 29:22Speaker 1: and I was like, I can't believe I'm getting paid
- 29:24Speaker 1: to write this newsletter about players I love and about wine.
- 29:28Speaker 1: Like it was just like the best combination. And I
- 29:30Speaker 1: was like, this feels fake, you know, it feels like
- 29:32Speaker 1: a fake job.
- 29:32Speaker 2: Lebron's a big wine guy. Oh, he's a huge wine guy.
- 29:35Speaker 2: He loves wine. Did you compare him to a Kendle
- 29:37Speaker 2: Jackson wine?
- 29:38Speaker 1: I can't remember. In that one if I did. I
- 29:41Speaker 1: don't think I did. I don't think he was in
- 29:43Speaker 1: that newsletter. I have to go back and check. I'll
- 29:45Speaker 1: have to check.
- 29:46Speaker 3: I can't even imagine like the comparison or where we
- 29:48Speaker 3: would have gone with that. No, I don't think that
- 29:51Speaker 3: he would have appreciated it.
- 29:52Speaker 1: He would have sent me a DM like I have
- 29:54Speaker 1: some words, Rich Paul's like, I have something to say
- 29:56Speaker 1: to you.
- 29:57Speaker 2: Man, speaking of someone sending you words.
- 30:01Speaker 3: Yes, have you received words from the actual subjects of
- 30:04Speaker 3: the Sports Gossip Show? You know? No?
- 30:07Speaker 2: The closest we've gotten to words was we if you
- 30:10Speaker 2: listened to the Sports Gossip Show, you know, we covered
- 30:12Speaker 2: Bill Belichick and his twenty four year old girlfriend, Jordan Hudson.
- 30:15Speaker 2: Bill Belichick quarterback or quarterback, can you about it?
- 30:18Speaker 1: Not a quarterback, head coach of UNC football, but was
- 30:21Speaker 1: famously the head coach of the New England Patriots. And
- 30:24Speaker 1: we attended Jordan Hudson's beauty pageant in Maine because we
- 30:27Speaker 1: felt like it would do a disservice to our coverage
- 30:30Speaker 1: of the story if we didn't go see it in
- 30:32Speaker 1: the flesh, see her in the flesh. For a minute,
- 30:34Speaker 1: I thought she was like going to try to talk
- 30:36Speaker 1: to us or something, you know, but like we weren't
- 30:37Speaker 1: trying to invade, like we really were there to observe.
- 30:39Speaker 1: And then we did an episode about it. The day
- 30:41Speaker 1: after we release the episode, she started following us on
- 30:43Speaker 1: Instagram and we thought like, oh my god, she's gonna
- 30:46Speaker 1: like send us a message or something like she's just
- 30:48Speaker 1: gonna say something.
- 30:49Speaker 2: She didn't say anything.
- 30:50Speaker 1: We've reached out her twice because we want her to
- 30:51Speaker 1: come on the show, but that's the closest was the
- 30:54Speaker 1: follow and she's like keeping tabs. But I would love
- 30:57Speaker 1: for her to come on the podcast. You've only reached
- 30:59Speaker 1: out to her twice, only twice? Well, we've they've gone
- 31:01Speaker 1: on red, you know, I do you know? Maybe I
- 31:05Speaker 1: need to overcome that hurdle at this under a third message.
- 31:08Speaker 3: Well, what I'm saying is there's a way on Instagram
- 31:11Speaker 3: to not let people.
- 31:13Speaker 2: Know that you've read their message. Oh no, I know,
- 31:15Speaker 2: I know. So are we sure that they're on red?
- 31:18Speaker 2: We don't know that.
- 31:18Speaker 3: See, Okay, I don't know. So what I'm saying to you,
- 31:21Speaker 3: you don't know. You don't know until you try for
- 31:23Speaker 3: the third time.
- 31:24Speaker 2: Yeah, third times a charm? Maybe there are times to
- 31:26Speaker 2: charm me.
- 31:31Speaker 3: Taking a break from today's episode to talk to you
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- 33:29Speaker 3: While I am talking about brands that have changed the
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- 34:50Speaker 2: I love the.
- 34:50Speaker 3: Through line here though, of the importance of persistence, and
- 34:54Speaker 3: I find it very endearing and also exciting to hear
- 34:59Speaker 3: about the wins that you're experiencing right now, many of
- 35:03Speaker 3: which weren't even on your radar when we're talking about
- 35:06Speaker 3: starting the substack or of course you know when you
- 35:09Speaker 3: got to the place last year of starting the podcast
- 35:12Speaker 3: when you think about what your maybe next big goal
- 35:18Speaker 3: or thing that excites you is what comes to mind.
- 35:21Speaker 1: Well, for the podcast in particular, we want to be
- 35:23Speaker 1: in the top ten sports podcast. It's a bunch of men.
- 35:26Speaker 1: For the most part, we've gotten close. We got to
- 35:29Speaker 1: I think sixteen recently, which was crazy, like it was
- 35:33Speaker 1: just us and then a bunch of guys, and so
- 35:35Speaker 1: I think that was really gratifying and just reinforce for like, oh,
- 35:39Speaker 1: we're doing something right here, Like people clearly are resonating
- 35:42Speaker 1: with this. Men and women like people like this content.
- 35:45Speaker 1: But I think cracking the top ten and staying in
- 35:47Speaker 1: the top ten would be a huge stream And just like,
- 35:50Speaker 1: how ridiculous is it, like of a sentence that you're
- 35:52Speaker 1: like scrolling through top Apple charts and it's like the
- 35:55Speaker 1: Sports Gossip Show is in there with all these huge
- 35:58Speaker 1: male podcasts or like it just feels silly. But also
- 36:01Speaker 1: again I think, being a little delusional, we're like, no,
- 36:03Speaker 1: that will happen. Like we got close in the same
- 36:06Speaker 1: way Faith got close to breaking forward, Like we got
- 36:09Speaker 1: close to doing it, and it's only a matter of time,
- 36:11Speaker 1: I think, And maybe that's a little delusional, but I'm like,
- 36:14Speaker 1: I see the vision, and I think that, especially for
- 36:17Speaker 1: the podcast, is a huge goal of ours. I think
- 36:19Speaker 1: for the newsletter it would be increasing the cadence. I
- 36:22Speaker 1: would love to think about like bringing in guest writers
- 36:25Speaker 1: from time to time. I think that would be really interesting.
