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Bud Light Just Got a Powerful Endorsement · The Wes Carroll Morning Show

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The news, opinions, commentary, and interviews you need to start your day.
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You're listening to The West Carrol Morning Show. Thursday morning, eighth day,
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February. I'm Wes. Thanks for joining me. A little closer to
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Super Bowl weekend, and it's a little closer. Just a reminder, just
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a heads up, just to just throwing this out there, because I think
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some people don't seem to fully understand it. I'm not the copyright police by
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any means. I'd just like to offer this as a reminder as a just
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if you own a bar, a restaurant, any kind of business that is
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open for business this weekend, you can't mention the Super Bowl or I think
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the Big Game. I think any of those things are off limits. I'm
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just reminding you because there's people that are doing it and you're not supposed to
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do it. You can't use it to bring in customers unless you've paid the
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appropriate fees for all that, in which case you are certainly allowed to do
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that. But I saw I got one of those things in the mail that's
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got some ads in it, and I noticed somebody was in violation, and
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I thought to myself, I think some people maybe just don't know. I
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used to work with a guy who used to say, ah, nobody cares
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what we do in Columbus, and then he himself got popped for something copyright
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related. So I'm just pointing out to you that they do care, and
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they don't necessarily want you capitalizing on their trademarks. And you know, there's
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people that have paid big money to be part of the Super Bowl promotion,
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which leads me into my topic for the day, because a couple things that
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I want to get into here, and and just gonna say what needs to
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be said, because there's been a little bit of an interesting development in a
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story that concerns one of the products that will be promoted heavily with a Super
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Bowl ad on Sunday. No, it's not Taylor Swift's new album, although
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maybe that is going to be promoted just by her. From what I see,
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apparently she is going to fly back to the States to be there.
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Of what I've seen, I've seen a few things that certainly allude to that
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I don't know yet. By the way, I want to remind you of
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this land of the free, home of the brave, Home of free expression.
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As long as you don't say something bad about Taylor Swift. Because if
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you say anything at all about being tired of Taylor Swift or not wanting to
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look at her anymore at football games, you get grown at, you get
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called a fascist, you called a lot of things. People don't want to
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hear it. And I love when people ask, because I've had people ask
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me point blank, I've never met Taylor Swift. Taylor Swift has said good
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things about me, that's a true story, but I haven't met Taylor Swift.
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I'll just say. And I was set to do that once and instead,
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and this was many years ago, I let someone else go in my
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place and I was busy or something. I don't know, maybe one of
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those things that you regret later in life, not really, but maybe just
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a little bit. Who knew she was going to become megastar in the sports
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world, Taylor Swift. If I'd only known that, But people know that.
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I know people that know her very well, and I've had people ask
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like, what is your take on this whole thing? And I'm like,
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what do you mean, Like, what's your take on it? I mean
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you mean on the fake relationship? And they, oh, it's not fake.
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They have love. Let them have love. Well, if they have
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love, good for them. I don't believe it. I don't buy it.
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I didn't buy Tom Cruise and Katie Holmes. I didn't really buy Tom
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Cruise and Nicole Kidman. You know, there's just some some things you just
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look at. Yeah, this isn't real. You can tell it's not real.
