Latest / The Spiro Podcast: Managing your Real Estate Photography & Videography Business / What You Missed at the Spiro Sync 2026 Conference

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What You Missed at the Spiro Sync 2026 Conference · The Spiro Podcast: Managing your Real Estate Photography & Videography Business

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Coming up on this episode of The Spiro podcast.
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From the speakers, all of the speakers had a lot
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of valuable information to share, and I picked up a lot of nuggets
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that I can take back home and use in my own personal business.
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Hi and welcome to the Spiro Podcast,
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managing your real estate, photography and videography business.
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Spiro is a software platform.
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You've heard us say it.
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If you've watched this, any amount of time.
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It's a software platform
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designed to help you run your day to day real estate media business.
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But ultimately, we want to help you grow and scale.
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Welcome to the Spiro podcast.
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I'm Craig Magrum, and, this is a special edition.
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Todd, our owner, founder of Fearless Leader.
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Todd Kivimaki
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Todd, we just came off a really awesome event.
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Oh, Craig.
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We did. This is, like, the high of an event.
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We had Spiro sync 2026, and you all were fabulous.
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Our goal was to bring you together
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and to help you build your business, to help you feel
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belonging with the support of an amazing community around you,
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and then to help you breathe and breathe as what Spiro mean.
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So Spiro is Latin for the words to breathe.
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And that was our goal.
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We wanted to do that.
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And man, we left energized. Craig.
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We did.
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And the the venue we were at, it was called Air Airline aileron.
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Aileron.
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You can never say that word quite right.
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And it dawned on me finally, I'm a little slow on the uptake
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sometimes, Todd,
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but the conference was in Dayton, which, of course, is home to the Wright brothers.
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And we have the right Patterson Air Force Base.
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You know, the home of flight.
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We argue with North Carolina about that.
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Sorry, North Carolina. It was here at Ohio.
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But the reference
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to lift and I was looking at ailerons, website.
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And they're talking about, you know, helping business leaders.
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Lift in, in their life, in their business.
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And, and Todd, you guys, you and Shannon had picked
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a beautiful, beautiful venue.
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We got it just they were beautiful grounds.
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But before we dive into this,
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I should have asked you this before we started recording.
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Is there anything you want to talk about with what's coming up with Spiro?
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Well, I think the exciting thing with Spiro is just.
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It was great to talk to all of you, and just be energized.
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You all are so incredibly supportive.
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It was great to see you. We had some new faces.
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I talked to a lot of like that said, this was the first conference you went to,
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and I'm so honored that you chose us to be your first conference
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and then many familiar faces.
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So it was great to see friends. You know, I was just really energized by it.
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From a from a technical standpoint, we're working on a cycle right now that's
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going to polish off the mobile version of your website and desktop versions.
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We're going to make video downloading super, super simple for your agents
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and a few other goodies.
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But, you know, I think the
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takeaway from these last few days was just the community.
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Yeah, absolutely.
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Lots of great conversations in the hallways between sessions.
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Lots of great questions about building a good business.
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And, like I said, the venue itself.
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Can you kind of just describe for those that are listening to the podcast,
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I want to strongly urge you watch the YouTube version
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specifically for this episode, because I want you guys of
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let's describe the venue and we've
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we've got some great B-roll of the venue that was just absolutely gorgeous.
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Yeah.
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So you to get to the venue, you might have flown
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in to the Dayton International Airport or driven in through the city of Dayton.
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And then you go north of Dayton ten minutes,
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and you get to the beginning of the middle of nowhere,
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and you turn and you go down some country roads
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to another country road, and you think, am I going to the right spot?
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I've been to this place many, many times, and still sometimes I'm like,
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did I turn wrong?
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And you
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turn in to the front entrance that has,
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just a nice, beautiful, not crazy sign out front like a stone sign.
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And you don't really see anything.
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You just see this nature scape, this rolling prairie,
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and you wind down about this 2 or 3 minute drive
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in and out of this prairie grassland.
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You might see a deer on your way in or some nature coming in,
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and then you take a long left last hook
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and you see this building like it's just supposed to be like
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it's grown out of the ground and it's not obtrusive.
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It doesn't even look that big, although it's humongous.
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And you pull up and you start to think like,
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why is this building in the middle of this prairie?
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And so then walking in same thing, you see a different side of it
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as the parking lots to the left of the building.
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And as you walk into the building,
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there's this warmth and cozy feel of
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just like home, you look straight ahead
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and you would have seen Shannon and Amy smiling, face welcoming you in.
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Typically, it's Robin who welcomes you in to the left as the aileron attendant,
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and you look straight back and you see the water as there's
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a pretty good sized pond that flows behind it.
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See a double entry in the entry in the staircase goes down
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and just it's beautiful.
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It's just it takes a while to take it all in because it's nothing in your face.
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But the more you look at this building, in this facility, the more it's like,
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this is really incredible as to what they did.
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The architecture is
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gorgeous and I'm a sucker for like, wood and stone.
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Like my dream house will have like, stone front.
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You know, wood timbers.
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I kind of like that rustic camp cabin type feeling.
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This, this had that, like, everything just fit where this building was.
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It did.
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And, I don't know much about the architect, but I'm going to look
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into it a little bit and research, but it really did feel that way.
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The main hall, the East Hall, was to the left,
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and it's a, it's, a nice size room with,
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a giant screen behind it and, details such as nice windows that are up overhead.