- 36:27Speaker 1: They're now a lot more really interesting people and kind
- 36:30Speaker 1: of like the sports adjacent world on Substack, So doing
- 36:33Speaker 1: more collaborations there and getting a better like content calendar,
- 36:37Speaker 1: cadence to do some of those features I think could
- 36:39Speaker 1: be really interesting, and then working with more brands on
- 36:41Speaker 1: substack I think alsould be great.
- 36:43Speaker 3: What's the most difficult part of being someone who shows
- 36:49Speaker 3: up in this way on the Internet.
- 36:52Speaker 1: I think the most difficult part is putting yourself out
- 36:56Speaker 1: there every single day. Yeah, like you know, I mean,
- 36:59Speaker 1: you know what it's like when you have an online presence.
- 37:01Speaker 1: It's like you kind of can't take a day off.
- 37:03Speaker 1: I would love to take a day off, but it
- 37:05Speaker 1: is really hard to do that, Like you're always kind
- 37:07Speaker 1: of online, and especially when you're in the kind of
- 37:10Speaker 1: news adjacent space, like you're always checking the news number one.
- 37:12Speaker 1: But then you're also always thinking about like, Okay, what
- 37:14Speaker 1: sort of content do I need to promote on my
- 37:16Speaker 1: own social channels? What do I need to put on
- 37:17Speaker 1: sports gossip show? Do I need to make a reel
- 37:19Speaker 1: right now about a topic? Do I need to make
- 37:21Speaker 1: a recap video on something? And so I think it's
- 37:23Speaker 1: the kind of always on thing that is challenging and
- 37:26Speaker 1: making sure you don't get burnt out because it's very
- 37:28Speaker 1: easily to burn out.
- 37:29Speaker 2: When was the last time you consciously unplugged.
- 37:33Speaker 1: Consciously unplugged? It's been too long. Honestly, it's been too long.
- 37:38Speaker 1: It's been too long. So you're telling me you don't remember,
- 37:40Speaker 1: I don't remember. I couldn't tell you.
- 37:43Speaker 2: I think.
- 37:43Speaker 1: Also, here's the problem, tell me about it. Because I've
- 37:47Speaker 1: worked in social for so long, I talked to so
- 37:48Speaker 1: many other people who work in social, like, it is
- 37:51Speaker 1: very difficult to be off because you are working weekends.
- 37:55Speaker 1: I worked crazy night shifts when I worked in entertainment
- 37:57Speaker 1: and was working like award shows, you're live tweeting night.
- 38:00Speaker 1: And to undo that switch that took a really long
- 38:02Speaker 1: time for me, Like that only took until maybe like
- 38:05Speaker 1: a couple of years ago that I finally was like
- 38:07Speaker 1: undoing that feature of myself. Yeah, and so to really
- 38:10Speaker 1: unplug is very difficult because you're like you're just kind
- 38:14Speaker 1: of embedded. And you also, I think, feel like if
- 38:17Speaker 1: you take a day off, what if you miss something?
- 38:19Speaker 2: You know, which isn't true.
- 38:20Speaker 1: It's like you could take a day off and everything
- 38:23Speaker 1: is fine, But I honestly don't.
- 38:25Speaker 3: Know if you were to take a day off, how
- 38:29Speaker 3: do you think it would make you feel.
- 38:32Speaker 1: I'd probably first feel like I don't know what to
- 38:34Speaker 1: do with my time. Mm, you know what I mean,
- 38:36Speaker 1: which is clearly a sign of burnout, I would guess
- 38:40Speaker 1: because I think you feel like you're so used to
- 38:43Speaker 1: being like not even on edge is the word, because
- 38:45Speaker 1: I don't feel on edge, but like going, going, going
- 38:48Speaker 1: all the time, and you're like just kind of getting
- 38:50Speaker 1: a lot of stimulation from the Internet that it's like
- 38:52Speaker 1: if you unplug, then you're like, what do I do
- 38:54Speaker 1: with my time now?
- 38:55Speaker 2: Which you clearly enjoy doing that, yes, oh yeah, yeah.
- 39:00Speaker 1: It's not creating the content like I love cutting the
- 39:03Speaker 1: clips and all of that. It does take a lot
- 39:05Speaker 1: of time, but I do really like doing it because
- 39:08Speaker 1: it does feel like it's my purpose to be able
- 39:10Speaker 1: to be a sports gossip expert. So even though I'm
- 39:13Speaker 1: drained oftentimes and I'm like, oh, I don't want to
- 39:15Speaker 1: promote this like what we were talking about earlier, I
- 39:16Speaker 1: don't want to post this Instagram story, I do know.
- 39:19Speaker 1: I'm like, this is what I'm supposed to be doing
- 39:20Speaker 1: with my life, and so it also can fuel me,
- 39:24Speaker 1: and so it also makes it more challenging and take
- 39:26Speaker 1: it off because I'm like, I do enjoy doing this.
- 39:28Speaker 3: Yeah, you know, it's funny because I'm sure there's someone
- 39:31Speaker 3: listening to this that hears you say I feel it
- 39:33Speaker 3: in my bones that my purpose is to be a
- 39:35Speaker 3: sports gossip expert, and they're like, oh my god, this woman. However, however,
- 39:42Speaker 3: there is something really beautiful in that. At least that's
- 39:46Speaker 3: how I'm seeing it, because you have this almost inexplicable
- 39:51Speaker 3: sense of I'm doing the right thing, and everyone has
- 39:55Speaker 3: the opportunity to experience that feeling that calling that purpose.
