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DTC Podcast | Ep 645: DTC Rundown: “Don’t Run Ads Until $10M?,” Evergreen vs Campaigns, and Sites Built for the Wrong Customer

https://directtoconsumer.typeform.com/DTC-Brand?utm_source=podcast-645&utm_medium=podcast To Subscribe to DTC Newsletter – https://dtcnews.link/signup pilothouse.co “There is absolutely no reason you should touch paid ads until you’re doing five to ten million in revenue.” That was Codie Sanchez, and the post went wide enough that DTC marketers spent a week arguing about whether they should be doing their jobs at all. Eric came back from vacation, saw it, and used it to launch a format he has wanted to make since the beginning of this show. The Rundown is Pardon…

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