020-Kaylee Harcrow : What Customers Do Before They Buy: Building Trust in a Digital-First World
🌟 Episode Summary
In this episode of Be Locally Loved, Laura Capes Terry sits down with Kaylee Harcrow, a marketing strategist who works with small businesses in Georgetown. With a background in marketing, sales, social media, content creation, analytics, and local business marketing, Kaylee brings a practical perspective on how customers actually decide which businesses they can trust. Her experience working closely with small businesses gives her a firsthand understanding of the challenges owners face when trying to get noticed and turn awareness into real relationships.
The conversation…
The skinny
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