Latest / Futureproof Founder Podcast
411 | Physical Mail: Your Best Sales Weapon in 2026 | Neal Goyal
In a world where 21,883 software companies are all chasing the same narrow pool of buyers, automation isn't a competitive edge — it's the noise. Neal Goyal, who has closed $41M in software revenue with 81% of it sourced from LinkedIn, makes a compelling case for slowing down to speed up. This episode breaks down why trust is the only moat that can't be replicated, how LinkedIn is actually a stage where your ideal buyers are sitting in the audience, and why the kindergarten rules you already know — give before you ask, show up for others first — are the most powerful GTM strategy available…
The skinny
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