
Geoffrey Goldberg – Co-Founder & CCO - Movers+Shakers
Geoffrey Goldberg – Co-Founder & CCO of Movers+Shakers
This Geoffrey Goldberg is a major figure in the "social-first" marketing world, specifically known for his expertise in viral content and TikTok.
Role: He is the Co-Founder and Chief Creative Officer of Movers+Shakers, an agency that became famous for creating the most viral campaign in TikTok history (the #eyeslipsface challenge for e.l.f. Cosmetics).
Recent Achievement: As of 2024–2025, he led the agency through a record-breaking acquisition by the Stagwell Network.
Philosophy: He is a vocal proponent of using Generative AI and "digital…
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