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But then even they have these cool little blinds
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that go up and not down because they don't want you to see the blinds.
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So everything is thought
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completely through in the building.
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Now, a little history here,
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not the borealis history, but the individual that built it.
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His name was Clementi and he was the founder of the Ames Dog Food Company.
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And he sold it for a couple of billion dollars.
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And then he started and funded and worked in other businesses,
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and he was from around the area, and he felt as though he had this desire
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to give back to entrepreneurs and businesses that were fueling,
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the local economy and the national economy.
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And this is a place for entrepreneurs.
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I have done coaching there many times throughout my career.
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I would go and do a class that they have or do individual coaching,
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where members of the facility.
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So Shannon and I and Steve, we meet there somewhat regularly, and,
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he just wanted to give back.
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He was big on taking care of the environment again.
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Clean dog food.
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I gave him.
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The rainwater that is brought off of the roof is used to flush the toilet.
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So just a lot of really little cool things throughout the building.
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So speaking of water, there's a waterfall on site as well.
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Yeah, it's it's pretty incredible.
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So on the opposite end of the building, down a staircase or the elevator
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and the complete opposite way are more classrooms.
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We had three more large classrooms down there where we had the breakout sessions.
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And if you go out the far door in that
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wing, you will walk, maybe,
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100 or 150ft down a path, and
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you'll get to a railway and you begin to hear this water.
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And as you walk down and you look out, there
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is this beautiful waterfall that's in this cave like environment.
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And it's all natural and it's just the beautiful thing was,
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this is the first time I'd seen a half frozen Craig.
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So it was an all moment
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for me, as it was like it was this beautiful white crusted over.
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And then the sound of the water.
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Yeah.
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When I, when I went outside to to find this because I had seen
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you post about it on, on our Spiro Sync app.
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I don't think I noticed in your picture that it was frozen, but when I went down
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those stairs and came around like, oh wow, that's gorgeous.
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Yeah, yeah.
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And it's all natural.
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They actually looked at this land and built the facility or the campus
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into the land and orchestrated it in a way that it sat with the waterfall
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and then the large pond that snakes around.
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And they have this pond with an island in it, even with a pond with an island.
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And when it's warm, they have a full walking path.
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They have a gazebo back there that you can work at, which is just beautiful.
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And, two woodburning fireplaces, which were just the smell of it.
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I think they actually it's somewhat gas powered, but it's wood in there.
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I don't know what they do.
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I was looking at it because I love a wood burning fireplace.
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And I always remember, like
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my mom and
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dad fighting over who was like, my dad was building the fire the wrong way
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when we were growing up on Daisy Lane and was a flew open because if you build
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a fire with the flues not open, you get all the smoke in the house.
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So like that's a really convenient way to have a somewhat real and a smelling fire.
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Yeah. Nice furniture.
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People were gathered around that fireplace and having great conversations
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and yeah, it's, it was just it was beautiful.
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And it really brought out the brave part of our conference where I think, you know,
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there's there's some great conferences out in Vegas, which is one type of vibe.
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But this was a completely different vibe and feeling.
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And I really just watching people and listening to people.
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I think they were truly able to breathe and just yeah, great, great time.
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And we we appreciate all of you that came out.
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We know there was a lot of you wanted to come that weren't able to.
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But Todd, we we talked with some people just to get their first impressions
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and biggest takeaways, and we thought we'd take this this episode
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to kind of get attendees thoughts and feelings on on the event.
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Yeah.
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And, we're going to play those for you.
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It's to give you an idea as to what they thought about the event.
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This was, after day one, and throughout day two, we love doing these events.
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It's a ton of hard work.
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Shannon and Steve work their butts off.
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Yeah, for, quite a few months.
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And, you all were so generous to come in from Scotland.
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London, California, Florida, Alberta, Toronto, like, everywhere.
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Like.
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And we had this major snow storm at the tail end of it.
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Yeah,
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I think I think everybody got home safe.
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So Shannon had this funny opening line.
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It made me chuckle.
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She said, yeah, for many, if you don't know Shannon,
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Shannon is big on like she's all in, especially with branding.
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So when she worked for Coldwell Banker, everything was blue, sparkly blue, blue
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jeep, blue shoes, blue coat, blue everything she came to.
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Wow. Everything's red.
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Red car, red backpack, red laptop.
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She comes to Spiro.
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Everything's pink now because she's like, oh great pink.
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I love pink. So, everything for pink.
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I forgot Todd, she gave me a pink Stanley Cup and I was going to
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I was going to have that as my is my sipping cup here future episodes.
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That will be the official Spiro Cup that I drink from.
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Yeah. The pink strand like anyway.
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Yeah, but she said on stage she's like, I love the turn.
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Everything pink.
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She's like.
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And then I looked at the weather forecast and I turned the US pink or the US
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turn pink, something like that.
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And the pink is ice on a map.
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And that's exactly what we did and what we did not want ice.
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And we got it.
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Yeah.
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It's crazy.
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All right, well, without further ado, myself, Todd and Nick Kellis, you
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you probably know Nick from, helping on board on the on the Spiro.
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We talked with those of you that came to the pod
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to the podcast, those of you that came to the conference.
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And, so for those of you that weren't able to make it, here's
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a little summary of people's impressions of the first
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ever Spiro Sync conference.
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Hey, we're
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at, the very first Spiro sync conference.
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I'm Craig Magnum, obviously.