- 40:01Speaker 3: It's just again, wow, how many times can I say
- 40:04Speaker 3: this in one episode? Are you maybe a little bit
- 40:07Speaker 3: delusional enough to figure it out?
- 40:10Speaker 2: Yeah?
- 40:10Speaker 3: When did you first feel that sense of purpose with
- 40:16Speaker 3: this work? Was there a certain day moment experience that
- 40:22Speaker 3: gave you that feeling? And where do you feel that
- 40:25Speaker 3: in your body? Well?
- 40:27Speaker 1: I feel I feel very physically in my body. I
- 40:29Speaker 1: do a lot of like somatic movement. I don't know
- 40:32Speaker 1: if you're familiar with that, and that I feel things
- 40:34Speaker 1: really physically. And I think when I really felt like
- 40:36Speaker 1: grounded in sports gossip which sounds crazy or sports adjacent content,
- 40:40Speaker 1: because it wasn't this wasn't really sports gossip.
- 40:42Speaker 2: Yeah was.
- 40:43Speaker 1: I interviewed the guy who created art but make it sports.
- 40:45Speaker 1: I don't know if you're familiar with those accounts, but
- 40:47Speaker 1: he basically if you're not, he pairs moments in sports
- 40:49Speaker 1: with pieces of art that he remembers from emory his
- 40:52Speaker 1: over like five thousand images. I interviewed him, which I
- 40:55Speaker 1: was shocked he agreed to do this. This was very
- 40:56Speaker 1: early on in my sub sect, maybe a year into it,
- 41:00Speaker 1: and it went really really viral, and all these people
- 41:02Speaker 1: in sports started following me on Twitter pre x time,
- 41:05Speaker 1: and I remember being like, oh my god, these huge
- 41:08Speaker 1: sports writers are following me on Twitter. This is I
- 41:13Speaker 1: can't even fathom this. And I felt so grounded in myself,
- 41:17Speaker 1: being like, oh, this is what I'm meant to be doing,
- 41:19Speaker 1: Like this feels right. And to get acknowledgment from these
- 41:22Speaker 1: people who have been grinding in sports for so long
- 41:25Speaker 1: in our legends and their own right was crazy, Like
- 41:28Speaker 1: it was just it felt bananas. And so I think
- 41:31Speaker 1: part of me on one hand was like this feels
- 41:33Speaker 1: insane and shouldn't be happening. But then the other side
- 41:35Speaker 1: of me is like, no, this should be happening. Like
- 41:37Speaker 1: I've worked hard to get here and to do this interview,
- 41:39Speaker 1: to edit it myself, get it up, like, that's a
- 41:42Speaker 1: lot of steps to overcome to make it happen. And
- 41:45Speaker 1: so to get the positive feedback was just so gratifying.
- 41:49Speaker 3: And isn't it funny that the positive feedback can be
- 41:52Speaker 3: as minuscule as.
- 41:54Speaker 2: A follow Literally, isn't that crazy.
- 41:56Speaker 1: It's not like I got forty five interview requests or
- 42:00Speaker 1: like job offers out of it. Nothing really happened out
- 42:04Speaker 1: of that. I got some newsletter subscribers, right, But it
- 42:06Speaker 1: was more validation from people who are in sports to
- 42:09Speaker 1: be like, oh, okay, if these people think this conversation
- 42:12Speaker 1: is interesting, I'm on the right path. Not that anyone
- 42:15Speaker 1: should rely on external validation to do what you want
- 42:19Speaker 1: to be doing, but I do think when you're in moments,
- 42:21Speaker 1: especially doing something by yourself and not with anyone else,
- 42:24Speaker 1: it's good to have a little bit of external feedback
- 42:26Speaker 1: to help keep you going and be motivated.
- 42:28Speaker 3: How do you find the intrinsic motivation to keep showing
- 42:33Speaker 3: up when you are feeling burnt out?
- 42:37Speaker 1: I think because I see the vision, like I know
- 42:40Speaker 1: this is what I'm supposed to be doing, and so
- 42:42Speaker 1: It honestly makes me not want to take it off
- 42:44Speaker 1: because I'm like, this is what I want to be doing.
- 42:46Speaker 1: I spend a really long time doing jobs that were
- 42:48Speaker 1: really draining, like working in social For anyone who's done
- 42:51Speaker 1: that type of work, like, it is really exhausting and
- 42:53Speaker 1: you get burnt out very easily. And there is nothing
- 42:56Speaker 1: wrong with doing those jobs, but it is just really
- 42:58Speaker 1: really challenging to keep the momentum to keep doing it
- 43:01Speaker 1: year after year, and so to finally be able to
- 43:04Speaker 1: like find the thing that kind of takes those skills,
- 43:07Speaker 1: but then also these new skills in this new area
- 43:09Speaker 1: that I have never worked in makes me feel alive inside.
- 43:13Speaker 1: You know. It's like I'm excited to talk about sports
- 43:15Speaker 1: gossip because it's what I should be doing. It's not
- 43:18Speaker 1: it doesn't feel draining in that way. There are days where,
- 43:20Speaker 1: of course, I'm like I don't want to send a newsletter.
- 43:22Speaker 1: I'm so tired, Like I've just cut a bunch of
- 43:24Speaker 1: clips for the podcast, like I just don't want to
- 43:27Speaker 1: do this. I've finished a consulting project, like I don't
- 43:29Speaker 1: want to do this, but I know, like this is
- 43:31Speaker 1: only going to help me in the future if I
- 43:33Speaker 1: continue to stay consistent, because if I don't, I think
- 43:36Speaker 1: like you can kind of lose steam.
