The Goldilocks Method: How to Budget for Launching a Business
Launching a product without knowing your numbers is the fastest way to run out of runway.
In this episode of the Pitch to Product Podcast, 52Launch's Peter Drakulich and Bobby Quintero break down how to build a realistic product budget by working backwards from your retail price, and how to use the "Goldilocks method" to find the cost point that is just right.
Key topics covered:
- The two parts of every finance conversation: what you need to invest vs. what you can expect to earn
- Why business plans rarely play out as written, and how "change orders" show up in product development
- The…
The skinny
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