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And, this has been a fantastic first day was yesterday.
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This is day two, and we're just talking with attendees.
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Is that the right term? Attendees?
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Well, we'll call it good.
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So just get getting first impressions.
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Biggest takeaways.
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I'm going to introduce yourself.
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I'm Marty Petrick, revision photography of, northeast Ohio area.
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This has been phenomenal.
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If you have if you're thinking about it for next year, just do it this time.
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What's been your biggest takeaway, Marty, from day one?
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The camaraderie.
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It's amazing.
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The camaraderie between all the different photographers that are here.
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We're not we're competitors, but we're not competitors.
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It's more like a family.
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Yeah, it's it's an awesome theater.
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It's here.
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Familiar. Familiar name. Nice to meet in person.
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Nice to meet you. Finally.
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All right.
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Introduce yourself. Name? Company.
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Where in the world are you?
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So, Peter Tice, Chase media.
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And, so we're based out of the Pittsburgh market,
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and, we've been using you guys since.
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Is it November 23rd?
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So two and a half years, something like that.
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As far as the, the event goes, this has been great.
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Like, I 99% chance coming back next year.
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Like, barring injury right now.
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But a snow storm right now.
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So, yeah.
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As for future watchers, there's a snow storm coming tomorrow.
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So anyway,
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yeah, the camaraderie has been great.
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The, the lecture has been great, but for me, it's been like the focus.
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And I think part of it was like a couple of the,
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keynotes or whatever, but a couple of the big sessions yesterday
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have had like, I thought it was this problem with my business.
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And I'm starting to realize now that that's an issue.
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We'll get back to that. But this is the issue.
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So that aspect has been very helpful.
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And then of course, you know, how do I make sure I'll help that
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industry. It's a whole nother conversation. Right. Anyway.
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Well we appreciate you coming out.
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Thanks to both of you.
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Has been I think very, very worthwhile. Awesome.
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Thank you.
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All right.
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Continuing the, the interviews with, spiro users,
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podcast watchers and listeners and our brothers from across the pond,
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let me introduce, have you introduce yourself?
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Name? Company. Where in the world are you?
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So I'm Steven Webb.
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Company is Elite Media Limited,
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and we're based in Glasgow, Scotland, in the United Kingdom, so I Todd,
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you don't see this right now,
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but we might have to put some closed captioning on the bottom.
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Yeah.
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Okay.
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I'll go.
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Spoken Glaswegian if I,
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if I speak in the normal Glasgow accent, you want you to understand what you said.
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Sorry.
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Anyway, man, long trip for you guys for 22 hours.
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Yeah. And and introduce yourself as well.
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My name is Eduardo Chavez.
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I'm Mexican.
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But I've been living in Glasgow for the past seven years.
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I met my best friend here, Steven, and we came with the idea
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of starting a business.
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We ended up in real estate media.
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That's so cool.
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Yeah, and then in Ohio with you guys.
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Yeah. It's great.
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I think I want to get you guys on a standalone podcast just to talk
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about international real estate media.
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Yeah. So over to we'll talk in the future.
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But first impressions of our very first Bureau psych day one.
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What what were your impressions?
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What was what was your biggest takeaway?
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Honestly, it was absolutely fantastic.
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The collaboration and the support that you get from,
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you know, like everybody else who's had the same business.
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So it's quite lonely there in Scotland,
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there's not many people that are doing what we're doing.
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And to come in here and everybody's
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kind of speaking the same language that we understand.
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It was just absolutely brilliant. Everyone's so friendly.
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And yeah, I took away so much from yesterday and I'm still processing it all.
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And I think that, like, if we managed to get home on Sunday,
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like through this storm, I, I don't know,
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maybe we would need to come and stay with the UK, but,
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yeah, when we get back home, I just feel like I'm just going to be totally like,
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enthusiastic and,
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like, hitting the ground running and I'm just buzzing to get started again.
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So, yeah, it's been amazing.
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Eduardo, who was your your biggest takeaway from day one?
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Well, I think,
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all the information that we gathered,
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all the information that was provided to us, just,
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you know, shows that we're doing the right things.
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You know, it's assuring that we're in the right path for success.
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Right? In our company.
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We're very happy and very grateful.
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With Spiro, all the team put in a big,
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big effort to put this to get this thing together.
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And, we're thrilled with so happy we came.
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It's this. It's brilliant.
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It's an honor for us to have you guys. Thank you. Here.
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Thank you so much for having us.
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It's great.
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Awesome.
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Oh, Chris, this is the beginning of day two.
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The morning of Spiro Sync.
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And, where one day and one day to go.
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And, would you mind sharing your experience,
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let the listeners know a little bit about you, where you're from, company name.
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And what are we doing day one? Okay.
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My name is Chris Kelsey.
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I'm from Atlanta, Georgia, and the name of my company
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is Kelsey and company Red Carpet Photography.
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I've been in business since the pandemic.
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Okay.
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Because of the pandemic, I lost my full time job.
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I was doing photography part time for many, many years.
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Okay, but I was photographing people, so I pivoted to real estate
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photography and,
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it's been a life.
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It was a lifesaver for me.
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So I've been doing it for about three and a half years now since the pandemic.
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And, because of events like this,
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it has helped me, hone in on the business and get a lot better.
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So I'm grateful to be part of this conference here
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that Spiro was having the very first, first one.
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So yesterday was excellent.
