Latest / Solopreneur Sessions with Fexingo: One-Person Businesses, Freelancing, and Independent Work
How a Solo Freelance Designer Built a Productized Retainer
In this episode, Lucas and Luna break down how a solo freelance designer turned a chaotic client roster into a predictable, productized retainer business. They walk through the concrete mechanics: defining a fixed scope, setting a monthly price, and using a simple Notion portal to manage delivery. The guest's numbers are stark — revenue doubled in six months while hours per client dropped by a third. Lucas digs into the pricing psychology behind the 'one flat fee' model, and Luna challenges whether this approach works outside service businesses. They also touch on the…
The skinny
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