Ep. 14 Why Donors Stop Giving When Nonprofits Treat Them Like ATMs with Lisa Greer
Too many nonprofits approach donors with a relentless cycle of asks, unintentionally turning what should be a meaningful relationship into something that feels purely transactional. In this episode of Money to Give, Rick Peck talks with author, fundraising coach, and major donor Lisa Greer about what happens when nonprofits focus too much on the next gift and not enough on the donor experience. Drawing from her own perspective as a major donor, Lisa shares how frustrating it can be when organizations fail to build authentic relationships, overlook new donors, and treat generosity like an…
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