Latest / The Starfish Storytellers / Season 5, Episode 7: Stroke of Success - Redefining Ambition, Resilience, and What Matters Most with Roderick Jefferson
Transcript
- 0:00Welcome to the starfish storytellers the podcast
- 0:03that makes a difference one story at a time by
- 0:05bringing storytelling to life So imagine you're
- 0:12flying around the world and you're on corporate
- 0:14helicopters and corporate jets and You're living
- 0:19the lifestyle of a corporate executive and everything's
- 0:23going well, you've got a large organization,
- 0:26you're with the right companies, you've got the
- 0:29right logos, you've got the right positions,
- 0:32and you're loving life. But the problem is something's
- 0:36missing. And that something is your why. And
- 0:41that's what I lost, was my why. For me, it had
- 0:45always been about provide and protect. Now I
- 0:48felt like I was definitely providing. They were
- 0:50living a great life. They were in the right neighborhoods,
- 0:53my kids were going to the right schools, we were
- 0:55in the right school districts, my wife had her
- 0:58circle of friends. But I was missing something.
- 1:02Because while I was flying around, and in 18
- 1:05months, I was in London, Paris, Geneva, Sao Paulo,
- 1:08Rio, Toronto, Beijing, Hong Kong, Sydney. By
- 1:13myself. When it should have been the best time
- 1:17of my life. I felt like, oh, I only wish my family
- 1:21could be here with me. And then I didn't really
- 1:25realize it until in one of between my two trips,
- 1:29I flew home. I was talking to my wife and I said,
- 1:33babe, I have been on the road for two weeks straight
- 1:36in hotels. I just want some greasy tacos. And
- 1:43it was that moment where my entire life changed
- 1:45because my young son at the time and look me
- 1:48in my face and he said, Dad, Thursday's shaking
- 1:53big night. And that was the moment that I realized
- 1:57they had an entire life, an entire routine, an
- 2:02entire family unit that didn't include me. I
- 2:08was talking to my wife and she said, I didn't
- 2:10sign up to be a married single mom of two. So
- 2:17what did I do? Slow down all my travels. Stay
- 2:20home for a while. And then I felt myself missing.
- 2:24I don't know if I was missing being on the road
- 2:26or if I was missing that placation that was happening
- 2:32or placating should I say that was happening
- 2:34to me because I was an executive. The doors open.
- 2:38One week I'm having lunch with President Obama.
- 2:41The next week I'm with the Queen of England.
- 2:43The next I'm with head of states. So I can imagine
- 2:46that red carpet life that I was living and then
- 2:49when I came home I was just dead and that's the
- 2:53problem. I was just dead never been just dead
- 2:58So as my kids grew up, I asked them later in
- 3:01life I provide a good life for you. They said
- 3:04no, no, no, we had a great life And here's where
- 3:08everything changed They said we would have given
- 3:11up all of the vacations all of the clothes, the
- 3:17cars, everything for you to be home. And that
- 3:22hit me like a ton of bricks. But that was just
- 3:26the beginning of things. It was from there. I'd
- 3:30say things fell off. No, I fell off a cliff.
- 3:36I was in LA, and I'm a professional keynote speaker.
- 3:39So I'm paid to talk. I was in LA. preparing for
- 3:45a keynote. The night before I was with my team
- 3:48we were out to dinner and I remember looking
- 3:50up from the table and my team had the scariest
- 3:55look on their faces I have ever seen from them.
- 4:00What had happened is I'd fallen asleep during
- 4:03the middle of a sentence. So of course I joked
- 4:07it off and I said, I don't know, I'm getting
- 4:08old, about to hit, you know... middle age, as
- 4:13they say, right? Maybe I've got narcolepsy, I
- 4:17don't know. I said, but either way, I'm gonna
- 4:19go back to the room. I'm gonna go prepare for
- 4:22my keynote tomorrow. And I remember walking back
- 4:26to my room, and I was exhausted on a level that
- 4:29I've never felt. I actually had to remind myself,
- 4:32lift your left leg, lift your right leg, lift
- 4:35your left leg, lift your right leg. It felt like
- 4:37I was walking in quicksand. And I got back to
- 4:41my room, did a little work, shower, shave, got
- 4:46ready for the next day, ironed my clothes like
- 4:48I always do, went to sleep. Now, the next morning,
- 4:52every morning, my wife and I jump on a call and
- 4:55we connect on what's happening at home, here's
- 4:57what my agenda looks like, what your day looked
- 5:00like. And what I heard is what you're hearing
- 5:03right now, clear articulation. But what my wife
- 5:08heard was... Because I had had a massive stroke
- 5:14in the middle of the night Now I want to be very
- 5:19clear on this According to the American Stroke
- 5:23Society 98 % of sleep stroke victims never wake
- 5:28up So that's miracle number one So as my wife
- 5:33is walking me through a protocol and thankfully
- 5:35she understood the protocol and she knew the
- 5:37steps because a friend of hers just a few weeks
- 5:41later had had a stroke while she was on the phone
- 5:43with her. And so she asked me, count to 10, come
- 5:50on, babe, 1, 12, 26, 95, 63, 14, two. She said,
- 5:58say your ABCs. I think I can say my ABCs. At
- 6:03least I thought I could. A, B, X, Q, T, L. P
- 6:08.N .J .D.? called Phagia, medically. Thankfully
- 6:40she called one of the guys, Tim Carlson. I say
- 6:43this every time I tell this story, and I'll say
- 6:46it again. Thank you for saving my life. Because
- 6:50he took me to the emergency room. We go to the
- 6:53emergency room, and I don't know about you, but
- 6:55it usually takes a while to get in and get out.