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From the speakers, all of the speakers had a lot
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of valuable information to share, and I picked up a lot of nuggets
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that I can take back home and use in my own personal business.
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And not only the, the speakers just meeting the other attendees.
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A lot of the
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attendees, you got some, some newbies and you got some older,
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people who've, who've been in the business a lot longer.
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So just listening to other business owners,
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it's been
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an eye opener.
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Good.
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So, I've learned a lot, and I'm looking forward
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to day two, and I'm pretty sure I'll pick up a lot more.
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And we want to thank you
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for hosting the event, and I'm very happy that I'm able to attend.
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Well, our pleasure, and thank you for coming.
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You're welcome.
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Continuing on, from Spiro Sync 2026.
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Introduce yourself. Who are you?
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Your company, and where in the country are you?
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Hey guys, it's Emma from listing Ora by Ambient Visual Studios.
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We're based out of Washington, DC.
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You came. Always.
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I did awesome in the cold.
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It is very cold here.
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It's cold and it's going to get colder.
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All right, so our very first Spiro Sync conference.
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Yeah. Honest feedback. What's been your first impression.
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Honest feedback ten out of ten I think the value
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for what you're getting here is amazing.
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I have considered doing some other masterminds that maybe
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20 times the price, but I think you guys need to raise your price next year.
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Number one, raise your price next year.
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If you didn't come, you're missing out.
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There they are jam
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packing every day with everything you need to really transform your business.
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So I will say if you're planning, considering, thinking, come
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and two come ready to absorb.
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Come with your mic, come with your notepad.
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Come ready to soak in everything and use it.
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It's like drinking from a firehose all the time.
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Like I used to be a consultant.
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We did it all the time. Awesome, awesome.
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All right, so what's been your number one takeaway between day one or day two?
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The thing that hit you the hardest.
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So for where my business is at right now, I am trying to scale.
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I am trying to move away from being an owner operator to just being an owner.
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Delegation has been on my mind.
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Systems have been on my mind, and the workshops that I've been able to attend
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have been able to answer those questions for me and allow me to bounce ideas off
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of those people who are doing ten times better than me and still trying to grow.
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So one helps me feel like one.
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I'm not in a bad position for two.
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The answer is in in reach.
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Like I'm ready.
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I'm already doing the things I need to do, so it's just adding that confidence
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that I need to keep executing and refining it for me.
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You're awesome, I am, I thank you, thank you.
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You guys are awesome. Thank you for doing this.
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Please keep doing it annually, every year, or maybe twice a year.
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Maybe I'll pass it on.
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Maybe twice a year.
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All right. Thanks. I'ma no problem. Take it easy.
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All right. We're continuing.
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Just the attendee testimonials and feedback
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and and, meeting so many great people.
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And, you guys were, well, you were in my session yesterday, and that was all.
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So I hope it was beneficial.
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But introduce yourself. Your company.
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Where in the where in the world you are.
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I say world, not country.
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Because we have some Scots here somewhere.
21:59
But, yeah.
22:00
And, just share impressions of the spiro and conference
22:04
and your biggest takeaways so far between day one and day two.
22:08
Absolutely.
22:08
So I'm Nelson Brown with Apollo exposures and we are based in Huntsville, Alabama.
22:13
And this is our first conference.
22:15
And the real estate media world.
22:16
Oh awesome.
22:17
So we're honored.
22:18
It's it's been amazing here at Speedo Sync.
22:21
We've learned a lot.
22:23
There's a lot of takeaways,
22:25
but the one that stuck out the most is something that we value.
22:28
And our company is the faith.
22:30
The seminar that you did, you know, just taking that being a light to the world
22:35
through our company and helping realtors and anybody that we interact with.
22:40
So, you know, Christ.
22:42
So I think that was a really that was a blessing to be a part of that.
22:45
And we appreciate that. Great.
22:46
For doing that. For sure. It's a privilege. Thanks.
22:49
My name is Steve Richardson with Ultimate Real Estate Media.
22:52
We're based in the greater Indianapolis area.
22:54
So Indianapolis and surrounding donut counties,
22:56
but we do service all of Indiana.
22:59
You know, humbly, I will say, when I first attended,
23:02
when I first got to this conference, if you would have asked me,
23:04
I would have said, my my systems are great.
23:07
You know, my customer follow up is great.
23:09
And now that I've been here with other professionals
23:12
who are more experienced than I am and just learning
23:14
some of the things that they're doing, it's literally been mind blowing.
23:17
I'm excited once this is to get back home, I'm changing some things,
23:21
doing some things different.
23:22
But I'm going to it's going to be a new me, a new business in the rest of 2026.
23:27
So what's been your your number one takeaway so far?
23:29
Like one nugget that just really popped out at you at any of the socials,
23:34
the importance of working on my business instead of always working in my business.
23:40
I kind of reached that point where
23:43
I feel like I was making more with it just being me
23:45
and not having additional photographers, and that I'm realizing
23:49
based off my business goals, to get to that next level.
23:52
It's it's not going to success isn't going to be built alone.
23:56
It's going to be built with the team. That's good.
23:58
That's really good.
23:59
Yeah. Awesome. Thank you. Hello.
24:01
My name is Justin Dickey. I do not have a company.
24:04
I am a solar operator out of Huntington, West Virginia.
24:08
When I saw the advertisement for this event, I knew I had to be here.
24:13
And I'm glad I came a meeting.
