Latest / Project Podcast / Is data literacy a soft skill?
Transcript
- 0:14Welcome to the APM podcast. APM is the childhood body for
- 0:17the project profession. My name is Emma David and I'm
- 0:20the editor of Project at APM's Quarterly Journal and your host.
- 0:24The subject of this podcast is data literacy, how to improve
- 0:28your own, what data-driven decision making looks like in
- 0:31real life, and how it can be used to make the delivery of
- 0:34projects more successful. The new APM Data Literacy Skills
- 0:38Framework was published earlier this year and is a practical
- 0:42toolkit for project professionals which has five
- 0:44competencies you need to get a handle on.
- 0:47These include managing project information correctly,
- 0:51possessing a foundation knowledge of data concepts,
- 0:54interpreting and influencing with data, data visualisation
- 0:58and storytelling, and decision making with data.
- 1:01Corporate members of APM can find a full copy of the report,
- 1:04while everyone else can find a shorter bridged version and
- 1:08other helpful resources on thewhatispage@apm.org.uk/resources.
- 1:15An adequate data literacy is a massive barrier to adoption of
- 1:18optimised data use in projects. Without it, project teams risk
- 1:22misusing data and AI tools or failing to recognise their
- 1:25value. It's a missed opportunity for
- 1:29all. So in this podcast, we're going
- 1:30to demystify data and give you a bit more confidence in
- 1:33navigating this brave new world. So let me introduce you to our
- 1:37two guests. First is Rob Lord, Director of
- 1:40Major Programmes at BT International and 2nd is
- 1:44architect of the APM Data Literacy Skills Framework,
- 1:47Gareth Parks, who's Head of Data and Analytics at Sir Robert
- 1:51McAlpine and one of the founding members of the Project Data
- 1:54Analytics Task Force. Why don't we start with each of
- 1:58you telling us a bit about your role and where your interest in
- 2:02data stems from? So first, why don't we go to
- 2:05you, Rob? Yeah, sure thing.
- 2:07Ever see? So, Mike, my name's Rob.
- 2:08Lord, last four years I've been director of major programmes at
- 2:14BT International. So I lead all of our most
- 2:18complex technology change digital transformation
- 2:21programmes into our our, our multi multinational kind of
- 2:25customers that really translates into accountability around
- 2:30governance, delivery, insurance, management of risk.
- 2:34And I guess, you know, my interest in data has really been
- 2:38kind of fine-tuned and amplified by the the needs I have for it
- 2:42to discharge my role successfully.
- 2:46Can you give us an idea of the types of programmes maybe if you
- 2:49can't give company owns, but it's the sorts of things so we
- 2:51can get more of a handle on what it is you're you're working on.
- 2:55They're very kind of impactful technology change programmes.
- 2:59They often relate to kind of mission critical functions and
- 3:03services. They can include critical
- 3:08national infrastructure, but air traffic control, for example, or
- 3:12leading multinational global banks, Oregon national financial
- 3:17institutions, global logistic kind of providers and also
- 3:23foreign governments. So we'll provide secure
- 3:26telecommunication services for foreign governments as well as
- 3:29UK government. Right.
- 3:30So I mean the pressure's on, right?
- 3:32You can't mess around with these kind of critical infrastructure
- 3:35programmes, can you? Exactly.
- 3:38And I mean, coming back to your, your points around kind of, you
- 3:40know, data, I mean decisions without evidence in that type of
- 3:44environment has a tendency to fail pretty quickly and it
- 3:48becomes quite public and quite messy pretty quickly.
- 3:52And without kind of naming and shaming between the three of us,
- 3:56we could probably come up with a quite a list of of of things
- 4:00that kind of have met that condition.
- 4:03Bit of a left field question, but what what do you enjoy about
- 4:06your job? What is it about it that you
- 4:09that that kind of really go gets you going?
- 4:12I really relish the the leadership aspect of it, but I
- 4:16also really appreciate the fact it is definitely not boring and
- 4:19it is definitely not kind of repetitive.
- 4:21Because whilst there are many kind of I guess common factors
- 4:25in how one manages complex major programme, indeed runs a
- 4:30portfolio programme programmes, how one manages risks and
- 4:34issues. Actually, there's always kind of
- 4:36variation in the kind of in the context, in the nuance in the in
- 4:40the customer perspective that brings kind of daily challenges
- 4:43and all those things in terms of how I conquer that really
- 4:45motivates me. Gareth, tell us a bit about what
- 4:49you do and a little about a little bit too about the APM
- 4:53Data literacy Skills framework, which is quite a mouthful to
- 4:57say. Yeah, it is, yes.
- 4:59Well, so I've been living and breathing data for, for several
- 5:04years now. But I, I guess it's something
- 5:07that I've been interested in my whole career.
- 5:10It just took me a little while to realise that that's what I
- 5:12was interested in. Have you always been in project
- 5:15management? No, no, I've, I've, I guess I've
- 5:20been adjacent to project management throughout my career
- 5:25and then have steadily moved closer and closer to it and
- 5:30taken on a more of a sort of hands on an operational role as
- 5:34as time's gone on. So I think that the data is all
- 5:39around us all of the time. And the way that I see this,
- 5:44almost anything and everything that people get excited about,
- 5:48data's involved in it somewhere. It's just that nobody names it
- 5:52or recognises that it is data. And because of that, we miss so
- 5:57many opportunities to build bridges and make connections
- 6:00between different things. And for me, what data does is it
- 6:05gives just an insight into the this incredible complexity that
- 6:11surrounds us in everything that we do.