- 43:38Speaker 3: Yeah, you know, totally easy to lose steam. And I
- 43:41Speaker 3: appreciate what you said about being a beginner at something new.
- 43:45Speaker 3: You can be a beginner and be excited and also
- 43:49Speaker 3: admit that you don't have all the answers.
- 43:51Speaker 1: Yeah, it's like, I don't think I'm the best writer.
- 43:53Speaker 1: I don't actually think I'm a very good writer, you
- 43:55Speaker 1: know what I mean. I think I have my voice
- 43:57Speaker 1: and found my niche. But I think it's just getting
- 43:59Speaker 1: over the hump of being like people are going to
- 44:02Speaker 1: be critical of what you say or how you write,
- 44:04Speaker 1: or you got the spelling hair wrong here, there's like
- 44:06Speaker 1: who cares?
- 44:07Speaker 3: You just have to start and do it and be consistent. Yeah,
- 44:09Speaker 3: I mean, writing isn't rocket science. Writing isn't brain surgery.
- 44:13Speaker 3: No exactly. I think that bad is going to happen
- 44:15Speaker 3: if there's Ean and I and nice to know who
- 44:18Speaker 3: cares who?
- 44:19Speaker 2: But there are going to be people that that do care.
- 44:21Speaker 3: And so that's the stuff that you have to get
- 44:23Speaker 3: to the point with that you're like, Okay, those aren't
- 44:26Speaker 3: my people.
- 44:26Speaker 1: They're not my people, and that's okay, and that is okay,
- 44:28Speaker 1: Like I don't need to please everyone, and I know
- 44:31Speaker 1: I don't. I certainly know there are people who are
- 44:33Speaker 1: annoyed that I'm like coming in the sports space. I'm
- 44:36Speaker 1: talking about sports gossip. I say, I'm not a sports expert.
- 44:39Speaker 1: It's like, I get it. I get that people are
- 44:41Speaker 1: into that, and that's fine. They have their own audience
- 44:43Speaker 1: in their own line, and I'm not trying to get
- 44:45Speaker 1: in that line.
- 44:45Speaker 2: Yeah.
- 44:46Speaker 3: So for someone that is a sports gossip expert, what
- 44:51Speaker 3: does your regular sports consumption look like?
- 44:55Speaker 2: Great question.
- 44:56Speaker 1: Well, I watch a lot of sports because again I'm
- 44:58Speaker 1: interested in what's going on the athletes. We talked about
- 45:01Speaker 1: this on the Sports Gossip Show that you can tell
- 45:02Speaker 1: a lot of what's going on off the court by
- 45:05Speaker 1: the vibes on the court. And we always talk about
- 45:07Speaker 1: vibes like you could tell, for example, during the Super Bowl,
- 45:10Speaker 1: like the Kansas City Chiefs, like the vibes seemed off,
- 45:12Speaker 1: Like I was like, did they get in a fight
- 45:13Speaker 1: before this game? Like, nothing crazy dramatic, but it just
- 45:16Speaker 1: felt like internally there was some tension and something wasn't
- 45:20Speaker 1: quite right. So I watch a lot of sports. So
- 45:22Speaker 1: obviously during the NBA Finals have been consuming a lot
- 45:24Speaker 1: of that. I've now started watching baseball because it's sort
- 45:26Speaker 1: of in the middle of baseball season in full swing.
- 45:29Speaker 1: I was watching all the Stanley Cup Finals. Never watched
- 45:32Speaker 1: the Stanley Cup Finals before, but I was like, I'm
- 45:33Speaker 1: into all this draw mother fighting all the time, you know,
- 45:35Speaker 1: a classic hockey fashion. So I'm pretty much like constantly
- 45:39Speaker 1: watching sports on a weekly basis.
- 45:41Speaker 2: How does this impact your personal life?
- 45:44Speaker 3: Well, my husband is a huge sports fan, okay, so so.
- 45:48Speaker 1: It works out for me. I think it'd be challenging
- 45:50Speaker 1: to be married to someone who was a sports fan,
- 45:53Speaker 1: considering we have sports on pretty often.
- 45:55Speaker 2: In our household. Yeah, what's he do for work?
- 45:57Speaker 1: He's a graphic designer Okay, so yeah, and he he's
- 46:00Speaker 1: also like a huge NBA fan, so like we're both
- 46:03Speaker 1: deeply invested in the NBA Finals and like NBA Twitter
- 46:06Speaker 1: and like sharing memes back and forth.
- 46:08Speaker 2: So I do think that also helps.
- 46:09Speaker 1: Like if I was living by myself and was just
- 46:13Speaker 1: watching games on my computer or something like that would
- 46:16Speaker 1: be a little challenging.
- 46:17Speaker 2: Yeah.
- 46:18Speaker 3: Now, before when you were saying that the thing that
- 46:21Speaker 3: helps you harness that intrinsic motivation when you are feeling
- 46:24Speaker 3: a bit burnt out is that you can see the vision.
- 46:28Speaker 3: Was there a certain exercise or anything that you did
- 46:31Speaker 3: to really articulate what perhaps the best case scenario is
- 46:35Speaker 3: either for the newsletter or the podcast or the other work.
- 46:38Speaker 2: That you do.
- 46:39Speaker 1: Ooh, that's a great question. Not necessarily specifically for the work.
- 46:42Speaker 1: But I do think I'm very Type A. If you
- 46:45Speaker 1: can't tell, like, I am very Type A to a fault,
- 46:48Speaker 1: and I had to really do a lot of internal
- 46:50Speaker 1: work to undo a lot of that, because I think
- 46:52Speaker 1: being very Type A means you don't want to do
- 46:55Speaker 1: something a little bit different with your career like I
- 46:57Speaker 1: was like on LinkedIn when I was sixteen, not cool,
- 47:00Speaker 1: like I was very into working.
