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From Pre-Law to Branding Guru with Jaci Russo
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Jaci Russo, PCM, shares her journey from aspiring lawyer to branding expert, navigating unexpected opportunities in entertainment and marketing industries. Hear about her start with a creative agency, pioneering early internet marketing for movies, to ultimately founding her own successful ad agency.
Delve into her strategies for creating strategic brand plans, understanding target audiences, and standing out in competitive markets using techniques like 'Razor Branding.' Learn about balancing personal and professional life and leveraging…
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