- 6:13And being able to sort of see that and tap into that and
- 6:17understand it a little bit just makes everything so much more
- 6:21vibrant to me and so much more interesting.
- 6:25Well, that so cleverly segues into my next question, which is
- 6:30what is data literacy and why does it matter?
- 6:33So you're already highlighting that I guess every project is a
- 6:36data project now, and is that how we should think?
- 6:41It's just part and parcel of everything that that you're
- 6:45working on. So why what is what does data
- 6:48literacy mean? And why, if you're listening to
- 6:51this, should it be something you should be interested in and
- 6:54wanting to improve? So for me, it's, it's your
- 6:59ability to speak confidently about data and that then becomes
- 7:05a universal language that enables you to have all sorts of
- 7:09very kind of detailed cultured conversations as well as being
- 7:15able to zoom all the way out to, to see the big picture.
- 7:19And being able to tap into that and have that kind of, yeah,
- 7:26have that literacy breeds a confidence and a curiosity.
- 7:32And as I say, it makes everything in more interesting
- 7:35and richer and it helps people in in all sorts of different
- 7:40roles to, to achieve their goals and do their jobs and reach
- 7:45objectives much quicker and easier.
- 7:47So I think absolutely every project is a data project.
- 7:52It's just that most of us haven't realised that realised
- 7:55that yet. What I want to, whilst I've got
- 7:59you, Gareth, is the, you've kind of led the APM data literacy
- 8:05Skills framework, which is trying to give advice or it's,
- 8:11it's kind of like a practical toolkit for project managers,
- 8:14project leaders about the kind of skills they need when it
- 8:20comes to data. And I can only think that this
- 8:23is going to grow in importance. This is not going to go away.
- 8:25This is going to be a kind of core competency for project
- 8:29professionals going forward. So perhaps for those who have
- 8:33thought data is for someone else, that that data won't be
- 8:37part of everyone's role when it comes to kind of delivering
- 8:40projects. Could you just very briefly
- 8:45describe what those kind of, I think there were five, weren't
- 8:47there kind of? Five skills.
- 8:49Five skills and what that why it is that you need to think about
- 8:54these things and try and figure out how far along the kind of
- 8:58scale you are. It comes when it comes to each
- 9:01of those skills. Yes, yeah, of course.
- 9:04So the one of the reasons that I wanted to be involved in in this
- 9:10project from the APM was that I've been, so I've been doing a
- 9:15lot of work in this space with project delivery organisations
- 9:20across, across the project delivery sector, not just within
- 9:23our own company. There's various other things
- 9:24that I've been involved in across the, yeah, across the
- 9:29sort of the industry. And I say that we are still at a
- 9:34state of unconscious incompetence when it comes to
- 9:38data. What do you mean by unconscious
- 9:40incompetence? In so much as there's so much to
- 9:47know about it and lots of people either as you, as you said,
- 9:52think it's somebody else's responsibility to, to deal with
- 9:55this or to think about this or it's seen as the, the, the role
- 10:02of, of technologists or the IT department or it's, you know,
- 10:08it's somebody else's responsibility.
- 10:11And, and I think it's, it's very easy to yeah, to, to not think
- 10:18about it because it is it is complex and it is a, is a
- 10:21learning a new language. It's difficult to do.
- 10:24And I think whilst lots of organisations have invested very
- 10:30heavily in tools and visualisations and all sorts of
- 10:34other things, there is this unnamed issue that most people
- 10:41don't use many of those tools. They still rely on their gut and
- 10:45they still rely on other. They won't rely on the company
- 10:50spreadsheet. They'll rely or the, yeah, the
- 10:52company's platform they'll have had.
- 10:53They'll have their own spreadsheet.
- 10:55That's their version of of truth for for the things that they
- 11:00need to focus on And and that well, yeah, that starts then get
- 11:06into the the five skills that that we've introduced through
- 11:10this framework. So the first of those is
- 11:13managing project information. And I, I was challenged on why a
- 11:19project leader needs to know about this.
- 11:21Surely that's somebody else's job.
- 11:23But, but the fact is that if you as a project leader don't know
- 11:26where your information is, you don't have a handle on the, the
- 11:31methodology or the approach that you and your team are taking to,
- 11:36to truth, to trust to the evidence that you're going to be
- 11:40using for, for your project. Then it it, it makes life harder
- 11:47for everybody in your team to be able to do their jobs because
- 11:50everybody has their own version of things.
- 11:52They have to check, they have to search, they spend a lot of time
- 11:56trying to discover what the right, yeah, the the right
- 11:58answer is to things. And, and it is a it's a whilst
- 12:04it's a fundamental thing for many projects.
- 12:07We don't necessarily broadcast that as leaders to say actually
- 12:12information management is really important.
- 12:15It's, it's certainly not the most exciting topic, but
- 12:19actually once you've got that right, that gives you a really
- 12:23strong platform to, to unlock lots and lots of other
- 12:27capabilities. And that applies all the way
- 12:29through to artificial intelligence.
- 12:31Because if you're not putting in trustworthy data, then the
- 12:34outcomes that you're getting out from those tools become a lot
- 12:37less trustworthy, a lot harder to interpret.
- 12:40So that's the fair skill. Skill number 2 is then the sort
- 12:44of foundations of data. And really this is about the,
- 12:48the language of data and being able to, to distinguish between
- 12:53the, you know, the different averages, mode, median, mean,
- 13:00understanding the, the names of different charts that you might
- 13:04be looking at, understanding that in different situations,
- 13:08there are going to be different biases that will be introduced.