- 6:59They took me in right away because Tim told him
- 7:03he has a heart condition. Hypotrophio. Hypatrophic,
- 7:07excuse me, cardiomyopathy. Hypatrophic cardiomyopathy.
- 7:12You say that fast three times. What it is, is
- 7:15I literally have a really, really big heart.
- 7:18But the normal heart squeeze on average between
- 7:2165 and 75%. When it gets down to 20%, cardiac
- 7:26arrest, you die. I was at 22 % heart function.
- 7:32They gave me a 2 % chance to live. Clearly that
- 7:37wasn't enough because 90 minutes later they released
- 7:39me from the hospital Because I made such a stink
- 7:44that I need to get home I'm flying home today
- 7:48so fast forward we land In San Francisco Bay
- 7:52Area My wife picks me up literally in a wheelchair
- 7:57passed out She rushes me to the emergency room
- 8:01about 20 25 minutes away. My son takes my vehicle
- 8:05takes it home They rushed me directly into ICU.
- 8:12The first thing the neurologist said to my wife
- 8:14is, your husband is a miracle. There is no reason
- 8:18he should be alive medically. Cabin pressure,
- 8:21altitude, mid -stroke, combinations for death.
- 8:28So they're checking me now the neurologist is
- 8:31there, the cardiologist is checking, and they
- 8:34move me into a room actually quicker than it
- 8:39took me to get in and out of the emergency room
- 8:41in LA. So fast forward, I've been in the hospital
- 8:45for about two weeks at that point, and life just
- 8:49got worse and worse every day. My wife was coming
- 8:52to see me because I should mention, this was
- 8:56only five years ago. What was going on then?
- 9:00COVID. So now I'm in ICU. with the sickest of
- 9:05the sick. My kids can't come to see me. My wife
- 9:09is the only one that's allowed to see me, and
- 9:10I don't really want her there. So I say, don't
- 9:12come every day, come every other day. That night,
- 9:16I'm having a really difficult time breathing.
- 9:19Suddenly, lights are flashing. Machines are going
- 9:23crazy. Flashes are happening. And I hear, code
- 9:26blue, code blue. And it's my room. Now, how all
- 9:32the doctors and nurses read. come flowing in
- 9:35rushing in and I go from beep beep beep beep
- 9:38beep beep beep I flatlined and I am medically
- 9:44dead now for those that have a question about
- 9:49near death experiences I did not see a white
- 9:51light I did not leave the room I actually floated
- 9:55up to the corner of the room I'm looking down
- 9:58on my body as the doctors and nurses are working
- 10:00on me. They're doing chest compression. They're
- 10:03sucking fluids out of me. And I looked to my
- 10:06left and it's my mom. My mom died in 1999. Remember,
- 10:13this was only five years ago. And I said, okay,
- 10:16mom, I've done everything I can do here. I'm
- 10:19ready to go home. Let's go. And she said, no,
- 10:22baby, I was sent to tell you that one, they're
- 10:26going to figure out what's going on and you're
- 10:28going to be okay. And second, you have a new
- 10:31mission in life. And you have to completely change
- 10:34the way you've been living. No more flying around.