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But anyway, and then the same people that tell you, well,
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she just uh, you know, she doesn't need the extra attention. Why
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would she be doing it? And I don't know that they understand how fame
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works. Okay, it's if fame is something that is always fleeting. It's
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even when you're at the top of your game, there is a point,
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there's that apex, there's that there's that exact moment, and you never know
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when it's there that it all starts to fall apart, it all starts to
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drop. And at that point it becomes for many an absolute just you know,
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slalom downhill, right, it's just a full like you're just going down
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fast and maybe you get the occasional little roller coaster back up, but for
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many it's just your done. All of a sudden, you're at the bottom
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of the hill and you go how do I get back up there? And
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it's over, so you try to continue the ride up as much as you
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can. And if that's what she's doing, it's very smart. But it's
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not necessarily make it a real relationship, right. It doesn't necessarily mean that
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this relationship is a real thing. It just means that she's making a business
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decision, and if she is good for her, I just don't want to
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have to see it while I'm watching football. But you're not supposed to say
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that. You're not allowed to say that. You're just supposed to sell Oh,
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it's love, It's so great, And then I'll talk non stop next
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week about the hypocrisy of telling me about environmental issues and green anything and cars
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to drive and what kind of stove I can have. If she gets on
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an airplane and flies from Japan to Vegas to watch the Super Bowl and then
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flies back to Japan again or wherever the next stop was. If she does
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that, she's not to ever talk about the environment again. She's not ever
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allowed to support a candidate that talks about the environment. All that goes out
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the window, because it is just like the next album should be called hypocrisy.
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I think something like that. But anyway, let's talk. I didn't
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want to talk about necessarily Taylor Swift. I did want to mention that because
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the things you're allowed to say and not allowed to say. And I do
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want to talk about something else that has been a controversial topic for a while
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now, and that is Anheuser Busch and bud Weiser beer bud Light. You
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remember the controversy. They made a can that had a transactivist, trans internet
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phenom, Dylan mulvaney on the can, and people lost their minds. How
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can you do this? How could you make this person one of your celebrity
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can endorsement people? But they did it, and it was a bad business
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decision. We know that the company has lost bills because of it. There
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are some who said I will never drink another product from Anheuser Busch. Ever
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again, they fired people on staff in their marketing department. They fired the
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people responsible, I presume, I guess. I don't know that they ever
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actually said, yep, these are the people, it's their fault and we're
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cutting them loose. I don't know if they ever actually did that, but
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they cut some people in the marketing department loose. And I told you back
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when it happened. There were a few very interesting layers to this, oh
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by the way. And then the company, which was seemingly pandering to the
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LGBTQ plus community, also got bashed by them because they said that, you
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know, they weren't supportive enough of the LGBTQ plus community, so they alienated
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their their real core base of consumers, which is average everyday people, usually
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men, not necessarily people who are all in on the LGBTQ plus community,
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but you know, people that just average guys, blue collar guys that go
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to work and do their job and they come home and they just want to
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see their wife and kids and that's it. That was the main or frat
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guys, guys that like country music things like that. Anyway, So they
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took a beating for it, and neither side came out and supported them.
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They lost a lot, and there's still people boycotting well. UFC Danna Barker
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came along and said, Hey, I'm going to sign a new deal with
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Budweiser. They were there for me early on in this UFC thing, so
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I'm going to be there for them. They supported me. I'm going to
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support them and help them get back on track. Some folks pointed out,
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I can't believe Peyton Manning is supporting Anheuser Busch, but when you know that
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he owns a bottling company, bottling a producer for Budweiser products, and it's
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one of the reasons. After he won his second souper, he said,
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I'm going to go drink some Budweiser beer and celebrate. And people thought,
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oh my gosh, he's doing an ad for Budweiser. And it's no,
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he's not doing an ad for Budweiser. He's doing an ad for his own
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owned products, which happened to be Budweiser. It wasn't that he was just
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doing a random ad for a beer. That's not what he was doing at
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all. So, now that the dust has settled a bit, and I
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asked a few months ago, was it time to look past all of this
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with Budweiser and forgive them? Can we get to a point now that they've
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cleaned house and they seem to have learned from their mistakes? And some people
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said, no, absolutely not. You can never go back. They messed
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up, they made a huge mistake, and you can never forgive them.
