Latest / Solopreneur Sessions with Fexingo: One-Person Businesses, Freelancing, and Independent Work
How a Solopreneur Used a Simple Pricing Page to Double Revenue
In this episode of Solopreneur Sessions, Lucas and Luna explore how a freelance UX designer named Jenna Moretti doubled her revenue by rewriting a single page on her website: the pricing page. They break down the specific changes she made — removing hourly billing, anchoring with a high-priced tier, and framing price as an investment — and discuss the psychology behind each tweak. Jenna's story is a concrete example of how small, deliberate communication shifts can transform a solopreneur's income without taking on more clients or working longer hours. The hosts also touch on the…
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