#61 - Triangulating the truth to forecast better and drive timelines (Devin Reed, Head of Content Strategy @ Gong)

30 Minutes to President's Club | No-Nonsense Sales · Jun 23, 2021 · 29m

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0

Four Actionable Takeaways:

* Understand every step it will take to get a deal done so you can move from a soft yes to commit.

* Ask multiple people how the buying process goes so you can better triangulate the truth.

* Get ahead of objections by figuring out what has gone right and wrong in past deals.

* Beat procurement with multiple champions and multi-threading your negotiations.

======================

Devin’s Path to President’s Club:

* Head of Content Strategy @ Gong

* B2B Marketing & Sales advisor @…