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It's time to punish this company all the way to the death penalty. They
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should get that, and they should never have an opportunity again to sell beer
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to the average consumer. Now, I want to remind you early on in
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this process, I told you this then. Anheuser Busch is a company that
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has given a lot of money took candidates on both sides, really, but
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more likely to give to Republican candidates than to give to Democrat candidates. And
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that's one of the reasons I think this thing blew up the way that it
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did. One, they knew their core base, they knew who their main
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customers were, and I think that they also know that. I think the
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left knew, and I think they were kind of maybe egging this whole thing
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on because they were a supporter of Republican candidates over the years, and they
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continue to be positive towards Republican candidates. So now as many stand by their
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decision to never ever ever drink a beer from Anheuser Busch ever again, or
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any of their beverages, we roll into Super Bowl weekend and get ready because
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yes, we're going to have bud Light ads that are going to be prominent
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during the Super Bowl. There will be one that will feature Peyton Manning and
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others, and it's gonna have a reference to UFC. It's also going to
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have post Malone in it. And it's gonna be one of those ads this
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weekend. I've watched it earlier. It involves a genie and it's very much
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on point with their old branding. So they're back to Anheuser Busch, They're
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back to bud l like branding. I don't think you get more general kind
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of every man. I understand he's not an everyman, but Peyton Manning kind
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of very much in the wheelhouse for the right person to be doing the ads
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for him. But here's where it gets interesting on truth social here is Donald
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Trump's comments about bud Light. He said the bud Light ad was a mistake
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of epic proportions and for that a very big price was paid. But Anheuser
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Busch is not a woke company. But I can give you plenty that are
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and building a list and might just release it for the world to see.
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Why not. The radical left does it to viciously, does it viciously to
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well run conservative companies and people very nasty, But it's the way they play
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the game. On the other hand, Anheuser Busch spends seven hundred million dollars
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a year with our great farmers, employ sixty five thousand Americans, of which
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fifteen hundred are veterans, and is a founding corporate partner of Folds of Honor,
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which provides scholarships for families of fallen servicemen and women. They've raised over
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thirty million dollars and given forty four thousand scholarships. Bush is a great American
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brand and perhaps deserves a second chance with a question mark, what do you
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think? Perhaps instead we should be going after those companies that are looking to
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destroy America Now. As much as I think Peyton Manning is one of those
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people that can kind of help course correct the brand post Malone, I guess,
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I mean, I don't know. I know some people are die hard
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post Malone fans. I know that you know, UFC has its audience,
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and if they're gonna come back around, I mean, I don't know.
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There's a lot of folks that said they'll never go back. But if there's
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anybody that's gonna help course correct things for Anheuser Bush, it might be this
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particular quasi endorsement. It's not really an endorsement, but it is making a
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few valid points, and that would be the former president saying, hey,
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why are we going after Anheuser Busch when there's other companies we should be going
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after, particularly those that are wanting to destroy America. We'll see what this
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carries, this particular message. And they call them retruths on truth social four
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hundred four point oh four thousand. I don't even know how to read that.
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Four point oh four Is that means four thousand plus thirteen point two thousand
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likes for it? So they yeah, I guess that's four point oh four
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thousand. It's a weird word. It's why not just put four thousand retruth
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thirteen point two thousand likes for it. We'll see how this goes. It's
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a trending topic on truth social. It is uh, I think worth looking
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into, it's worth considering. I've been asking this question for a couple of
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months. I just I understand people got the feelings hurt. I do get
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it. I understand why. And I have said for a long time there
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are companies that deserve the death penalty. I don't know that Anheuser Busch with
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making cans now keep in mind a lot of people I don't think even really
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understood what Anheuser Busch did. They didn't put cans with Dylan mulvaney on the
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shelves. It wasn't like you could walk in and buy a special Dylan mulvany
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can. They just sent cans to Dylan mulvany. That's it. Six cans,
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I believe. I don't even know how many actual cans of beer were
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made with Dylan Mulvaney's face on them, but that's the only person that I'm
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aware of that received the cans. So it's not like this was going to
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be something used in advertising. Now, Dylan mulvany went on social media and
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said, hey, look what I got, And that's what started all of
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this, well, technically starting it was the decision to put Dylan mulvany on
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the can anyway, but Dylan mulvaney saying, hey, look what Budweiser did,
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Look what bud Light did for me to support me and my cause,
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and that's when all the feelings got hurt. So if anybody can change minds
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about Anheuser Busch, I do think it probably would be the former president.
