Latest / Best of Business / Dane Ambler: Buy NZ Made executive director calls for policies to prioritise NZ suppliers amid closures
Transcript
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- 0:16Speaker 2: Cause the keywis to buy New Zealand Maids, precious amount
- 0:19Speaker 2: on a manufacturing sector and local producers. This follows the
- 0:23Speaker 2: announcement of closures of both McCain and what Is processing
- 0:26Speaker 2: sites this week. Buy New Zealand maid executive director Dane
- 0:29Speaker 2: Ambler is calling for policy that prioritizes New Zealand supplies
- 0:33Speaker 2: and he joins me, now, good morning.
- 0:34Speaker 3: Dane, morning, thanks for having me.
- 0:37Speaker 2: Hey, are these closures part of a bigger problem?
- 0:41Speaker 3: Yes, well, I think you know, we need to nip
- 0:43Speaker 3: it in the butt now. It's really a stark reminder
- 0:46Speaker 3: that you know, these local operators are operating in an
- 0:49Speaker 3: increasingly difficult trading environment with rising coughs, demand has collapsed,
- 0:55Speaker 3: and you know there's growing international competition. So now is
- 0:58Speaker 3: really the time to back local and step in and
- 1:01Speaker 3: get as much support as we can.
- 1:02Speaker 2: What are you seeing and hearing from local companies?
- 1:06Speaker 3: Yeah, it's a real mixed bags. So a huge number
- 1:10Speaker 3: of them are doing extremely well at the moment. But
- 1:13Speaker 3: we just put out a surveyed to market of our
- 1:15Speaker 3: one thy five hundred small businesses and forty six percent,
- 1:19Speaker 3: so almost half are seeing rising costs and more than
- 1:23Speaker 3: a third say demand is really impacting their performance. So
- 1:27Speaker 3: you know all of these things and you know, the
- 1:29Speaker 3: fallout from COVID is really creating a perfect storm for
- 1:32Speaker 3: local manufacturers and I think they're operating on really tight
- 1:36Speaker 3: margins at the moment.
- 1:37Speaker 2: So how important is it to support our local producers.
- 1:42Speaker 3: Yeah, it's it's essential, and you know that's why we're
- 1:45Speaker 3: calling for more deliberate backing of New Zealand made goods
- 1:48Speaker 3: and services. And you know that really includes government procurement
- 1:52Speaker 3: policies that prioritize local suppliers. This is crucial. You know,
- 1:56Speaker 3: the Government department supports local that's that goes a really
- 1:59Speaker 3: good way to showing the community the right way to
- 2:02Speaker 3: go about things. And you know, would like to see
- 2:05Speaker 3: more targeted support for these businesses to lower cost pressures
- 2:09Speaker 3: and a clear strategy to strength and domestic production. So
- 2:13Speaker 3: our partner's over in Australia. Australian May just got a
- 2:15Speaker 3: twenty million dollar handout from their government, So that just
- 2:18Speaker 3: gives you an idea of how much support they get
- 2:21Speaker 3: over there.
- 2:21Speaker 2: What was that handout for.
- 2:24Speaker 3: I was basically to boost the brand and to encourage
- 2:27Speaker 3: Australian consumers to support local brands.
- 2:29Speaker 2: Gotcha, because that was going to be My next question
- 2:31Speaker 2: is how do you promote and get people to buy
- 2:33Speaker 2: from local producers?
- 2:36Speaker 3: Yeah? I mean you've got to be aware that a
- 2:39Speaker 3: lot of consumers are under immense cost pressure, so you
- 2:42Speaker 3: don't want to encourage them to spend money you know
- 2:45Speaker 3: that they don't have. So my whole philosophy on it
- 2:48Speaker 3: is to support local where you can and where it's
- 2:51Speaker 3: feasible for you to do so. So you know, that
- 2:53Speaker 3: might mean changing out the popcorn brand to pop and
- 2:56Speaker 3: Good at the supermarket or making you know, a micro
- 2:59Speaker 3: decision like that that can support a local brand. You know,
- 3:02Speaker 3: always going out to a cafe and getting a coffee
- 3:04Speaker 3: locally is always a good option as well.
- 3:06Speaker 2: What should you be looking for, Like, if you're purchasing something,
- 3:09Speaker 2: you want to be checking out where the produce was
- 3:13Speaker 2: growing rather than where it was packaged, don't you That's right?
- 3:16Speaker 3: Yeah? So obviously the new Zeale made logo, it's still around,
- 3:20Speaker 3: been around for about thirty five years now and it's
- 3:23Speaker 3: on you know, thousands of products. So we just went
- 3:25Speaker 3: to the supermarket on Friday to see how many products
- 3:29Speaker 3: we could find in five minutes with the logo on them,
- 3:31Speaker 3: and there was probably fifty plus products in the supermarket.
- 3:35Speaker 3: So it's everywhere once. Once you see it, you can't
- 3:37Speaker 3: unsee it.