- 13:12Understanding a whole raft of other concepts that don't take
- 13:17long, and many of which are, are, are very simple and, and we
- 13:21use all the time. It's just that we, we don't, we
- 13:24aren't explicit about it. And what that skill 2 does is it
- 13:27starts to make some of those things more explicit so that
- 13:29everyone can relate to each other.
- 13:31And it, it means it makes life a lot easier, makes it a lot
- 13:35easier to communicate between leaders and, and technologists
- 13:39or technical experts. So the the third skill is then
- 13:44about interpreting and influencing with data.
- 13:48So actually being able to spot trends, being able to, to
- 13:52understand that, yeah, you may not be looking at all of the
- 13:58data, starting to question where that data is coming from,
- 14:01starting to, to spot that some data, if data is missing or if
- 14:07data is incorrect, then it might be throwing out your results or
- 14:11introducing anomalies. And, and it's that curiosity of
- 14:14asking why and, and then being able to, to, to know what to do
- 14:18about it. The, the 4th skill is then the
- 14:22one that I guess lots of people jump on and, and it's all about
- 14:29storytelling and visualising with data.
- 14:31And, and again, from a project leader's perspective, it's not
- 14:35necessarily going to be the case that you are going to be the,
- 14:39the, the expert that's able to produce incredibly detailed
- 14:44visualisations using some specialist tools.
- 14:48But as a leader, you need to, need to be able to articulate
- 14:54the, the story or talk about the storyboard and, and ultimately
- 14:59ask direct somebody to, to be able to create that for you.
- 15:02And if you've not got that understanding of some of the,
- 15:06of, of how those things get made-up, then it makes it much
- 15:10more difficult for you to be able to do that.
- 15:13And then the final skill, which is I think the one that most
- 15:17naturally sits with project leaders is then making decisions
- 15:22with data. How do you make those decisions?
- 15:24How do you and, and for, for so many of us, that's then making
- 15:28decisions under under uncertainty.
- 15:31And, and often people then do rely on their guts to to make
- 15:35decisions. And, and, and many leaders will
- 15:39say, well, yeah, I don't have the information at my
- 15:42fingertips, so I have to rely on my gut for these things.
- 15:45It's not, it's not available to me.
- 15:47And in many situations, that's fine.
- 15:51That's borne out of lots of different experience.
- 15:54But then those experiences, as project delivery gets ever more
- 16:00complex, our own experiences can only ever provide a sliver of of
- 16:06the answer in a sliver of the understanding.
- 16:09And without tapping into these other skills and these other
- 16:12tools, then you are limiting your your ability to continue to
- 16:18be able to make good decisions. So thanks, Gareth, that was a
- 16:23really, really concise way of summing these skills up.
- 16:29Rob, what is there anything you'd like to add about how you
- 16:33perceive data literacy and why it matters and also how what's
- 16:40it like within your own organisation?
- 16:42I want to ask both of you bring it back to the profession and
- 16:45how far on the what the profession needs, you know, to
- 16:48do to get up to speed on this. But yeah, Rob, I'd like to hear
- 16:52your thoughts on that. Yeah.
- 16:54So, so, so just in answer to your first question, I guess
- 16:57it's probably quite a lot of crossover with my thoughts and,
- 17:01and Gareth's thoughts. But I guess to me, kind of data
- 17:03and literacy is about, it's about the ability to ask the
- 17:06right questions of the data, which is something that Gareth's
- 17:10answers kind of explored. It's also understanding its
- 17:14limits. So again, kind of Gareth talked
- 17:17about incomplete data sets and I guess having 100% information is
- 17:22almost utopia if you like that you'll never quite reach.
- 17:26And it's absolutely about using it to make better decisions.
- 17:33It's quite easy for some folks to fall into the trap of being
- 17:37obsessed around perhaps data inputs and the process
- 17:41management around that. But much more important is the
- 17:44ability to answer the So what question.
- 17:47So what's the, what's the output or impact that's going to have a
- 17:52result, a positive result for you, for your customer, for your
- 17:55own organisation or for your supply chain, whichever
- 17:58stakeholders you're serving. So that's that's why it's so
- 18:02kind of important to me and I think it, it really is an aid to
- 18:06improve predictability assurance, especially when
- 18:11you're dealing with large portfolios of of work and to
- 18:14build trust through objectivity. What What do you both think
- 18:21about where the profession is along when it comes to data
- 18:24literacy? Like, is there a lot of room for
- 18:26improvement? What really needs to shift
- 18:29across the profession to to make this happen?
- 18:33I would say, I mean, I'm going to, I'm going to kind of base my
- 18:37answer closer to home, so to speak in terms of what I see
- 18:40across my own kind of organisation.
- 18:42I think it's fair to say it's a pretty uneven kind of landscape.
- 18:48So what is absolutely true is we've definitely made big bounce
- 18:54forwards in terms of common tooling and column common
- 18:58systems and common dashboards when it comes to data analysis
- 19:03and management information. But there's definitely, there's
- 19:09definitely a kind of gap perhaps in in how that's kind of
- 19:13interpreted and how we kind of pivot from analysis to action.
- 19:18I mean, some people are kind of masters in that, in that domain,
- 19:21but I think there's a lot of variation in, in skills and
- 19:24performance in, in, in that regard.
- 19:26And we definitely need to be a more challenging organisation in
- 19:32terms of the exploitation of that data management information
- 19:35don't kind of fall into track just consuming it kind of almost
- 19:39passively and make sure in programme management we're we're
- 19:43challenging kind of assumptions. We're really clear on
- 19:45definitions and we're really trying to drive quality from it.