24:14
Tons of new people.
24:15
I'm getting bits of information from everyone.
24:17
How they operate their business, what they do differently, what I can implement.
24:21
And I've been to several breakout sessions.
24:23
I'd say one thing I really took away was the Cost acronym
24:27
that Eli went over, to figure out where your bottleneck in your business is.
24:32
Additionally, I need
24:34
to let go of some of the processes that I'm taking care of.
24:38
Either get an admin figure to handle that
24:41
or, you know, just any kind of help.
24:44
So how long have you been in business? Just.
24:46
I've been at it for two years.
24:47
Awesome. And, excellent decision.
24:50
Yeah.
24:51
Very happy, very blessed. Having fun.
24:53
Tons of fun. All right. That's good to know.
24:56
Awesome.
24:57
Awesome. Gentlemen, thank you for taking the time.
24:59
Appreciate it.
25:00
All right.
25:00
Continuing the conversation, getting more, first impressions of Spiro.
25:04
Think a familiar name and face.
25:07
We've seen a lot of conferences on.
25:10
Go ahead to introduce yourself, your company
25:12
and where in the country you are.
25:14
And my name is Ian Jones.
25:15
I own a VM group and we're in Las Vegas, Nevada.
25:19
Oh, I was like, no, we're in Dayton, Ohio.
25:21
Yeah, the conference was in Las Vegas,
25:24
but his business is in Las Vegas as well.
25:27
All right.
25:27
Our very first video conference.
25:29
We're a little nervous obviously being our first event.
25:31
But on the first of the first impressions and opinions, personally, I love it.
25:37
You know, you don't get a lot
25:38
of opportunities to be around other professional media company owners.
25:42
So, you know, just like the other events that
25:44
go on throughout the year in different parts of the world.
25:48
You know, most value is going to be
25:50
the in-between sessions that are happening on stage, right?
25:53
As valuable as the sessions on stage are like,
25:56
it's really the connections in between.
25:57
And, you know, to just the more opportunities I can get,
26:01
to meet other media company owners, there's more opportunities for me
26:04
to learn and grow my business.
26:05
Great building community, 100%. Yeah.
26:07
Community and growth is what Saint is all about.
26:11
You know, it's that's what I have in mind for my business.
26:13
What was your biggest takeaway from day one?
26:16
I think the biggest takeaway that.
26:17
Oh, it's almost everything is. Excuse me for a second.
26:20
There's there's a lot of there's a lot of people who have the same problems
26:24
as you do or a very, very parallel problem. Right.
26:26
And there's a lot of people who overcome the problems that you're currently having.
26:30
So it's nice to meet
26:32
those people and
26:33
just get a different perspective on the I don't want to say problem.
26:37
Let's change the word to issue, right?
26:39
Whatever issue you have.
26:40
But how are people approaching, how people solve, how people
26:43
move beyond that issue? Right.
26:44
And the more opportunities you can get to connect
26:49
with other media company owners who may or may not have had that. And
26:53
the more opportunity you have to fix that, that issue.
26:56
Right. But at the same time,
26:58
providing that to somebody has immense value as well.
27:03
Yeah.
27:04
Like, oh, I actually know what I'm talking about that that's really good.
27:07
What I love is the feeling suddenly that I'm not alone.
27:10
I'm not the only one dealing with this issue,
27:13
because when we're out on the shoot, we feel like
27:15
we're the only ones dealing with this issue or struggle or whatever it is.
27:19
So yeah, to getting this kind of community is, oh, okay, this is normal.
27:24
Yeah, yeah, type of thing.
27:25
So how about you introduce yourself?
27:28
Company. Where in the country are you?
27:30
Okay. Hi, I'm Clay whistler.
27:32
I own Whistler Studios, real estate media and, eastern Iowa.
27:36
Awesome. Yeah.
27:37
All right. First impression of Spiro sync.
27:39
I loved it.
27:39
You're one. I love the size of it.
27:42
The room is, like, just the perfect size for people to kind of get into.
27:45
Small groups are one on one and,
27:48
talk, connect, get to know each other, learn about each other's businesses.
27:51
I love the breakout sessions. Yeah.
27:54
They're really collaborative.
27:56
A lot of people asking questions, problem solving together.
28:00
It's been fun to see that. Very cool.
28:02
What was your biggest takeaway from day one or piece of nugget?
28:06
Yeah,
28:06
I would say one of the things I won't say it's my biggest, but it was a good one,
28:10
was just Eli going through the focus framework in his breakout where he was
28:14
saying, there's like a little formula where I was talking about
28:18
this is how many clients you need to get to get to this point in your business.
28:22
But it was $50,000 and, a month.
28:26
And and then using this formula, this is how,
28:30
many clients you need to get per month to get to that point in the time
28:33
you want to do it.
28:33
So practical kind of word vomited there, but, you're good, you're good.
28:37
So basically, I figured out how many clients I need to get a month.
28:40
That was very nice. So.
28:41
Yeah. Yeah, that was good.
28:43
Gentlemen. Thank you, thank you. Yeah.
28:45
Spiro sync, I, you know, and,
28:48
what do you think of all this is?
28:50
You know, it feels kind of unique to me.
28:53
What's your take on this community
28:55
event that Todd and Shannon and the team have put together?
28:58
I think it's awesome. I mean, I, I love your team.
29:00
Like I've said, I always learn from you guys,
29:03
but the Spyro and rap community as well, in particular,
29:06
and they kind of intertwine, are so unique.
