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How Webflow Gave Designers Superpowers Without Engineers
In this episode, Lucas and Luna examine how Webflow built a visual web development platform that let designers build production-ready sites without a single line of code. They dig into founder Vlad Magdalin's origin story — a frustrated designer at a startup who couldn't ship because engineering was too slow — and trace how the product evolved from a simple visual editor into a full CMS and hosting platform with over $4 billion in valuation. They discuss the 'designer empowerment' wedge that bypassed IT departments, the chicken-and-egg challenge of building a community of…
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