- 19:50Thank you. That's probably going to be a
- 19:52common situation across many organisations that people work
- 19:55for who are listening to this. Gareth, what would you like to
- 19:58say on that? Well, so I mean that everything
- 20:01that Rob said I think resonates across our organisation and
- 20:06many, many other organisations that and, and for a lot of
- 20:10people, the first step is making sure that there is common
- 20:12tooling and that and that the inputs are starting to be
- 20:17standardised to a degree. And that's hard.
- 20:22That's, that's not an easy task in and of itself.
- 20:25But as, as Rob said, the So what can often get lost either either
- 20:32in terms of people aren't quite sure what they're asking for or
- 20:36what the insight is that they're looking for off the back of it.
- 20:39And we we spend so much time kind of doing the plumbing,
- 20:44putting together the pipes and the wires, Everyone forgets
- 20:47about the the water or the, you know, the fluid that's coming
- 20:51out the other end. What and what are we trying to
- 20:54do with it? How are we going to use it?
- 20:56And yeah, so we end up kind of spending lots of time trying to
- 21:02perfect things that that actually don't need to be
- 21:05perfected. It can be good enough.
- 21:07And I think often, yeah, the perfection side of things gets
- 21:11in the way of of just having good enough data or a good
- 21:15enough set of visuals to be able to answer the immediate question
- 21:19and then make the decision and move on to the next thing.
- 21:24So and and I think a lot of this is then amplified by AAI at the
- 21:30moment. There's there's lots of noise
- 21:34about it and there's so many positive things, but my fear is
- 21:39that without some of the foundations, we're at risk of
- 21:42trying to run before we can walk and that then that just sets us
- 21:48up for a four if we're not careful.
- 21:50Yeah, Yeah. You're not the first person to
- 21:52raise that issue. I think many organisations are
- 21:54worried about this. But it's really interesting what
- 21:58you're both saying about there kind of being pockets of
- 22:00probably higher expertise and understanding and, and other
- 22:04areas across an organisation where it's not that much
- 22:09interest or doing the bare minimum or misunderstanding of
- 22:11what it could do or like under appreciation of how it can help
- 22:15you in your work. What how so how should one go
- 22:20about improving data literacy? I guess within, I guess within 3
- 22:26parameters, there's an organisation who works with on
- 22:29projects as a project team and then as an individual.
- 22:32So the, the framework is brilliant across all of those,
- 22:36particularly for as an individual to understand.
- 22:38But honestly, like where do you, how do you go about improving
- 22:42this? Someone might be listening who
- 22:44is project manager, project leader realises the importance
- 22:47of this, perhaps not receiving that much support from the
- 22:50organisation. So how do you go about at those
- 22:523 levels, team, organisation, individual to kind of really
- 22:56getting to grips with this and and learning about how to do it
- 23:01right? So weren't, yeah, as you say,
- 23:05that's that's exactly how we designed the the framework as a
- 23:12as a conversation starter as much as anything else at at
- 23:15those 3 levels. So it's, it's easy enough to
- 23:19pick it up and, and just run through and the, the, the
- 23:24categories there are sort of five levels of of skill and they
- 23:29tie back to the, the competencies from awareness
- 23:33through to expert in in aligned to APM competence frameworks.
- 23:39So there's, it's easy enough for somebody to pick it up and just
- 23:45take a look and, and give themselves 5-10 minutes to
- 23:49process and work out where they see themselves across each of
- 23:52the five levels. And, and from that
- 23:55self-assessment, work out which of those we have where they may
- 24:00have some blind spots. And there there's so many.
- 24:05I mean, it's so easy now to start Googling once you've done
- 24:07that, once you've got that. So hopefully that at the an
- 24:10individual level, what the framework does is it gives you
- 24:12that that. So it's like a checklist, isn't
- 24:16it? Like, what do I know?
- 24:18What don't I know? What do I need to find out more
- 24:20about? Yeah, exactly.
- 24:23And then? And then what, what you can do
- 24:28with it at the team level is use it at the beginning of a team
- 24:31meeting as a just taking five questions, one on each of them.
- 24:36Get get each of each of your team members to score where they
- 24:40see themselves against each of the five metrics.
- 24:43It's simple enough and, and there's a there's, it's easy
- 24:46enough to almost cherry pick the things that are then relevant to
- 24:49your situation, your project to be able to to put those into
- 24:54right. OK, well, for, for the level of
- 24:57competence, actually, that's what this means for us.
- 25:00And so make it quite specific to your particular project.
- 25:03And then is everyone reached that level of competence or
- 25:05actually are still people moving towards it and proficient but
- 25:10not yet practised or yeah, there's so there's, there's
- 25:12various different ways then that a team can do that.
- 25:16And and then from that very quick 5-10 minute exercise as a
- 25:22team, being able to to identify where there may well be some
- 25:26blind spots, where there may be some untapped, untapped
- 25:30expertise may well be that you have a somebody that's
- 25:35incredibly passionate about visualising data that that
- 25:39hasn't necessarily been yet or is is being underutilised it.
- 25:45It seems like an obvious thing to me that if you have a team
- 25:49where you decide that you say you have someone who's expert
- 25:52has more expertise or understanding one thing that you
- 25:54can quickly have a session, you know, like even a lunchtime
- 25:59session where people come together and say, I can show you
- 26:02this. I, you know, it's that sharing
- 26:04that it doesn't have to be a formal thing.
- 26:06It's like sharing the knowledge that people have already.