- 10:39No more gallivanting. I need you to set your
- 10:42feet and roots in the ground. And she also said,
- 10:47I need you when you go back there. And she said
- 10:52to carry an extra smile in your pocket. I didn't
- 10:55understand what she meant by that. She said for
- 10:58what she called the invisible people. the ballet
- 11:01the waiters and waitresses the people that check
- 11:05you in at the hotel someone that looks like they're
- 11:08having a rough time in the supermarket because
- 11:11that may be the only time that entire day that
- 11:16they feel seen and it's your job to give them
- 11:19one person a smile every day that may not have
- 11:23gotten it before i said i can do that absolutely
- 11:27but i've got questions mama Where'd you go? She's
- 11:32gone, but I'm still flatlined and it sounds like
- 11:37Charlie Brown's teacher. I could hear them talking,
- 11:41but I could not hear what they were saying So
- 11:44now I get sucked back into my body and my chest
- 11:47is killing me from the chest compressions And
- 11:54now I hear the one word that no one ever wants
- 11:57to hear clear He's rubbing the paddles to come
- 12:02down and shock me to hopefully restart And I
- 12:07thought to myself no, please don't do that that
- 12:10is don't do do not zap me And I'm still hearing
- 12:15And as he comes down probably an inch or two
- 12:21away from my body I Hear beep beep and I reach
- 12:28out and I grab his hand. Thank God he's on my
- 12:31right side because remember I said my entire
- 12:34left side is parallel. If you fast forward I've
- 12:37now taken speech therapy, physical therapy, occupational
- 12:41therapy, I can use a real spoon again, I can
- 12:44tie my shoes, I can close the zipper. All these
- 12:47things were not guaranteed and that takes me
- 12:51back to my why. That's what really matters to
- 12:55me. And since then, the one thing I've learned
- 12:58is I don't hold off today what I can do tomorrow,
- 13:02because I don't know if I'm going to be here
- 13:03for tomorrow. And I also never, ever, ever forget
- 13:09my wife. Provide. And. And. And. And. Protect.
- 13:18Because when I was lying in that bed, I wasn't
- 13:21thinking about, oh, my next keynote. Oh. my pipeline
- 13:25oh my clients i had one prayer every single night
- 13:30it wasn't oh god let me get back so i can go
- 13:33and do this and that it was god please just let
- 13:37me wake up tomorrow and i swore if i ever got
- 13:40back that i would never go back to where that
- 13:43was that got me there that level of stress i
- 13:49left corporate completely walked away from it
- 13:53because no job no salary, no bonus, no amount
- 13:57of equity in stock is worth your life. And my
- 14:03question to you is, while you're out doing what
- 14:06you do every day, as you're watching and listening
- 14:08to this, what's your why? And are you taking
- 14:13care of and honoring that why? You want to be
- 14:16successful? Go right ahead. But never forget
- 14:20this one question, at what cost? Because it's
- 14:24going to cost you something. Sometimes it's relationships.
- 14:28Sometimes it's marriages. My case is my life.
- 14:33If you've learned anything from the story I've
- 14:36told you, that no amount of money, prestige,
- 14:45perceived power, whatever it may be, is worth
- 14:48giving to your life. Because the corporate structure,
- 14:52even as an entrepreneur, It's here to make a
- 14:55profit, not friends. But we talked about this
- 14:58recently. And I said, whenever I do, go. And
- 15:02I'm gone, gone. No one's allowed to talk about
- 15:08any of my keynotes, any of the bestselling books
- 15:12that I wrote. I don't want to hear about this
- 15:14story when we worked and we were on this trip
- 15:16together. I said to my wife, you're only allowed
- 15:20to tell stories about one thing, one thing only.
- 15:24How did I feel when he walked away from me after
- 15:27having a conversation? Did I feel better? Did
- 15:31I feel seen? Did I feel loved? If so, then I
- 15:38now, whenever I go and I see my mom again, I
- 15:41can look her in the face and smile and say, I
- 15:45always kept an extra smile on my face. Hello,
- 15:59my name is Liana Henry, and welcome to the Starfish
- 16:01Storytellers. I'm the CEO of the Black Dog Group
- 16:04and your host. I'm passionate about storytelling
- 16:07and on a mission to raise up the next generation
- 16:10of storytellers. We're called the Starfish Storytellers
- 16:13after the moral of the Starfish story, which
- 16:16centers on the power of one. Because no matter
- 16:19how big the challenge, every action matters.
- 16:22One step, one starfish, and one story at a time.