- 47:02Speaker 2: I started interning when I was sixteen.
- 47:03Speaker 1: I was like I want a job, I want to work,
- 47:05Speaker 1: And so that meant I was like putting myself out
- 47:07Speaker 1: out there for these internships and these jobs like that
- 47:10Speaker 1: probably I wouldn't have gotten otherwise. But because I was
- 47:11Speaker 1: confident in very type A and like I must have
- 47:14Speaker 1: a career, like I must do this thing, that it
- 47:16Speaker 1: took a lot of undoing to do that because to
- 47:18Speaker 1: pivot to be like I'm going to go start a
- 47:20Speaker 1: sports gossip newsletter. When I've worked at these name brand companies,
- 47:24Speaker 1: doing social media strategy like that is a hard thing
- 47:27Speaker 1: to do. So I did during the pandemic actually a
- 47:31Speaker 1: two day like virtual retreat kind of thing with the
- 47:34Speaker 1: Hoffmann process.
- 47:35Speaker 2: I don't know if you know what that is. It's amazing.
- 47:36Speaker 1: I would love to do the full week, but it's
- 47:38Speaker 1: kind of all about like your internal self and also
- 47:42Speaker 1: your family and how that can impact your upbringing. But
- 47:45Speaker 1: I do think the benefit that came out of it
- 47:47Speaker 1: was being able to let go. That was something that
- 47:49Speaker 1: was really challenging for me, of like letting go of
- 47:51Speaker 1: outcomes and being like, it's okay to make a pivot
- 47:55Speaker 1: when you're very type A.
- 47:56Speaker 2: That's hard to do.
- 47:56Speaker 3: It's also okay to quote unquote not be perfect. Yeah, right, exactly.
- 48:01Speaker 3: So when you have this idea in your head that
- 48:04Speaker 3: this is how I should be executing X or Y,
- 48:08Speaker 3: that is really hard to step away from. Yeah, as
- 48:12Speaker 3: a type A person. Yeah, And I also get I mean,
- 48:14Speaker 3: here's the practical thing. So it's like I didn't have
- 48:17Speaker 3: family financially supporting me making this pivot, Like when I
- 48:20Speaker 3: made the pivot. I was still consulting.
- 48:22Speaker 1: It's not like I was just like screw this, I'm
- 48:24Speaker 1: like living on all this fancy money.
- 48:27Speaker 2: Like I was working and consulting during all this.
- 48:29Speaker 1: So that was hard too, where it's like you're balancing
- 48:32Speaker 1: like Okay, now I have to like budget financially because
- 48:34Speaker 1: I'm like, all right, I'm not working as much. I'm
- 48:36Speaker 1: working for myself. Freelance clients come and go, but I
- 48:39Speaker 1: still want to do this thing over here. And so
- 48:41Speaker 1: it's like you're kind of like your Type A and
- 48:43Speaker 1: Type are like parallel pathing a little bit. So I
- 48:46Speaker 1: do want to be mindful of like the practicalities of
- 48:49Speaker 1: this was not like one day I woke up and
- 48:50Speaker 1: I was like I'm just gonna do this and like
- 48:52Speaker 1: it's all fine, everything will work out. It's like, nah,
- 48:54Speaker 1: you still got to like make money and pay rent.
- 48:56Speaker 2: Right, you know, make money and pay rent.
- 48:58Speaker 3: And it's hard for or individuals that maybe recognize that
- 49:03Speaker 3: they aren't someone that would thrive being their own boss,
- 49:07Speaker 3: which there's nothing wrong in that, or perhaps they just
- 49:10Speaker 3: don't understand what goes on behind the scenes. It can
- 49:13Speaker 3: be challenging for those individuals to have any sort of
- 49:16Speaker 3: understanding that it is possible to figure it out and
- 49:19Speaker 3: do well for an entrepreneur or for a gied worker.
- 49:23Speaker 3: I have people either in my comments or my DMS
- 49:27Speaker 3: I would not say regularly but sporadically that always ask
- 49:31Speaker 3: if I come from family money. I'm like, I'm just
- 49:34Speaker 3: two divorced parents as well. Yeah, when I share that
- 49:36Speaker 3: in common, I have divorced parents. I paid for college myself.
- 49:40Speaker 3: I pay for my apartment myself, Like, I pay all
- 49:43Speaker 3: of my bills and I've just figured out how to
- 49:46Speaker 3: do it.
- 49:46Speaker 1: Yeah, you just figured it out. And it's not to
- 49:48Speaker 1: say it's not hard, Like it is hard. And I
- 49:50Speaker 1: think there's this misconceptions of it when you like, I'll
- 49:52Speaker 1: see someone and then I'm like, oh, they're like they
- 49:55Speaker 1: got some money from somewhere or whatever, and it's annoying.
- 49:58Speaker 2: I get it.
- 49:58Speaker 1: It can be frustrating, but also like you just have
- 50:01Speaker 1: to see, like I'm on a different path, So it's like,
- 50:03Speaker 1: how do I make this work If I do want
- 50:04Speaker 1: to make a pivot. If I don't, and you want
- 50:05Speaker 1: to work a normal job, that's also fine, right, And
- 50:07Speaker 1: that can also still be challenging, and it has a different
- 50:10Speaker 1: set of challenges, but I think just acknowledging that, like
- 50:13Speaker 1: this doesn't happen overnight, and also like I still have
- 50:16Speaker 1: to pay my bills, And it's not like I just
- 50:18Speaker 1: abandoned my type A self. I just was able to integrate.
- 50:21Speaker 1: I think like this type be self to take more
- 50:24Speaker 1: risks slowly over time, and now I'm able to take
- 50:26Speaker 1: bigger risks that I certainly was not able to take
- 50:28Speaker 1: five years ago exactly.