- 26:09Is that a good idea? I'm just thinking of how people
- 26:11could do something quite quickly.
- 26:14Yeah, absolutely. It's, it's and a lot of it
- 26:17because this is a, it's a soft skill.
- 26:19It's not a technical skill. And it's, it's not as hard as
- 26:24people think. It's because there are so many
- 26:27practical examples when you start thinking about it.
- 26:31And I think the challenge is that often data is seen as this
- 26:34sort of ephemeral conceptual thing.
- 26:37But it, it's, it's document management, our, our monthly
- 26:44reporting, our, yeah, feedback mechanisms.
- 26:49It's, it's, it's embedded within everything that we're doing.
- 26:53And then so you can have a 10 minute conversation or a, yeah,
- 26:56a lunchtime session to have somebody just show what they've
- 27:00been doing or what they've what they've learnt and, and speak
- 27:03about it. That's really great.
- 27:06And then so at the, I think so we've covered kind of individual
- 27:10project. What about an organisation?
- 27:11Because then surely I'm jumping in here.
- 27:14But if you have one team that's doing interesting things, it's
- 27:17about sharing the knowledge across the whole organisation.
- 27:20Exactly. Yeah, yeah.
- 27:22And, and then, and then there's different ways that it can start
- 27:24to apply between, yeah, inter team conversations and, and two
- 27:29teams picking up and comparing where they are all the way up
- 27:33to. It's, it's when we designed it,
- 27:37we were thinking that actually you could build out, build out a
- 27:40much more comprehensive sort of benchmarking exercise to, to
- 27:44assess the, the whole organisation or large swathes of
- 27:48an organisation or particular capabilities within an
- 27:54organisation to, to benchmark where they are and then
- 27:58introduce some specific measures to improve in, in certain areas
- 28:04and and then re rebaseline or reassess.
- 28:08Thanks, Gareth. Rob, how do you working within a
- 28:12massive organisation like EED? How, how do you go about
- 28:16assessing where people are on a kind of data literacy journey?
- 28:20And any advice or things that you've seen work when it comes
- 28:24to improving data literacy, understanding and skills and
- 28:27competencies at individual team and and kind of leadership level
- 28:31particularly interesting for you as a leader, like how one, how
- 28:35one makes it known that this is something people need to care
- 28:39about. I think there's so many sources
- 28:43of information, learning and knowledge out there that are
- 28:47available through open sources that there's no real excuse for
- 28:52ignorance on anybody's kind of part.
- 28:54I think even if you're, even if your company perhaps isn't as
- 28:57supportive as they can be, you know, folks can use obviously
- 29:01leverage the APM framework or LinkedIn training or other
- 29:05mechanisms to, to, to kind of build the kind of foundation of
- 29:09their knowledge. Then I think with that kind of
- 29:11foundation, you know, established, I think there's a
- 29:15lot to be said through kind of learning through lived
- 29:18experience. So try and put that learning
- 29:20into direct practise. I think some of that is almost
- 29:24about forming habits in terms of how we use data management
- 29:31discipline to drive good outcomes.
- 29:33So a couple of practical examples might be to establish a
- 29:39contract with yourself that you always triangulate multiple data
- 29:44sources. You don't fall foul of being,
- 29:47you know, biassed towards one data source.
- 29:50You use multiple sources and take a 360 perspective around
- 29:54the problem or the requirement that you're trying to kind of
- 29:57solve. You might also make a contract
- 29:59with yourself that you're always going to use data to inform
- 30:03your, you know, decisions, whether that be a decision
- 30:07internal to your team or a decision that's paramount to
- 30:10your kind of customer. So I think you know, kind of
- 30:16being a self learner, utilising those open sources, I think
- 30:21building on those foundations through learning by lived
- 30:25experience and then establishing some habits and principles that
- 30:30you contract to work by. I think all of those things
- 30:33would have a positive multiplying kind of effect to
- 30:37then a bigger kind of organisational level.
- 30:40I think it's really important that we see data info management
- 30:47as being very much kind of, you know, core to our business, core
- 30:51to how we operate. It's not something that sits on
- 30:54the periphery. It's not an adjacency that's
- 30:57only done by kind of specialist. It should be informing
- 31:01everybody. Now there's an onus that flows
- 31:03from that around the company establishing a strategy for for
- 31:09how that should be done because as Gareth said earlier, data is
- 31:12all around us. It kind of informs everything
- 31:15we've done. And actually if we don't have a
- 31:17strategy, we'll kind of lack structure and actually this
- 31:21thing will kind of grow very organically and could actually
- 31:25grow in quite a disorganised way that can't then be exploited to
- 31:29best effect. So, and also if you've got a
- 31:33strategy and you're clear on the North Star, what you're trying
- 31:36to achieve and how data management contribute,
- 31:38contribute towards that, it does make kind of investment
- 31:43decisions and also investment dilemmas perhaps easier to
- 31:47grapple with. And who's who does that sit
- 31:49with? At which level of an
- 31:50organisation should should this, who, who should be setting the
- 31:54strategy? I mean, this is going right to
- 31:55the top of the business. Yeah, right.
- 31:59I guess it differs business by business in terms of how the
- 32:04data and insight is represented, you know, at board level or
- 32:07perhaps one level down or or or two level down.
- 32:11And we, we're a technology company.
- 32:13So we, we, we tend to establish very, very close relationships
- 32:17with our CTIO function because quite often they're the
- 32:21mechanism apparatus, the plumbing, as Gareth said
- 32:24earlier, which enables this to be done at a kind of
- 32:28organisational level, a corporate level.