- 16:25Every episode, we'll welcome a new storyteller
- 16:28who will inspire and connect with you. So thanks
- 16:30for tuning in. Now let's get started. Today's
- 16:35episode is stroke of success, redefining ambition,
- 16:39resilience, and what matters most. And with me
- 16:41today is Roderick Jefferson. Roderick is a senior
- 16:44executive, global keynote speaker, sales enablement
- 16:47leader, and author with over 25 years of experience
- 16:51helping organizations build stronger. more aligned
- 16:54paths to success. As you just heard in his story,
- 16:57he's worked with some of the world's most recognized
- 16:59companies, including Salesforce, PayPal, Oracle,
- 17:03and AT &T, and is widely respected for his ability
- 17:06to bridge gaps across teams and drive meaningful
- 17:09results. But beyond his professional accomplishments,
- 17:13Rodrik is also the author of Stroke of Success,
- 17:16a deeply personal and powerful story born out
- 17:19of a life -altering experience, the one you just
- 17:21heard. After surviving a near fatal stroke in
- 17:24his sleep, as you heard, an event that gave him
- 17:27just 2 % chance of survival, he was forced to
- 17:31confront not only his physical recovery, but
- 17:34the definition of success that had been living
- 17:36by for years. And through his work today, Roderick
- 17:39helps individuals and organizations rethink ambition,
- 17:43resilience, and what it truly means to succeed,
- 17:47reminding us that achievement should never come
- 17:49at the cost of our health, our relationships,
- 17:53or our sense of purpose. So welcome to the Starfish
- 17:56Storytellers, Roderick. We're really happy that
- 17:58you're here. Thanks for having me. I am incredibly
- 18:01honored to be here. Thank you. So we've heard
- 18:06your story, you've talked a little bit about
- 18:09yourself, but is there anything else you'd like
- 18:10to add as an introduction? Yeah, I have the cutest
- 18:15two -year -old granddaughter in the history of
- 18:17man. You know, this is another part of that story
- 18:21where my daughter and her husband and family
- 18:25lived an hour away before all of this happened.
- 18:29They now have a home six minutes away from us
- 18:31because she didn't want to miss miss out on the
- 18:37little one getting to know grandma and grandpa
- 18:40and Yaya because although I was gone. Oh, I'm
- 18:44here now and every opportunity that I have. That
- 18:48little girl is hanging out with us and she's
- 18:50crazy about her grandpa and her. Yeah. Yeah.
- 18:55Makes my soul smile. Thank you for telling us
- 19:01your story. It's so interesting that you were
- 19:04talking about and saying the things that you
- 19:05were saying was I just recently had read on,
- 19:09um, on LinkedIn. A previous guest had posted
- 19:14something and it was a story of She had attended
- 19:17a, like an investor, a women investors, women
- 19:20entrepreneurs conference. And one of the investors
- 19:24said as an entrepreneur, especially as a woman
- 19:27entrepreneur, do something every day that reminds
- 19:30you that you're a human. And I was so struck
- 19:35by that statement. And then just to hear you
- 19:39reiterate that as you spoke about, take care
- 19:43of yourself, do something every day for yourself.
- 19:46I think as a business owner, we can forget to
- 19:51do that. We get very caught up in all of the
- 19:53things we have to do and we become machines in
- 19:57a way. So I was really, as you were talking,
- 20:02felt that statement came back and felt like your
- 20:05story really reiterated that. I can resonate
- 20:08with you because as adults, unfortunately, the
- 20:11first thing that we lose as we quote unquote
- 20:14grow up is fun. We can find time for anything
- 20:17else, but fun. I've got a story about this one.
- 20:20My son was probably two, maybe three years old.
- 20:24And my wife had taken him to the park. He had
- 20:26his talker truck and they had playing in the
- 20:28dirt as boys do. And there was another little
- 20:31boy there with him and they were playing, having
- 20:33a great time. And then it was time to go home.
- 20:35My wife said, okay, go say goodbye to your friend.
- 20:38And then she goes and she buckles him into the
- 20:40car seat as she's driving off. She goes, what's
- 20:43your friend's name? and this was something that
- 20:47sticks with me every single day and his answer
- 20:50was blue shirt that's all that mattered he liked
- 20:57Tonka trucks so did the little boy they both
- 20:59like to play in the dirt there's no need for
- 21:03pleasantries in introductions but think about
- 21:05this as adults what's the first thing we do we
- 21:07extend their hand we say hi my name is my company
- 21:11is my title is What if more of us could treat
- 21:16the world like my son just meeting a new friend
- 21:20and his name's blue shirt? Think of how that
- 21:24would change things in the world. Look, I'm not
- 21:27here with rose -colored glasses, and I know where
- 21:30we are right now, geopolitically and other things.
- 21:34But that will not stop me, and I implore your
- 21:37listeners to join me on this quest. to become
- 21:42more people focused on who they met that day
- 21:47versus their titles, their companies, their logos,
- 21:52etc. I remember I got out of the car one time
- 21:56early on after my stroke and I had the placard
- 22:01and the first lady looked at me and I know what
- 22:05that looks like. I'm 6 '4", probably, you know,
- 22:08240 pounds and she's like... Dude, why are you
- 22:12parked here? And I just looked at her and I kind
- 22:15of bounced over to her and I said because I had
- 22:20stroke. She went ghost -wise. I'm so sorry. No,
- 22:26don't be sorry. It's okay. Actually, stroke was
- 22:30the best thing that ever happened to me. But
- 22:31I tell the story because never ever judge a book
- 22:37by its cover, as we've all learned. Because you
- 22:41don't know what's bubbling right below the surface.