- 3:40Speaker 2: How much is the current economic climation And you've sort
- 3:42Speaker 2: of just mentioned this determined shopping behaviors though we know
- 3:46Speaker 2: that the overseas option might be cheaper, and you know,
- 3:48Speaker 2: when times are tough.
- 3:51Speaker 3: Yeah, yeah, that's a good point. I think we know
- 3:53Speaker 3: that kiwis do want to buy local, and we see
- 3:56Speaker 3: that coming through all of our surveys and all of
- 3:58Speaker 3: the data that we collect. But the reality is that
- 4:02Speaker 3: times are still tough and cost of living pressures mean,
- 4:05Speaker 3: you know, house holds are pulling back on their spending
- 4:08Speaker 3: and that is flying through to reduce demand for locally
- 4:11Speaker 3: made goods, which do tend to be a little bit
- 4:14Speaker 3: more expensive. But you know, as I say, we don't
- 4:17Speaker 3: have to break the bank to support local There are
- 4:20Speaker 3: very small alternatives that that won't cost you a huge
- 4:24Speaker 3: amount as well, don't Can.
- 4:25Speaker 2: I just pop back to we were talking about how
- 4:27Speaker 2: you want the government to sort of step in and
- 4:29Speaker 2: what they could do to help, and you mention their
- 4:31Speaker 2: procurement policies. Do we know how much procurement is done?
- 4:38Speaker 3: Can?
- 4:38Speaker 2: I mean majority of it?
- 4:40Speaker 3: Surely within yeah, departments and things I don't know off
- 4:45Speaker 3: the top of my head. But we have heard some
- 4:48Speaker 3: real horror stories of late of government departments going with
- 4:52Speaker 3: overseas businesses, and often these contracts only come down to
- 4:57Speaker 3: a few thousand dollars. We would really urge government departments
- 5:01Speaker 3: to think about the whole life cycle of that product
- 5:04Speaker 3: that they're buying or the service that they're buying, because
- 5:07Speaker 3: often the cost of replacement is far more than choosing
- 5:11Speaker 3: a New Zealand made business in the first place. So yeah,
- 5:14Speaker 3: we have seen some some some pretty concerning stories of
- 5:18Speaker 3: you know, central and local government going out and you know,
- 5:22Speaker 3: taking a contract with a Chinese company over a Kiwi
- 5:25Speaker 3: company over a few thousand.
- 5:27Speaker 2: Dollars, because it's not actually just about a product, is it.
- 5:30Speaker 2: It will be about protecting a whole supply chain and
- 5:33Speaker 2: then there's logistics involved in employment. It's bigger than just
- 5:37Speaker 2: that product itself, isn't it.
- 5:41Speaker 3: Yeah, And that's why you know, when we see businesses
- 5:44Speaker 3: like McCain and what is closing up, you know, manufacturing plants.
- 5:48Speaker 3: You've got to think about the flow through and the
- 5:51Speaker 3: impact that has basically on the whole community. You know,
- 5:54Speaker 3: hundreds of families impacted, and yeah, a bit of a
- 5:57Speaker 3: life flight or backbone of that community closing. And once
- 6:01Speaker 3: they do close, it's very unlikely that they will reopen,
- 6:03Speaker 3: you know, So it is very concerning.
- 6:06Speaker 2: You also concerned that the pressures mightn't get worse with
- 6:09Speaker 2: what we're seeing with you know, the increase in increase
- 6:12Speaker 2: in fuel costs.
- 6:14Speaker 3: Yes, yeah, well I haven't seen you know, we've heard
- 6:19Speaker 3: a lot of talk of a big recovery post COVID.
- 6:22Speaker 3: I haven't seen a whole lot of that yet. You know,
- 6:26Speaker 3: I'm still quite concerned that the number of liquidations are
- 6:29Speaker 3: still exceedingly high for small businesses at the moment. So, yeah,
- 6:33Speaker 3: it is concerning. That just adds another aspect into the
- 6:37Speaker 3: mix and what's basically been a perfect storm for businesses
- 6:40Speaker 3: of the past few years. But you know, you can
- 6:43Speaker 3: live in hope and hopefully, you know, these small businesses
- 6:46Speaker 3: will find a way out, and we know that they're resilient,
- 6:49Speaker 3: And I guess another point is when you know, when
- 6:52Speaker 3: we see some industries go offshore, which we've seen over
- 6:54Speaker 3: the last thirty or forty years in New Zealand. There's
- 6:57Speaker 3: always new types of businesses emerging, you know, and New
- 7:01Speaker 3: Zealand's really paving the way and the software the software space.
- 7:06Speaker 3: So yeah, things aren't.
- 7:09Speaker 2: Good To end on a positive note. Thanks so much, Dane,
- 7:11Speaker 2: appreciate your time. That was by New Zealand Made Executive
- 7:14Speaker 2: Director Dane Ambler.
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