- 50:30Speaker 3: So it's so interesting to me also being somewhere like
- 50:33Speaker 3: where we are now seeing so many people that work
- 50:36Speaker 3: for one single company, right, one single organization, because I
- 50:40Speaker 3: have moments where I'm like, how cool is it that
- 50:43Speaker 3: all of these people get to work on these projects together.
- 50:45Speaker 3: I am someone as a Gemini that likes to collaborate,
- 50:49Speaker 3: which can be challenging as a self employed party of one. Yeah,
- 50:54Speaker 3: it's interesting. I feel like there's always moments where you
- 50:57Speaker 3: want some of the things that you don't have. But
- 50:59Speaker 3: then I take a step back and I'm like, but
- 51:00Speaker 3: how much freedom and opportunity and any fun do I
- 51:03Speaker 3: get to have?
- 51:04Speaker 2: Yeah?
- 51:04Speaker 3: When I don't need to report to a boss and
- 51:07Speaker 3: a director and a chief and their VP.
- 51:10Speaker 1: Right, and there are pros and cons to everything. It's
- 51:12Speaker 1: like sometimes I'm chasing down a client to pay me
- 51:13Speaker 1: who hasn't paid me a while.
- 51:15Speaker 2: You know what I mean. And it's like, well, if
- 51:16Speaker 2: I had a normal job, i'd get paid every two weeks. Yeah,
- 51:18Speaker 2: and that is that.
- 51:19Speaker 1: Like things like that come up, and so it's like,
- 51:21Speaker 1: there are pros and cons to full time jobs working
- 51:23Speaker 1: for yourself. I don't think there's a right answer. I
- 51:26Speaker 1: think it more comes internally of trusting your gut and
- 51:28Speaker 1: your intuition. I'm like, what is best for you and
- 51:30Speaker 1: going back to what you're mentioning it earlier about just
- 51:32Speaker 1: like feeling things in your body, Like I trusted my body.
- 51:34Speaker 1: I was like, this is what I'm meant to be doing.
- 51:36Speaker 1: And for other people that maybe is a nine to five,
- 51:38Speaker 1: and that's also fine.
- 51:39Speaker 3: Was there a moment that you debated not continuing with
- 51:43Speaker 3: this stuff, like seriously debated.
- 51:46Speaker 2: It, honestly?
- 51:47Speaker 3: No.
- 51:48Speaker 1: Yeah, I think because I was a little delusional the
- 51:50Speaker 1: whole time and I'm still delusional about it, you know. No,
- 51:53Speaker 1: But I think the only reason I thought that was
- 51:55Speaker 1: because I was still consulting and I had a financial
- 52:00Speaker 1: like plan be you know what I mean. If I
- 52:03Speaker 1: was one hundred percent invested in just doing the newsletter
- 52:06Speaker 1: in the podcast. Like let's say that was the only
- 52:08Speaker 1: thing I was doing, and at the time it would
- 52:10Speaker 1: have only been the newsletter, Like I think I certainly
- 52:13Speaker 1: would have probably given up because I wasn't making money
- 52:15Speaker 1: for years on it. You know, it's not like money
- 52:18Speaker 1: started immediately, and so you need to have some sort
- 52:21Speaker 1: of safety net.
- 52:21Speaker 3: It's frustrating when you're in that position because and I
- 52:27Speaker 3: talked about this recently on the show with a girlfriend
- 52:30Speaker 3: of mine, Lauren, who's a photographer. She had a full
- 52:35Speaker 3: time job in marketing and was starting to really get
- 52:39Speaker 3: serious about her photography and booking a ton of gigs.
- 52:43Speaker 3: And it wasn't until she decided to really go all
- 52:47Speaker 3: in with the photography she had been let go from
- 52:50Speaker 3: her other job, that she started to reap the benefits
- 52:54Speaker 3: of that dedication of.
- 52:56Speaker 2: All of these new doors opening.
- 52:57Speaker 3: And that's scary as hell, yeah, but also it might
- 53:02Speaker 3: be hard to jump in, but once you do, the
- 53:03Speaker 3: water's fine.
- 53:04Speaker 1: Oh yeah, you opened so many more doors. Like even
- 53:06Speaker 1: the minute I started, this was so small, but I
- 53:08Speaker 1: was so paranoid for so long of how I was
- 53:10Speaker 1: being perceived online because I didn't post any tiktoks or
- 53:14Speaker 1: reels on my social media accounts about sports. The minute
- 53:17Speaker 1: I started doing it, it kind of like cracked things
- 53:19Speaker 1: open and like, oh I had some videos go viral.
- 53:21Speaker 1: Oh I got more subscribers. Oh I had more brands
- 53:23Speaker 1: reaching out. It's like, Oh, that only happened because I
- 53:25Speaker 1: kind of let go of expectations around what it could be.
- 53:28Speaker 2: Breonna Weize came on the show a month or two ago.
- 53:32Speaker 3: She's an author and she now is like wildly popular
- 53:36Speaker 3: with millions of readers. And she said to me that
- 53:40Speaker 3: when she was beginning, one of the things that she
- 53:43Speaker 3: was concerned about is this same what are people going
- 53:46Speaker 3: to think of what I'm doing here? And she put
- 53:48Speaker 3: out an Instagram story that was essentially like, Hi, I'm
- 53:52Speaker 3: going all in on being a writer, and this is
- 53:54Speaker 3: how I'm going to present now. And you can get
- 53:57Speaker 3: on the horse and come with me, or you can
- 54:00Speaker 3: off and like go take a swim or something like
- 54:02Speaker 3: that feels better, whatever works for you.
- 54:04Speaker 2: Like I'm not bothered by it, but this is just
- 54:06Speaker 2: what I'm going to do now.
- 54:07Speaker 3: And this goes back to our conversation on You're not
- 54:10Speaker 3: going to be a person for everyone.
- 54:11Speaker 2: No, and that's okay. That's okay.