29:09
It's such a good group of people who are just looking
29:11
to help each other and grow with each other,
29:13
even if they're in the same market.
29:15
I love being around these people know, just so growth oriented, so positive,
29:19
awesome people to be around.
29:20
I want to be in person with them as many chances as I get.
29:23
And then just yeah, tons of learnings like business fundamentals.
29:27
So I'm learning even if we're just talking about,
29:29
you know, real estate photography, it's like, how do you build a team?
29:32
How do you build good culture?
29:34
Get yourself out of the day to day.
29:36
It's everything comes back to refinement of the basics.
29:39
And it's so good to hear people who have crushed it in the industry
29:42
getting up and sharing that.
29:44
And I think everyone's walking away smarter, fired up, motivated.
29:47
But also just going to be a smarter operator of their business.
29:50
And we've talked I mean, we chatted about this, you know, just casually.
29:53
It's what fascinates me is every rep owner has is like their own little duke,
29:59
like they have a little fiefdom
30:00
and they all kind of run it their own way
30:01
and they all get their brain kind of stuck.
30:04
So stuck in the way you've been doing.
30:05
Yeah, yeah, yeah, I was talking to Eli about that.
30:07
Eli took it global. Yeah.
30:09
And you know.
30:10
And what how he he brings people along.
30:13
And I think Todd took a global with software as a service.
30:16
The most interesting thing to see with Todd was he
30:20
set up Spyro in his brain.
30:23
And then and Shannon will joke about
30:25
the last two years we've been learning how to make it more global.
30:29
Right? Because we all are.
30:30
And people will get into ruts. You're running your own business.
30:33
You're not talking to other people. You're not interacting.
30:35
You don't have to.
30:36
I mean, you watch a pot, you listen to a podcast on your way home,
30:38
but you got to deal with footage and clients in 19 other things.
30:42
And so it's neat to see people come in and go, I hadn't thought of that.
30:46
I hadn't thought of that. And we're just get out of your own way.
30:48
It's like you probably see people
30:49
not adopt Spiro because it doesn't have some exact feature
30:52
for the way they've been doing their workflow.
30:54
It's like, yeah, realistically, you can probably just change
30:56
that part of your workflow and do it the efficient way
30:58
that they design in the software.
31:00
Or I see people all the time.
31:02
They're like, I can't adopt, I can.
31:03
It's not my exact style.
31:05
Your clients aren't going to notice.
31:06
Realistically, you need to do what's best for you and your goals, which is like
31:10
getting yourself uninvolved from the day to day, having scalable systems.
31:14
And I think like or even, you know, some people are just scared
31:17
of cold calling or whatever that mindset barrier is.
31:19
You talk to people,
31:20
you see them doing it and winning and they're like, oh, I can do that.
31:23
And when you're sitting at home
31:24
not talking to other people in the industry, you lose.
31:27
You don't have that perspective. Yes.
31:28
Yeah.
31:28
You need to get that perspective,
31:30
perspective and the energy that comes with getting that perspective.
31:32
Yeah. What he said 100%.
31:34
He said, well I you are the future makes me feel good
31:37
when when my brain doesn't work I'm like pretty pictures.
31:40
I think I knew the guy that made that.
31:42
I appreciate you got the good stuff.
31:44
Thank you. Brother.
31:45
Nick here from,
31:47
Wow. On the, custom client side.
31:49
And then Spiro, business development specialist.
31:51
And we are here at Spiro Sync at aileron
31:54
in lovely, albeit a little chilly.
31:58
Dayton, Ohio.
32:00
Me yeah. Bob's mall.
32:02
The Canadians are walking around with our jackets on.
32:05
It's like they're gonna get sun at lunch.
32:07
And the poor Southerners are like, oh,
32:09
so yeah, we got a snow storm coming, and we are, still having a ball.
32:12
And here with two dear friends that I had, the, the,
32:16
honor of bringing into our onboarding program.
32:18
Go ahead and introduce yourselves. Who are you? Where are you from?
32:21
I'm Ron, from Metro Shores Media, and this is the CEO, Tracy.
32:26
The boss. The boss. Deborah.
32:28
What are you guys loving about this event?
32:29
Spiro sync here.
32:30
That first ever.
32:31
You know, the community, the knowledge.
32:34
Don't talk to me.
32:35
I love the I love the people.
32:37
Most of the part. My
32:41
part of the business is the
32:42
heavy lifting, the the shooting, the drone, the video stuff.
32:46
Not so much the day to day stuff.
32:48
But when you have got involved, the people from Spiro
32:50
have been really great at helping
32:52
and then meeting the people that are in the business and,
32:55
gain insights from them to help us grow our business has been fantastic.
32:59
Yeah. Coolest thing. What's your biggest takeaway?
33:00
Some really good speakers here.
33:02
High powered stuff.
33:03
I mean, hey, what's cool is it's like it's the people you would see
33:05
at a typically bigger convention or conference.
33:09
And then in this small, we're all getting to know each other
33:12
that speak to that, like the,
33:14
the personality, you know, getting getting closer to people that, you know,
33:17
and figuring out what they're doing and then realizing that all the mistakes
33:21
I'm making, they've made.
33:22
So it helps us to feel better about moving forward.
33:26
Yeah.
33:26
Things like we, our community, everybody here, we're just saying everybody here
33:29
has, has had a full bladder and a setting sun.