- 22:44You don't know what their disability is Alright,
- 22:48I'm blessed. I'm at a point now where if I don't
- 22:51tell anyone that I've had a stroke you wouldn't
- 22:54know But you also would know that I take 14 pills
- 22:58just to stay balanced every day So that I'm not
- 23:02stuttering and stammering and slobbering all
- 23:04over myself. I think just that thing that you
- 23:09just said about taking the meds to keep you balanced
- 23:13just reminds me about stories and how your story
- 23:20highlights that it isn't always something we
- 23:23choose and sometimes life sometimes forces us
- 23:26to confront things and the narratives that we
- 23:31build around success and ambition and identity
- 23:33and assumptions like you're talking about, like
- 23:36you found in that parking lot sometimes can feel
- 23:39solid or justified and, but then something disrupts
- 23:44it. And I think your story tells us that in these
- 23:47moments storytelling becomes deeper. It becomes
- 23:49a process of making sense of what happened. I'm
- 23:52sure that that's been a big part of your journey.
- 23:55You've shared with us that you were able to pivot
- 23:57and really decide what matters. And after having
- 24:01that experience of seeing your mom, you know,
- 24:04you're rewriting that path. But your story was
- 24:08telling us to, you know, reminding us to pause,
- 24:13there's power in the pause, reflect, that sometimes
- 24:20it takes a disruption to create a powerful turning
- 24:24point. I know I've had some big disruptions in
- 24:27my life that have been huge turning points and
- 24:29I'm here today because of them. But sometimes
- 24:34the most important stories that we tell are the
- 24:36ones that are really going to allow us to redefine
- 24:39who we are and to really look at what success
- 24:43really can be. You had executive leadership roles,
- 24:47global speaking, decades of experience, you were
- 24:51a sales enablement expert. But I guess if you
- 24:55had to describe, and maybe you've maybe done
- 24:58this already, that first chapter of the story.
- 25:01who you were before, that version of success
- 25:05that you were living before the stroke. Can you
- 25:10give us a little bit more around the success
- 25:13definition at that time? Absolutely. It was a
- 25:18badge of courage of how many hours I put in a
- 25:21particular week. It was the fact that I was the
- 25:25quintessential executive. I had the right suits.
- 25:29I drove the Mercedes, my wife was a stay -at
- 25:33-home mom, the kids were in the right school.
- 25:35That was success. And you know, it's interesting,
- 25:39as I look back now, it was about assimilation,
- 25:42as a lot of our different periods of life are.
- 25:45I was with a group of executives that were trying
- 25:48to prove something I think to each other, and
- 25:52I fell into that same trap where what I did became
- 25:56more important than who I was. So I created this
- 26:00character that I called RJ. He was the perfect
- 26:04executive. But it got to a point to where I couldn't
- 26:10even walk past the mirror and look at the mirror
- 26:11because I loved myself. Probably a little too
- 26:14much at times. But I didn't like myself. And
- 26:17I didn't know how to get out of it. Someone said,
- 26:20you've done some great things. What's the best
- 26:22part of your career? I was like, oh, that's easy.
- 26:28As I was coming up the ladder in corporate, I
- 26:32wanted to be a director. That was my goal. I
- 26:34didn't know what it meant. I just knew that it
- 26:36had a different level of respect and a different
- 26:39salary level. I had no idea what it really meant.
- 26:44Then I got to senior director. Loved it. I said,
- 26:47to answer your question, I would have never gone
- 26:49above senior director. Because I was the happiest
- 26:54at senior director. I knew my teams. I knew their
- 26:59significant others. I knew the birthdays of their
- 27:02kids. We'd send back and forth texts. And to
- 27:06this day, I'm still with most of my, still connected
- 27:08to most of my teams up to that point in my career.
- 27:12It was when I put on that first VP title that
- 27:17the bottom fell out. Because again, I started
- 27:19to become who I thought I was supposed to be.
- 27:21And I lost sight of people. I had program managers,
- 27:27I had instructional designers, I had an assistant,
- 27:31executive assistant. Before that, I had people
- 27:36on my team. I lost sight of people. And then
- 27:42it became all about me. And after that happened,
- 27:48I changed everything. First of all, I... I literally
- 27:52had a ceremony for killing and getting away from
- 27:56that character, RJ. He's dead. He's behind me.