- 54:13Speaker 1: You don't need to follow me if you don't, it's
- 54:15Speaker 1: totally fine. No hard feelings, Its no hard feelings.
- 54:17Speaker 3: I love that you've never had a moment where you
- 54:19Speaker 3: were like, am I doing the right thing? I think
- 54:20Speaker 3: that's really inspiring, and I don't necessarily know if that
- 54:26Speaker 3: is always the path. I certainly feel very purposeful in
- 54:31Speaker 3: the work that I do. I know where I want
- 54:33Speaker 3: to go with it. However, there have definitely been moments
- 54:36Speaker 3: of challenge with the podcast and just some of the
- 54:39Speaker 3: other things I'm doing in my career, Moments when people
- 54:41Speaker 3: have said not yet, and I'm like, is it ever
- 54:43Speaker 3: going to be yet?
- 54:44Speaker 2: Yeah?
- 54:44Speaker 3: Right, So I find that very impressive. What would you
- 54:49Speaker 3: say has been, however, one of the most challenging moments
- 54:52Speaker 3: since you started the sub Stack in twenty twenty.
- 54:57Speaker 1: I would say letting go of the old career self.
- 55:01Speaker 1: That has been the hardest thing for me. It really
- 55:03Speaker 1: like it has taken years to undo that. And again
- 55:05Speaker 1: it's like I'm still consulting a little bit because it's
- 55:07Speaker 1: like I still haven't fully let go because I also
- 55:09Speaker 1: need to pay bills. It's you know, it's like that's
- 55:11Speaker 1: just the reality. But I think that's been the hardest
- 55:14Speaker 1: piece of being like you're on a path for so
- 55:17Speaker 1: long and you can kind of see if you Joe,
- 55:18Speaker 1: I'm a social media director, that I'm maybe a senior director,
- 55:21Speaker 1: then maybe a CMO one dy or like whatever that
- 55:23Speaker 1: that path look like, and then to be cool, I'm
- 55:25Speaker 1: just getting off that train. I'm doing something completely different.
- 55:28Speaker 1: It's not like I'm like, oh, I'm going to go
- 55:29Speaker 1: work in influencer marketing. It's like a side door to
- 55:33Speaker 1: social media strategy. It's like I'm doing something completely different.
- 55:36Speaker 1: And so I think that's been the most challenging piece.
- 55:39Speaker 1: It's not necessarily the vision of being like, oh, are
- 55:42Speaker 1: people into this sort of content. It's like we've seen
- 55:45Speaker 1: it in culture right now. It's like people are into
- 55:47Speaker 1: these side stories about sports and fashion, their weddings, whatever
- 55:51Speaker 1: the case may be. So it's like I'm confident in
- 55:53Speaker 1: that in the subject matter, but it's more like my
- 55:55Speaker 1: own internal work of like letting go of like, Okay,
- 55:58Speaker 1: this path isn't working anymore for me, but this new
- 56:02Speaker 1: path is, So how do you tap into that and
- 56:04Speaker 1: slowly really let go of everything and that's freaky.
- 56:07Speaker 3: What are the stories in sports right now that you're
- 56:11Speaker 3: the most excited about.
- 56:13Speaker 1: Oh my god, okay, well one of them I'm speaking
- 56:17Speaker 1: of Tom Brady. We talked about this on the show.
- 56:19Speaker 1: Is we're fascinated by the types of posts he pins
- 56:22Speaker 1: on his Instagram.
- 56:23Speaker 2: Oh. I don't know if you've noticed this. Tell me more.
- 56:25Speaker 2: Our theory is that this is based on no evidence.
- 56:27Speaker 2: This is just vibes.
- 56:28Speaker 1: We're just going off of vibes that when he pins
- 56:31Speaker 1: like a shirtless post on his Instagram, which he has done,
- 56:34Speaker 1: or he posts a lot of Instagram stories, he's trying
- 56:36Speaker 1: to thirst trap for someone he wants to talk to. Okay,
- 56:39Speaker 1: like a potential girlfriend or something.
- 56:41Speaker 2: I mean, that's pretty standard behavior.
- 56:42Speaker 1: It's standard behavior, but it's funny to see it on
- 56:44Speaker 1: his level because he's so famous that he's like just
- 56:47Speaker 1: thirst trapping like the rest of us.
- 56:48Speaker 2: He'll pin the shirtless photo.
- 56:50Speaker 1: Oh yeah, it might still be pinned. Actually I don't
- 56:52Speaker 1: know if that one is, but there was recently a
- 56:54Speaker 1: pin photo of him shirtless.
- 56:56Speaker 2: Interesting.
- 56:57Speaker 1: Next, that's another levels going on here, So that one
- 57:03Speaker 1: was really interesting. Also, the NBA Finals, I think, just
- 57:06Speaker 1: as a story in general, because you know, if you
- 57:08Speaker 1: don't know a lot about the NBA, it was two
- 57:11Speaker 1: non major market teams in the finals. So on paper,
- 57:14Speaker 1: it's like, oh, this isn't a quote unquote sexy finals.
- 57:16Speaker 1: It's not like the Lakers versus the Celtics, this like
- 57:20Speaker 1: series that's like all about this rivalry blah blah blah
- 57:22Speaker 1: blah blah. And the stars are young players. It's not
- 57:25Speaker 1: like there's a Lebron James esque figure on the team.
- 57:28Speaker 1: And so I think that was just really interesting, just
- 57:30Speaker 1: kind of the cultural conversations around this series and mean, like, oh,
- 57:33Speaker 1: it is the series quote unquote lame and then spoiler alert,
- 57:36Speaker 1: it became one of the most iconic NBA Final series
- 57:40Speaker 1: of all time. It went to Game seven. Poor Tyres
- 57:42Speaker 1: Haliburn got injured in Game seven, which was so awful.