33:34
Oh, yeah.
33:35
There's nobody in this room.
33:36
It's like you have an experience, but I have everybody here, you know?
33:39
So we're all kind of a humility.
33:41
Yeah.
33:42
And and a camaraderie.
33:43
Yeah. Cool. Well that any. Should anybody come.
33:45
What do you say the next year, Spiro saying, are you ready to go be here.
33:49
Let's do it. Yeah, absolutely. I can't wait.
33:52
That's been phenomenal.
33:53
Yeah. Thanks. Love you guys. You guys are great.
33:56
And you're just up north. All right, great stuff.
33:58
Hey, guys. All right.
33:59
More, more interviews here from the Spiro Saint conference.
34:02
And I'm standing in the company of greatness right now.
34:06
These are our
34:07
regional trainers and, vid dogs for, while video tours
34:11
and our Columbus, Cincinnati and Dayton markets heavy.
34:16
Introduce yourselves.
34:17
And then, biggest takeaway from the conference so far.
34:21
All right.
34:22
I'm Michael, I'm the regional trainer for, Columbus market for wow video tours.
34:27
My biggest takeaway is how every market in real estate is so different.
34:31
And all the people here
34:32
are adapting to their markets and to service their clients.
34:35
Yeah,
34:37
I am, Nathan Adams.
34:38
I am in the Dayton market. I'm the regional trainer there.
34:41
But yeah, like Michael said,
34:43
we're just being able to learn new things, other areas of the world
34:47
and how they adapt and grow and the real estate market.
34:50
And yeah, being able to network is nice.
34:54
I'm Craig, I'm from the Cincinnati market.
34:57
My biggest takeaway, by the way Craig great name.
34:59
Oh, it is great. No, no it's a it's a really
35:03
my biggest takeaway is just this industry is really evolving right now.
35:06
A lot of things are like,
35:08
brand new to me, coming here and checking it out a lot with the AI
35:11
and the auto HDR. Everything's just,
35:14
moving very fast right now, it seems like.
35:15
So it's kind of cool to just learn some new stuff and
35:19
see how things are changing.
35:20
Yeah. Excellent guys. Thanks for joining me.
35:23
Thank you. Thanks for having us.
35:25
Man, what great feedback
35:26
and insight from those that were able to make it to Spiro Sync 2026.
35:31
our first ever.
35:34
Thank you so much to all of you that came.
35:35
Todd, any final thoughts?
35:38
Things to wrap up with here as we,
35:42
as we end the near of this episode?
35:44
Yeah, just a huge shout out, like you said, an echo.
35:46
Thank you to all of you that came, that took the sacrifice of coming off,
35:50
leaving your business, leaving your families,
35:52
and coming out to see us and spend some time with us.
35:55
One of the thank all of the speakers and the breakout room leaders.
36:00
It was great.
36:02
This was fueled by you.
36:04
People were moved by you.
36:05
People's businesses will be changed by what you shared.
36:08
So thank you for that.
36:10
Also wanted to shout out our sponsors, this cannot be done without our sponsors.
36:14
And the thing about our sponsors is that these are all people
36:18
that are extremely close to us.
36:19
We asked four people to be sponsors,
36:21
and if one of them would have said no, we would have had three sponsors.
36:25
So that is just how important
36:28
people are to us and how much we trust these individuals.
36:32
Repp coaching Eli and Jared and Aaron P they were there.
36:37
We think they have some phenomenal things with repp coaching and engine and talent.
36:41
And, he is just doing some incredible things for the industry.
36:45
So thank you to Eli and the team.
36:48
AutoHDR Matt and the team were there.
36:51
The just what he showed on stage of what's coming.
36:54
And I'm not going to not going to spoil it is incredible.
36:58
What they're working on, we sent over a million images to autoHDR
37:03
last year and could not be happier in the way that he has just changed
37:05
the industry is amazing.
37:08
Nick at Titus, Nick and Brian at Titus.
37:11
And Brian was there as well.
37:12
Titus pay at close our business.
37:15
We're loving that out.
37:16
Wow. Pay it close. Agents are loving it.
37:18
It's giving them the ability to market the listing the way they need,
37:21
the market, the listing, and not have to worry about paying it.
37:24
We're also saving a ton of money in our credit card processing, so huge
37:28
shout out to them that they are creating these products just for us.
37:31
And last but not least, Aaron with Cubicasa Cubicasa.
37:35
We use them and love them. Use them every day.
37:37
Aaron is a phenomenal individual.
37:39
I always love spending time with him. Our values align.
37:42
He's just a great family man and we are happy to do business with them.
37:46
And we just want to thank all four of them for coming
37:48
and making the event possible, making it a huge success.
37:53
It was it was a great time and I really enjoyed talking with everybody.
37:57
You know, Todd, you did to you and your awesome pink, pink
38:01
fur coat.
38:05
You walked into the room and my
38:08
of course, Todd would do that.
38:10
Oops.
38:11
You know, y'all know I love to have some fun, and I.
38:13
I honestly love it.
38:14
Like, if you all have some fun at my expense.
38:18
So I have older brothers,
38:19
and we grew up by giving each other a hard time in a loving way.
38:23
And I am always happy to laugh at myself.
38:25
So I thought, why not a double XL pink fur jack
38:28
faux fur jacket?
38:31
Guys, you remember how Todd challenge you
38:34
to do face tattoos on me a while back?
