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The Marketing Behind Cryptopunks (And Why Eric Buys Them) #1791
In episode #1791, we talk about what makes NFTs interesting from a marketing standpoint and why Eric likes to collect Cryptopunks. NFTs are here to stay because they have enabled the digitization of scarcity. Scarcity is interesting to marketers because it creates demand and the chances are high that scarce things will go up in value over time!
TIME-STAMPED SHOW NOTES:
[00:25] Today’s topic: The Marketing Behind Cryptopunks (And Why Eric Buys Them).
[00:47] Scarcity, authenticity, and the value proposition of NFTs.
[02:04] Jumping in on a price dip in a technology that is here to stay…
The skinny
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