- 32:33So yeah, we're, we're, we're quite system orientated, CTIO
- 32:37orientated, but it differs by company.
- 32:41What can I ask both of you, what you think are the biggest
- 32:43barriers to data literacy at the moment and how they might be
- 32:47overcome? Maybe Rob, I think.
- 32:51That the the the greatest barriers probably learning
- 32:56knowledge, culture, mindset. I think all the component parts
- 33:01of this topic, it's not rocket science in isolation.
- 33:07It's not mega hard things to do, but actually it's how you make
- 33:12it a organisational wide kind of endeavour and bring some
- 33:21standardisation to that. Make it business as usual and
- 33:27put the enablers in place to achieve that kind of outcome.
- 33:31Be it like in the same way, cybersecurity Once Upon a time
- 33:35was this peripheral area of expertise that used to take
- 33:40place in a dark room which nobody really understood
- 33:43anything about. Whereas actually everybody now
- 33:45understands that cybersecurity and information security is
- 33:48everybody's responsibility. There's there's certain kind of
- 33:50parallels with with data management I would suggest.
- 33:55Gareth, what would you say are the biggest sort of barriers?
- 33:58Actually, Joe, what I wanted just to point out the way that
- 34:00you said that this is about, it's not a tech skill, it's a
- 34:04soft skill. That is a massive shift in
- 34:09perception because I imagine pizza, one of the barriers might
- 34:12be it's just techie. It's not.
- 34:15I don't want to go down that route.
- 34:17It's. Not that's really important to
- 34:19make that distinction. Very much so.
- 34:22And and I think there so some of the things that Rob touched on
- 34:26in terms of leadership and culture and habits.
- 34:29Coming back to something Rob said earlier.
- 34:31And the way that you almost need to look at this is that it is
- 34:37it's literacy, it is a language to learn.
- 34:41And anyone that's tried learning a second language will know that
- 34:43the hardest thing to do is to actually speak it.
- 34:47You can, you can be great at all of your yeah, that, that verbs
- 34:51and, and of being able to read the language.
- 34:53But until you can have a conversation about it.
- 34:56And that's, that's when you get the richness.
- 34:58And that's when your, your yeah, your fluency really starts to
- 35:05take off. And that's, it's, it's that sort
- 35:09of fear factor of, of I'm going to, I'm going to stumble over my
- 35:13words. I'm going to say the wrong
- 35:14thing. I'm what I'm going to say, I'm
- 35:17going to use the wrong terminology and yeah, and, and
- 35:21yeah, I'm going to fail. And so there's a real sense in
- 35:23and around this that's that's hard to overcome, but just start
- 35:29talking. And as Rob said, it's it's that
- 35:32habit of yeah, being able to find and it may well be on a
- 35:37daily report that you look at. And so today, tomorrow, rather
- 35:42than just skimming over it because it's what you've always
- 35:46kind of snow blind to it because you see it everyday.
- 35:49Stop and just take it, take a breath and look at the details.
- 35:55How old is it? What's the source of the data
- 35:58that you're getting that's on the report?
- 36:00Are there any biases that you can see from it?
- 36:03What's the story that the reports telling you?
- 36:06Is it the same story that was being told yesterday or yeah.
- 36:10Is, is there something that you don't understand or you don't,
- 36:13you're not quite clear on? And then ask the question,
- 36:17what's the, what does this mean? Why, why does this and this not
- 36:21equal each other today when they did yesterday?
- 36:23It's, it's those kind of things that you then start to see these
- 36:27examples everywhere. And, and it's that, it's, it's
- 36:31that individual habit that organisations need to then kind
- 36:36of, you know, three, leadership and culture and cultural change
- 36:40to, to be able to sort of embody and harness in the right way.
- 36:44Otherwise, again, as Rob says it, it grows organically and
- 36:48which is great, but it doesn't necessarily then align to the
- 36:52organisational objectives and the organisational priorities.
- 36:55And then there's a sweet spot to hit in and amongst all of that.
- 36:59Advertising with the way that people are experimenting with
- 37:01AI. So lots of companies like
- 37:03individuals going off and doing their own thing in certain
- 37:07departments going off and it all gets a little bit chaotic and
- 37:10messy and people doing stuff because they feel like they
- 37:13ought to. But what, why are you doing
- 37:15this? And let's let's share knowledge
- 37:17and think of it in a kind of more strategic way.
- 37:22So really the one of the most important questions I haven't
- 37:25asked you yet, although we have touched on it a bit is why
- 37:28bother? So what are the benefits that
- 37:30are kind of So what to, to cracking data literacy?
- 37:34And can you give me some examples, example or two where
- 37:41you've used it, you've, you've had good data literacy on
- 37:44particular projects or programme and it's brought better outcomes
- 37:47or benefits. So Rob, if you'd like to go
- 37:50first and then Gareth. So there's a, there's a number
- 37:54of things that this kind of drives and enables.
- 37:58I mean, one of the first things is, is kind of confident
- 38:01executive decisions. I mean what I'm involved in is
- 38:04always major programmes. So big, big technology change
- 38:07programmes that have big impact to our customer organisation and
- 38:11to their, their end users and their end customers.
- 38:14So data definitely, definitely, definitely enables and supports
- 38:19confident executive decisions. And often those confident
- 38:23executive decisions actually are a fuel and propellant for a
- 38:29programme. Because actually if you get into
- 38:31decision kind of paralysis because you haven't got good
- 38:36data, empirical inputs, that can be really, really dangerous for
- 38:40programmes. Health and success, perhaps
- 38:44building on that a little bit, good data management also assist
- 38:49greatly around risk management. So it's how we use it to drive
- 38:55early intervention in kind of failed delivery.
