S4E12: What Government Communicators Need to Know About Earning Trust Right Now
Public trust can no longer be assumed. People are getting their information from more sources than ever, government is under constant scrutiny, and artificial intelligence is changing both how messages are made and where people go for answers. So, how do public-sector communicators earn trust that holds up?
We sought to answer this question at the Mid-Atlantic MarCom Summit in Washington, D.C., where we heard from public affairs leaders, behavioral health scientists, health and nonprofit communicators, and AI experts.
Our guests include Camille Stewart Gloster (CAS Strategies), Sharon Reis…
The skinny
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