Latest / MC Fireside Chats, an Outdoor Hospitality Podcast
MC Fireside Chats - October 22nd, 2025
In the recent episode of MC Fireside Chats, hosted by Brian Searl, the theme was "Marketing, AI, and Technology" within the outdoor hospitality industry. This discussion included recurring guests Greg Emmert, Founder and Principal at Vireo Outdoor Consulting, and Matt Whitermore, Director of Market Expansion at Climb Capital and Unhitched Management, along with special guest Brent Parker, CEO of OpenCampground.
The core concept that emerged was that technology, particularly Artificial Intelligence (AI), should be "invisible" to the guest to be most effective. The guests agreed that AI's best…
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