38:38
If you happen to find a picture of Todd instead of pink faux fur coat,
38:43
feel free to do some creative, image generation.
38:47
You know, AI could probably do some amazing things with Todd's picture in that coat.
38:52
And please email those to us.
38:54
Hello@Spiro.media.
38:56
We would love to see.
38:57
Yes, I'll print them and put them on my wall.
39:00
I want some quick funny story, Craig.
39:02
So the day of the VIP event on Saturday,
39:06
wake up and go.
39:07
And I was leading the session.
39:08
We were planning for 2026.
39:11
And, I start to drive and I have Nick Kellis with me.
39:14
I'm taking him.
39:15
We're going down to the venue, and my tire pressure
39:18
monitor says that my front right tire has 3 pounds of pressure.
39:23
Three, three oh GPA.
39:26
Now I put 10 pounds of of of it was 10 pounds low about a week and a half ago.
39:30
And when the cold dipped in and that was somewhat normal.
39:33
I don't have the newest of all cars.
39:36
And I thought, well, you know, maybe it's just older tires and,
39:41
I start driving that three quickly goes to zero.
39:45
I'm like, okay, this is like either something's wrong
39:48
or with the reading or the tires is completely flat.
39:52
Well, the tire was flat.
39:53
Long story short, we pull into the gas station.
39:56
I try to put air in it.
39:57
It will not accept any air here. And,
40:01
I told Nick I was like, let's just drive
40:02
across the street, down the road and, you know, just drop it off.
40:06
There is like, you can't drive on it.
40:07
He's like, you're going to ruin something.
40:08
I'm like a rim. Yeah. For one. Yeah.
40:11
I was like, okay, let's change it because it's four degrees outside
40:14
and it sounds like a fun thing to do right now.
40:19
We're tough in Ohio like that. Yeah.
40:21
So Nick, Carter, and I, they help me, we get the tire changed and, get the spare on.
40:27
We drive, I drive down the road, and, I, I'm wearing this pink faux fur jacket.
40:33
By the way, there's a picture of me changing the tire,
40:37
and I'm kind of liking the jacket by now.
40:41
But every time you walk into a place where people don't know you.
40:47
It's kind of interesting.
40:49
You know, if I just pursued.
40:51
Yeah.
40:51
I walk into a group with all sync people they like, they embrace me.
40:55
And, you know, they just laugh at me and, you know, and then the kind, loving way.
40:58
And I feel good, you know,
41:00
when I walk in this tire shop is a little bit of a tougher tire shop.
41:03
You know, dudes not saying anything because you got you,
41:06
you know, tattooed up and a little bit tougher.
41:09
And I, I all six foot seven of me
41:12
walking with this double XL pink faux fur jacket and,
41:17
I got my water bottle with me because I carry my water bottle everywhere.
41:21
And I don't even know what this man is thinking, but I'm just like, don't ask.
41:25
I know it's ridiculous. I,
41:28
I just,
41:30
you know what dominated the conversation in that shop the rest of the day?
41:36
So anyways, that was me in Dayton, Ohio, with a pink faux fur jacket
41:39
at the tire shop, and then Nick and Carter rescued me and got me out of there.
41:43
And then with the VIP. But I just thought it was funny.
41:45
I was like, oh my goodness.
41:46
I'm walking around Dayton, Ohio with this pink faux fur jacket.
41:49
I saw that photo on Facebook.
41:51
I think we're we're going to grab that.
41:52
That'll be here in this episode.
41:54
Again, another reason to make sure those of you that are listening to the podcast,
41:57
make sure you get the YouTube version as well.
42:01
So I couples all the time.
42:03
So that's it for me. But I just had to tell that.
42:06
So y'all get laugh at me a little bit more.
42:08
It was a good time.
42:09
We would love to hear from you if, if you didn't weren't able to make it,
42:13
but you have interest in maybe coming to another event.
42:16
We would love to hear from you and get your thoughts on what you know.
42:19
What are you looking for in a conference? In an event?
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Drop us an email. Hello@spiro.media.
42:25
And who knows, there might be more of these events coming up.
42:28
So, Todd, thank you so much.
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Thank you to you and Shannon for just putting on a fantastic, event.
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For those of us that are continuing to invest in or in ourselves
42:38
and in our businesses, I think everybody had a great time. So.
42:42
Hey. My pleasure. Thank you for speaking.
42:44
I had a lot of great comments about your session.
42:47
If you're asking, hey, did you record the session?
42:49
We did.
42:50
And, we will, begin to get those edited
42:53
and let you all know how you can get those if you would like to listen to them.
42:58
Awesome.
42:59
All right, guys, thank you for joining us
43:02
another week here on the Spiro podcast.
43:05
And as I challenge everybody at the end of the conference,
43:08
if you have a business topic, something a business related question
43:11
about how to build a strong real estate media business,
43:15
again, email us hello@Spiro.media.
43:17
We would love to tackle that question.
43:19
If we don't know the answer, we'll find somebody that does.
43:22
We have a lot of great speakers, a lot of great business owners out there
43:25
that have dealt with things, that we would love
43:27
to get on to the podcast and to share their knowledge with you.
43:30
So again, hello@Spiro.media
43:33
Until then, make sure you take time, especially during
43:36
this cold part of the year, at least here in the Northern hemisphere.
43:39
To be thankful for your blessings and make sure you take a breath.
43:44
Have a great week!