- 28:00Even the things that I post, the way that I approach
- 28:05my engagements with my clients, the way that
- 28:08I engage and I approach my keynotes, the books
- 28:13that I've written, all those things all have
- 28:16one purpose and one purpose only. How can I help
- 28:19others? How can I be a servant leader? I knew,
- 28:23I thought I knew what it meant before. I knew
- 28:26categorically what the definition was, but I
- 28:30had never, I won't say never, I stopped living
- 28:32it at senior director. But I had it to do all
- 28:36over again. Keep me as a senior director. Keep
- 28:38me grounded. Keep me grateful. Keep me humble.
- 28:44Your story takes a dramatic and unexpected turn
- 28:47with that stroke. That's something that you shared.
- 28:50And as you said, it meant that only a 2 % chance
- 28:53of surviving. So as you're thinking about that
- 28:56moment, was it a turning point for you? Was it
- 29:01something entirely different in the context of
- 29:03your whole life story? It regrounded me. It made
- 29:07me grateful. It certainly humbled me. To have
- 29:12to learn how to walk and talk and use a spoon
- 29:14and all that over again. I learned some things
- 29:20throughout that that most don't even think about.
- 29:24One is, I realized again because it was COVID,
- 29:28the importance of physical touch and how important
- 29:31that is as a human. When I didn't have it. When
- 29:35I couldn't reach my arms out and put them around
- 29:38my wife or around my kids. I could with one arm.
- 29:41Right, but you don't realize what a real hug
- 29:45means until you haven't had it And the other
- 29:51thing I learned was how far my couches from the
- 29:54bathroom When I had to walk or shuffle to get
- 30:00over there because I had to go from being on
- 30:04a walker to being on crutches to using a cane
- 30:10To being able to walk again without my foot dragging
- 30:13or a limp and I say I'm incredibly blessed because
- 30:17When most think about stroke, I think it's not
- 30:20to negate what I've had. Believe me. It was rough
- 30:22But most think of stroke stroke. That's the arm
- 30:26is pinned against the body The leg is dragging
- 30:29your aphasia is so strong and you're stuttering
- 30:32that you can't tell what people are saying I'm
- 30:36blessed that I didn't have that but it's also
- 30:39A curse. So you described stroke of success,
- 30:44not just as a memoir, but as a roadmap. So at
- 30:48what point did you realize that your experience
- 30:52wasn't just something you survived, but something
- 30:54that needed to be shared as a story to help others?
- 30:58I know that you talked about in your story about
- 31:00that out of body experience with your mom, but
- 31:03was there a point where you knew you needed to
- 31:05write the book? For the first time in my life,
- 31:07I never thought like me. And I heard a voice
- 31:11from my mom saying, why not you? And that's why
- 31:16I wrote my book, Stroke of Success. I did not
- 31:19want to write that book. Book gave me PTSD, put
- 31:23me back in those dark days, back in those ICU
- 31:26rooms, back in the COVID space. No, thank you.
- 31:33But every day when I started to walk away from
- 31:36writing this book, I'd hear my mom's voice say,
- 31:40Baby It's not for you It's going to save other
- 31:45lives. It's not for you It's gonna save lives
- 31:49and I would go back to writing and I'm so glad
- 31:52That I finished that book Well, it's it's yeah
- 31:57sure. It's a great credibility piece. It's great
- 31:58to say I'm a best -selling author yada yada,
- 32:01but what's come out of that is The people from
- 32:05all over the world that have reached out To say
- 32:10thank you sometimes it's stroke survivors. I
- 32:13don't think that they're anything other than
- 32:16survivors But more importantly to hear from the
- 32:21caregivers because they didn't sign up for that
- 32:24They did not and they always get lost because
- 32:27you just assume I'll take care of my parent.
- 32:29I'll take care of my significant other I'll take
- 32:32care of my child But who's taking care of them
- 32:36the caregivers? so i always stop for a moment
- 32:39whenever i do this and i say on behalf of all
- 32:41of us that have gone through this whether it's
- 32:44a stroke or something else where you're incapacitated
- 32:47let's say thank you to all the caregivers for
- 32:51unselfishly putting work in every single day
- 32:55when you didn't want to you didn't feel it or
- 32:57you just didn't even have the energy to do it
- 33:00you manufactured it so thank you for not giving
- 33:04up or walking away because that means the world
- 33:08to those of us that you're taking care of. What
- 33:12is a really moving caretaker story that you've
- 33:20heard from folks who've reached out to you? Was
- 33:24there something that you learned from someone
- 33:29who read your book and said, I'm a caregiver
- 33:32and this was my experience that you didn't know?