- 57:45Speaker 1: But like, it was just such a fascinating series and
- 57:48Speaker 1: there was so much tension I think within like the
- 57:51Speaker 1: media space and the conversations around the series that I'm
- 57:54Speaker 1: just super fascinated by.
- 57:55Speaker 3: You are here in Paris right now and have vocalized
- 57:58Speaker 3: that this opportunity is something that you couldn't have even
- 58:01Speaker 3: dreamed of. When I say to you what's on your
- 58:05Speaker 3: vision board for LA twenty eight?
- 58:07Speaker 2: What's there?
- 58:08Speaker 1: Oh my god, Oh, don't make me answer that. Interviewing Simobiles, Oh,
- 58:14Speaker 1: I don't know. If she's I mean, will she compete,
- 58:17Speaker 1: I don't know, but in some capacity that would be amazing,
- 58:20Speaker 1: or just interviewing any gymnast for TEMSA would be iconic,
- 58:23Speaker 1: whoever is on that team. I would also say a
- 58:27Speaker 1: dream would be to have some sort of like color
- 58:30Speaker 1: commentary show during the Olympics around what's happening off the
- 58:35Speaker 1: field with these players, like to give some sort of
- 58:38Speaker 1: comments for people who maybe don't really care about the
- 58:41Speaker 1: specific stats of players or the actual in game content,
- 58:45Speaker 1: and it's almost like color commentary that's live during the
- 58:48Speaker 1: Olympics about all the players' personal lives.
- 58:50Speaker 3: All right, well, June twenty twenty five, this is when
- 58:53Speaker 3: we're having this conversation and I cannot wait to play
- 58:55Speaker 3: it back for you the month before we're both out
- 58:58Speaker 3: in LA.
- 58:58Speaker 2: I would didcasting eight.
- 59:02Speaker 3: Right now, someone goes to your Instagram page and they
- 59:04Speaker 3: see what you have put out there into the world,
- 59:06Speaker 3: which is that you are indeed a sports gossip enthusiast.
- 59:11Speaker 2: But when you look in the mirror. What do you
- 59:14Speaker 2: see looking at you? Ooh, great question.
- 59:18Speaker 1: I think I see someone who has changed a lot
- 59:21Speaker 1: in a short amount of time and made a lot
- 59:23Speaker 1: of pivots and has been really fearless through the process.
- 59:26Speaker 1: Like again, even when I was younger on this weird
- 59:29Speaker 1: LinkedIn path dming people on LinkedIn when I was sixteen,
- 59:32Speaker 1: I think the through line there was being fearless and
- 59:35Speaker 1: not being afraid of someone say no. It's like I
- 59:38Speaker 1: got a lot of opportunities because I just wasn't afraid
- 59:41Speaker 1: of saying someone saying no. And I think that's been
- 59:44Speaker 1: something I keep trying to think about time and time again,
- 59:47Speaker 1: that like, even though I'm on doing this like type myself,
- 59:49Speaker 1: I'm making this career pivot, It's like the through line
- 59:52Speaker 1: through all of it is that I'm okay with the outcome.
- 59:55Speaker 1: I'm being fearless and it is what it is. No
- 59:58Speaker 1: one has to love me, and that's fine. I'm excited
- 1:00:00Speaker 1: if with what I'm doing, that's all it really matters
- 1:00:01Speaker 1: at the end.
- 1:00:01Speaker 2: Of the day.
- 1:00:02Speaker 3: The last question that I ask in every episode is
- 1:00:05Speaker 3: if you have an opportunity right now to offer yourself
- 1:00:08Speaker 3: going through that difficult moment of letting go of the
- 1:00:11Speaker 3: Type A in pursuit of the greatness that comes with
- 1:00:14Speaker 3: being a little bit more Type B.
- 1:00:15Speaker 2: Knowing what you know?
- 1:00:16Speaker 3: Now, what advice do you offer yourself? You're already We're
- 1:00:21Speaker 3: already there.
- 1:00:21Speaker 1: We're already there. You were already on the right track. Yeah,
- 1:00:24Speaker 1: it's like just being curious. I was on the right
- 1:00:26Speaker 1: track being curious about like, what is this new platform?
- 1:00:28Speaker 1: Let me start this newsletter being curious? What am I
- 1:00:30Speaker 1: going to call it? Have you my husband's a graphic designer,
- 1:00:32Speaker 1: make a little logo, like, you know, being curious about
- 1:00:34Speaker 1: all these little tiny steps I think has led me
- 1:00:36Speaker 1: to today. So I would just continue to say be
- 1:00:38Speaker 1: curious because you just never know what doors are going
- 1:00:41Speaker 1: to open, truly, like you really have no idea.
- 1:00:43Speaker 2: It's cliche, but you just really have no idea. What
- 1:00:45Speaker 2: is out there for you? What is out there for you?
- 1:00:48Speaker 2: Matteline Hill, Wow, this was fun. This was so great.
- 1:00:51Speaker 2: For those that aren't keeping up with you, just yet,
- 1:00:55Speaker 2: give us all of the details. Where do we find you?
- 1:00:57Speaker 2: Where can they follow you? Hit me? Yeah?
- 1:01:00Speaker 1: You can follow me on Instagram at matt Underscore Hill.
- 1:01:02Speaker 1: You can follow the Sports Gossip Show on Instagram at
- 1:01:04Speaker 1: Sports Gossip new handle. We just got, I know, very
- 1:01:07Speaker 1: exciting on TikTok We're at Sports Gossip show and I'm
- 1:01:10Speaker 1: on TikTok at impersonal foul? Did you have to pay
- 1:01:12Speaker 1: someone for that? No, we just we worked some connections.
- 1:01:15Speaker 1: We got we got the handle. Very excited.
- 1:01:18Speaker 3: Oh man, I'm over at Emily Body and at Hurdle Podcast.
- 1:01:21Speaker 3: Another Hurdle conquered. Catch you guys next time