Suzy Everist: Are We Marketing to AI Agents Now?
In this episode, we sit down with Suzy Everist to talk about how AI is changing marketing, product documentation, and the way companies reach their audiences.We discuss the shift from marketing to humans to marketing in a world increasingly shaped by AI agents, why documentation is becoming the “front door” of the product experience, and how companies need to rethink their strategies as more traffic comes from agents.We also talk about working in startups vs. big corporations, full-cycle marketing roles, reaching technical audiences, competition, and why developers have very little patience…
The skinny
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