- 33:36Absolutely, so my signature speech now is stroke
- 33:40of success while I do still talking about I talk
- 33:42about sales enablement I talk about AI but primarily
- 33:46I'm talking about stroke of success and people
- 33:48someone came up to me and said, you know my dad
- 33:52had a stroke and read the book my dad had a stroke
- 33:56and There were days where I was just so frustrated
- 34:00with him then there were other days where I talk
- 34:04about The Superman concept and that is and I
- 34:09got it from my kids To my kids. I was Superman
- 34:12There's nothing dad couldn't do. That's a big
- 34:16strong strapping guy. So was this person's dad
- 34:19and He said for the first time I Saw Clark Kent
- 34:27the Cape fell off my dad I Had to take care of
- 34:31him, you know, it's kind of the natural life
- 34:35But not overnight Because he was healthy there
- 34:40were no warnings It's just click and now his
- 34:44was far worse to me. He was in that stroke stroke
- 34:47situation and he said after reading your book,
- 34:50I had a different level of understanding of What
- 34:55he's going through and not just from my lenses
- 34:58think about what he feels like Superman now and
- 35:02the cape falls off And it gave me a lot more
- 35:04patience working with him. He couldn't remember
- 35:07things. He would say things over and over. You
- 35:10know, dementia -like, if you will. But there
- 35:15were times where I just needed a break. I wanted
- 35:16to go and do fill in the blank. And I couldn't
- 35:20because my first thought was, would he have left
- 35:25me here and gone to do fill in the blank? And
- 35:29I said, I'm glad you got a chance to see it from
- 35:31the other side. Because while you're taking care
- 35:36of them and he said what I learned out of this
- 35:39was I'm not just his son. We went from being
- 35:44friendly to literally becoming friends His dad
- 35:49and him all over again Because he did what he
- 35:54would do for a friend not just for his dad And
- 35:58I thought wow, how cool is that? that out of
- 36:02something that could have been so horrible turned
- 36:06out and then unfortunately his dad passed away
- 36:09and he said but i had no regret because i had
- 36:13done everything that i could before he went and
- 36:19his last words were thank you and he said now
- 36:25that's what i take is that smile on his face
- 36:27as he closes his eyes and i thought mission accomplished
- 36:31when you wrote the book Cause I know you, you're
- 36:35talking a lot from the sort of being on the other
- 36:37side, you know, you're talking really in detail
- 36:40about all the lessons that you've learned and
- 36:43the guidance that you have and that motivational
- 36:48sort of tone that you're sharing of like, you
- 36:52know, people can't walk in your shoes, but you
- 36:56can be sort of the trailblazer that's in front
- 36:59of them on the path cutting down. the branches
- 37:02in the way and pointing out the roots along the
- 37:04way. It's up to people, obviously, to decide
- 37:07if they're going to follow your guidance. And
- 37:10I know that you said at one point that you just
- 37:12didn't want to write the book because you had
- 37:14to go back into the dark spaces and relive it.
- 37:19But does the book have that immediately after
- 37:26the recovery? Do you go into detail in the book
- 37:29about this is what it was like having to try
- 37:31to use a spoon and here's how I had to do that.
- 37:34You know, these are the exercises I had to learn
- 37:36how to do to have to learn how to speak again.
- 37:38I mean, do you go into that in the book? I do.
- 37:40Um, the book's actually written in three different
- 37:44segments and I wrote it kind of like a play,
- 37:46if you will, right? Act one was the rise as we
- 37:50talked about in depth. Then there's the fall
- 37:53of when I had stroke and then the third component
- 37:56of the book is the phoenix rising from the ashes
- 37:59and that's all the things that i had to go through
- 38:03and not just physically the hardest part of a
- 38:08stroke is mental no there were days where i couldn't
- 38:12remember basic things so what i started doing
- 38:17with my friends and family and my wife was i
- 38:20would explain what you do with that object and
- 38:23they would tell me the name of it. You know,
- 38:25it's the thing where you pour coffee in and you
- 38:29stir. Oh, you mean a cup. That's it. It's cup.
- 38:33So it's something that slowly over time starts
- 38:38to come back. And there are still certain days
- 38:41where I'll get tongue tied. I call it stroke
- 38:44brain. Right. Even to this day, there are times
- 38:48and I can tell when I'm getting tired. My wife
- 38:50can too, because My speech slows down my entire
- 38:54physical movements. I'll walk slower, right?
- 38:58So yeah, there's the whole component that tells
- 39:01I didn't just go from a guy that was stuttering
- 39:04and couldn't talk and use a spoon to suddenly
- 39:06I'm back on the stage. Oh, no, no, no. It is
- 39:11a marathon from the beginning that night until
- 39:17the person that sits here in front of you today.