- 39:02And we are actually right now looking at how AI and predictive
- 39:09analytics can kind of further take us on the journey of kind
- 39:13of almost, you know, reactive to proactive to predictive and
- 39:18almost at the planning stage informed by AI and predictive
- 39:23analytics. Plan for success on day zero
- 39:27because you've got all of the data benefit of all the failings
- 39:31of projects and programmes that you've run before and the perils
- 39:35kind of associated with, with that, which if we can harness
- 39:39that will be extremely helpful in minimising any variation in
- 39:45our major programme performance. And probably lastly, just how it
- 39:52can help us almost in the visualisation and the
- 39:57articulation of confidence levels.
- 40:00I mean, I work in a world of IT and network, so kind of
- 40:04precision and reliability. Is everything we can put a
- 40:09number on pretty much everything as well.
- 40:12So being kind of empirically kind of enabled and be able to
- 40:18embed that in the confidence levels we can communicate for
- 40:21our storytelling is all quite key to to stakeholder
- 40:24management. I've been thinking just the
- 40:28headlines at the moment about a conflict, I guess that's what we
- 40:33call it, incursion into Iran and the global impact of that on
- 40:41markets, on energy prices. And every month there's
- 40:46something else that is disrupting the kind of the
- 40:50business as usual for many organisations, many
- 40:53international ones. Does data literacy give you a
- 40:59sense of kind of greater understanding of or prediction
- 41:03or stability? Is that something that is
- 41:06relevant to helping manage the ever greater uncertainty and
- 41:10volatility that certainly multinational organisations are
- 41:14are trying to get grapple with at the moment?
- 41:17As an international company that deals in IT and network services
- 41:22into multinational companies and we've got good representation in
- 41:25that region. The current situation is, is
- 41:27definitely a concern. I mean, I think it's also kind
- 41:30of Fair to say that we, you know, we are leveraging, you
- 41:35know, our existing kind of data management methods where it
- 41:39comes to service assurance. So in that sense how we operate
- 41:45is is kind of BAU, but what we tend to do is the wrapper around
- 41:49it is more our business continuity management, crisis
- 41:54management kind of arrangements. And you know, we have daily
- 41:58stand ups where we use quite specific data points to kind of
- 42:02confirm and assure that both our primary services, secondary
- 42:06services, resilient services are still intact and has no impact
- 42:11to the customer and is not presenting any further risk or
- 42:15threat to the to the customer. So this is something we're we're
- 42:19putting in practise kind of daily through those command and
- 42:22control arrangements. OK, thank you.
- 42:24And and Gareth, what why should we bother with data literacy?
- 42:29What benefits does it bring? I think so, as Rob touched on
- 42:34many of these things already in terms of the ability to speed up
- 42:38governance, reduce friction between people and across teams,
- 42:42win people around with stories that are backed up by evidence
- 42:46rather than yeah, yeah, leaving things to, to chance, bridging
- 42:52the gap between technical specialists and senior
- 42:55leadership, reducing the amount of rework.
- 42:58These are all things that that data literacy contributes to.
- 43:02But for me, the, the biggest benefit is that it turns your
- 43:08data and your information into strategic assets.
- 43:12And then the benefits and and the achievements that you can,
- 43:17yeah, that you can make happen with it are literally only
- 43:21limited by your imagination. I guess this comes all the way
- 43:25back to your first question as to why this excites me so much
- 43:28is that it is. And especially now with, with
- 43:32the the advances and the exponential advances in the, the
- 43:36quality of AI tooling, all reliant on good quality data,
- 43:42but you're literally only limited by your imagination.
- 43:45So risk mitigation, how we can get better at predicting and
- 43:49preventing risks and identification of variants,
- 43:52greater cost control, new service lines.
- 43:56And yeah, so whatever it is that you're trying to achieve, data
- 44:00literacy, data management and treating your data as a
- 44:05strategic asset will help you get there faster than you are
- 44:08doing guaranteed. Before you wrap up, because I'd
- 44:14like to ask you, each of you, if there's one takeover, one piece
- 44:17of advice you'd like to pass on what what that might be.
- 44:21But there's a kind of lot of thought going around at the
- 44:25moment. We haven't really talked too
- 44:27much about AI, but it I guess it was thinking about the soft
- 44:34skills that the skills you need as a project professional to
- 44:37thrive in the next 5 to 10 years.
- 44:42And AI is only going to increase in its importance in the way
- 44:47that projects are managed to run, delivered.
- 44:52If you are, if someone's listening to this, thinking what
- 44:56the skills I need to hone, part of that is a critical skill will
- 45:01be kind of fluency with data and as part of that AI.
- 45:07Would you agree with that? I would absolutely I would
- 45:13absolutely kind of agree with that.
- 45:15And I guess there is some very tight relationship come
- 45:18crossover between kind of data literacy and the the power and
- 45:23opportunity around AII mean in the world of project and
- 45:28programme management. I I don't see AI replacing the
- 45:34human in terms of project and programme manager.
- 45:37I see. I see kind of AI and data
- 45:40literacy as being mechanisms by which we can make the the job of
- 45:45those individuals easier. Certainly kind of automate some
- 45:48of the repeatable tasks when it comes to like programme control.
- 45:51So how we manage risks, how we manage issues, how we deal with
- 45:55assumptions, how we enable good decision support, so on and and
- 46:00so forth. And, and really kind of enable
- 46:03the and project to programme management.