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And we'll see how it goes this weekend, what the response is to the
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Peyton Manning Post Malone bud light ads at the Super Bowl. Today's show brought
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to you by Columba State University's Coca Cola Space Science Center, Inspiring and educating
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It's one of those things that when you're watching it in Columbus, Georgia,
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remind you that it stands for Coca Cola Space Science Center CCSSC dot org.
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Right after the break, well, how are things going on your personal
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bucket list? If you're anything like this woman Louisa Yu, who's seventy nine
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years old, I hope you are, because she's checked a major one off
20:22
of her list. And I would argue that this isn't just a bucket list
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item. This is a series of bucket list items, and I think it
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should count as one one hundred and ninety three items if you will, on
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her list. When she was a young girl in the Philippines, she caught
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the travel bug, and at twenty three years old, when she was an
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exchange student in the US, she traveled by Greyhound bus all over the US.
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She had a career in the medical technology field. She became a travel
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agent so she'd have more freedom to travel, and she decided she wanted to
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visit all one hundred and ninety three countries that are members of the United Nations,
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and she has just accomplished that. She said, even though some places
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were considered dangerous, I said, I think I can do this. I
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want to see these places with my own eyes, because there's a lot of
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history and culture that happened there. She completed her goal back in November,
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and the final country she visited, and this is an interesting is Serbia.
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Why was that the last one? I just I wonder what I would think,
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you know, I don't know. I don't know why. Some countries
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I would think would be more challenging to get to than Serbia, that's all.
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And there's you know, other places nearby. Why didn't she just pop
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into Serbia at some point? That's I guess that's what I mean. Do
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you have a third space? Back in nineteen eighty nine, sociologist Ray Oldenburg
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dubbed community places like coffee shops, libraries, the gym, or parks as
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third spaces, places other than worker home. Will you fulfill something other than
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basic needs? In the way of COVID Though, people are more disconnected and
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isolated than ever, and some experts believe that it's at least partly to the
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decline in third spaces, escalating rent partly to blame fewer employees coming into downtown
22:26
area. Businesses that cater to office workers are having trouble staying open. Some
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governments have had to scale back hours at parks and other public places. Some
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experts think that when inflation subsides, some more businesses will reinvest in offices,
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which will attract restaurants, bars, and other establishments. In the meantime,
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where do you go when you want a third space? Now, the first
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issue there, of course, is if you're going to deal with trying to
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get inflation to subside, there's something you got to do in November. Kind
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of important, kind of a big deal in November, gonna help things get
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back on track starting in January. I'm just saying. So, it's interesting.
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I do think that there are people that probably are more likely to just
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stay put. I hope that they'll get back out if that's true, and
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certainly in larger cities and things, if getting back to those third spaces.
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A new study suggests that having a higher body temperature could mean you have a
23:29
better chance of being clinically depressed. Scientists from the University of California, San
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Francisco. We're studying whether wearable sensors that can detect changes in skin temperature could
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be used to predict a COVID nineteen infection earlier than usual. But the data
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they collected for more than twenty thousand participants. Also found a strong association between
23:52
having depression symptoms and an overall higher body temperature, both from people's self reported
23:57
temperature readings and data from the wearables. The higher the temperature, the more
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severe the depression. Scientists don't know yet if having depression raises your body temperature
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or if higher body temperature raises your chances of being depressed. But that's a
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really interesting study. I'd like to hear more from that down the line whenever
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they're able to dig a little deeper into that. But that's really quite fascinating,
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isn't it. All Right, that'll do it for this Thursday edition of
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the show. Thanks to our sponsors and patrons. Thank you for listening.
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I'll catch you back here tomorrow morning. This is the West Carrol Morning Show
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