- 39:21Even talk about what happens when I don't take
- 39:23my meds I flew one time and I forgot my meds.
- 39:27Oh very not good stuff and Actually when I speak
- 39:31I have a video of me Stuttering really bad so
- 39:36people could because it's easy for me to stand
- 39:38up there and tell a story It's that moment that
- 39:41hits you in the face when you literally see me
- 39:44as a guy that could not get a full sentence until
- 39:49the person's here. There's a lot of work. Like
- 39:51I said, there's an enormous amount of prayer,
- 39:55physical therapy, occupational therapy, speech
- 39:57therapy, all over again. And then you go through
- 40:03the reliving, if you will, of being that infant
- 40:08that can't take care of yourself to that frustrated
- 40:11teenager in each of the phases. Because for me,
- 40:15as I said, my... The stroke was in my speech
- 40:18center, which sits directly next to the emotional
- 40:24center. So as my brain was swelling, it started
- 40:28to overlap on the emotional center. And so I
- 40:32just became just this blubbering, crying thing.
- 40:36I'd say someone, I couldn't even say I had a
- 40:38stroke. I would break into tears. I have no problems
- 40:40showing emotion, but I didn't have any control
- 40:44of it. Some people... get really, really mean
- 40:49after strokes. And remember, it's not anything
- 40:53they have control of. It just depends upon what
- 40:57part of the brain and impact. Some days it's
- 41:00patients. Oh, especially on the freeway. And
- 41:05now what used to just drive me crazy. All right.
- 41:11I'm like, look, I'm not in a hurry. Go. I don't
- 41:13know. Maybe your person's in the hospital and
- 41:16you need to get to them. I'm not in a hurry.
- 41:18Go in front of me. I don't care. That whole we
- 41:21beeping and yelling at people. I'm like, well,
- 41:24first of all, people are shooting now, so I'm
- 41:25not yelling at anybody. Right. And secondly,
- 41:30the things that used to drive me crazy, I don't
- 41:33even hit my radar anymore. And for our listeners,
- 41:38whether they're in leadership or they're building
- 41:41a business or they're just navigating their own
- 41:43path. What would you say is a belief or a story
- 41:47about success they might need to rewrite in order
- 41:50to live this more whole meaningful life that
- 41:54you've been telling us about? I was doing a keynote
- 41:58last week with a group and I stopped and I said,
- 42:03I got a couple of questions for you. How many
- 42:06of you would say that you're really good at multitasking.
- 42:11A punch of hands would go up and I'd go, do you
- 42:13realize that there's no such thing as multitasking?
- 42:16It's not possible. Because if you're doing more
- 42:18than one thing, you're not really focused on
- 42:20anything. And I go, now, how many people want
- 42:23to say they're a multitasker and hands went down?
- 42:27So I got another question for him. A couple of
- 42:30questions. I said, we're at a hotel. You valed,
- 42:34right? They wanna go, yeah, yeah, absolutely.
- 42:36I go by show of hands. How many of you can tell
- 42:39me what the valet's name is? What's the person's
- 42:42name that checked them in, checked you in when
- 42:44you came in? Cause they all have name tags. I
- 42:49said, now let's go back to my story. As my mama
- 42:53said, those are the invisible people. I said,
- 42:57by the way, this is his name. This is her name
- 42:59at the desk on the way out of here. Stop by,
- 43:02say hi and thank her. For the time that you had
- 43:06here Small things matter And they matter big
- 43:11because when you say thank you and say their
- 43:15name You're showing them that they've been seen
- 43:18today You're not invisible anymore You're important
- 43:23to me Small things matter. Yeah So that's all
- 43:32the time we have for today, Roderick. Thank you
- 43:34so much for joining us and reminding us that,
- 43:37you know, through your stories, that it's not
- 43:40just something we're telling, it's something
- 43:43we're living. And we have this opportunity, you
- 43:46know, you've shown us today, you got a second
- 43:48chance, like we have an opportunity to live.
- 43:51And sometimes, you know, it's in life's unexpected
- 43:54moments that we're given that second chance to
- 43:58rewrite what truly matters. So thank you so much
- 44:00for being here. Thank you for having me. I truly
- 44:03appreciate it. Thank you. Thank you. And to our
- 44:07listeners, whether you've first heard us locally
- 44:10through BTV studios in Bedford, Massachusetts,
- 44:13or you're tuning in from across the globe on
- 44:16Spotify, Apple podcasts or Amazon podcasts. Thank
- 44:19you for listening. We hope you enjoyed this episode
- 44:22and we'll see you next time. Happy storytelling.