- 46:05It could be, could have always like pushed up the, the value
- 46:08chain and give them the time and space to actually spend more
- 46:12time managing upwards and outwards rather than downwards
- 46:16and, and, and inwards. And some of the data will give
- 46:20them the kind of the, the confidence and assurance that
- 46:24their internal machine is working as expected and they
- 46:28won't have to spend unnecessary time checking and duplicating
- 46:32the work of others. So I see, I see all of these
- 46:35things coming together as a bit of a positive ecosystem.
- 46:39What do you mean by managing upwards?
- 46:40Can you just expand on that? Yes, yes, I can.
- 46:44I mean, I think again kind of reflect on on operations kind of
- 46:49nearer to home, we can find that our projects and programme
- 46:55managers spend too much time managing internal functions and
- 47:00teams and assuring that their performance that's contributing
- 47:04to the customer outcome you know is on track, is on plan.
- 47:08It's the right point of quality, it's the right point of cost,
- 47:11it's the right point of schedule, so on and so forth.
- 47:15Through kind of data management techniques.
- 47:18Some of that assurance can be done for them through system
- 47:22means. I actually just trigger
- 47:24interventions when strictly necessary rather than having a
- 47:27big kind of time consumption of ongoing kind of checking and
- 47:32assurance. And actually far more value can
- 47:35be given by actually working outwards and upwards into the
- 47:39client organisation, acting as their trusted advisor, helping
- 47:44them with their decision making that's going to lead to the
- 47:47joint success or failure of a programme, so on and so forth.
- 47:50So that's that's what I meant by that Quit.
- 47:54Thanks for a really interesting Gareth.
- 47:56What? What would you like to say?
- 47:59I'd say that there's not a magic bullet for this, that it's not
- 48:03something that you can, you can go on a single training course
- 48:07and all of a sudden you can, you can do all of these things.
- 48:10You have to practise it, you have to engage with it.
- 48:13And so I would encourage people to to take a look at the skills
- 48:17framework that we've produced, get a sense of where you are and
- 48:20where you might want to improve. And yeah, there are, there are
- 48:25then so many online sort of Open Access resources for people to
- 48:30to start Googling, start start making use of.
- 48:34And AI is a fantastic tool to just yeah, if you, if you don't
- 48:38want to have a conversation with, with another person, just
- 48:41start talking to one of the yeah, your AI tool of choice.
- 48:44And, and, and you will very quickly learn a lot more about
- 48:49this subject. I guess the, the, in terms of,
- 48:54as you mentioned, some of those kind of core capabilities for,
- 48:57for project leaders going forwards.
- 49:00And, and obviously, yeah, the, the, the piece around AI and AI
- 49:07is not going to replace the need for data literacy.
- 49:10What it's going to do is amplify all sorts of capabilities, but
- 49:16also potentially the mistakes and data literacy is one part of
- 49:22enabling you to be able to determine the difference between
- 49:25the two and, and avoid some of those pitfalls.
- 49:28Make sure that you are in a in a place to be able to understand
- 49:33the options that are that are being presented to you and and
- 49:36make the right decisions. Rob, is there one piece of
- 49:41advice take away you'd like to pass on to listeners?
- 49:44Yeah, it's probably, I guess it's probably more of a strap
- 49:47line than one piece, but definitely be self starter, self
- 49:50learner, be curious and put in practise would be it.
- 49:55So about mindset, yeah, OK, like that.
- 49:58Gareth, what would yours be? So I've spent the first half of
- 50:03my career focusing on unravelling digital pipes and
- 50:07wires and, and a lot around that kind of plumbing.
- 50:11And I, I want my second second-half of my career to be
- 50:17about making sure that the people at the end of those pipes
- 50:20actually know what they're doing with the insight that's flowing
- 50:23through them. And so my piece of advice is be
- 50:27constantly asking So what? And and it's it's the coining
- 50:31phrase that Rob used earlier. What is the action that this is
- 50:36going to drive? What's the value that this is
- 50:39going to drive? How can we make it real?
- 50:43Rather than, yeah, focusing on capturing more and more data
- 50:49with with little without that. So what without that purpose.
- 50:53So I guess, yeah, it's that sense of purpose and and
- 50:59forethought of what you're going into and why.
- 51:02Yeah, Know why you need to dip data you're after and what
- 51:06you're going to do and have that understanding, just being smart
- 51:09about it. OK, that is really fantastic.
- 51:12Thank you both. It just leaves me to say thanks
- 51:15for for joining us on the OPM podcast.
- 51:17Really appreciated. Appreciate you sparing the time
- 51:21and what an interesting conversation.
- 51:23So thanks very much. Thank you.
- 51:26Thank you very much, Emma. Thanks again to Rob and Gareth
- 51:28for joining us and to you for listening to the APM Podcast.
- 51:32If you're interested in finding out more about data literacy,
- 51:35please go to theresourcessectionoftheapmwebsite@apm.org.uk
- 51:40and look out for the Spring 2026 issue projects where we go into
- 51:44the subjects in more depth. Anyway, don't forget to look out
- 51:47for more episodes or to rate and reviews.
- 51:49Wherever you get your podcasts, we'd like you to get in touch
- 51:52with your comments, feedback and suggestions by emailing us at
- 51:56apmpodcast@thinkpublishing.co.uk. This podcast has been brought to
- 52:01you by APM, the chartered body for the project profession.
- 52:05For more information on APM, visit apm.org.uk.